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Bo co tm tt

Kho st Ngnh dch v Khch


sn 2016
y l bn tm tt t Bo co Kho st Ngnh dch v Khch sn y dy 60 trang. Vui lng lin h Grant Thornton Vit
Nam c c bo co chi tit y
Grant Thornton Vit Nam Thng By 2016

Ngnh dch v lu tr Vit Nam Bn tm tt ca Bo co Kho st Ngnh dch v khch sn 2016

_________________________________________________________________________

Gii thiu
Bo co Kho st Ngnh dch v khch sn nm
2016 thc hin bi Grant Thornton trnh by cc
thng tin ti chnh, hot ng cng nh tip th
cho nm ti chnh 2015 ca cc khch sn v khu
ngh dng 4 v 5 sao ti Vit Nam.
thun tin cho vic trnh by, t Khch sn
dng trong bo co l ch c khch sn v khu
ngh dng, vi s liu c thc hin cho cc
khch sn t 4 v 5 sao. S liu thng k c trnh
by theo Xp loi sao (xp hng khch sn), Vng
min (v tr khch sn) v Quy m khch sn (s
phng).
Khi trnh by s liu thng k, quy m khch sn
c xp hng t nh n ln, c th l khch sn
nh hn 75 phng, khch sn t 75 n 150 phng
v khch sn ln hn 150 phng.
Cui cng, vng min ca khch sn c phn
chia theo ba khu vc chnh ca Vit Nam l min
Bc, min Trung Ty Nguyn v min Nam. Vi
min Bc, cc khch sn tham gia kho st tp trung
ch yu ti th H Ni, Sapa v Qung Ninh.
Ti min Trung Ty Nguyn, cc khch sn tham
gia kho st cc thnh ph Nng, Hi An,
Hu, Khnh Ha, Qung Bnh, Phan Thit, k Lk
v Lt. Min Nam, cc khch sn c kho st
tp trung ti Thnh ph H Ch Minh, Ph Quc,
Vng Tu v khu vc sng M Kng.
Trong cuc kho st nm nay, ging nh nm
trc, chng ti khng bao gm phn khc khch
sn 3 sao, nguyn nhn l do s hn ch v s
lng tham gia cng nh s thay i ng k trong
thnh phn nhm khch sn tham gia kho st. V
vy, bn kho st nm nay vn ch tp trung vo th
trng khch sn cao cp ti Vit Nam gm phn
khc khch sn 4 v 5 sao.
Nm 2016 nh du nm u tin Grant Thornton
Thi Lan v Philippines cng thc hin Kho st
Ngnh dch v khch sn ti chnh quc gia ca h,
nh vy chng ti c th cung cp nhng thng tin

v hot ng ca Ngnh dch v khch sn cc


nc trong khu vc.
Bo co ny cung cp cho ngi c mt ci nhn
va tng qut va chi tit v hot ng ca cc
khch sn ti Vit Nam thng qua vic trnh by d
liu phn tch theo nhiu kha cnh khc nhau nh
tin nghi khch sn, nhn s, s liu ti chnh v s
liu th trng. Trong phn phn tch ti chnh, s
liu kt qu hot ng c trnh by theo ch s
thu nhp thun trc li, thu v khu hao
(EBITDA), m bo vic so snh hp l gia
cc khch sn. n v tin t c s dng l la
M.
Nh s c trnh by c th hn phn tip theo
ca bo co, tt c cc thng tin trong bn bo co
ny c trnh by di dng phn trm hoc s
liu trung bnh. V d, phn s liu ti chnh, cc
ch tiu c n v la M c trnh by di
dng phn trm ca tng doanh thu. Trong phn
phn tch s liu th trng v cc lnh vc khc, s
liu thng k c trnh by theo dng s trung
bnh.
tin cho vic so snh, bo co trnh by kt qu
cuc kho st theo tng lnh vc kho st cng vi
nhng pht hin chnh. Trong phn ph lc, ngi
c c th tham kho thm cc bng gi tr ln
nht, nh nht v bnh qun ca cc s liu c
thng k trong hai nm ti chnh 2015. Tuy nhin,
bn bo co ny khng c mc ch a ra s liu
v kt qu hot ng ca ngnh khch sn ti Vit
Nam. Cc s liu v t l trnh by trong bo co
ny khng nn c xem l tiu chun nh gi
cho bt k loi hnh khch sn no.
Ngi s dng bo co ny cn lu rng khng
phi tt c cc thay i trong cc s liu kho st
gia cc nm l cc thay i ca tnh hnh thc t.
i khi kt qu thay i l do s thay i ca tp
hp cc i tng tham gia kho st. Ngi c
cng nn lu rng do cc hn ch v d liu phn
tch da trn s lng mu thng k nht nh, cc
kt qu kho st ch mang tnh tham kho.

