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Wired
and Leonardo from MITPress, 22@ is SOFT,
and today SOFT is HARD. Green Smart
Media_TIC
City City
Media-ICTs architecture is
an environment where SOFT becomes HARD.
00 When the public design competition for the Media-ICT project was
announced, at Cloud 9 we thought this building was in ALIGNMENT with
our knowledge.
02
22@ is a city model where residential zones and clean new industry coexist: this
and has a multi-media museum, Internet awareness workshops, as well as the UOC
We were extremely interested in this digital city model based on ICT (information and institutes that are the fruit of this fabric; it is a place where the convention hall is a shared
communication technology), with the idea of a city where what matters is knowledge,
added value and patents, in short, where the objective is for your architecture to be in
sync with your own values. space for foreign companies.
This project transpired after VillaNurbs, Spek, Aviario Zoo Marino Bcn, Media-House, MediaITC incubates and fosters exchange.
Forest, and other projects that involved concepts such as: We felt that this building should not be a public or private building, or a corporate or
digital manufacturing processes, ubiquitous technology, cloud computing, off grid, self company-oriented building, it should not be academic or businesslike, but it should be a
sufficient energy, distributed intelligence, ... hybrid programme.
This is a distinct possibility in this city, where the urban experimentation of compact
density as conveyed by Oriol Clos, the head architect.
Is this a shock?
The industry is ready for this digital revolution.
Cloud 9, together with Boma, have designed this structure to be built using CADCAM
digital processes.
We work in 3D with Rhyno, 3D Max and MicroStation, and they work in 3D with CAD. But we will leave this to the experts such as Daniel Giralt Miracle so that they can make
The economics must be sustainable. We can only build complex Gaud-like structures with judgments and criticise.
very fast software and manufacturing components.
Our work process to create these skins has been program-structure-skin.
And this skin is an expression of energy.
We constructed the building from the bottom up, while they elevated it and then put it in
If we think about Gauds La Pedrera, it is a construction system that projects a landscape
place.
towards the city.
It seems that we are winning the battle against gravity.
It is the building that must have a dialogue with the city.
This is the second time that this operation has been carried out in Europe,
here in Barcelona.
We need solutions. How do we find these solutions?
The system was the deserved winner of the 2009 EUROPEAN AWARD FOR STEEL
Lets take a scientific look at urban landscape, lets make it a performance, lets make it
STRUCTURES, of the ECCS (European Convention for Construction Steel work).
performative, with energy as its script. This is the project.
This process is called CAD-CAM, we are CAD-CAM process architects.
06
With this objective, we can convert buildings into power plants, into energy factories, that ENERGY EFFICIENCY of the Media-ICT:
are OFF GRID, that are not in the network and that are fully self-sufficient. ETFE SKIN.
Here, in the Media-ICT, at a conceptual level, we take a look at certain elements, such as
bioluminescent painting.
The mayor, in his speech the other day, talked to us about green cities.
What we do is to treat the entire tensile digital structure with this bioluminescent paint. If we consider Jeremy Rifkins theory, buildings represent 35-40% of the climate change
This makes the framework visible, but it does not consume, it is self-sufficient. problem.
This years edition of the Nobel Prize in Physics is also dedicated to bioluminescence. As architects, we are the main cause of climate change...So we need to take it seriously ...
In the European Union there is talk of a 20% reduction in CO2 emissions by 2020. Some
The collaborative work of Cloud 9 with Euroquimica has led to this innovation, 20% of our buildings energy will be clean energy with regard to what we consume.
this patent that is compatible with achieving class RF-120 resistance.
Media-ICT targets an achieves: C The ETFE skin enables us to build these design values:
1-20% Co2 reduction due to the use of District Cooling, clean energy. SA Solar factor open 0.35
2-10% Co2 reduction due to the photovoltaic roof. SA Solar factor closed 0.25
3-55% Co2 reduction due to the dynamic ETFE sun filter. CAC Solar factor without fog 0.45
4-10% Co2 reduction due to energy efficiency related to smart sensors.
CAC Solar factor with fog 0.10
Total 95% Co2 reduction, the Media-ICT is a NET building almost a net zero
building.
As an example, if the building code demands a factor of 0.45, thanks to the new systems and see pp. 214 and 215
Take a look at the CAC faade SF with fog value of
patents in this building, we can achieve a target of 0.10. 0.10, in other words 4 times more effective than
Another example is the photovoltaic roof that produces about 29,000 kWh/year, which the TBC.
represents some 18.8 tonnes of savings in atmospheric CO2 emissions.
D Results:
Basic building energy balance.
ETFE building energy balance and ETFE open.
The Media-ICT is this new wave of green architecture, with energy as ETFE building energy balance and ETFE with fog.
its principal argument.
according to how many people are in the lobby. Distributed smart tech:
Each inflatable having an IP address, using Arduino soft this enables the building
not only to close or open all the curtains, which not only activates the patches of
clouds and decides which neighbour produces what shade, but the building also
modulates and responds like a reactive skin, with 104 IP addresses attached to such
reaction.
The faade sensors connected to the Iguzzini lighting
If the entire building is based on the idea of distribution, the computing should be
metres of the faade (TBC). distributed. If you create a model in which there is a hierarchy with a central
computer, if this computer crashes, the entire building crashes.
07 INNOVATION
The building creates a vertical cloud of fog, increasing the density of the air of the ETFE
cushions with nitrogen particles, the SF (solar factor) of the building goes from 0.45 to 0.10.
particles so that the sunbeam is broken down and the solar factor is lowered? Yes we can.
Results:
These two patents are created:
ETFE Diaphragm, ETFE Fog.
Our buildings should be performative. Architecture is no longer on/off, a/b, it is a dynamic
architecture.
08 ECONOMY
According to Jeremy Rifkin, we are heading towards a New Humanism, with
architecture that empathises with the Environment and towards a new economy.
There is talk about the GREEN SHOOTS of the economy ... this building is one.
It is in total ALIGNMENT with the objectives that the Consorci have talked
about: technical and economic rigour, competitiveness, sustainability, . . .
This building has cost 24,5 million euros and has a ratio of 1,234 euros per m2 above
ground level.
In this way money will not be excuse not to fulfill the GREEN NEW DEAL.