Men’s fashion

Earlier, men were much more gadget freak, rather than fashion. But this concept had entirely changed.
Approximately every man in today’s world is getting too fashion conscious. They know what suits them the
most, including men’s wear, watches, accessories, wallet, shoes, ties, etc. Now most of the men speak about
bands like Gucci, Versace, and Armani, by regularly watching fashion shows to know the latest trend in
men’s fashion; which used to lack previously. They want to compete with women in the field of fashion; so
they often visit salons for doing the girly bits and pieces, like waxing, facial, piercing etc.
Not only men are cognizant about what they wear, but they are also conscious about their skin. So they
regularly go for cleaning, toning and moisturizing their skin. Men had even started experimenting on hair.
Almost on every alternate month, they go to the salon for a complete new hair style, sometimes asymmetric
hair cut, sometimes long, sometimes curly, sometimes spikes and even sometimes bold with a tattoo done
right on the top of the head. I even saw some men who are always in confusion, whether to have beard or
not. But there are many styles of beard, like the chin curtain, the goatee, the goatee with moustache, the soul
patch, the fu Manchu, the maharaja style mustache, mutton chops and finally the full beard. Many men even
prefer to be clean shaved.
So with the change of time, men’s attraction towards fashion is quite admirable and eye catching. We may
term it as “globalization in terms of fashion among men”.

Growing Demand of Fairness cream in Men:

The growing demand of different cosmetics and skin care products for men proves that Men
are now taking care of their skin. They’re using different skin care products to protect their
skin from sun and everyday’s pollution. Especially the Indian Men, they didn’t think
anything beyond an aftershave lotion and a perfume or body deodorant. But now they’re
going to beauty parlours.

Good and healthy looking face is the key of attraction. According to IndiaDaily , The surprise
upsurge in demand for male grooming products like fairness creams has opened a whole new
segment for FMCG players. What began with the success story of Emami's fairness cream for
men, ''Fair and Handsome'', has almost become an inspiration for others, who will hit the
market with similar products soon. Fair and Handsome clocked sales of Rs 16 crore in the
first 11 months of its launch and is expected to generate as much as Rs 65-70 crore in the
current fiscal, Emami Director Mohan Goenka said.

Telegraphindia says, market research now reveals that 32 per cent (some estimates say 28-30
per cent) of the buyers of fairness creams are men, not women. In the interests of fairness,
some cosmetics manufacturers have announced that the whitening ingredients in fairness
creams are formulated to work on women’s skins; men need a different formula. And they’re
getting it: this week, Emami became the first company to launch a fairness cream specifically
for men, called Fair and Handsome.

Campaign and results

CAMPAIGN METRICS & AD SPEND
The “Fair & Handsome” ad campaign ran from April – June and August - December 2007. During
this period, Emami's mobile banners were viewed nearly 8 million times in India and 5 million
times in Kenya. The banners received an average click-through rate of 2.69%.

Emami bid 1 US cent per click. The eight-month campaign cost about US$4k. That's about US$
495 per month or US$16.50 a day.

CAMPAIGN RESULTS
Emami set out to increase awareness of the “Fair & Handsome” brand and to collect consumer
contact details. Nearly 1800 mobile surfers completed Emami's surveys; some 1450 provided
accurate mobile phone numbers. Not taking into account banner views, increased market
knowledge and heightened publicity, that's about 36 US cents per contact.
FMCGs give men a facelift 23-FEB-10

The $2 billion Indian male grooming market has caught the fancy of FMCG companies. They
are trying to outdo each other in launching new products.Emami, for instance, is planning to
launch an entire range of men's personal care after launching Emami Fair and Handsome,
which is growing at almost 45 per cent. "Emami Fair and Handsome will be a Rs 100 crore
brand by end of this fiscal. The total market size of the male fairness category would be Rs
120 crore (Jan – Dec 2009).

Amul fmcg

Amul posts 27 % growth with Rs 6,700 crore revenue

Iconic dairy brand Amul posted a revenue of Rs 6,700 crores for the year 2008-2009, making it
India's largest food retail company. This year, the co-operative is looking at adding 6,000 parlours
to its retail network
CJ: Mukondi Pillai
Tue, Jun 09, 2009 16:47:49 IST
Views:
126
Comments:
0
Rate: 2.5 / 2 votes
Business News India :
Ban advertisement of cola drinks
AMUL BECOMES India's largest food retail company, posting an
annual turnover of Rs 6,700 crore for the year 2008-2009. At 27 per
cent, this the co-operative's third consecutive year of double digit growth
and the year's revenue results make it India's largest food retail
company. The company's impressive performance comes at a time of
recessionary turmoil, when global dairy companies are feeling the
strain of a fall in demand. It is understood that Amul has bucked the
trend because of its focus on the domestic market, so protecting itself
from the fluctuations of global trade.

The company has drawn up plans for adding 6,000 new parlours this
year. The initiative to set up Amul retail parlours got off the ground in 2002.
In the last year (2008-2009) alone, this retail business brought in Rs
200 crores for Amul. The Gujarat Co-operative Milk Marketing Federation
(GCMMF), which owns the Amul brand, figures that the retail drive has
helped it reach out to consumers directly while cutting out the middle
man out of the supply chain. Also in the offing are plans to set up to
300 parlours in railway stations across the country to add to the
existing 50 already in place. GCMMF has set a challenging task for itself,
and is working towards realizing a 2020 revenue target of Rs 27,000
crores. The co-operative hopes to achieve this through strategies to
achieve optimum milk procurement.

Amul hopes that its 'scooping parlours' will prove to be another hit for
the India's iconic co-operative.