Trang 1

Ngnh dch v lu tr Vit Nam Bn tm tt ca Bo co Kho st Ngnh dch v khch sn 2016

_________________________________________________________________________

Xu hng chnh

Gi phng bnh qun theo Vng min

Cng sut thu phng theo xp hng sao

( la M)
120

la M

100

101,8 97,7
94,3

110,1
94,6

90,1

84,7

94,2

82,7

80
60
40
20
0
2013

2014

2015

Min Bc

Min Trung v Cao Nguyn

Min Nam

Gi phng bnh qun gim 11,3 %

80%
75%
70%
65%
60%
55%
50%
45%
40%
2013

2014

2015

4 sao

5 sao

Cng sut phng tng 1,2%, t 60,7% ln


61,9%

Chi ph v li nhun theo phn trm doanh thu


100%
90%
80%
70%
60%
50%
40%
30%
20%
10%
0%

Khch Quc t v Ni a

35,6%

34,0%

29,7%

2013

8,6%
11,8%
4,5%

6,6%
14,5%
4,7%

8,6%
12,8%
4,5%

2014

83,0%

17,0%

37,7%

39,1%

42,7%
2015

81,1%

18,9%

2013
EBITDA
Chi ph khc
Chi ph bn hng v qung co

2014

2015
nh ph
Chi ph qung l
Tng chi ph b phn khch sn

EBITDA ca cc khch sn cao cp t trung


bnh 29,7% nm 2015

79,7%

0%

20%

40%

Khch Quc t

20,3%

60%

80%

100%

Khch Ni a

81,1% tng lng khch nm 2015 l


khch Quc t

Trang 2

Ngnh dch v lu tr Vit Nam Bn tm tt ca Bo co Kho st Ngnh dch v khch sn 2016

_________________________________________________________________________

Tm tt bo co
Gi phng theo mt s tiu ch

Cng sut phng theo mt s tiu ch

phn loi

phn loi

Trong nm 2015, phn tch gi phng bnh qun

So vi nm 2014, cng sut thu phng bnh qun

theo Xp hng sao cho thy cc khch sn 4 sao

nm 2015 tng nh 1,2%, t 60,7% n 61,9% - con

gim 17,1%, t 87,2 la M xung cn 72,3 la

s kh n nh trong 3 nm va qua.

M. Trong khi , gi phng bnh qun ca khch


sn 5 tng 1,2% ln 111,4 la M, tuy nhin mc

Cng sut phng ca ngnh khch sn cao cp theo

ny vn cn thp hn so vi gi phng bnh qun

Xp hng sao l 61,5% v 62,7% ln lt cho khch

nm 2013.

sn 4 sao v 5 sao, cao hn 1,2% v 1,6% so vi nm


trc.

_____________________________________________
_____________________________________________
Gi phng bnh qun ( la M) theo Xp hng
Cng sut phng trung bnh (%) theo Xp hng

sao (2013 2015)

la M

sao (2013 2015)


140
117,6
120
100
80
84,3
60
40
20
0
2013

110,1

80%
111,4

70%

72,3

87,2

60%
50%

2014
4 sao

2015
5 sao

40%
2013

2014
4 sao

2015
5 sao

Xt theo vng min, c ba vng u c gi phng


trung bnh hng nm gim so vi nm trc. Khu
vc pha Bc gim thp nht vi 6%, gi phng
trung bnh hai khu vc cn li, min Trung & Ty
Nguyn v min Nam, gim ln lt l 14,4% v
12,6% trong nm 2015.
Tng quan trung bnh gi phng hng nm ca cc
khch sn cao cp gim ng k 11,3% t 98 la
M nm 2014 xung cn 87 la M trong nm
2015. Trong 6 thng u nm 2015, s lng du
khch gim mnh trong khi lng khch sn mi
tham gia th trng tip tc tng, v vy cc khch
sn thc hin cc chng trnh khuyn mi
thu ht du khch, dn n gi phng trung bnh
gim trong nm qua.

