Citi

399 Park Avenue

New York, NY 10043
Phone: 800-285-3000
www.citigroup.com

Locations
In over 100 countries: Africa, AsiaPacific, Central America &
Caribbean, Europe, Middle East,
North America and South America.

Leadership Program Contact

Melanie Stave
Senior Vice President
388 Greenwich Street, 18th Floor
New York, NY 10013
Phone: (212) 816-0392
E-mail: melanie.stave@citi.com
Diane Shults
Manager
1 Court Square, 9th Floor
Long Island City, NY 11120
Phone: (718) 248-4033
E-mail: shultsdi@citi.com

Defining Leadership
How does your company define leadership?
The size and complexity of Citi prevents us from subscribing to a single leadership
definition. Instead, Citi focuses on creating leaders with a broad set of skills which
can be applied to different roles and challenges. We measure our leaders against a
broad set of core competencies that focus not only on hard skills but also a set of
values and behaviors which flow out of our Shared Responsibilities to our clients,
our franchise and each other.

Leadership Programs and Training

What are the programs called?

Global Consumer
Management Associate program (GCGMA)
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Citi Cards Management Associate program (CCMA)
Risk Management Associate (RMA) Program
Finance Management Associate (FMA) Program

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What is the duration of the programs?

GCGMA: Two years

CCMA: 2 years (four six-month rotations)
RMA: 18 months (three six-month rotations)
FMA: 18 months (three six-month rotations)

Please describe the programs.

GCGMA: This program is designed to attract high potential individuals with
superior leadership skills into a two-year cross-business, cross-functional general
management development program. The program gives the Management
Associates (MAs) a holistic view of the consumer businesses within Citi. The
rotational assignments are designed to provide exposure to how we conduct
business on a daily basis as well as structural and cultural challenges that face
Global Consumer Group leaders globally. The program is comprised of four sixmonth rotations in at least three Global Consumer Group business units (Global
Consumer Group, Citi Cards, North American Operations & Technology,
Commercial Business Group, Student Loan Corporation, etc.). Rotations will
focus on four functional areas of credit/risk, finance, sales/marketing, and
operations. There is an opportunity to complete a six-month overseas rotation after
the first year. There is exposure and interaction with senior management on a
regular basis and an executive mentor will be assigned to enhance the development
process. There is a senior management sponsored team project between the first
and second years on the program.
CCMA: The Citi Cards MA program is for exceptional MBA students with an
expertise in marketing, analytics and/or general management whose primary
interest is to build in-depth understanding of and experience the credit cards
business. The program consists of three eight-month rotations within various Citi
Cards businesses, providing robust and challenging cross-functional development
assignments to build leadership skills and general management breadth. The first
two rotations are analytical (Risk Management, Decision Management, Finance, or
Strategy) and marketing. The third rotation is an elective rotation where the MA
has the option to complete another marketing or analytic rotation, or can choose a
rotation in the Center of Excellence (Human Resources, Legal, Chief of Staff,
Chief Administrative Officer, Operations, or Technology). Rotations are primarily
based in North America and all MAs are encouraged to rotate through at least two
different geographic sites to gain the most development and exposure during the
program. There may also be select opportunities in the International Cards
business, based on business needs. There is also classroom training, on-the-job
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learning and individual development resources. MAs gain a broad exposure to

leaders at all levers of the organization and are provided feedback throughout each
rotation.
RMA: Risk Management is an independent organization within Citi that partners
with each of its major businesses, globally. Risk Management plays a critical role
in developing and implementing business strategies that help Citi grow
responsibly. Citis profitability could be affected by a number of global and local
economic factors such as liquidity of the global financial markets, the level and
volatility of interest rates, equity prices, investor sentiment, inflation or the
availability and cost of credit. Risk Managements independent judgment allows it
to take these factors into consideration and make important risk decisions for the
organization.
The goal of the Risk Management Associate (RMA) Program is to develop global
risk managers who bring their varied experience and knowledge into every
transaction to help influence the overall strategy of the business.
- It is a two-year developmental program providing accelerated learning with the
opportunity for each associate to shape his or her career. Rotations are designed
to expose the associate to Citis different businesses; Alternative Investments,
Commercial Markets Group, Corporate Center, Markets and Banking, Global
Consumer Group and Global Wealth Management
- The program provides four, diverse, six-month rotational assignments, one of
which may be overseas; dependant upon factors including but not limited to the
associates work performance and business needs.
- The program begins in August with one month of classroom training in New
York City with the first rotation starting in September.
FMA: The Financial Management Associates Program (FMA) provides Financial
Management Associates with the challenge of diverse rotational assignments in
various finance areas across all Citi sectors. Financial Management Associates
have the opportunity to work closely with senior-level finance managers in key
areas including strategy, business development, planning and analysis, treasury,
accounting and financial reporting/control. The program consists of three sixmonth rotations with an optional international rotation, which broadens the
Financial Management Associates global perspective both professionally and
personally. Financial Management Associates can choose the location where they
want to be based, including New York City, EMEA, Asia, Latin America and
Japan.

