ENTREPRENEURSHIP OF RELIANCE INDUSTRIES

MINI PROJECT SUBMITTED IN PARTIAL FULFILLMENT OF THE

REQUIREMENT FOR THE AWARD OF DEGREE OF

MASTER OF BUSSINESS ADMINISTRATION

BY

SHEHNAZ JIVANI
(ENROLLMENT NO.13N61E0050)

Under the guidance of

Sri MOHAMMED KHWAJA MOINUDDIN
(ASSO. PROFFESOR, HOD)

DEPARTMENT OF BUSINESS MANAGENT

VIVEKANANDA INSTITUTE OF TECHNOLOGY &SCIENCE

(Approved by AICTE,affiliated to JNTU Hyderabad)

OPP.Housing Board colony,By-pass road, karimnagar

2013-2015

INTRODUCTION
Reliance Group
Founded:
Founder:
Headquarters:
Key people:

1966
Dhirubhai Ambani
Mumbai, Maharashtra ,India
Mukesh Ambani,
Anil Ambani
Products:
Crude oil, Natural gas,
Petrochemicals, petroleum, polyester,
textiles, Retail , Telecom.

Our dreams have to be bigger. Our

ambitions higher. Our commitment
deeper. And our efforts greater. This is
my dream for Reliance and for India.

-Dhirubhai ambani
1

Shri Dhirubhai H. Ambani

*Birthday: 28th december, 1932
*Birthplace: Chorwad, Gujarat.
*Father: Hirachand Govardhandas Ambani
( A school teacher)
*Mother: Jamanaben( a thrifty woman)
* Two brother n two sister.

Childhood:
* Extremely demanding n difficult to
placate.
* As he grew up, difficult to placate.
* Possessed immense gusto n enormous
energy.
* Always determined to do what he wanted
to do, in exactly the way he wanted it done,
come hell or high water, as the phrase goes.
Education:
* After he completed his primary
education, at the village school, he was
sent to the junagadh dist. For further
studies.
* Quite popular in his school n wellknonw for his brilliance n hard-work.
* Elected general secretary of the
junagarh students union.

*After his annual matriculation examination,

on the request of his father he had to move
to Aden, yemen to support his family.
* Aged 16 years
*Started worked with A.besse & co. for a
salary of 300 immediately on reaching
Aden.
A. besses & co. : largest transconental
trading firm east of suez.

Business milestones
*1958:returned to Mumbai, from aden to
start his own business in spices
*1959:started reliance commercial
corporation with a capital of Rs.15000 at
Mumbai

*1966: set up a spinning mill at naroda,

near ahemedabad;floated reliance textiles
on a capital of Rs.15 lakh
*1977:reliance textile industries issued 2.8
million share in a landmark public issue
*1983:reliance sale increased but net
profit declined
*1988: reliance petroleum raisesRs.1300
crore from 2 million applicants
*2000: worlds largest refinery complex
was commissioned at jamnagar, valued At
over Rs.25000 crores

Brought about the equity cult in India

in the late seventies.
Regarded as an icon for enterprise in
India.
He optimized the spirit dare to
dream and learn to excel.
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Vision:
*Through sustainable measures, create value
for the nation.
* Enhance quality o life across the entire
socio-economic spectrum.
* Help India to become a global leader in
the domains where it operates.

Mission:
*Create value for all stakeholders.
*Grow through innovation.
*Lead in good governance practice.
*Ensure energy security of the nation.

Values:
Growth and success are based on the ten
core values of
*care
*citizenship
*fairness
*honesty
6

*purposefulness
*respect
*responsibility
*safety
* and truth.

Reliance industries limited

Mukesh Ambani: Head of the companys
petroleum, petrochemical and textiles
opretions
Anil Ambani: Regrouped the companys
telecommunication, capital finance.

Reliance group
Major group companies are
- Reliance ind. Ltd. ( Reliance industries
investments and holding ltd., Reliance
middle east DMCC {U.A.E}, Reliance
Netherlands B.V. ,Reliance petroleum
ltd.)
- Reliance retail ltd.
7

Reliance UK ltd.
Reliance strategic investments ltd.
Reliance industrial infrastructure ltd.
Reliance venture ltd.

Reliance retail limited

Reliance retail limited (RRL) is a subsidiary
of Reliance industries limited.
RRL was set up in 2006 and marks the foray
of the Reliance group into organized retail.

Reliance Retail Limited:

Reliance fresh
Reliance mart
Reliance timeout
Reliance footprints
Reliance trends
8

 Reliance jewel, Reliance digitals

RELIANCE FRESH

(Growth through value creation)

* Industry: Retail
* Type: supermarket
* Chairman n managing director : Mukesh
Ambani
* First outlet: Hyderabad( banjara hills)
* Founded : 30th October 2006

Reliance retail stores

*453 reliance fresh stores in over 45 towns and cities
operational across INDIA. Including the reliance
fresh stores the company now operates over 900
retail stores across INDIA.
Supply chain management
* approaching farmers directly there by reducing
procurement wastage.
*better returns to Indian farmers and manufacturers.
*greater value for the Indian consumers.
Push and pull strategies
*push strategy: point of sale displays, special
displays, catalogues & brochure.

