VIDYUTIFY FOR AE - Vidyutify B-plan

PROBLEM

SOLUTION

Possibly the biggest

problem in the world :
Polluting Traditional
sources of Energy.

We'll be providing both

Products and Services in a
marketplace model . This
will be our retail business .
Than there will be
infrastructure business ,

70% of India doesn't have

energy Security
Saving on energy bill
Too much dependence on
Thermal Energy.

where we install
supercharger station for
E.V.'s
Providing energy where
none exists

UNIQUE VALUE
PROPOSITION

UNFAIR
ADVANTAGE

CUSTOMER
SEGMENTS

A full stack solution to

every business's solar
needs .

None

Institutions : Schools ,
Offices , Offices for Solar
Consumer electrics Alternative energy
invertors , Fans , LED'S ,
Mobile & E.V. chargers

Dedicated to both
Industrial sector as well as
consumer retail.
First Mover's advantage
into the biggest Industry of
the coming decade in
India.

Transportation - EV
Supercharger stations
(Equipment)

KEY METRICS

CHANNELS

This year began with a

winning tariff of around
Rs.7 (Punjab at 6.88 and
UP at 7.02) per kWh and

Internet

closed well below 5 (both

solar parks in AP at 4.63)
per kWh.

E-commerce

FAME sceme by GOI

Rs. 1.77 lakh price cut by
Mahindra for e20 due to
FAME

Social Media
Rural Marketing

Hyperlocal Logistics

Full fledged Electric

Vehicles - 1.) 2 wheeler
E.V.'S sale online ,
contract with O.E.M.'s
including 1.GogreenBov
2.Ather Energy 3.Hero
EV's
2.) 3 Wheelers (E-rick) - 1.
Chinese imported , 2.
Kinetic E-rick sell with
finance options
Other equipment : Wind
Turbines , Lithium Ion
batteries , UAV's (Drones)
, Partnership for franchises
for E.V. superchargers

EXISTING
ALTERNATIVES

HIGH-LEVEL
CONCEPT

Similar Companies : 1.
UrjaCart.com - Full stack

Amazon for Alternative

energy products.

energy play

EARLY ADOPTERS

UrbanClap.com for Energy

2.) SolarWaale.com - Full

stack solar play

services (installations,
management, Advisory)

3.) Selco solar - solar

Manufacturer of

service provider - Rural

Infrastructure for E.V.'s

Big solar and Wind energy

firms like SunEdison ,

Institutions - For solar ,

Mandated by G.O.I.
Electric Vehicle
connoisseurs - A large
action group i know PlugIn India.com
Rural households Electricity deficient areas ,
big volume play
Government - State and
Federal govt. support for
alternative energy.

COST STRUCTURE

REVENUE STREAMS

Tech costs ( site and or app )

Retail sales

Inventory cost

Partnership commissions and Royalties

R&D cos

MarketPlace model commission

Salary + partnership Capital

Exclusive tie ups with manufacturers

Other legal fees

Income from Services

Lean Canvas is adapted from The Business Model Canvas (BusinessModelGeneration.com) and is licensed under the Creative Commons Attribution-Share Alike 3.0 Un-ported License.