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Knowledge and Process Management

Volume 18 Number 1 pp 4555 (2011)


Published online in Wiley Online Library
(wileyonlinelibrary.com) DOI: 10.1002/kpm.365

& Research Article

An AHP-Based Framework for Selecting


Knowledge Management Tools to
Sustain Innovation Process
Michele Grimaldi 1* and Pierluigi Rippa 2
1
University of Cassino, DIMSAT, Cassino, Italy
2
University of Naples Federico II, DIEG, Naples, Italy

This paper presents a framework based on the analytic hierarchy process (AHP) methodology to select the most
appropriate set of Knowledge Management (KM) tools to support the innovation processes in organizations. The
framework builds on the theoretical foundations underlying organizational KM to identify key KM processes
enabling innovation. The AHP is a multi-criteria decision support technique that can be used to analyse and compare
those KM tools that best support innovation processes. Organizations can select the most suitable KM tool by using
the proposed framework to identify gaps and overlaps in the extent to which the capabilities provided and utilized by
their current KM tools portfolio meet the KM needs of the organization to sustain the innovation. The main
contributions of this work are the list of KM processes to support an innovation activity and the hierarchy of
importance of such processes able to support the selection process of a KM tool. The framework can be of use to
managers and other practitioners because of its ease of implementation. An illustrative example of a case study for the
application of the framework is provided. Copyright # 2011 John Wiley & Sons, Ltd.

INTRODUCTION industries and global markets requires the effective


use of knowledge and hence effective KM.
The continuously increasing pressure of compe- The knowledge-based theory of the rm is built
tition and global markets is forcing organisations to on the notions that that knowledge exists within the
become more innovative in their attempts to people, products, and processes and that knowl-
increase their overall competitiveness (Tidd et al., edge is the key organisational asset that enables
1997). Innovation is closely associated with the body sustainable competitive advantage, particularly
of knowledge referred to collectively as knowledge in hyper-competitive environments (Alavi and
management (KM). In this connection, knowledge is Leidner, 1999). To be able to use knowledge
considered as a potential key resource for attaining effectively it is necessary that it be managed
competitive advantage. It is proposed that an hence the importance of KM. KM can be dened as a
increase in the knowledge available to an organis- systematic discipline and set of approaches that
ation results in increased levels of innovation enable information and knowledge to grow, ow
(McAdam and McCreedy, 2000). Effective KM has and create value in an organisation. Inside an
parallels with effective innovation. For innovation organisation, the practices of KM are increasingly
to take place, a company needs caring people who seen as providing a guide to the development of a
are willing to share knowledge and experience for more organic and holistic way of understanding
the greater good of the company and creative and exploiting the role of knowledge in the
people who have the ability to turn ideas into processes of managing and doing work.
practical products and services (Brand, 1998). Successful and innovative organisations share
Furthermore, to be innovative in highly competitive certain characteristics, which range from their
technology infrastructure to a strong belief in the
value of knowledge sharing and collaboration.
Technology has a fundamental role in the support
*Correspondence to: Michele Grimaldi, University of Cassino,
DIMSAT, Via G. Di Biasio 43, Cassino (FR) 03043, Italy. of KM, because it can help barriers of time
E-mail: m.grimaldi@unicas.it and distance to collapse. However, although these

Copyright # 2011 John Wiley & Sons, Ltd.