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Several key elements of the FMA program include:

- AccessStart at the top. FMAs can gain direct access to Citis senior financial
officers and management team while working with carefully selected managers
who know how to maximize their potential and develop their careers. Learn
about global finance from the people who shape it everyday.
- Global ReachBuild an endless network. FMAs can select their region from
five major global regions. Additionally, FMAs can be exposed to varied global
perspectives and businesses by spending one of their three rotations on an
international assignment outside their regional hub. Much like the business
school experience, FMAs develop close ties within the FMA community at Citi
and strengthen these relationships throughout their career.
- LeadershipAs part of a leadership development program, FMAs are viewed
as the future finance leaders of Citi. FMAs are encouraged to develop their
management skills during their three rotations.
- ResponsibilityContribute from day one. Part of Citis growth strategy
depends on the entrepreneurial spirit of our employees. As a full-time member
of the team, FMAs can apply their leadership skills in a customized curriculum
to accelerate their learning and professional development.
- EmpowermentBe part of the action. FMAs are typically challenged right
away to be intricately involved in the fast-paced analytical and dynamic
financial environment of a world-class corporation.
From the start, FMAs will be paired up with a senior mentor who will guide,
support and mentor them throughout the program. These are professionals who
have volunteered their time to mentor FMAs, therefore have a strong commitment
to the program and the future leaders of Citi.
The program unique is the cross-business exposure that the Management
Associates experience. Where else could one spend six months in a corporate
strategy role assessing Citis next acquisition, spend six months planning for Citis
biggest business, the Global Consumer Group, and then learn how money is moved
at Citi by spending six months in a Treasury function?
Describe how your program(s) differ at different levels of leadership.
For the GCGMA and CCMA: Upon entering the program, an individual is a
Management Associate. During this time, the individual is in the learning stage and
may not necessarily have a leadership role during the rotations. After completing all
rotations, the individual will gain a breadth of experience regarding the business and
will become a Vice President upon graduation. At that time, the individual will begin

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to manage other personnel and through time will become a next leader of his or her
business.
What are the goals of the programs?
GCGMA and CCMA: The main goal of the program is to provide an individual with
the breadth of experience to become a next generations leader of their business and
in Citi.
RMA: It is anticipated that successful Associates will move into positions in one of
Citis Global Risk Management businesses post-program. Associates are encouraged
to identify their preferred risk management area of focus.
FMA: After learning and contributing to the business during the program, many
Financial Management Associates take Vice President-level finance positions that
ultimately lead to important leadership roles inside Citi sectors. The FMA program is
a great launching point for a successful career path in finance.
Qualifications of the candidate:
GCGMA: MBA students with a concentration in finance, strategy, marketing, or
general management is preferred.
- Four to six years progressive work experience, results driven, ability to execute
and get things done, foster relationships and promote collaboration, ability to
influence others and lead others, excellent communicator, adaptable and
comfortable with ambiguity, disciplined decision maker, big picture thinker,
exhibits mature confidence, willingness to move every six months.
- Full-time position for current second year MBA students.
CCMA: MBA students with a concentration in marketing, general management, or
an analytic focus.
- CCMA: Three to years relevant work experience, demonstrated leadership
potential, respect for diversity of thought and experiences, intellectual
curiosity, sound judgment, teamwork, ability to influence in a matrix
organization.
- Full-time position for current second year MBA students.
RMA: Currently pursuing an MBA with a concentration in finance or
economicscourse work in corporate finance, capital markets and financial
statement analysis
- Three to five years of significant, relevant work experience
- Strong analytical, quantitative, problem-solving skills

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Flexibility and adaptability to changing business directions

Willingness to take initiative
Strong communication, leadership and interpersonal skills
Professional and personal maturity
Self-motivated, willingness to learn while keeping an open mind
Willingness to cross borders, businesses, ideas and cultures

