Professional Documents
Culture Documents
Elements of Design
The five elements such as lines, shapes, texture, size and color are the
building blocks of design.
A. Line -composed of dots that can denote direction of movement (as in diagonal lines
and arrows) or provide an anchor to hold elements on a page (such as lines at the top,
bottom, or sides of a page)
B. Shape -refers to the external outline of a form or anything that has height and width
C. Texture-is the look and feel of a surface.
D. Size -is how big or small something is in scale to other objects. Scale refers to the
process of making size relationship
E. Color - also known as Hue. With the addition of color, you can create and convey a
mood to enhance a strong concept. For example, Red is typically thought of as an
attention-grabbing, hot color. While, Blues are more calming or convey stability. Some
color combinations are used to create a specific identity (corporate colors, school
colors) or may be used in conjunction with texture to simulate the look of other objects
(the look of plain paper wrapping or neon lights, for example).
Principles of Design
A. Balance - occurs when all the design elements are equally distributed through the
design. There are essentially two types of balance: symmetrical and asymmetrical.
Symmetrical elements are arranged equally on both sides of a composition to suggest
a stable or static motion. Asymmetrical elements create a deliberate imbalance to
suggest variety or dynamic movement.
B. Emphasis - indicates the most important element on the page based on the
message .Its the element that stands out and gets noticed first. The most emphasized
visual element in a design is a called a focal point because it attracts the viewers
attention first.
C. Rhythm - is a pattern created by repeating elements. Rhythm denotes the movement
in the way that elements direct our gaze to scan the message for understanding or
information.
D. Unity - is achieved when all the design elements relate to one another and project a
sense of completeness. A viewer will always seek unity in a message.
References:
http://desktoppub.about.com/od/elements/
http://www.getty.edu/education/teachers/building_lessons/principles_design.pdf
II. ADOBE PHOTOSHOP
Photoshop is a powerful application for editing photos, graphics, and other images.
Furthermore, Photoshop is an image editing software developed and manufactured by
Adobe Systems Inc. Photoshop is considered one of the leaders in photo editing software.
The software allows users to manipulate, crop, resize, and correct color on digital photos.
The software is particularly popular amongst professional photographers and graphic
designers. (http://www.businessdictionary.com/definition/Photoshop.html)
Toolbar
Most of the major tools are located in the Toolbar for easy access.
Image
The image will appear in its own window when opening a file.
Image Name
The name of any image that can be seen at the top of the image window.
Palettes
Palettes contain functions
that help you monitor and
modify images. By
default, palettes are
stacked together in
groups. These are the
palettes that are usually
visible: Color,
Adjustments and
Layers. If none of the
palettes are visible, go to
Window in the Menu bar
and choose the palettes
you need
History
The History palette stores and displays each action performed allowing you jump to any
recent
stage of the image alteration. The alterations should be created during the current
working session; after saving or closing the document the History palette clears all the
contents. Each time you apply a change to an image, the new state of that image is
Figure 1: Photoshop
addedInterface
to the palette. It is important to know that once you click on any of the previous
stages, all the changes that were made after it will be lost.
Layers organize work into distinct levels that can be edited and viewed as individual units.
Every Photoshop CS5 document contains at least one layer. Creating multiple layers will
control how artwork is printed, displayed, and edited.
You will use the Layers palette often while creating a document, so it is crucial to
understand what it does and how to use it.
H) Layer Styles -If a layer has a style, an F icon shows at the bottom of the Layers
palette. Click the little black triangle to see style options.
I) Layer Mask-A grayscale image, with parts painted in black hidden, parts painted in white
showing, and parts painted in gray shades showing in various levels of transparency.
J) Layer Set -This option helps to organize images with multiple layers. Click the icon to
create a folder for several layers.
K) Create New Fill or Adjustment Layer-Have the same opacity and blending mode
options as image layers and can be rearranged, deleted, hidden and duplicated in the same
manner as image layers. Click the icon and select an option to create a new fill or
adjustment layer.
M) Delete Layer-To delete a layer, select a layer in the Layers palette and drag it to the
trashcan icon; or, select a layer and click the icon.
Figure 2: The Layer Palette
V. STARTING PHOTOSHOP
A. .psd: A .psd file is the file format in which Photoshop saves documents by default. It
is a multi-layer document that retains its full editing options when saved. In many
cases you will export webgraphics from a .psd document.
B. Layers: Photoshop documents are composed of layers, which can basically be
described as single transparent sheets which hold particular pieces of an image. These
layers can contain images, text, and vector graphics, and can be rearranged and
grouped according to user needs. Layers are controlled with the use of the Layers
pane or palette.
C. Resolution: Resolution refers to the number of pixels in a full size image.
D. Image Size: Resolution should not be confused with image size, which is also
expressed in pixels. Image size deals with the actual number of pixels tall and wide an
image is. For an idea of how the two differ, go to Image Size in the Image menu, and
plug in different numbers for image size and resolution.
E. Color mode: Color mode refers to the types of colors you will be using in your image.
CMYK and RGB are the most important of these modes to be familiar with.
wherever you click. In the Options Bar at the top, you can change the Tolerance to
make your selections more/less precise.
and drag, it will change the shape of your path, allowing you to bend and shape the
path for accurate selections and such.
E. ASSISTING TOOLS
Foreground Color
These are your color boxes. Foreground (in the front) and Background (in the back).
Click on either one to bring up the color select dialog box.