Manfaat Swot: based analysis untuk melihat suatu topik atau permasalahan dari 4 sisi yang berbeda.

Strenghts: Advantages, unique and low-cost resources, factors mean that you get sale
Weakness: disadvantages, limitations, what could you improve, factors lose you sales.
Opportunities: List your chanches to improve performance, good opportunities can you spot
Threats: External trouble for the business, obstacles you face, what are
competitor doing.

EFAS adalah External Factors Analysis Summary, yaitu kesimpulan analisis dari berbagai faktor eksternal yang
mempengaruhi keberlangsungan perusahaan. IFAS adalah Internal Factors Analysis Summary, yaitu kesimpulan
analisis dari berbagai faktor internal yang mempengaruhi keberlangsungan perusahaan. SFAS diambil dari
strategi IFAS DAN EFAS dengan bobot/ skor yang tertinggi.

Template Efas dan ifas

IFAS: Internal Factors Weight (bobot) Score( rating) Weighted score( Bobot x rating)
Comment

EFAS: Eksternal Factors Weight (bobot) Score( rating) Weighted score( Bobot x rating)
Comment.

Total Efas= 1 Ifas= 1 Rating 1-5

SFAS: Diambil dari strategi yang bobot/ skor ny paling tinggi top 1 2 dari efas dan ifas kemudian di bobot
ulang.
SFAS TEMPLATE : Strategy, weighting, Rating; Score; durasi; keterangan.

PRIMARY ACTIVITIES

1.INBOUND LOGISTICS
- CONCERNED WITH RECEIVING, STORING, DISTRIBUTING INPUTS (e.g. HANDLING OF RAW MATERIALS,
WAREHOUSING, INVENTORY CONTROL)

2. OPERATIONS
- COMPRISE THE TRANSFORMATION OF THE INPUTS INTO THE FINAL PRODUCT FORM (E.G. PRODUCTION,
ASSEMBLY, AND PACKAGING)

3. OUTBOUND LOGISTICS
-INVOLVE THE COLLECTING, STORING, AND DISTRI BUTING THE PRODUCT TO THE BUYERS (e.g. PROCESSING
OF ORDERS, WAREHOUSING OF FINISHED GOODS, AND DELIVERY)

4. MARKETING AND SALES

-Identification of customer needs and generation of sales. (e.g. ADVERTISING, PROMOTION, DISTRIBUTION)
5. SERVICE -INVOLVES HOW TO MAINTAIN THE VALUE OF THE PRODUCT AFTER IT IS PURCHASED.(e.g.
INSTALLATION, REPAIR,MAINTENANCE, AND TRAINING)

SUPPORT ACTIVITIES

1.FIRM INFRASTRUCTURE : The activities such as Organization structure, control system, company culture
are categorized under firm infrastructure.
2.HUMAN RESOURCE MANAGEMENT : Involved in recruiting, hiring, training, development and
compensation.
3.TECHNOLOGY DEVELOPMENT : These activities are intended to improve the product and the process, can
occur in many parts of the firm.
4.PROCUREMENT: Concerned with the tasks of purchasing inputs such as raw materials, equipment, and even
labor.

Tangible, Intangible Resources & Organisational Capabilities Analysis (TIROCA);

Tangible Resource (Sumber Daya Nyata) : Sejumlah aset yang dapat dengan mudah diidentifikasi. Sumber
Daya Keuangan; Sumber Daya Fisik; Sumber Daya Teknologi; Sumber Daya Organisasi

Intangible Resource (Sumber Daya Tidak Nyata) Sejumlah aktivitas rutin yang terakumulasikan dan melekat
pada perusahaan sehingga sulit untuk ditiru pesaing: Sumber Daya Manusia Sumber Daya Inovasi, Sumber
Daya Reputasi.

Organisational Capabilities (Kapabilitas Organisasi) : Kompetensi yang digunakan perusahaan untuk mengubah
input menjadi output, Pelayanan Pelanggan yang Unggul Kapabilitas Pengembangan Produk yang Unggul,
Keinovatifan Produk dan Jasa, Kemampuan Untuk Merekrut, Memotivasi, dan Mempertahankan SDM