Professional Documents
Culture Documents
FROM IDG
iPhone 7
PLUS
POKMON GO
REVIEWED
WHY iOS IS
BETTER THAN
ANDROID
TIM COOKS
FIRST FIVE
YEARS
Contents
3
Welcome
News
4
11
13
15
iOS 9 vs iOS 10
App Store enjoys record-breaking July
Apple sells one billionth iPhone
Apple losing smartphone share in India
Features
18
37
41
47
50
74
78
Review
61
Pokmon GO
How To
83
88
93
Use Prisma
Connect an iOS device to your television
Wirelessly charge an iPhone
Opinion
98
Welcome...
W
people will opt for new plans that give them a new
phone every year, and others will stick with the
familiar every-other-year cycle. While there might
be a major change in phone replacement rates,
it seems most likely that things will remain pretty
close to what they are today.
The iOS App Store made its debut just over eight
years ago, on July 10, 2008. With over $50 billion
earned, thats a healthy $6-plus billon per year.
The App Store is a vital revenue stream for Apple.
12 iPAD & iPHONE USER ISSUE 111
Wireless EarPods
The rumour: Apple is allegedly developing wireless
EarPods with a custom low-power Bluetooth
chip so that they have longer-lasting battery life.
According to Forbes, Apple has been working on
a special chip for years, and its likely that these
EarPods will launch in conjunction with the iPhone
7 in September.
Plausible? Wed heard rumblings of wireless
earbuds before, and it makes sense given that
the iPhone 7 is rumoured to do away with a
headphone jack. Wireless EarPods would be an
obvious next-generation product for Apple, and its
smart that the company is focused on extending
their battery life. When we tested a few wireless
earbuds, the battery life ranged from one hour to
four hours. Or longer, if you count their charging
case as an portable battery. Although we wouldnt
be surprised if Apple sold these wireless EarPods
as an added accessory, instead of being packaged
alongside the iPhone 7.
Smart connector?
The rumour: New images and renderings have
surfaced allegedly depicting the iPhone 7 and
7 Plus models. Quoting the Japanese site Mac
Otakara, MacRumours reported that these images
could be the real thing. The leaked image of the
iPhone 7 Plus shows a Smart Connector, hinting
at the possibility of a Smart Keyboard. While the
Mac Otakara report seems to conrm previous
rumours the iPhone 7 and 7 Plus will have a similar
design tothe current generation 6s and 6s Plus,
the website also contests previous reports. Most
notably, Mac Otakara now refutes the rumour that
On Steve Jobs
According to the Washington Post,
Cooks voice still softens when he
speaks of his friend.
To me, Steves not replaceable.
By anyone, Cook said. He was an
original of a species. I never viewed
that was my role. I think it would
have been a treacherous thing if
I would have tried to do it. When I
rst took the job as CEO, I actually
thought that Steve would be here for a long time
I know this sounds probably bizarre at this point,
but I hadconvinced myself that he would bounce,
because he always did.
38 iPAD & iPHONE USER ISSUE 111
On failure
Cook has overseen ve years of stratospheric
growth at Apple, but he also takes credit for
missteps during that time. Apple Maps was a big
one. The second was hiring John Browett to lead
retail in 2012, a mistake that Cook quickly rectied
by bringing on Burberry CEO Angela Ahrendts.
Its sort of a lonely job, Cook said. The
adage that its lonely the CEO job is lonely is
accuratein a lot of ways. Im not looking for any
sympathy. You have to recognise that you have
blind spots. We all do. Blind spots move, and you
want to not just have really bright people around
you, but people who will push on you and people
tobring out the best in you.
ISSUE 111 iPAD & iPHONE USER 39
Available models
The products in Apples Refurbished store can
change quite frequently, so youll want to check
48 iPAD & iPHONE USER ISSUE 111
Verdict
We think it is absolutely worth considering buying
a refurbished iPad. Itll look as good as new, so
youwont notice the difference anywhere other
than in your bank balance and that giveaway
packaging as mentioned above.