Trang 3

Ngnh dch v lu tr Vit Nam Bn tm tt ca Bo co Kho st Ngnh dch v khch sn 2016

_________________________________________________________________________

Doanh thu v chi ph


_____________________________________________

_____________________________________________

Chi tit doanh thu (2013 2015)

Chi ph v li nhun trn doanh thu (2013 2015)

100%
90%
80%
70%

9,9%
32,4%

11,2%

9,1%

32,3%

32,0%

100%
90%
80%

35,6%

70%

8,6%

11,8%
4,5%

14,5%
4,7%

12,8%
4,5%

37,7%

39,1%

42,7%

2013

2014

2015

60%

50%

8,6%

50%

40%

40%
57,7%

56,5%

59,0%

30%

20%

20%

10%

10%

0%

29,7%

6,6%

60%

30%

34,0%

0%
2013

Doanh thu khc


Doanh thu b phn phng

2014

2015
Doanh thu b phn nh hng

EBITDA
Chi ph hot ng khc
Chi ph bn hng v qung co

nh ph
Chi ph qun l
Tng chi ph b phn khch sn

Doanh thu khch sn bao gm b phn phng, dch

Phn khc khch sn cao cp hot ng km hiu

v nh hng v cc dch v khc (bao gm thu

qu hn trong nm 2015 vi EBITDA l 29,7%, thp

nhp t trung tm spa, tic, hi ngh) Doanh thu

hn nm 2014 4,3%. S st gim EBITDA trong

b phn phng lun chim t trng ln nht trong

nm 2015 l do s thay i trong c cu chi ph, b

tng doanh thu. Nm 2015, doanh thu b phn

nh hng ch yu bi s tng ln ca Tng chi ph

phng chim 59%, tng 2,5% so vi nm 2014.

b phn khch sn v Chi ph hot ng khc, tng

Doanh thu b phn nh hng kh n nh trong 3

ln lt 3,6% v 2%.

nm qua vi t trng dao ng t 32% n 32,4%.


Doanh thu t hot ng khc tng nh khong

C hai phn khc khch sn 4 sao v 5 sao u hot

2,1%, ng gp 9,1% vo tng doanh thu nm 2015.

ng km hiu qu hn, EBITDA ln lt gim


3,8% v 4,2% so vi nm trc. Nh cp
trn, nguyn nhn c bn nht l v Tng chi ph b
phn khch sn tng ln.

Trang 4

Ngnh dch v lu tr Vit Nam Bn tm tt ca Bo co Kho st Ngnh dch v khch sn 2016

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Nhn s

Ngun khch du lch

_______________________________________________

_______________________________________________

Tng doanh thu v chi ph trn mi nhn vin (2010


2015)

Ngun khch du lch (2013 - 2015)


2013

79,7%

20,3%

25.000

la M

20.000
15.000
10.000

2014

83,0%

17,0%

2015

81,1%

18,9%

0%

5.000

20%

40%

Khch quc t

60%

80%

100%

Khch ni a

0
2010

2011

2012

2013

2014

2015

Doanh thu trung bnh trn nhn vin


Chi ph tin lng trung bnh trn nhn vin

Xu hng gim trong s lng khch quc t n Vit


Nam tc ng ng k n doanh thu ca ngnh
dch v lu tr cao cp. Gi phng trung bnh hng
nm ca khch sn cao cp gim ng k 11,3% t 98
la M nm 2014 xung cn 87 la M nm 2015,
trong khi cng sut thu phng trung bnh ch tng
1,2% dn n st gim doanh thu. Cng thi im
, s lng nhn s khng c s thay i ln dn
n doanh thu trung bnh trn nhn vin gim trong
nm 2015 so vi 2014.