46 M. Grimaldi and P. Rippa

characteristics are important there are other charac- are the most innovative and how to quantify
teristics that should guide the acquisition of technol- innovation activity. Another denition states that
ogy. innovative companies are especially adroit at
Although there are a large number of tools that continually responding to change of any sort in
potentially support KM are available in the software their environments and are characterised by
market: however, few researchers or practitioners creative people developing new products and
have proposed a framework to aid in the evaluation services (Peters and Waterman, 1982). These
and selection of KM tools (Ngai and Chan, 2005). denitions emphasise change as a key part of
Moreover, no framework has been developed to innovation in organisations where innovation
support the selection of a KM tool to sustain an encompasses the harnessing of creative ability
innovation process. within individuals and the workforce, in response
It should also be observed that since a rms to change.
selection make use of specic KM tools and their Innovation is an interactive process characterised
implementation are closely related to its competi- by technological interrelatedness between various
tive strategy. Thus, since the adopted strategy subsystems (Teece, 2001) as well as by organis-
reects managements decision on how to respond ational complexity as it involves various actors and
to external reality (Zack, 1999), managerial percep- functions. Above all, the organisations which use
tions should therefore shape the evaluation criteria innovation to differentiate their product are on
they use to assess KM tools and the assessment of average twice as protable as other organisations
the expected benets of KM. As a result, managers (Tidd et al., 1997). Viewed this way, the innovation
experience and acquaintance with the context are process can be considered as a core business process
likely to be important in the selection of the most (Adamides and Karacapilidis, 2006).
proper KM tool. The concept of innovation as a business process
This paper is primarily concerned with providing has evolved over the years, from purely sequential
a framework to select the KM tools that support linear models of technology push (from R&D to
innovation processes within organisations. This market) and market pull (from market to R&D) to a
framework is likely to be useful to many organis- coupling and matching process where interaction is
ations. The methodological framework is based on a the critical element (Rothwell, 1992). Currently, the
decision support technique called analytic hierar- research literature presents the innovation process
chy process (AHP) taking into account the strategic as a continuous multi-actor process that requires
intangible assets and the specic context of the high levels of integration at both inter- and intra-
company. The framework is based on pair-wise rm levels.
comparisons between several factors that affect the During the development of innovative concepts,
selection of the most appropriate KM tool to sustain individuals from diverse functions, as well as
an innovation process. potential users, are involved in different activities,
The paper is organised as follows. Section two which can be broadly organised into four phases
discusses the research literature on innovation (Tidd et al., 1997). In the scanning phase, ideas on
processes supported by KM and KM tools available exploiting internal or external opportunities are
to support innovation processes. Section three placed for consideration. Discussion, ltering and
describes the development of the AHP method- structuring for decision making take place through
ology for selecting KM tools. Section four depicts formal and informal organisational routines and
how to apply the AHP-based framework to a procedures. In the subsequent development phase,
specic company. Section ve reports the ndings the organisation is concerned with what to do with
and provides conclusions. the innovation concepts that have been developed.
There are three inputs to this phase: the outputs of
the previous phase, internal technological assess-
ment and the t of the innovation concept with the
LITERATURE REVIEW overall business. The innovations that pass this
phase may be considered to be qualied to pass to
Innovation process driven by KM
the next phase of the innovation process. In the next
One of the initial challenges in innovation research phase, the resources required for its implementation
is dening exactly what innovation is. Common to are considered. Finally, in the implementation
all denitions is that an innovation is something phase, the actual development activities (design,
new or novel. Beyond newness, denitions vary prototyping, testing) are carried out.
with academic perspective and application (Burgelman All the phases of the innovation process contain
and Sayles, 1986). decision-making routines, which involve individ-
Zairi (1994), in discussing a broad denition of uals with diverse backgrounds, knowledge, skills
innovation, states: what makes innovation challen- and cognitive spheres. In the majority of cases,
ging is the fact that it is very difcult to agree on a decision making is a participative process that
common denition, and also to decide which rms begins with an initial idea, continues with the

Copyright # 2011 John Wiley & Sons, Ltd. Know. Process Mgmt. 18, 4555 (2011)
DOI: 10.1002/kpm
AHP-Based Framework 47

