Mission

Our Mission is to strive for the wholehearted satisfaction

and enrichment of the lives of people globally through the
Companys core domain of value added chemicals.

Fully committed to this mission, all members of the Kao
Group work together with passion to provide products of
excellent value created from the customers perspective.
In so doing, we share joy with the customer.
AKYPO
Optimizing Coacervate Formation
Vision
We aim to be a global group of companies that is closest
to the customer in each market, earning the respect and
trust of all stakeholders and contributing towards the
sustainable development of society.
Smoothness
Kao Chemicals Europe Conditioning
www.kaochemicals-eu.com

Deposition

Kao Corporation, S.A. Film forming

Puig dels Tudons, 10
E-08210 Barber del Valls
(Barcelona) Spain
Tel: +34 93 7399-300
Fax:+34 93 7399-377
e-mail:sales@kao.es
Volume up

Kao Chemicals GmbH

Kupferstrasse 1
D-46446 Emmerich, Germany
Compatibility
Tel: +49(0)2822 711-0
Fax:+49(0)2822 711-201
e-mail:sales@kaochemicals.de
Combability

Our Chemicals, Your Business AKYPO range, a new approach to coacervation technology
Fine deposition control using AKYPO
Diluted 8 times
coacervation benefits
Nowadays, cleansing formulations do much more than cleanse hair and skin; they are

Excellent Combability
also expected to provide additional benefits such as, conditioning, ease of combing,
soft feel and pleasing appearance. Complex coacervation plays an important role in 1000
AES(2)/CAPB

Superior Polymer Deposition
providing many of these features. 765

Max. Combing Force (gF)

800
AES(2)/AEC(4,5)/CAPB
Complex coacervation is a phase separation from the bulk solution formed by 603 40
AES(2)/CAPB + 0,3% PQ-10
600
cationic polymers with surfactant systems, when diluted. A coacervate contains a high AES(2)/AEC(4,5)/CAPB + 0,3% PQ-10
Coacervate 424

E (CIE L*a*b*)
30
level of cationic charge and it is known to deposit the polymer on hair and enhance 400 353 24,7

the adsorption of insoluble actives, such as silicones. 18,5

200 20 16,7

0 10 6,4

AKYPO , alkyl ether carboxylic acids and their salts (AEC), PQ-10 PQ-7

The system with AKYPO deposits effectively PQ-10 0

enhance coacervate formation and PQ-7 on the hair surface. This system provides
without silicone with silicone

hair conditioning benefits such as wet hair combing. Polymer deposition and build up on hair can be
AKYPO R LM 45 CA
+ measured indirectly by detecting the amount of
O O Na AKYPO R LM 100 Significant combing force reduction is achieved with
R O n AKYPO SOFT 100 BVC AKYPO using both polymers. anionic Red 80 dye bound by the cationic polymer

O
AKYPO FOA M R L 40 deposited on wool.
AKYPO deposits significantly more polymer and
Coacervation Profile of AEC/PQ-10 For systems containing AEC, haze region
additionally provides better assistance in silicone
100 becomes higher and broader than systems

Superior Volume Control
deposition.
without them. This is a known indicator of 7
6,3
The system with AKYPO does not build up on hair

Avg. Tress Diameter (cm)

Transmittance (%)

90 6
greater coacervate formation which raises 5,3
after several applications.
expectations of greater deposition and a better 5 4,5
80
conditioning performance. 4

70 AKYPO enhances coacervation due to the 3

Much
Higher
AES(2) AES(2)/AEC(4,5) AES(2)/AEC(10)
Coacervate formation of a five-membered ring after 2

Consumer Sensorial Benefits
60 Deposition 1
1 10 100 1000
deprotonation of AEC acid. Because of this
structure, AEC combines the properties of anionic 0 AES(2)/CAPB at 3:1 ratio, 0,3% PQ-10
Dilution Ratio Control AES(2)/CAPB AES(2)/AEC(4,5)/CAPB
AES(2)/AEC(4.5 or 10)/CAPB at 3:1:1 ratio (12% total active matter), PQ-10 0.3% and non-ionic surfactants. The hair volumizing was evaluated by measuring the
AES(2)/AEC(4,5)/CAPB at 2:1:1 ratio, 0,3% PQ-10
O diameter of a tress at 5 levels at 20C, 60%RH.

R O  Foam performance
O n +
O The system with AKYPO has dramatically increased 5

Na the volumizing ability and cationic polymer build up Wet Smoothness 4 Shine
CRYPTOANIONIC
3
effect is not expected.
Rinse-off 2 Loose hair
Cationic Polymers Used in Shampoos Cationic Polymers Used in Shower products 1

 Smoothness during
PQ-39 Others Dry Feel
PQ-44 2% H-Guar TC 2% rinse-off
PQ-11 2% Others 5%
2% 3%
PQ-39
 Detangling Dry Combability
H-Guar TC
5% Polyquaternium-10 7%
35% Polyquaternium-7
 Wet Combability
Polyquaternium-7 Polyquaternium-10 47%
19% 18%

Guar TC Scores: 1=very bad, 5=very good.