Khch quc t l ngun khch ln nht trong vng 3


nm qua, chim khong 80% n 83% tng s khch
du lch. Nm 2015, t trng khch quc t gim nh
khong 2% xung cn 81%, tng ng vi mc tng
ca t trng khch ni a
Phn tch v vng min cho thy t trng khch Vit
khch sn cao cp thuc khu vc pha Nam v pha
Bc tng ln ln lt 5,2% v 8,3% nhng li gim
6,4% khu vc Min Trung v Ty Nguyn.

Chi ph tin lng trung bnh tng nh so vi nm


trc, chim khong 27% doanh thu ca cc khch sn
cao cp nm 2015.

Trang 5

Ngnh dch v lu tr Vit Nam Bn tm tt ca Bo co Kho st Ngnh dch v khch sn 2016

_________________________________________________________________________

Mc ch lu tr
__________________________________________
Mc ch lu tr (2013 - 2015)

Khch t c
quan Nh
Nc
2,3%
Khch d
hi ngh
6,6%

Khch t c
quan Nh
Nc
1,7%

Khch khc
13,2%

Khch
thng
nhn
13,5%

Khch du
lch c nhn
35,6%

Khch d
hi ngh
5,7%

Khch du
lch theo
on
28,8%

Nhn chung, khch du lch c nhn, khch theo


on v khch thng nhn vn tip tc l nhng
phn khc ni bt. Ba thnh phn khch ny
chim hn ba phn t (78%) tng s khch lu tr
ti cc khch sn cao cp nm 2015. Khch theo
on v khch thng nhn ng gp ln lt
80% v 75% tng lng khch du lch ca khch
sn 4 sao v 5 sao. T trng ca khch du lch c
nhn nm 2015 chim hn mt phn ba tng s du
khch v tng ng vi t trng gp li ca
khch thng nhn, khch d hi ngh, khch t
c quan nh nc v khch khc.
Phn tch theo Xp hng sao cho thy c cu thnh
phn khch ca khch sn 4 sao v 5 sao kh
tng t nhau; ngoi tr khc bit khng ng k
gia du khch theo on v khch thng nhn.
Du khch theo on v khch thng nhn ca
khch sn 4 sao nhiu hn khch sn 5 sao ln lt
l 4% v 1,5%.

Khch
thng nhn
18,8%

Khch du
lch c nhn
35,3%
Khch du
lch theo
on
26,3%

2014

2015

C cu t trng ca phn khc th trng khch


sn cao cp theo mc ch lu tr trong nm 2015
tng t nh nm 2014. S thay i ng lu
nht thuc v khch thng nhn vi mc gim
5%. Trong khi , t trng ca tt c cc thnh
phn khch cn li u tng nh.

Khch khc
12,2%

_______________________________________
Cc knh t phng 2015

t phng thng qua cc cng ty l


hnh v cc nh iu hnh tour

14,1%
40,4%

t phng trc tip vi khch sn

21,9%
t phng thng qua internet

23,6%

Thng qua cc knh khc

2015

So vi nm 2014, t trng doanh thu t hnh thc


t phng trc tip cng nh t cc cng ty l
hnh, cng ty iu hnh tour, u gim khong
5%. Mt phn ca bin gim ny c chuyn
sang cho knh t phng trc tuyn.
S dch chuyn doanh thu sang knh t phng
trc tuyn c th s tr nn r rt hn trong cc
nm ti, tuy nhin knh t hng thng qua cng
ty l hnh v iu hnh tour c k vng s duy
tr t trng ln nht. S tng trng ca hai knh
ny gy nh hng n doanh thu t phng
trc tip, ch chim mt phn ba doanh thu t
knh cng ty l hnh v iu hnh tour.

Trang 6

Ngnh dch v lu tr Vit Nam Bn tm tt ca Bo co Kho st Ngnh dch v khch sn 2016

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Tm tt bo co khu vc
Lng khch Quc t ca khu vc ASEAN trong nm 2015