exploration of alternative ideas, before it is focused disposition, validation and evolution after the use of
on the exploitation of the most appropriate and knowledge.
promising of them (Leonard and Sensiper, 1998). Thirdly, the knowledge dissemination process
Turning to the relevance of KM to innovation, we concerns the diffusion and the sharing of knowl-
rst note that KM may be considered to include new edge among organisational members (Teece, 2001);
knowledge construction, knowledge embodiment, it involves the practical problem of transferring
knowledge dissemination and knowledge use/ knowledge within the organisation. Knowledge
benet. Further, KM may be considered to be the transfer is more complex than a communication
process of critically managing knowledge to meet problem because knowledge resides in the minds of
existing needs, to [. . .] exploit existing knowledge organisational members and their behaviours, tools,
[. . .] and to develop new opportunities (Quintas tasks (and their sub-tasks), and organisational
et al., 1997). Thus, KM has the potential to be a routines (Argote and Ingram, 2000). Knowledge
catalyst for innovation within organisations. McA- transfer in an organisational context is also made
dam and McCreedy (2000) analysed the possible use more challenging since much of the relevant
of KM within organisation as a catalyst or vehicle knowledge is tacit or hard to articulate.
for increasing innovation, and hence competitive- Finally, the knowledge use and benet process is
ness. Demerest (1997), adopting the social construc- related to the utilisation and the exploitation of
tionist models of KM considers that KM consists of a previously constructed, embodied and dissemi-
highly recursive ow involving four key activities: nated knowledge and concerns the retention of
knowledge, acquired in the previous processes, for
1. Knowledge construction and innovation;
further utilisation (Davenport and Prusak, 2000;
2. Knowledge embodiment and innovation;
Despres and Chauvel, 1999). This is the end goal of
3. Knowledge dissemination and innovation;
knowledge practice. KM has only very limited value
4. Knowledge use/benet and innovation.
if created knowledge cannot be utilised to its
potential. Knowledge utilisation may be considered
to involve knowledge re-creation, producing and
This model may be linked to the knowledge- value adding processing.
based theory of the rm, which suggests that
organisations facilitate the management of knowl-
KM tools supporting innovation processes
edge during its whole life-cycle (Alavi and Leidner,
1999) from creation and identication (construction) To properly analyse the role of KM tool in
to application (use/benet) getting through storage, supporting innovation, it is necessary to consider
capitalisation and consolidation (embodiment) and the role of technology and Information and
sharing and distribution (dissemination) (Tiwana, Communication Technology (ICT) in KM. The term
2000; Wiig, 1997). During the life cycle of knowl- knowledge technologies refers to the methods and
edge, competences can be developed and/or information systems that support KM tools (Mertins
enhanced by implementing one or more of these et al., 2003). ICTs plays an important role in KM
processes. since they facilitate many of the people-based
Looking at this process in more detail the activities that are important to KM success.
knowledge construction process consists in the Organisations are adopting tools and implement-
creation or in the identication of knowledge ing information systems designed specically to
(Nonaka and Takeuchi, 1995). Knowledge construc- facilitate the construction, the embodiment, the
tion has been widely recognised to be strategically dissemination and the use of organisational knowl-
important for organisational learning and inno- edge (Alavi, 1997; Bartlett, 1996; Sensiper, 1997).
vation. Knowledge is generated either as explicit or These KM tools have the capability to integrate,
tacit knowledge. Explicit knowledge consists in classify, and codify knowledge from various
anything that can be documented, archived and sources, the ability to enable search retrieval and
codied, often with the help of IT. Tacit knowledge discovery knowledge, and the capacity to support
lies in the minds of people and it is harder to knowledge sharing between people or other agents
capture, evaluate, share and leverage. (Benbya et al., 2004; Ruggles, 1997; Wensley, 2000).
Secondly, the constructed knowledge needs to KM tools can be dened as all those instrument that
be preserved, organised and made easy accessible include anything that serves as a means for
through the knowledge embodiment process; this performing functions, processes, operations or tasks
process permits subsequent location and assess- in KM.
ment of knowledge and includes information Nonaka and Takeuchi (1995) in their SECI model
tracking and retrieval. Knowledge embodiment propose that the major objective of a KM system is to
involves applying the knowledge acquired to a transform tacit knowledge to explicit knowledge
range of other domains and contexts thus expand- and vice versa. A further purpose of KM tools lies in
ing the meaning of the knowledge. It is also their enhancing the ability of employees to recreate
necessary in this phase to consider knowledge value-added knowledge and increase their com-

Copyright # 2011 John Wiley & Sons, Ltd. Know. Process Mgmt. 18, 4555 (2011)
DOI: 10.1002/kpm
48 M. Grimaldi and P. Rippa

