Professional Documents
Culture Documents
STUDY
FEASIBILITY STUDY
[Hand Sanitizer]
Dados Angels
Francis Gian Patun-og
Elvin Escala
Germer Blas
Diosdado Peligro
Mindanao State University - General Santos City
October 2014
Table of Contents
General Information
1.1
Purpose
1.2
Scope
1.3
Name of Company
1.4
Location
1.5
Brief Description
1.6
Approach
1.7
Points of Contact
Considerations
2.1
Objectives
2.2
Feasibility Criteria
Marketing
3.1
Name of Product
3.2
Consumer Preferences
3.3
Uses of Product
3.4
Properties of Product
3.5
Location
3.6
Demand
3.7
Supply
3.8
Price Study
3.9
Demand Supply Analysis
3.10
Marketing Programs
Acknowledgement
GENERAL INFORMATION
1.1
Purpose
1.2
Scope
This evaluation will examine the need and feasibility of
meeting the demands of the public community as well as
making
1.3
Name of Company
Dados Angels produces hand sanitizers that are in handy
sizes. The founders have agreed to name the company under
Diosdado for he is not just one of them but a great inspiration.
1.4
Location
1.5
Brief Description
Producing hand sanitizers is one way of helping the
community to reduce and/or avoid transmissions of
diseases/illnesses by hand contacts. Having the best quality of
such is a great help.
1.6
Approach
The company shall be having surveys and simulations in
order to evaluate the project. To provide proper information to the
public, the company will be conducting orientations in certain
areas.
1.7
Points of Contact
NAME
TITLE
DEPARTMENT
CONTACT INFO
PATUN-OG, FRANCIS
Project Manager
Marketing
09126381244
Head
Human Resources
09182372109
PELIGRO, DIOSDADO
Director
Marketing
09094219000
BLAS, GERMER
Director
Sales
09423368874
ESCALA, ELVIN
CONSIDERATIONS
2.1
Objectives
The company aims to meet the demands of the current
society. The competitiveness in the present economy
shall urge the company to exceed its expectations and surpass its
assumptions.
2.2
Feasibility Criteria
Market
The target market of the project is the interacting and
travelling community. Considering the current
demand,
project most.
The company is having establishments on various
locations like malls, supermarkets and stalls. The product
will also be distributed by the companys promo dicers and
agents in certain areas.
Technical
suppliers.
Operational
This project will help reduce and/or avoid the
transmissions of diseases that can be transferred from
person to another by hand contacts. It is also an
opportunity
MARKETING
3.1
Name of Product
3.2
Consumer Preferences
Handy sizes and affordable prices are attractive to most
consumers. Making students and workers as the target
market,
portable as
possible.
3.3
3.4
3.5
Location
3.6
Demand
The awareness of the consumers to the rising counts in
cases of diseases and illnesses caused by bacteria and viruses
which is mostly transmitted by interacting in the public is a good
sign to pursue the project. Most concern of the consumers
nowadays is the health. Basically, they prefer to spend much on
sanitation.
3.7
Supply
Shortage of supply is the main problem of other companies
because of high demand while having low resources. The company
applies just-in-time systems and ensures the availability of the
product to meet the demands of the consumers.
3.8
Price Study
Affordability of the product attracts most of the consumers.
Since the product is made up of common raw materials, it doesnt
cost that much. The company assures that it would come cheap
and affordable.
3.9
4 ACKNOWLEDGEMENT
This study would not be completed without the help of the
following:
First, the Almighty God for sharing his knowledge and
wisdom.
The guidance of our supportive and loving parents.
The help of Dr. Inoray Osop and all the learning she has
shared.
The teamwork built by each and every member of this
company.
Thank you.