Lo
4,7 triu
Vit Nam
7,9 triu
Thi Lan
29,9 triu

Philippines
5,4 triu

Campuchia
4,8 triu
Malaysia
25,7 triu

Singapore
15,2 triu

Indonesia
9,7 triu

Trang 7

Ngnh dch v lu tr Vit Nam Bn tm tt ca Bo co Kho st Ngnh dch v khch sn 2016

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Tm tt bo co khu vc
Nhn chung trong nm 2015, cc quc gia ng
Nam c s ci thin ng k so vi nm ngoi
vi s lt khch quc t n mi quc gia u
tng (tr Malaysia). Tuy nhin, tc tng trng
ca Vit Nam li thp hn cc nc khc cng khu
vc. Tc tng trng ca Vit Nam trong nm
2015 l 0,9%, xp x Singapore v ch cao hn
Malaysia.
Suy thoi ca nm 2014 vn cn tc ng mnh m
n cc quc gia ng Nam , nht l i vi
nhng nc c ngnh du lch cn non tr nh
Campuchia v Indonesia, vi tc tng trng
khch quc t gim ln lt t 7,0% xung cn
6,1% ( t 4,5 triu khch nm 2014 n 4,7 triu
nm 2015) v t 7,2% xung cn 3,1% (t 9,4 triu
khch nm 2014 n 9.7 triu nm 2015). Mt khc,
Thi Lan phc hi nhanh chng sau khng
hong vi tc tng trng vt bc 20,4% (tng
t 24,8 triu nm 2014 n 29.9 triu nm 2015).
Nm 2015, Thi Lan, Malaysia v Singapore l ba
quc gia cho n s lt khch du lch ln nht
trong khu vc, ln lt l 30 triu, 26 triu v 15
triu lt khch.
Trong nhng nm gn y Lo v Campuchia
c nhng tin b ng k v s lt khch quc t
n mi quc gia. Trong khi nm 2010, Lo ch cho
n khong 737 nghn khch nc ngoi v
Campuchia vo khong 466 nghn, ti nm 2015,
cc con s ny tng ln n ln lt l 4,7 triu
v 4,8 triu.
Nh cp, 2015 l nm u tin m cng ty
thnh vin ca Grant Thornton ti Thi Lan v
Philippines tham gia thc hin d n Kho st
Khch sn. Chng ti cng trnh by tm tt trong
bo co ca mnh mt s thng tin v hot ng
khch sn cao cp ti hai quc gia ny.

Nhn chung, vi khong 30 triu lt khch quc


t, nm 2015 c th c xem l mt nm thnh
cng i vi ngnh du lch Thi Lan:

Bi cnh chnh tr ca Thi Lan kh n nh


trong sut nm 2015.
Tng cc Du lch Thi Lan t chc nhiu
chin dch v hot ng nhm qung b hnh
nh t nc n bn b quc t.
S pht trin ca cc hng hng khng gi r
m rng s ng bay cng nh s chuyn
bay gia Thi Lan v th trng trng im.
S lng khch Trung Quc n Thi Lan tng
khong 3 triu lt. Trong nm 2015 c tng
cng 7,9 triu lt khch Trung Quc n Thi
Lan, chim khong 26,5% tng s khch quc
t n quc gia ny.

2015 l mt nm rc r i vi ngnh du lch


Philippines khi quc gia ny ln u tin t 5 triu
lt khch quc t. S tin b vt bc ny ch yu
l nh:

S m rng v c s h tng v dch v du lch


Philippines
Nh vo cc chin dch qung b quy m ln
v thnh cng ngoi mong i, mc nhn
bit thng hiu du lch Philippines tng ng
k.
Nm 2015 c xem l Nm n Thm
Philippines vi mt chui cc s kin ln nh
din ra xuyn sut, m u l chuyn ving
thm ca c Gio Hong Francis vo thng 1.

L mt vng t ha cho cc nh u t nc
ngoi, Philippines c k vng s tip tc tng
trng nhanh cho n nm 2018.

Trang 8

Ngnh dch v lu tr Vit Nam Bn tm tt ca Bo co Kho st Ngnh dch v khch sn 2016

_________________________________________________________________________

Cng sut phng

_____________________________________________

_____________________________________________

Gi thu phng bnh qun theo Xp hng sao

Cng sut phng trung bnh theo Xp hng sao

(2015)