FMA: The Financial Management Associate Program values individuals who are
committed to excellence in whatever they do, who have a sense of urgency and
excitement, and who thrive in an environment of change and competition.
- MBA with a concentration in accounting, finance, or economics
- Three to five years of significant, related work experience
- Eagerness for a broad and increasingly demanding career in financial
management
- Interest in opportunities for international assignments and new business
challenges at regular intervals
- Willingness to take initiative and offer creative solutions, to take risks and
build businesses
- Strong communication and presentation skills
- Skill at building and maintaining relationships
- Ability to speak several languages (not mandatory)
Do the programs have a special recruiting relationship with particular
universities/colleges/grad programs?
For the upcoming recruiting season:
GCGMA had a relationship with the following universities: Chicago GSB,
Columbia Business School, Duke Fuqua School of Business, Georgetown
McDonough School of Business, Harvard Business School, Kellogg School of
Management, NYU Stern School of Business, University of Michigan Ross School
of Business, the Wharton School, UCLA Anderson School of Management,
London School of Business, IESE Business School and ESADE.
CCMA had a relationship with the following universities: Chicago GSB, Columbia
Business School, Johnson School at Cornell University, Carnegie Mellon Tepper
School of Business, Duke Fuqua School of Business, Emory Goizueta Business
School, Georgetown McDonough School of Business, Harvard Business School,
Indiana Kelley School of Business, Kellogg School of Management, Maryland
Robert H. Smith School of Business, University of Michigan Ross School of
Business, NYU Stern School of Business, UT Austin McCombs School of

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Business, Vanderbilt Owen Graduate School of Management, the Wharton School,

Yale School of Management.
RMA: Duke and UNC and conferences (NBMBAA, NSHMBA).
FMA: Chicago GSB, Columbia, Cornell, Duke, Georgetown, Michigan, NYU,
Rochester, Tuck, Duke and conferences (NSHMBA, NBMBAA, DISCO).
How many people are accepted into the program annually?
Graduates:
GCGMA: 15
CCMA: 50
RMA: 10
FMA: 10-20
Others:
RMA: Internal Promotion Process
FMA: the program also has an internal promotion process, where existing employees
with appropriate credentials can apply.
How do you identify leadership qualities?
Leadership qualities are identified through comprehensive interviews conducted on
campus.
What percentage of your program participants are hired full-time?
75 percent of summer associates accept the full time position as FMA.
Please explain how you incorporate other leadership training and
development programs and resources into your career management plan.
Currently, Citi offers new managers and mid-level managers a variety of courses
around the globe which help managers learn the expectations of leaders at Citi and
develop a variety of skills which include but are not limited to: performance
management, communication, influence, manager/peer relationships, motivation and
delivering positive results in challenging and changing business environments.
Within the executive population, Citis executive development initiatives foster a
global cross-business community of best-in-class leaders who build and reinforce a
culture of performance, productivity, meritocracy, integrity, transparency and
teamwork. Executive development initiatives support the execution of Citis business
strategy through highly focused forums, programs and one-on-one executive
coaching engagements designed to promote capability development, culture and
alignment with the companys top priorities.

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Examples of core programs include:

Leadership 1: This program, for first time supervisors/managers with at least 12
months in a management position, creates a solid foundation for understanding and
answering the challenges facing a new manager, and builds strong leadership skills
and behaviors at a formative stage in any leadership career. The program focuses on
critical skills for new managers by addressing the following issues in group
discussions, role-practices and small group exercises: recruitment and selection,
diversity awareness, goal setting and motivation, addressing problem performance,
performance appraisals, coaching, managing change and leading with development
plans.
Leadership 2: This program, for supervisors/managers with at least 24 months in a
management position, focuses on critical skills for midlevel managers by addressing
the following issues in group discussions, role-practices and small group exercises:
situational leadership, coaching for performance, diversity behaviors, collaborative
peer relationships and effective strategy for managing up.
Business Leadership Program (BLP): A highly interactive four-day program
designed for Citis highest potential executive talent, one to two levels below the Citi
Management Committee. The BLP focuses on creating alignment and ownership
around Citigroups top priorities, strategy and management philosophy while
building culture, sharpening leadership skills and forming a new network.
Chairmans Executive Forum (CEF): This three to four day experience is Citigroups
flagship executive development program. While the program components are similar
to those at the BLP, the tenor of the dialogue reflects the greater seniority of the
group. The experience is designed to create alignment and ownership around
Citigroups top priorities, strategy and management philosophy while building
culture, sharpening leadership skills and forming a new network.
Who are some notable alumni that have come out of your companys
leadership training/program(s)?
Many of Citis management committee members and business heads have attended
our top executive development program, the Chairmans Executive Forum (CEF)
including:

Stephen Bird, CEO, Global Consumer Asia Pacific (CEF, 2001)

Steven Freiberg, Chairman and CEO, GCG - North America (CEF, 2001)
Manuel Medina Mora, Chairman & CEO, Latin America & Mexico (CEF, 2005)
Robert Morse, CEO CMB Asia Pacific (CEF, 2002)

Note: bios available on www.citigroup.com

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Going Forward: Plans for Leadership Expansion

Does your firm have any plans for future leadership development programs,
either formal or informal?
Citi plans to roll out a more formalized leadership development pipeline tied to a
broader talent strategy for the organization. This formal structure would enhance the
offering and availability of leadership development programs at various levels within
the organization from new managers all the way through senior managers and
executives.

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