Jordyn Jaffe

jjaffe17.weebly.com
jjaffe@elon.edu
EDUCATION
Elon University, Elon, NC
Bachelor of Arts in Strategic Communications | Minors: Professional Sales and Psychology
Honors: Presidents List (Fall 2015), Deans List (Spring 2015, Spring 2016, Fall 2016)

May 2017
GPA 3.5

International Study Abroad Experiences

Medias Impact on Western Civilization: Germany, London and Prague (January 2015)
Israel Cultural Study Program (Summer 2014)
WORK EXPERIENCE
Live Oak Communications, Account Supervisor, Elon, NC

May 2016 Present

Promoted from Account Executive to manage a team of 5 Account Executives.

Communicate with owners of two successful restaurants to create and lead marketing strategies to increase
restaurant customers and food sales.
Campaigns have successfully penetrated a new market segment and increased social media engagement by 10%.

Live Oak Communications, Account Executive, Elon, NC

August 2015 May 2016
Hired at a student-run communications agency to provide strategies and tactics for local businesses.
Created 5 Facebook and 5 Instagram posts weekly for a regional restaurant chain.
Conducted research through online outlets, focus groups and surveys to aid Elon University in their mission to
rebrand the honor code to students.
BURKE Communications, Account Executive Summer Intern, Charlotte, NC
June 2015 August 2016
Participated in client meetings to identify their marketing campaign requirements.
Composed press releases, social media content and blog posts for clients across multiple industries.
Evaluated websites and produced copy and image updates to improve clients online presence.
Developed experience on how a communications firm operates and meets client needs.
NON-PROFIT EXPERIENCE
Adopt-a-Mimi, Inc., Founder & President, Charlotte, NC
February 2012 Present
Founded a 501(C)(3) non-profit organization that provides seniors in assisted living facilities companionship by
connecting seniors with young adults.
Developed a website with online donation capabilities: Adoptamimi.org.
Raised approximately $1,500 and recruited volunteers to support residents in the Sunrise Senior Living facility.
LEADERSHIP EXPERIENCE
Kappa Delta Sorority, Leadership Chair, Elon University
December 2014 December 2016
Educate chapter members to promote joining organizations on and off campus and to achieve 100% participation.
Collaborate with the VP of Member Education to plan and implement programs on leadership.
Elon Leadership Education and Development (LEAD) Program
Attended university and community programs to develop leadership techniques.

August 2013 May 2016

UNDERGRADUATE RESEARCH
Conducted Public Relations undergraduate research for the Arthur W. Page competition on the
Target Credit Card Crisis.

Spring 2015

SKILLS
Adobe Photoshop and InDesign, Microsoft Office, WordPress, HTML and CSS Basics, Facebook, Instagram, Twitter,
Constant Contact