(2015)

la M

Gi thu phng

180
160
140
120
100
80
60
40
20
0

158,9
111,4
72,3

Vit Nam

106,4
84,7

72,1

Thi Lan

Philippines

100%
90%
80%
70%
60%
50%
40%
30%
20%
10%
0%

76,0% 75,0%

Thi Lan

Vit Nam
4 sao

5 sao

73,0%

77,0%

61,5% 62,7%

4 sao

Philippines

5 sao

Biu trn cho thy Philippines, tuy s hu lt

V cng sut phng, trong nm 2015, Thi Lan v

khch quc t thp nht trong ba quc gia, c gi

Philippines c cng sut gn bng nhau, t 73%

cho thu phng khch sn hng sang cao nht,

n 77%. Thi Lan c cng sut phng cao hn i

khong 84,7 la cho phng 4 sao v 158,9 la

vi phng 4 sao nhng thp hn i vi phng 5

cho phng 5 sao. Gi thu phng hng sang ti Vit

sao. Vit Nam xp thp nht trong ba quc gia v

Nam v Thi Lan xp x nhau. Nm 2015, gi

ch s ny, khong 61,5% cho phng 4 sao v 62,7%

phng 5 sao ti Vit Nam c nhnh hn so vi ti

cho phng 5 sao. 2015 l mt nm kh khn ca

Thi Lan nhng khc bit ny khng ng k.

ngnh du lch Vit Nam, s lt khch quc t gim


mnh trong 6 thng u nm mc d s lng
khch sn mi m trn th trng vn tng.

Trang 9

Ngnh dch v lu tr Vit Nam Bn tm tt ca Bo co Kho st Ngnh dch v khch sn 2016

_________________________________________________________________________

Mc ch lu tr

Ngun khch
T l khch trong nc v quc t lu tr ti cc
khch sn cao cp ca Vit Nam v Thi Lan xp x
nhau. Khch trong nc ti c hai quc gia ch
chim khong 16% n 19% tng s khch du lch.
Ngc li, khch trong nc ng vai tr quan
trng trong ngnh du lch Philippines, chim
khong 46%.

90%
80%
70%
60%
50%

n Vit Nam v Philippines. i vi Thi Lan,

khch du lch ca cc khch sn cao cp ti Thi

du lch. Khch du lch theo on ln lt chim

Lan, Vit Nam v Philippines. Trong , khch

29% v 20% tng s khch du lch n Vit Nam v

Trung Quc chim ln lt 37%, 34% v 14% tng

Philippines, trong khi ch t 15% ti Thi Lan.

Xp th hai sau chu l chu u vi lng khch


du lch n Thi Lan, Vit Nam v Philippines ln
lt l 22%, 24% v 11%.

Du lch MICE (du lch kt hp hi ngh, s kin) ti


Vit Nam cha t c thnh cng nh Thi Lan
v Philippines. S lng khch n Vit Nam tham
d hi ngh chim t l thp nht so vi Thi Lan v
Philippines, vo khong 6,6%.

_____________________________________________
Ngun khch theo nc (2015)

_____________________________________________
Mc ch lu tr theo nc (2015)

8%
33%

4%

9%

9%

11%

40%

7%

Khch Chu
(khng bao gm
khch trong nc)
Khch Chu i
Dng
Khch Hoa K

24%
46%

22%

19%

16%
Philippines

Thi Lan

100%
90%

16%

80%

7%

70%
60%

29%

9%
14%

7%
10%
15%

20%

Khch du lch theo on

40%

37%

49%

36%

14%

Khch du lch c nhn


Khch thng nhn

20%
10%

Khch khc
Khch d hi ngh

50%

30%
Khch Chu u

0%
Vit Nam

Ngun khch khc

28%
3%

20%
10%

chim ln lt 36% v 37% tng s khch du lch


ngun khch ny chim gn mt na lng khch

40%
30%

Khch du lch c nhn l thnh phn nhiu nht,

Khch chu chim t trng ln trong ngun cung

s khch chu n thm cc quc gia ny.

100%

Nhn chung, khch du lch c nhn, khch du lch


theo on v khch thng nhn l ba phn khc
chnh i vi cc khch sn cao cp ti Vit Nam,
Philippines v Vit Nam.

