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ENC 3371
Defining Rhetoric
Rhetoric is a very powerful communication tool used all over the world. Rhetoric has the
ability to persuade, inform, and argue. Most importantly rhetoric helps us gain a better
understanding of our connection to others and the world around us. Rhetoric does all of these
things by appealing to situations, emotions, reasoning, audiences, language style, ideas, and even
habits. Whether its persuading you to buy a product or agreeing with your partner on business
tools of rhetoric like the rhetorical situation triangle, we learn appeals to logos, ethos, and pathos.
Through these concepts rhetoric gives us a better understanding of how, for whom, and why we
communicate specific concepts, ideas and beliefs. Logos helps the speaker to sound rationale and
knowledgeable. When a speaker sounds rational and reasonable their ethos will increase. Their
credibility goes up and this make the audience feel confident and comfortable that they are
listening to somebody who knows what they are talking about. Once the audience feels
comfortable and satisfied this acts upon the pathos, their emotions and values are touched upon
and maybe even the speaker was able to change an audiences belief or attitude about a certain
ethos. Rhetoric provides insight on how to adjust to the situation, and also persuade your
audience. Aristotle himself claimed that rhetoric was the ability in any given situation to find all
(degree), and what possibilities or impossibilities there are out there. This allows us to gain a
better understanding of how the world around us is connected, as much as ethos, pathos, and
logos are connected. We may look for signs or words that express an understanding of what is
trying to be said in any given context and adjust ourselves to the situation.
beliefs and rhetoric allows us to become aware of this in order to relate and connect with others.
In this way stasis may be achieved and our interactions with others will result in agreement and
even persuasion. Nonetheless rhetoric is a tool for understanding points of differences in order to
come to solutions. Rhetoric also helps us to understand our connection to events through the use
of Kairos. Kairos gives us insight into when the right moment or opportunity arises in our lives.
This further expands our connection to the world around us through synchronicities and relative
events.
others and the world around us through various concepts. Some of these concepts include pathos,
logos, ethos, kairos, and persuasion. We ourselves use these very concepts in our personal lives
as well as in our social lives. Rhetoric helps us to interpret and communicate our thoughts and
beliefs effectively in order to persuade or agree with others even when points of differences
arise. As natural rhetoric users we all adjust to changes around us in order to adapt to who we are
talking to, for what reason we are talking, and how we will communicate our message across.