Guar TC
32% 21%  Significant differences
Source: Source: Mintel-gnpd
Worldwide, March08-09
Fine deposition control using AKYPO
Diluted 8 times
coacervation benefits
Nowadays, cleansing formulations do much more than cleanse hair and skin; they are

Excellent Combability
also expected to provide additional benefits such as, conditioning, ease of combing,
soft feel and pleasing appearance. Complex coacervation plays an important role in 1000
AES(2)/CAPB

Superior Polymer Deposition
providing many of these features. 765

Max. Combing Force (gF)

800
AES(2)/AEC(4,5)/CAPB
Complex coacervation is a phase separation from the bulk solution formed by 603 40
AES(2)/CAPB + 0,3% PQ-10
600
cationic polymers with surfactant systems, when diluted. A coacervate contains a high AES(2)/AEC(4,5)/CAPB + 0,3% PQ-10
Coacervate 424

E (CIE L*a*b*)
30
level of cationic charge and it is known to deposit the polymer on hair and enhance 400 353 24,7

the adsorption of insoluble actives, such as silicones. 18,5

200 20 16,7

0 10 6,4

AKYPO , alkyl ether carboxylic acids and their salts (AEC), PQ-10 PQ-7

The system with AKYPO deposits effectively PQ-10 0

enhance coacervate formation and PQ-7 on the hair surface. This system provides
without silicone with silicone

hair conditioning benefits such as wet hair combing. Polymer deposition and build up on hair can be
AKYPO R LM 45 CA
+ measured indirectly by detecting the amount of
O O Na AKYPO R LM 100 Significant combing force reduction is achieved with
R O n AKYPO SOFT 100 BVC AKYPO using both polymers. anionic Red 80 dye bound by the cationic polymer

O
AKYPO FOA M R L 40 deposited on wool.
AKYPO deposits significantly more polymer and
Coacervation Profile of AEC/PQ-10 For systems containing AEC, haze region
additionally provides better assistance in silicone
100 becomes higher and broader than systems

Superior Volume Control
deposition.
without them. This is a known indicator of 7
6,3
The system with AKYPO does not build up on hair

Avg. Tress Diameter (cm)

Transmittance (%)

90 6
greater coacervate formation which raises 5,3
after several applications.
expectations of greater deposition and a better 5 4,5
80
conditioning performance. 4

70 AKYPO enhances coacervation due to the 3

Much
Higher
AES(2) AES(2)/AEC(4,5) AES(2)/AEC(10)
Coacervate formation of a five-membered ring after 2

Consumer Sensorial Benefits
60 Deposition 1
1 10 100 1000
deprotonation of AEC acid. Because of this
structure, AEC combines the properties of anionic 0 AES(2)/CAPB at 3:1 ratio, 0,3% PQ-10
Dilution Ratio Control AES(2)/CAPB AES(2)/AEC(4,5)/CAPB
AES(2)/AEC(4.5 or 10)/CAPB at 3:1:1 ratio (12% total active matter), PQ-10 0.3% and non-ionic surfactants. The hair volumizing was evaluated by measuring the
AES(2)/AEC(4,5)/CAPB at 2:1:1 ratio, 0,3% PQ-10
O diameter of a tress at 5 levels at 20C, 60%RH.

R O  Foam performance
O n +
O The system with AKYPO has dramatically increased 5

Na the volumizing ability and cationic polymer build up Wet Smoothness 4 Shine
CRYPTOANIONIC
3
effect is not expected.
Rinse-off 2 Loose hair
Cationic Polymers Used in Shampoos Cationic Polymers Used in Shower products 1

 Smoothness during
PQ-39 Others Dry Feel
PQ-44 2% H-Guar TC 2% rinse-off
PQ-11 2% Others 5%
2% 3%
PQ-39
 Detangling Dry Combability
H-Guar TC
5% Polyquaternium-10 7%
35% Polyquaternium-7
 Wet Combability
Polyquaternium-7 Polyquaternium-10 47%
19% 18%

Guar TC Scores: 1=very bad, 5=very good.

Guar TC
32% 21%  Significant differences
Source: Source: Mintel-gnpd
Worldwide, March08-09
 Mission
Our Mission is to strive for the wholehearted satisfaction
and enrichment of the lives of people globally through the
Companys core domain of value added chemicals.

Fully committed to this mission, all members of the Kao
Group work together with passion to provide products of
excellent value created from the customers perspective.
In so doing, we share joy with the customer.
AKYPO
Optimizing Coacervate Formation
Vision
We aim to be a global group of companies that is closest
to the customer in each market, earning the respect and
trust of all stakeholders and contributing towards the
sustainable development of society.
Smoothness
Kao Chemicals Europe Conditioning
www.kaochemicals-eu.com

Deposition

Kao Corporation, S.A. Film forming

Puig dels Tudons, 10
E-08210 Barber del Valls
(Barcelona) Spain
Tel: +34 93 7399-300
Fax:+34 93 7399-377
e-mail:sales@kao.es
Volume up

Kao Chemicals GmbH

Kupferstrasse 1
D-46446 Emmerich, Germany
Compatibility
Tel: +49(0)2822 711-0
Fax:+49(0)2822 711-201
e-mail:sales@kaochemicals.de
Combability

Our Chemicals, Your Business AKYPO range, a new approach to coacervation technology