21%

19%

Philippines

Thi Lan

0%
Vit Nam

Trang 10

Ngnh dch v lu tr Vit Nam Bn tm tt ca Bo co Kho st Ngnh dch v khch sn 2016

_________________________________________________________________________
Cc cng ty cng ty l hnh, cng ty iu hnh tour

Cc knh t phng

chim lnh th trng Vit Nam, Thi Lan v


_____________________________________
Cc knh t phng theo nc (2015)

Philippines, vi th phn ln lt l 62%, 66% v


52%. Tuy nhin, t phng trc tip vi Khch sn
vn l hnh thc ph bin nht ti Philippines v

100%
90%
80%
70%

14%
24%

10%

12%

36%

C cu ca cc knh t phng ti Vit Nam v


Thi Lan gn ging nhau, tr hnh thc t phng

22%

29%
22%

40%
30%
20%

Lan.

24%

60%
50%

mang li doanh thu ng k ti Vit Nam v Thi

40%

trc tuyn ti Thi Lan nhnh hn so vi Vit Nam.


Th phn ca cc cng ty du lch trc tuyn ti Vit
Nam v Philippines xp x nhau, vo khong 22%.

37%

10%

30%

Nhng con s ny cho thy cc cng ty du lch trc


tuyn chim t trng ln hn ti th trng Thi Lan

0%
Vit Nam

Thi Lan

Philippines

Thng qua cc knh khc


t phng trc tip vi Khch sn
t phng thng qua internet
t phng thng qua cc cng ty du lch

so vi th trng Vit Nam v Philippines.


Ngy nay, c khch du lch ln khch thng nhn
u thng qua mng internet m tip cn vi cc
dch v lin quan n chuyn i ca mnh, do
m knh thng tin trc tuyn ca cc khch sn v
cng ty du lch dn tr nn v cng quan trng. Vi
th mnh trong vic truyn ti hnh nh thc mt
cch nhanh chng thng qua mng internet, cc
cng ty du lch trc tuyn c k vng s pht
trin rt nhanh trong tng lai.

Trang 11

Ngnh dch v lu tr Vit Nam Bn tm tt ca Bo co Kho st Ngnh dch v khch sn 2016

_________________________________________________________________________
Thng tin lin h
Grant Thornton cung cp mt lot cc dch v cho cc lnh
vc khch
sn, bao gm :
Kim ton
T vn thu
T vn giao dch (mua v bn ti sn)

H Ni
Tng 18
To Nh Quc T Ho Bnh
106 Hong Quc Vit
Qun Cu Giy, H Ni
Vit Nam

Thnh ph H Ch Minh
Tng 14
To Nh Pearl Plaza
561A in Bin Ph
Qun Bnh Thnh, Thnh ph H Ch Minh,
Vit Nam

T +84 4 3850 1686


F +84 4 3850 1688

T +84 8 3910 9100


F +84 8 3910 9101

Nguyn Ch Trung
Tng gim c
T +84 4 3850 1686
E ChiTrung.Nguyen@vn.gt.com

Ph trch ngnh Du lch v Khch sn


Kenneth Atkinson
Ch tch
T +84 8 3910 9100
E Ken.Atkinson@vn.gt.com

Dch v Kim ton


Ngu Quc Tun
Ch phn hn
T +84 8 3910 9100
E Tuan.Nguy@vn.gt.com

Dch v T vn
Nguyn Th Vnh H
Ch phn hn
T +84 4 3850 1686
E VinhHa.Nguyen@vn.gt.com

Dch v Thu
Hong Khi
Ch phn hn
T +84 8 3850 1686
E Hoang.Khoi@vn.gt.com

Dch v Gii php H tr Kinh doanh


L Minh Thng
Ch phn hn
T +84 8 3910 9100
E MinhThang.Le@vn.gt.com

m phn hp ng qun l
nh gi hiu qu hot ng
Nghin cu kh thi
nh gi
Kim sot v qun l ni b
Dch v cho thu ngoi

Trang 12

Ngnh dch v lu tr Vit Nam Bn tm tt ca Bo co Kho st Ngnh dch v khch sn 2016

___________________________________________

2016 Grant Thornton (Vietnam) Ltd. All rights reserved.


Grant Thornton Vietnam is a member firm within Grant Thornton
International Ltd
(Grant Thornton International). Grant Thornton International and the
member firms are not a worldwide partnership. Services are delivered
by the member firms independently.
This publication is general in nature and should not be construed as
providing advice. No responsibility is taken for any party acting on the
contents of this document.

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