ISSUE 111 iPAD & iPHONE USER 49
Verdict
Ultimately the iPhone vs Android debate comes
down to a choice: between Androids awed,
fragmented openness, and Apples quality
experience in a closed environment.
Openness sounds brilliant, and if we were
talkingabout a lifestyle or a political philosophy
then Android would be hard to beat. But this is
about a phone. And if you just want a smartphone
thats safe, easy and enjoyable to use, and
connected to the best-quality app store around
not to mention sumptuously designed and
reliable then iPhone isthe only answer.
60 iPAD & iPHONE USER ISSUE 111
Review:
Pokmon GO
Free (in-app purchases) pokemon.com/uk
Verdict
Pokmon GO is such a simple and yet absolutely
brilliant idea that has captured the worlds attention.
The hype wont last forever, and one day soon
only the most die-hard PokHunters will continue
to play, but expect it to be among the rst of many
more augmented-reality apps coming your way.
Despite the safety concerns and the huge amount
of criticism it has received as Niantic struggles
to deal with the huge demand, Pokmon GO is
deserving of real credit for getting a nation off
the sofa and into the great outdoors. A repetitive,
buggy, power-draining but oh-so-addictive app,
dont pick up Pokmon GO unless youre prepared
to lose a large chunk of your life to it. Marie Brewis
ISSUE 111 iPAD & iPHONE USER 73
Feature: Ask
the iTunes Guy
Kirk McElhearn answers your iTunes questions
Contents of my /
Music/iTunes folder
The interface
At its heart Prisma is quite a simple app. Loading
it up on your smartphone will present you with
two main areas. The upper section is where your
ISSUE 111 iPAD & iPHONE USER 83
Use mirroring
Sometimes you cant stream video from an
app, orthe web, on the television. Support for
AirPlayisdetermined by developers, and not all
do you cant stream ITV Player, for example.
In this instance, you can work around the
problem using Mirroring. With Mirroring selected
you can stream the whole of your iPad screen,
including the Home screen and whatever is
appearing in apps, on the television.
Swipe up to reveal Control Centre and select
theAirPlay option to bring up the AirPlay menu.
Select Apple TV and then swipe right on the
Mirroring slider button to turn it green.
To view your iOS devices photos on your TV,
open the Photos app, then select the Share button.
Choose the images you want to show by tapping
ISSUE 111 iPAD & iPHONE USER 91
Third-party options
While wireless charging may not be featured on
the iPhone by default, there are options for Apple
fans, be it in the form of a receiver or a case. Here
are a handful of ways that you can enable wireless
charging on your iPhone:
iQi Mobile
Those looking for wireless charging without having
to use a bulky case might want to take a look at iQi
Mobile, a 0.5mm thick wireless charging receiver
94 iPAD & iPHONE USER ISSUE 111
Opinion: Saying
goodbyeis hard to do
Jason Snell reacts to rumours of the headphone jacks demise
Bargaining: Apple
will make it great, really
Im not sure I spent a lot of time in the third stage,
but I heard from a lot of people on Twitter and in
email who lived there most of the spring and early
summer. Yeah, itll suck to lose the headphone jack,
the argument went. But just you wait. Apple will
give everyone a free adaptor in the box. Or maybe
a free awesome set of wireless EarPods in the box.
Or even better, maybe Apple will invent a new
wireless system entirely separate from Bluetooth,
100 iPAD & iPHONE USER ISSUE 111
Apples
wireless
EarBuds
could look
something
like these,
the Rowkin
Mini 24K
Gold-Plated
Edition
Acceptance: Might as
well get ready for tomorrow
When the Apple Watch came out, I bought a pair of
Jaybird Bluetooth earbuds so that I could test the
ISSUE 111 iPAD & iPHONE USER 101