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*Pull strategy: coupons , samples ,premiums & gifts

, refunds ,pop advertisement.

SWOT ANALYSIS
STRENGTH:
*experience management team
*strong IT operations.
*good financial position.
*brand equity.
WEAKNESS:
*losses due to joint venture.
*absences at prime location.
*limited multi format presence.
OPPORTUINITIES:
*growing retail market.
*increasing buying power of Indian consumers.

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THREATS:
*increase in operating cost,low price competition.

FUTURE PLANS
SOCIAL RESPONSIBILITY
Education:
*Project:- kanyakelvani, jagruti.
*dhiru bhai ambani protsahan scheme.
*Mumbai Indians education for all initiative.
Community health care & development:
*project drishti,project balkalyan,project hope.
*PHC (primary health care centre)
* reliance rural development trust.
Acknowledging and supporting talent:
*real heroes
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*reliances dhiru bhai ambani under graduate

scholarship fund.
*reliance foundation.

In popular media
*In 1998 , a book THE
POLYESTER PRINCE is also
an unauthorized biography of
dhiru bhai ambani-outlining all
his political and bussines
conquests.
*GURU:hindi film based on
dhiru bhai ambani.
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QUOTES BY DHIRU BHAI

AMBANI :
* I AM DEAF TO THE
WORD NO
*THINK BIG , THINK FAST ,
THINK AHEAD IDEAS ARE
NO ONES MONOPOLY.
*YOU DO NOT AN
INVITATION TO MAKE
PROFITS.
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*WE BET ON PEOPLE.

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16

BALANCE SHEET
Particulars

Mar2015

(Rs. In Crores)
MarMar2014
2013

Mar2012

Mar2011

Mar-2010

2,943

2,940

2,979

2,981

2,978.02

1,51,112

1,38,024.96

10

1.36

1,54,103

1,41,004.34

802

573.53

10,146

10,624

11,694.40

SOURCES OF
FUNDS :
Share Capital
Reserves Total

2,936

2,15,539 1,95,730 1,79,094 1,66,466

Equity Share
0
0
0
0
Warrants
Equity Application
17
17
25
1
Money
Total
2,18,499 1,98,687 1,82,055 1,69,446
Shareholders
Funds
Minority Interest
3,038
959
949
799
Secured Loans

10,637

14,633

6,706

Unsecured Loans

1,57,614 1,24,128 1,00,513

82,301

73,528

52,911.12

Total Debt

1,68,251 1,38,761 1,07,219

92,447

84,152

64,605.52

Policy Holders
Fund
Other Liabilities
Total Liabilities

3,257

1,097

531

421

214

3,93,045 3,39,504 2,90,754 2,63,113

2,39,271

2,06,183.39

2,88,866 2,61,019 2,40,971 2,33,475

2,38,293

2,24,125.28

94,661

80,193

63,934.03

1,58,100

1,60,191.25

APPLICATION
OF FUNDS :
Gross Block
Less:
Accumulated
Depreciation
Less:
Impairment of
Assets
Net Block
Lease Adjustment
Capital Work in
Progress

1,32,408 1,19,602 1,07,484

0

1,56,458 1,41,417 1,33,487 1,38,814

0

1,66,462

91,494

49,952

25,363

28,174

17,033.68

17

Producing
Properties

76,451

60,602

42,848

38,596

21,596

13,112.25

Inventories

53,248

56,720

54,601

46,692

38,520

34,393.32

Sundry Debtors

5,315

9,411

9,750

16,939

15,696

10,082.92

Cash and Bank

12,545

37,984

50,456

40,731

30,139

13,890.83

14,455

13,219

12,238

13,314

8,454

10,738.61

92,809

69,105.68

Investments
Current Assets,
Loans & Advances

Loans and
Advances
Total Current
Assets

85,563

1,17,334 1,27,045 1,17,676

Less : Current
Liabilities and
Provisions
Current Liabilities

93,075

72,968

55,458

48,108

52,435

38,889.21

Provisions

5,392

4,446

4,557

4,403

4,742

3,695.02

98,467

77,414

60,015

52,511

57,177

42,584.23

0,12,904

39,920

67,030

65,165

35,632

26,521.45

2.33

7,009

4,357

3,094

2,769

1,408

1,025.30

19,983

16,282

14,682

14,336

12,479

11,702.87

0,11,071

0,10,677.57

6,839

2,39,271

2,06,183.39

23,626.68

12,190.88

Total Current
Liabilities
Net Current
Assets
Miscellaneous
Expenses not
written
DeferredoffTax
Assets
Deferred Tax
Liability
Net Deferred Tax
Other Assets
Total Assets
Contingent
Liabilities

0,12,974 0,11,925 0,11,588 0,11,567

19,552

17,996

9,025

6,742

3,93,045 3,39,504 2,90,754 2,63,113

33,123

18,469

17,140

18

13,997

 FOR THOSE WHO DARE

TO DREAM , THERE IS A
WHOLE WORLD TO WIN!

THANK YOU

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