Table 1 The KM tools and the involved KM processes

KM tools Denition Involved KM


processes

Business A set of methodologies and architectures that transform raw data into meaningful and Construction
intelligence useful information. It allows business users to make informed business decisions with use/benet
real-time data that can put a company ahead of its competitors. Moreover, it allows
identifying signicant trends or patterns, giving key stakeholders the ability to make
better decisions.
The typical applications of those tools are in business reporting for sales, marketing,
management reporting, business process management, budgeting and forecasting,
nancial reporting and similar areas.
Content A set of technologies that support the evolutionary life cycle of digital information and Construction
applications higher-value documents. Those digital information and documents are often referred dissemination
to as content or digital content in form of text, such as documents, multimedia les,
such as audio or video les, or any other le type, which follows a content lifecycle
which requires management.
It may support the import and creation of documents, the identication of all key users
and their roles, the assignment of roles and responsibilities to different instances of
content categories, the ability to track and manage multiple versions of a single instance
of content, the ability to publish the content to a repository to support access to the
content.
Archiving/e-discovery solutions are examples of Content management to store,
search, and retrieve data or information about data, while document management
supports the management and retention of higher-value intellectual property, such as
contracts, deals, legal matters, standard operating procedures, regulatory submissions,
engineering schematics, plant and facilities maintenance materials, and patent sub-
missions.
Data A structured collection of records or data that is stored in a computer system. The Construction
management structure is achieved by organising the data according to a database model, or embodiment
tools collection of databases, designed to help managers make strategic decisions about
their business. As the database is achieved, datamarts are analytical data stores
designed to focus on specic business functions for a specic community within an
organisation. Datamarts are often derived from subsets of data in a data warehouse,
though in the bottom-up data warehouse design methodology the data warehouse is
created from the union of organizational datamarts. The term data warehousing
generally refers to the combination of many different databases across an entire
enterprise. Data warehouses contain a wide variety of data that present a coherent
picture of business conditions at a single point in time.
Collaborative Collaborative software (also referred to as groupware or workgroup support systems) Use/benet
tools designed to help employees involved in a common task achieve their goals. dissemination
Groupware is the basis for computer supported cooperative work. A single gateway embodiment
through which employees, customers, or partners can retrieve and share knowledge.
Portals can help reduce the inconvenience and inefciency caused by using multiple
applications by integrating a wide range of application programs, so that information
can be exchanged and shared irrespective of a type of application.
Web platforms are broad and general-purpose platforms that support business
exibility and speed requirements by exploiting new and enhanced forms of appli-
cation development and delivery (Web 2.0). Web platforms use Web technologies to
provide programmatic access to functionality on the Web, including capabilities
enabled not only by technology but also by community and business aspects.

panys intellectual asset by collaborating with processes that they potentially support. In the next
knowledge workers and leveraging existing intel- section, an AHP-based framework to aid managers
lectual assets. in selecting the most suitable KM tool supporting an
It is generally accepted that there is no one size ts innovation process is proposed.
all solution to the use of technology to support of
KM in organisations (Edwards et al., 2005). More-
over, it is difcult to provide a characterisation of THE DEVELOPMENT OF THE
exactly what each organisation has to do to support AHP-BASED FRAMEWORK
innovation using KM tools. Different KM tools are
appropriate in different contexts and organisations The proposed methodological framework builds on
need to nd the solution that is right for their context. the assumption that a KM tool is a tool that can be
I Table 1 we provide details of a variety of KM tools, used to promote organisational innovation. Several
which classies each tool in terms of the KM major outcomes, which are associated with the

Copyright # 2011 John Wiley & Sons, Ltd. Know. Process Mgmt. 18, 4555 (2011)
DOI: 10.1002/kpm
AHP-Based Framework 49

