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We recommend that you constantly up skill your teaching team towards mastery. Achieve this by implementing an external training calendar
(e.g., Les Mills) and an internal training and assessment plan. The result will be a team of energised and committed rock stars, who keep
classes full and business booming. It doesnt matter how good your programmes are; if your instructors are mediocre and de-motivated, your
class attendances will drop. The document will summarise the best practice on training instructors so they can maximise fitness experiences in
class and thereby help GF attendances to grow consistently. The Goal Commit to quality and excellence through the continual up-skilling of
your instructors to achieve teaching mastery and, ultimately, attendance growth.
When training instructors, it is critical to play to their strengths. A great instructor does NOT need to excel in all five of the Key Elements to
achieve mastery.
Effective ongoing assessments the concept of being critically reviewed is threatening to most people. All feedback should be communicated
in a clear, positive and caring manner. Your analysis of each instructor must acknowledge both their natural style and strengths. It also needs to
highlight what is being done well and what needs ongoing attention in the Key Elements of Choreography, Technique and Coaching.
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GF manager should work to foster team spirit through monthly DVD nights where
instructors watch a fitness-related DVD and then discuss the DVD while enjoying
some food and a few drinks.
Instructors going to the next level ... Encourage instructors to attend the Advanced Instructor Module (AIM) and the Group Fitness
Management (GFM) seminar, where they can further develop their skills and understand their role in creating successful GF. The GFM seminar
provides greater understanding of how the GF department operates and how they contribute to its growth and success within your facility.
We dont have the budget for educational resources/training. How can we encourage continuing development in our
instructor team?
Time and creativity are necessary in creating internal training initiatives. Money is not. For example, team training and individual training
sessions are powerful ways to create team spirit and foster commitment to excellence in your instructor team. Add to that in-house assessment
every six months and this is another very powerful way to document each instructors path to mastery. The investment again is time, rather
than money. It is also possible to access other resources at little or no cost (e.g., borrow a DVD from the local community library [if copyright
allows group viewings] and watch it with the team on an education night). Or, use your facility managers network to invite speakers in to talk
to the team for which the cost will be only a few drinks and nibbles. Of course, the biggest investment will relate to new-release resources and
attending the Quarterly Workshops. Many facilities around the world expect instructors to pay for new releases and Quarterly Workshops
themselves. Despite this, instructors are keen to attend the workshops and always want the newest release resources each quarter.
You can encourage this enthusiasm by rewarding selected instructors for their performance/contribution by paying for their new release
and/or attendance at the Quarterly Workshop. Instructors will enjoy the friendly competition to win this reward. To inspire greater
commitment to attending Quarterly Workshops, you could also invite a couple of instructors to talk about their personal highlights of attending
workshops at the beginning of team practice sessions of new releases. Their passion and excitement is sure to be infectious. Lastly, do not
forget the use of trade-outs to subsidise travel costs. Many facilities offer local travel agents a free membership or two and in return enjoy
cheap or free flights for a certain number of journeys. This can be the difference between some instructors attending Quarterly Workshops or
staying at home.
I have a large team of instructors. How do I assess them all given my time constraints?
Appoint head instructors for each programme to maintain efficiency and sustain regular assessment of larger instructor teams. This means the
GF manager is in touch with every aspect of the programme and also has more sets of hands and eyes to help with development. Often, head
teachers do not require extra weekly pay for this role as they thoroughly enjoy contributing to the future of their programme. Popular and costeffective ways to reward head teachers include paying for a Quarterly Workshop, their quarterly release or a giving them a free membership for
a family member or friend. Its critical that GF managers choose head teachers carefully. They must share the same values and priorities for
the programme or there will be conflicting messages given to the programme team. This requires the GF manager to be very clear about the
head teachers role. In our experience, this should be to:
Develop the existing team, so that they deliver the best possible fitness experiences to members
Set targets
Facilitate attendance growth
While head teachers may input on recruitment for their programme, they are not responsible for sourcing teachers. This is the managers job.
What is the most effective way to set standards for my instructor team?
A manual encompassing these areas communicates clear expectations of behaviour and performance, so that the whole instructor team has a
united understanding of how the department operates. Recommended areas to cover in your GF Instructor Manual would include:
Required attendance frequency at Quarterly Workshops and any other external training
For more information on training, please contact Club Solutions on +44 (0)20 8586 7332 or at lesmills@fitpro.com