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Rouxbe's iPad Friendly Site Offers Cooking Videos and Online Recipes for the Hom

e Cook
With an updated iPad-compatible website, Rouxbe Cooking School now has 1,000 ins
tructional cooking videos and recipe tips that can be viewed with any Apple iPho
ne, iPad or iPod Touch, ensuring that cooks have access to online cooking classe
s in their own kitchen.
Vancouver, BC and Seattle, WA, April 08, 2010 -- Rouxbe (pronounced roo-bee) has
the perfect recipe for home cooks who are hungry to improve their culinary skil
ls. The four ingredients? Your kitchen, the Rouxbe Cooking School, an Internet c
onnection, and the Apple iPad.
Rouxbe has just updated its video-rich website to HTML5, making its more than 1,
000 high-definition, close-up instructional cooking videos viewable on any Apple
device, including the iPad, the iPhone and iPod Touch. With these digital devic
es at their fingertips, home cooks of any level are now able to attend a profess
ional-grade cooking school in their own kitchen and on their own schedule. iPad
and iPhone users can try out the newly updated site now at http://rouxbe.com/coo
king-school/ipad-iphone
Unlike standard recipe websites, Rouxbe is an online cooking school that guides
home cooks of any skill level through the same curriculum and learning process u
sed by culinary schools around the world, following a simple three-step process:
learn fundamental cooking skills and techniques, practice with delicious recipe
s, and get feedback and support.
"Rouxbe's premium instructional cooking videos can now be delivered through Appl
e's iPad to kitchens everywhere. This combination will completely transform how
home chefs of any level can become better and more confident cooks," said Paul B
loom, CEO of Rouxbe. "Whether learning knife skills or how to pan-fry, or creati
ng delicious dishes like pan seared scallops, home cooks can have a virtual prof
essional chef by their side every step of the way."
Rouxbe is also developing an iPad app, which will be released in the near future
.
Rouxbe Cooking School
Launched online in July 2008, the Rouxbe Cooking School ( http://rouxbe.com/cook
ing-school ) has made learning to cook as easy as pie. Rouxbe's vast library of
beautifully produced, high-resolution instructional cooking videos are combined
into 15-minute lessons - including knife skills, stocks, sauces, eggs, beef, pou
ltry, fish, soups, legumes, pasta, chocolate, rice and grains - so even the most
time-starved home cook can learn to cook better.
These video lessons are supplemented with hundreds of edible practice exercises
and delicious recipes, more than 1,000 online quiz questions, progress reporting
, an active online student community, and personalized answers to questions from
Rouxbe's professional chefs. The school has won rave reviews and attracted stud
ents from more than 200 countries.
"When we created Rouxbe in partnership with the Northwest Culinary Academy, we b
elieved well-scripted videos could be a tool of the future for any culinary lear
ner," said Joe Girard, professional chef, co-founder and vice president of produ
ct development of Rouxbe. "Now the Rouxbe Cooking School is used in schools in t
he US, Canada, Great Britain and Australia. Instructors agree that Rouxbe video
can teach some concepts better than a traditional demonstration, and in much les
s time."
Rouxbe students enjoy quick and far-reaching benefits. With every lesson, home c
ooks are able to build the confidence to cook and personalize any recipe, create
better tasting, healthier dishes that work out every time, and spend less time
planning and cooking meals. Girard added, "Ultimately, Rouxbe empowers our stude
nts to think for themselves in the kitchen and to create gourmet meals like a pr
ofessional chef. They are able enjoy cooking more!"
All recipe and tip videos are free to visitors to Rouxbe.com. A Premium Membersh
ip to the complete Rouxbe Cooking School costs $15 per month or $99 per year - a
bout the same as one evening at a traditional cooking class. Rouxbe contributes
10 percent of all membership fees to Rouxbe for Life, which has fed more than 10
0,000 hungry children in developing countries. Rouxbe cooking school information
can be found on their website, http://rouxbe.com/membership
To get a taste of the school and experience three free video lessons, simply vis
it http://www.rouxbe.com
Bon appétit!
About Rouxbe
Rouxbe (roo-bee) is the world's first-ever online cooking school. Unlike standar
d recipe websites, Rouxbe guides home cooks of any level through the same curric
ulum and learning process used by culinary schools around the world following a
simple three-step process: learn fundamental cooking skills, practice with recip
es, and get feedback and support. The website features 1,000 high-definition, cl
ose-up videos that teach the fundamental skills, techniques and concepts to help
home cooks of any level become better and more confident cooks. Created by two
professional chefs, Joe Girard and Dawn Thomas, the Vancouver B.C.-based company
contributes 10 percent of all membership fees to Rouxbe for Life, which has fed
more than 100,000 hungry children in developing countries. To see what's cookin
g at Rouxbe, visit http://www.rouxbe.com
Press Contact:
Deborah Pleva
Rouxbe
Vancouver, BC
503-250-4750
deb@rouxbe.com
http://www.rouxbe.com

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