application of KM tools, have been identied. In 2007). Finally, in the eld of KM strategies, a method
order to identify and select the KM tools, several based on the Analythic Network Process has been
criteria related to business s have been examined as developed to help companies that need to evaluate
moderators of the relationship between the goal and select a favourable strategy (Wu and Lee, 2007).
(innovation process) and the alternative KM tools. In this study, the AHP is used to determine the
degree of importance, to establish the priority of each
element of the hierarchical structure, and, as a
The analytic hierarchy process
consequence, to apply a normative multi-criteria
The AHP, developed by Saaty (1980), is a multi- analysis method in order to select the most appro-
objective decision-making methodology. The AHP priate KM tool in context. The hierarchical structure
enables decision makers to structure a complex has been designed in order to give managers the
problem in the form of a simple hierarchy and to possibility of tracing the direct linkage of the
evaluate a large number of quantitative and assessment results to the examined elements at each
qualitative factors in a systematic way under level of the hierarchy, and to support decision makers
conicting multiple criteria. This decision-making in deriving the measures of the quantitative inuence
approach is mainly applied to decision problems of every factor on the process of KM tool selection.
with several evaluation norms under uncertain The rst level of the hierarchical structure
circumstances. It is a exible and powerful tool for condenses the company goals and assumes, there-
handling both qualitative and quantitative multi- fore, the highest degree of signicance. The second
criteria problems (Carlucci and Schiuma, 2006). The and third levels of the hierarchical structure represent
AHP is aimed at integrating different measures into the criteria and sub-criteria used in selecting the KM
a single overall score for ranking decision altern- tool. The lowest level of the hierarchical structure
atives. Its main characteristic is that it is based on contains the decision alternatives.
pair-wise comparison judgments.
The AHP rstly structures the decision problem
Identication of the criteria for the selection
in the form of a hierarchy to capture the basic
interrelated elements of a problem and then derives The success of KM depends strongly on the selection
ratio scales to integrate the perceptions and of initiatives that align with organisational goals. The
objectives into an overall synthesis. AHP combines best approach to target KM initiatives explores the
both qualitative and quantitative approaches. In the current situation in the context of the goals and
qualitative sense, it decomposes an unstructured objectives of the organisation, and identies the
problem into a systematic decision hierarchy. initiatives that can be integrated into the general
The AHP further utilises a quantitative approach solutions that will support those goals and objectives.
that employs pair-wise comparison to determine It is possible to dene three different organisational
the priority weights and the overall ranking of the goals, which can be expressed in terms of knowledge
alternatives. In the hierarchy, the overall goal improvements, performance improvements, and
(usually the selection of the best alternative) is network improvements.
located at the highest level; elements with similar
features (usually evaluation criteria or sub-criteria) Knowledge improvement
are grouped at the same middle level and decision Specically knowledge improvements refer to the
variables (usually candidate alternatives) are situated value creation capability of an organisation through
at the lowest level. Finally, in the AHP, the relative the resources owned by individuals with the aim of
weights of every component are calculated and, then, generating new knowledge, such as know-how,
aggregated and synthesised for the nal measure- capabilities, skills and expertise (Grimaldi et al.,
ment relating to each of the decision alternatives. 2008). This category of improvements concerns the
The AHP has been applied in the eld of KMS and capability of employees to create value through
KM tools. Chen et al. (2007) adopted the AHP in their available intangible resources with the pur-
order to locate the importance weight of each KMS pose of distributing and sharing knowledge and
model in the KM information system and to generating new knowledge. Such elements are
correlate the importance weight of each model to evaluated on the basis of their capability to support
the key implementation factors. Yurdakul (2004) the innovation process, exploit new markets or,
implemented the AHP approach as a strategic more generally, generate adding value processes.
decision-making tool to justify machine tool selec-
tion. In addition, the AHP has been applied to Performance improvement
support KM in order to analyse and compare KM The success of KM partially depends upon the
tools in the software market (Ngai and Chan, 2005) achievement of benets in terms of industrial
and to measure the soundness of e-business processes, organisation and management pro-
(Capece, 2009). Another study has proposed a cedures and upon the information systems of the
fuzzy AHP approach to evaluate knowledge portal companies extent of use, which itself may be tied to
systems as development tools (Kreng and Wu, system quality, information quality, and usefulness

Copyright # 2011 John Wiley & Sons, Ltd. Know. Process Mgmt. 18, 4555 (2011)
DOI: 10.1002/kpm
50 M. Grimaldi and P. Rippa

