www.bits-pilani.ac.

in/wilp

M.Sc.
BUSINESS
ANALYTICS

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Work Integrated
Learning Programmes

M.Sc.
BUSINESS
ANALYTICS

The globalisation of the Indian economy and related deregulation has

led to the phenomenon of global labour arbitrage, wherein jobs move
to nations with skilled workforce and low cost base. This phenomenon
has triggered a rapid growth and development of the Business
Analytics (BA) industry. In addition, the liberalisation and opening up of
the Indian economy to foreign investments has facilitated the
development of new and innovative approaches to business. All of
these actions have resulted in an increased demand for qualified and
skilled business analytics professionals.
The five-semester M.Sc. Business Analytics offered by BITS Pilani
intends to bridge this gap, and enables the participant to develop
specialised skills via a carefully chosen set of electives. The
programme is suited to the learning requirements of professionals in
the business analytics industry, as well as professionals working in
other industries/ functions such as the IT, BFSI, Marketing, etc., who
have a keen interest in Business Analytics and looking for a career
transition to BA role.
PROGRAMME HIGHLIGHTS
Highly qualified and experienced
faculty from BITS Pilani as well as
industry experts will deliver the
lectures
Exposure to state-ofthe-art data
analysis/visualisation tools such
as R, SAS, and Tableau
Practitioner oriented insights (from
industry experts) to help develop
solutions to real world problems
using cutting edge analytical
techniques
Our unique Work Integrated
Learning Programmes (WILP)
approach combines class room
learning with experiential
components and enables
participants to immediately apply
their learning to the workplace and
thereby enhance their career
growth

PROGRAMME OBJECTIVES
To prepare working professionals
to take on challenging roles in the
nascent business analytics
industry (particularly in the context
of globalisation)
To train the students in the latest
developments in the area of
business analytics (across various
industry verticals)
To equip them with a good mix of
theoretical and cutting edge
practical skills so they can be
immediately effective and
productive on the job

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LEARNING OUTCOMES

ELIGIBILITY

Upon completion of this programme, the

participants will be able to effectively apply
the following principles and concepts:

The candidate should have passed

Mathematics as a subject in 10+2 and at an
undergraduate level.

Apply statistical data analysis and other

decision science techniques to optimally
solve real world business problems

Primarily candidates with a

B.Sc./M.Sc./B.E./MCA/MBA or equivalent
with minimum 60% aggregate marks will be
eligible to apply. However, students with
other qualifications (such as B.Com (Hons),
etc.) may apply provided they have done a
basic mathematics course (such as Business
Statistics) at the undergraduate level
(in addition to 10 + 2 level).

Objectively analyse alternatives using

quantitative techniques
Apply cutting edge tools and technologies to
analyse Big Data
Develop appropriate algorithms using
machine learning techniques to solve
business problems
Be able to effectively communicate the
results of the analysis using appropriate data
visualisation techniques

The candidates should have completed

minimum 12 months post-qualification
full-time relevant work experience.
Employer consent, with suitable mentor
availability, is also required.

Demonstrate the ability to work effectively in

cross functional teams
FEE STRUCTURE
The following fees schedule is applicable for candidates seeking new admission during the academic
year 2016-17.
Application Fees (one time)

INR 1,500

Admission Fees (one time)

INR 15,000

Semester Fees (per semester) :

INR 40,750

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SEMESTER-WISE PROGRAMME STRUCTURE

Participants need to take 7 foundation courses (mandatory), 6 area core courses (mandatory) and may
choose any 4 elective courses depending on their background and desired specialisation. In addition,
during the final semester of the programme, participants are required to complete a capstone project
that is relevant to their work environment and enables them to integrate their learning across the entire
programme.

First Year First Semester

Second Year First Semester

Marketing
Management Information Systems
Models and Applications in Operational Research
Introduction to Statistical Methods

Advanced Statistical Methods

Big Data Analytics
Predictive Analytics
Optimisation Methods for Analytics

First Year Second Semester

Second Year Second Semester

Financial Management
Business Data Mining
Supply Chain Management
Introduction to Data Science

Analytics for Competitive Advantage

Elective 1
Elective 2
Elective 3

Third Year First Semester

Elective 4
Project

Pool of Electives

Advanced Financial Modeling

Marketing Models

Data Visualization

Retail Analytics

Financial Risk Analytics

Supply Chain Analytics

HR Analytics

Real-time Analytics

Investment Banking Analytics

Text Analytics

Marketing Analytics

HOW TO APPLY
Please note that in order to apply to a WILP programme, the candidate must be currently employed in
the relevant professional field.
Carefully read through the following steps to understand the application process:
1.

Click here to go to the BITS Pilani Online Application Center. Create your login at the Application
Center by entering your unique Email ID and create a password of your choice.
Once your login has been created, you can anytime access the online Application Center using
your email ID and password.

2.

Once you have logged in, you will see a screen showing 4 essential steps to be completed to
apply for the programme of your choice.

3.

Begin by clicking on Step 1 - Fill/ Edit and Submit Application Form. This will enable you to
select the programme of your choice. After you have chosen your programme, you will be asked
to fill your details in an online form. You must fill all details and press Submit button given at the
bottom of the form.