(DeLone and McLean, 2003). System quality is Functionality


inuenced by attributes such as easy of use, Functionality refers to those features that the KM
characteristics of human-computer interface, and tool performs and, generally, to how well the
exibility and effectiveness of search mechanisms. software can meet the users needs and require-
In a short-term organisational view, KM initiatives ments. Based on a review of the literature, the KM
should be directly linked to explicit and important processes supported by a set of listed KM tools have
aspects of organisational, process, and human been identied and depicted in Table 1.
resource performance (Reyes and Raisinghani,
2002; Tyndale, 2002) such as level of inter and Reliability
intra-communication, time to market, cost savings, The IEEE denes reliability as the ability of a
competitive positioning, and market shares. system or component to perform its required
functions under stated conditions for a specied
Network improvement period of time. More specically we use the term to
KM initiatives can support networks of knowledge refer to the ability of the system to meet the
workers through all the internal and external relation- requirements of the customer in terms of usability
ships with stakeholders. Knowledge has assumed the and functionality.
role of strategic resource not only for companies
operating autonomously, but also for companies
joining in networks or inter-organisational collabor- The alternatives
ation with customers, competitors, suppliers, sub-
At the lowest level of the hierarchy, a list of
contractors and partners (Ritter and Gemunden,
alternatives provides the decision points that are
2003). In particular, these opportunities can be
evaluated against this hierarchy. The alternatives
evaluated whether stakeholders are in a position to
represented in the hierarchy are comprise four sets
plan future operations and to participate in company
of KM tools, as represented in Table 1: Business
business processes, through the establishment of
intelligence, content applications, data management
long-term and stable relationships (Cricelli and
tools, and collaborative tools.
Grimaldi, 2010). Knowledge-based inter-organis-
The output of the methodological framework
ational collaboration affects the innovation initiatives
consists in the hierarchical structure, as presented in
of the involved companies, from incremental improve-
the Figure 1, where all the variables are arranged in
ments to radical change, by combining competences,
such a way that each of them directly inuences the
sharing resources, distributing risks. In other words,
selection of KM tools.
knowledge networks offer the possibility of exploiting
potential cognitive synergies and accessing knowledge
wherever they are located within the network (Wilk- The pair-wise comparison
inson and Young, 2002).
In the hierarchy, criteria, sub-criteria, and alterna-
tive KM tools are independent components, so that
Sub-criteria AHP is sufcient to calculate their weights with
respect to their parent components. To do this, all
The third level of the hierarchy embraces all the
the elements at the same level are pair-wise
appropriate sub-criteria, which specify the contents
compared using the ratio scales 1,3,5,7 and 9 as
and meaning of the criteria.
Saaty (1994) suggested, by means of a pair-wise
comparison matrix.
Cost Specically the computation of the different
Cost is a common factor inuencing the purchaser weights is made by asking the importance of each
in choosing the software (Davis and Williams, 1994). attribute with respect to each of the others, at a peer
Ngai and Chan (2005) note that cost, in this context, level. For example, in order to determine the relative
is simply the expenditure associated with KM tools importance of the four main criteria, a 4  4 matrix is
and includes product, license training, mainten- formed. Decision makers compare criteria for their
ance, and software subscription costs. Also relative importance and alternatives for their
included is the basic cost of the KM tool and the relative preferences, using words such as equal,
cost of the KM tool in term of number of users and moderate, strong, very strong and extreme. Thus,
training provided to customers. one of the questions that one may ask when using
pair-wise comparison is How much is the cost
Time constraint factor preferred over the time constraint
Time is referred to the period of implementation factor with respect to the criteria knowledge? The
needed to adopt the KM tool. It is strictly related to answer can be equally, moderately, strongly, very
the level of infrastructure needed by the tool, to the strongly, or extremely. The verbal responses are
KM training and product-specic user training, and then quantied and translated in a score through
to the time taken for the installation. the nine-point scale shown in Table 2.

Copyright # 2011 John Wiley & Sons, Ltd. Know. Process Mgmt. 18, 4555 (2011)
DOI: 10.1002/kpm
AHP-Based Framework 51

Figure 1 The hierarchical structure.