4.

Take the next step by clicking on Step 2 - 'Download Application PDF Copy.
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This will download a pdf copy of the application form on your computer.
5.

Now, click on Step 3 - 'Pay Application Fee to pay INR 1,500/- using Netbanking/ Debit Card/
Credit Card.

6.

Take a printout of the downloaded Application Form and note down the Application Form Number
that appear on the top-right corner of the first page. This Application Form Number should be
referred in all future correspondence with BITS Pilani.

7.

In the printout of the downloaded Application Form, you will notice on page no. 3 a section called
the Employer Consent Form. Complete the Employer Consent Form. This form needs to be
signed and stamped by your organisations HR or any other authorised signatory of the company.

8.

Further on page no. 4 of the printed Application Form is a section called the Mentor Consent
Form. The Mentor Consent Form needs to be signed by the Mentor.
Who is a Mentor:
Candidates applying to Work Integrated Learning Programmes must choose a Mentor, who will
monitor the academic progress of the candidate, and act as an advisor & coach for successful
completion of the programme.
Candidates should ideally choose the immediate supervisor or another senior person from the
same organisation. In case a suitable mentor is not available in the same organisation, a
candidate could approach a senior person in another organisation who has the required
qualifications. Wherever the proposed Mentor is not from the same employing organization as
that of the candidate, a supporting document giving justification for the same should be provided
by the candidates employer.
Candidates applying to B.Tech. programmes should choose a Mentor who is an employed
professional with B.E./ B.S./ B.Tech./ M.Sc./ A.M.I.E./ Integrated First Degree of BITS or
equivalent.
Candidates applying to M.Tech., M.Sc., MBA, M.Phil programme should choose a Mentor who is
an employed professional with:
a. B.E. / M.Sc. / M.B.A. / M.C.A. / M.B.B.S. etc. and with a minimum of five
years of relevant work experience.
OR
b. M.E./ M.S./ M.Tech./ M.Phil./ M.D./ Higher Degree of BITS or equivalent.

9.

Further on page no. 5 of the downloaded Application Form, is a Checklist of Enclosures/

Attachments.
a. Make photocopies of the documents mentioned in this Checklist.
b. Get these photocopies attested by your organisations HR, or a Gazetted Officer.

10.

Finally, click on Step 4 - 'Upload & Submit All Required Documents.

This will allow you to upload one-by-one the printed Application Form, Mentor Consent Form,
Employer Consent Form, and all mandatory supporting documents and complete the application
process. Acceptable file formats for uploading these documents are .DOC, .DOCX, .PDF, .ZIP and
.JPEG.

11.

Upon receipt of your Application Form and all other enclosures, the Admissions Cell will scrutinise
them for completeness, accuracy and eligibility.

12.

Admission Cell will intimate selected candidates by email within two weeks of submission of
application with all supporting documents. The selection status can also be checked by logging in
to the Online Application Centre.completeness, accuracy and eligibility.

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CURRICULUM DETAILS
Foundation Courses
Foundation courses help build a strong foundation in the
underlying theory and practice relating to Business Analytics. They
Financial Management
are designed to give participants a solid background in Statistical/
Introduction to Statistical Methods Quantitative Methods and related Data Analysis techniques. In
addition, they enable the participants to develop the necessary
Management Information Systems
understanding across relevant business disciplines so as to enable
Marketing
them to work effectively in cross functional teams and take quick
decisions that require the ability to integrate knowledge across
Models and Applications in
business functions.
Operations Research

Business Data Mining

Supply Chain Management

Area Core Courses

Advanced Statistical Methods

Area core courses provide the necessary base of knowledge in

Business Analytics and Data Sciences. These set of courses
Analytics for Competitive
equip the participant with the core set of Data Sciences, Data
Advantage
Mining, Big Data Analytics, and other relevant skills that is
Big Data Analytics
essential for extracting meaningful information from the multitude
Introduction to Data Science
of data that is collected by businesses and organisations across
Optimisation Methods for Analytics the globe. These courses will equip the participants with the tools
and techniques to make better business decisions and thereby
Predictive Analytics
build a sustainable competitive advantage.

Elective Courses
Advanced Financial Modeling
Data Visualisation
Financial Risk Analytics
HR Analytics
Investment Banking Analytics
Marketing Analytics
Marketing Models
Retail Analytics
Supply Chain Analytics

Electives provide specialised knowledge relating to sub-areas and

specialisations within Business Analytics. The Data Visualisation
elective helps participants to learn how to effectively present analytical
findings in a visual manner so that it is easy to make decisions and
identify new patterns. Finance electives such as Advanced Financial
Modeling, Financial Risk Analytics, and Investment Banking Analytics
enable the participants to learn how to leverage business analytics
techniques to deliver a competitive business advantage in diverse
areas such as fraud detection, trading analytics, etc. Similarly each of
the other courses in this group allows the participant to master a
specialised body of knowledge that is relevant for managers to
harness the power of Business Analytics within the context of their
business function and industry.

Real-time Analytics
Text Analytics

Apply now