In the pair-wise comparison matrix (Table 3), according to the component it affects (Yurdakul,
rows and columns of the pair-wise comparison 2004).
matrix are allocated to the components belonging to
the same parent component in the decision hierarchy.
The weight of component i compared to component AN ILLUSTRATIVE EXAMPLE
j with regard to the parent component is determined
using Saatys scale and assigned to the (i, j)th position We applied the AHP-based framework to a medium
of the pair-wise comparison matrix. Automatically, enterprise, which is located in Naples (Italy) and
the reciprocal of the assigned number is assigned to designs and manufactures a complete range of slush
the (j, i)th position. machines and drink refrigerators. Its started pro-
Once the pair-wise comparison matrix is formed, duction in 1961. Currently the company has three
the weights of components are calculated by solving product lines, corresponding to different appli-
for the eigenvector of the pair-wise comparison cation areas, technical specications and nature of
matrix. The relative weights of the criteria and the use, and to better satisfy market requirements: slush
sub-criteria are estimated by calculating the eigen- machines, cold drink dispenser, and accessories.
values for their judgments matrices with these The continuous technological innovation and reno-
relative weights aggregated. vation of products constitute intense and continuous
Once the weights of components of the decision laboratory processes. This innovation and renovation
hierarchies are calculated, they are synthesised to processes are two fundamental elements to the
obtain the ranking scores of alternative KM tools. companys philosophy. In particular, the companys
Weights are synthesised from the highest level continuous focus on innovation results on the more
down by multiplying weights by the weight of their rened focus on innovative technology, applicative
corresponding parent component in the level above innovation, managerial innovation and aesthetic
and adding them for each component in a level innovation. Given its policy of constant innovation,

Table 2 Saatys 19 scale for pairwise comparison

Intensity of Denition Explanation


weight

1 Equal importance Two activities contribute equally to the objective


3 Moderate importance Experience and judgment slightly favour one over another
5 Strong importance Experience and judgment strongly favour one over another
7 Very strong importance An activity is strongly favoured and its dominance is
demonstrated in practice
9 Absolute importance The importance of one over another afrmed on the highest
possible order
2,4,6,8 Intermediate values Used to represent compromise between the priorities listed
above
Reciprocals of If activity i has one of the above non-zero numbers assigned to it when compared to activity j,
above non-zero then j has the reciprocal value when compared with i
numbers

Copyright # 2011 John Wiley & Sons, Ltd. Know. Process Mgmt. 18, 4555 (2011)
DOI: 10.1002/kpm
52 M. Grimaldi and P. Rippa

Table 3 Pair-wise comparison matrix compared with respect to the goal of choosing the
most suitable KM tool, using Saatys 19 scale and a
i j ... ... pair-wise comparison matrix was compiled (Table 4).
The weights of the criteria are obtained by the
i 1/1 aij
AHP methodology: (0.758; 0.151; 0.091) respectively
j aji 1/1
... 1/1 provide the priority weights for the criteria
... 1/1 performance, network, knowledge.
Subsequently, for each of the three criteria, the
four sub-criteria are compared pair-wise and
compiled in a pair-wise comparison matrix. The
relative comparisons among the sub-criteria are
the company has always worked to keep its products provided by the four comparison matrixes with
up to date and anticipating market requirements. respect to each of the three criteria (Tables 57).
The company intends to sustain a new innovation By analyzing the three sub-criteria pair-wise
process and is considering purchasing a KM tool. In comparison matrixes, the priorities of the sub-
particular, the companys managers would like to criteria are obtained by the AHP methodology. With
know if the adoption of a KM tool would be of help to respect to Performance, the local weights are (0.573;
support the process of a new product development. 0.266; 0.088; 0.073) respectively for cost, function-
In order to illustrate the application of the frame- ality, reliability, and time. With respect to network,
work, the entrepreneur of the company has been the local weights are (0.524; 0.296; 0.101; 0.080)
interviewed. After the analysis of the data utilising respectively for Functionality, Cost, Time, and
AHP, we asked the entrepreneur a validation of the Reliability. With respect to knowledge, the local
results. In the next section, the we discuss the weights are (0.461; 0.364; 0.121; 0.053) respectively
application of AHP. Finally, we discuss the results for time, functionality, reliability and cost.
and develop some conclusions. Finally, for each of the four criteria and for each of
the three sub-criteria, the four KM alternative tools
are pair-wise compared and compiled in a pair-wise
Calculation of the weights of the components
comparison matrix. As an example for relative
in the hierarchy
comparison among the KM alternative tools, the
As a rst step in the application of the framework, comparison matrix among the alternatives with
the priorities of the three criteria are pair-wise respect to performance\cost is provided in Table 8.

Table 4 Criteria pair-wise comparison matrix

Knowledge Performance Network


improvement improvement improvement

Knowledge improvement 1/1 1/7 1/2


Performance improvement 1/1 6
Network improvement 1/1

Table 5 Sub-criteria pair-wise comparison matrix with respect to knowledge

Cost Time Functionality Reliability


constraints constraints constraints constraints

Cost constraints 1/1 1/7 1/6 1/3


Time constraints 1/1 2 3
Functionality constraints 1/1 5
Reliability constraints 1/1

Table 6 Sub-criteria pair-wise comparison matrix with respect to performance

Cost Time Functionality Reliability


constraints constraints constraints constraints

Cost constraints 1/1 6 4 4


Time constraints 1/1 1/5 1
Functionality constraints 1/1 4
Reliability constraints 1/1

Copyright # 2011 John Wiley & Sons, Ltd. Know. Process Mgmt. 18, 4555 (2011)
DOI: 10.1002/kpm
AHP-Based Framework 53

Table 7 Sub-criteria pair-wise comparison matrix with respect to network

Cost Time Functionality Reliability


constraints constraints constraints constraints

Cost constraints 1/1 7 1/5 4


Time constraints 1/1 1/2 1
Functionality constraints 1/1 4
Reliability constraints 1/1

Table 8 KM alternative tools pair-wise comparison matrix with respect to performance\cost

Business Content Data Collaborative


intelligence applications management tools tools

Business intelligence 1/1 6 6 6


Content applications 1/1 1/4 1/3
Data management tools 1/1 2
Collaborative tools 1/1

By analysing the comparison matrix in Table 8, The ranking scores of other alternatives are very
the priorities of the KM alternative tools are low indicating their low contribution to the
obtained by the AHP methodology. The local innovation strategy of the company. With regard
weights are (0.649; 0.177; 0.115; 0.059) respectively to the criterion network, the alternative data manage-
for business intelligence, data management tools, ment tools dominate the others, thus resulting the
collaborative tools, and content applications. second best choice. Moreover, it is noted that with
regard to the sub-criteria cost and functionality with
respect to all the three criteria, business intelligence
Synthesis of the weights to obtain the ranking is always preferred over others. The only situation
scores where another alternative, namely data manage-
The global weights of KM alternative tools are ment tools, is preferred over business intelligence is
calculated by synthesising and combining the that of sub-criteria time and reliability with respect
weights of criteria with the weights of sub-criteria to criterion network.
and weights of KM alternative tools. The greater the
ranking score of an alternative, the greater the
preference for that alternative. The alternative with CONCLUSION AND IMPLICATION
the highest ranking score is selected for recommen-
dation to the company management. The calculated The adoption of a KM tool to support an innovation
weights of the 4 possible typologies of KM tool are process can lead to strategic advantage to the extent
shown in Table 9. that the innovation process is enhanced. A KM tool
can capture, organise, share and leverage knowl-
edge elements, along with the necessary support
Discussion of the results and training to insure a successful launch of KM
solutions within an organisation. In our paper, a
For this illustrative case study, business intelligence systematic framework is proposed using AHP to
is recommended as the best KM tool alternative, as evaluate an appropriate KM tool to support an
it dominates other alternatives both for the criteria innovation process in an organisation. The frame-
knowledge and performance. The company man- work was developed and implemented for a real
agement found the results of the application of the problem situation at an innovative Italian company.
framework consistent with their ndings. The usefulness of the model was examined through
observing its effect on the decision-making process
Table 9 Ranking scores of KM tool alternatives in selecting an appropriate KM tool.
The ranking scores are the outcomes of the
Alternative KM tools Ranking scores
framework and show the contribution of an
Business intelligence 0.559
alternative to the innovation strategy of a rm.
Content applications 0.103 The user can obtain not only a ranking of the
Data management tools 0.213 alternatives but also the degree of dominance
Collaborative tools 0.125 among the alternatives using the scores. As the
difference between two scores gets larger, the

Copyright # 2011 John Wiley & Sons, Ltd. Know. Process Mgmt. 18, 4555 (2011)
DOI: 10.1002/kpm
54 M. Grimaldi and P. Rippa

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DOI: 10.1002/kpm
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