Result and budget

2.8 Million milk producers affiliated to Gujarat Cooperative Milk Marketing Federation Ltd (AMUL)
feel that the Union Budget has not provided the desired support to alleviate the problems of millions
of milk producers of india.

In the Economic Survey 2009-10 document tabled in the Parliament on 25th Feb, the Govt has said
india is the largest producer of milk in the world with annual output of 108.5 million mt, the
livestock sector contributes to 27% of value of output from total agriculture and allied activity. It
also states that there is a green fodder shortage of about 34% in the country .

This shortage and resultant high cost of fodder has led to about 40% increase in cost of feed and
fodder and more than 20% increase in cost of milk production. Despite higher price of milk, the
poor milk producer has to still bear the brunt of 20% food inflation to support his family.
Since August last year, the Dairy cooperatives of Gujarat had represented this issue to the Hon.
Prime Minister, Finance Minister, Agri Minister and Guj. Chief Minister seeking relief by imposing
export duty on export of deoiled cakes. India is exporting 70 lac mts of protein rich deoiled cakes
worth Rs. 10,000 crore annually. By disincentivizing exports, availability of feed would increase in
the country and partially solve the problem. The Finance minister did not make any mention on the
same in the budget speech on 26th Feb 2010 . This has created severe resentment amongst milk
producers.

We had also requested the Govt to remove excise on molasses and reduce VAT on the same to
reduce cattlefeed mfg cost. The budget did not act on the same.

We had also requested the govt to restore 15% import duty on Skimmed Milk Powder (SMP)
(reduced to 5% under Tariff rate quota) and 40% on butteroil (reduced to 30%) to protect our
producers from subsidized imports. The govt has not done the same. In fact, the revenue foregone
by the govt on account of this has increased from Rs 52 Cr last year to Rs 147 Cr this year due to
import of 25000 mt butteroil and 3000 mt smp.

The other effects of budget announcements are as follows:

A. Diesel prices have gone up by 8%. Freight rate will go up by 4-5% which will impact the
producers till consumer prices are revised.

B. OTS can excise duty has gone up from 4 to 10%. Price of babyfood in this packing will go up.

C. Excise duty has increased by 2%. As a result , price of packaging film, chocolate and brown
beverage will go up.

D. Corrugated box excise reduced from 8 to 4% for standalone units.

E. Custom duty on dairy eqpt imports treated as project imports with duty of 5%. We may not to be
required to take epcg license for large imports now.

F. Excise duty on dairy eqpts too will be nil . Service tax on installation also goes away on such
projects. It will give boost to processing eqpts.

G. Service tax on milk and milk products dispatched through rail likely to be imposed. This will
increase transportation cost.

In summary, while the Finance Minister has tried to please the large taxpayers who are largely the
consuming class and have access to media, the poorer sections of our milk producing class have
been left to mercy of market forces.

paracutate oil
HIGHLIGHTS

• Growth in FY01 has been sustained due to volume growth in key brands,
through continued brand building, lower raw material costs and improved all
 round cost management have enabled Marico to record significant profit
growth.
• Profit after Tax (PAT) for FY01 grew by 28 % to Rs.45.6 crore, while Profit
before Tax (PBT) grew by 22 % to Rs. 49.9 crore. The company had incurred
an extraordinary charge of Rs 1.8 crore on account of VRS in FY00
• In Q4 FY01, Parachute and Oil of Malabar volumes grew by 24%, while Saffola
and Sweekar volumes grew by 31 % as compared to Q4 FY00. During FY01 as
compared to FY00, the volumes of the Coconut Oil franchise grew by 14%
while the Refined Edible Oil franchise grew by 27%.
• Growth in volumes did not reflect in a similar growth in turnover value in FY01
since MRPs of most products were on an average lower than those during
FY00. Secondly, the turnover value excluded the turnover recorded by Marico
Bangladesh Limited (MBL), a wholly owned subsidiary.
• The turnover during FY01 grew by 1.5 % to Rs. 658 crore. However, if volumes
for FY01 are taken at FY00 average prices and the Bangladesh turnover
included, turnover growth would be at 15 per cent.
• The Board of Directors have recommended a final dividend of 60 % (Rs 6.00
on every share of Rs. 10 each). With this, the total dividend for the year
(including the interim dividend of 40 %) is 100 % (Rs. 10 on every share of Rs.
10 each). The total dividend, declared for FY00 was 90% (Rs. 9 per share).
• Coconut Oil and Refined Edible Oil categories have both registered increase in
volume at rates higher than the average for the year, indicating an
acceleration in the growth of consumer franchise.

top

BRANDS

• In FY01 Gross Margins (PBDIT before ASP) jumped to Rs. 139 crore (21.1 % of
Sales & Services) during FY01 from Rs. 111 crore (17.1% of Sales & Services)
during FY00. Most of the increased Gross Margins were ploughed back into
brand building efforts. Advertising and Sales Promotion (ASP) to Sales &
Services was 12.1 % in FY01 as compared to 9.1% during FY00. The bulk of
the increase was on account of increase in spends on new products / markets
which accounted for nearly one-third of the total ASP spending.
• The Company’s brand building efforts ranged across the following :
• Fewer but focussed product launches.
• Product campaigns like the "Flip top" high visibility campaign for Parachute,
aggressive campaign for Parachute Dandruff Solution, "Home Manager"
campaign for Sweekar, campaign for the safflower-corn blend under the
Saffola Brand , Hair & Care "Model Testimonial" campaign and the " Goodness
of Amla at the right price" campaign for Shanti Amla.
• Providing greater value to consumers through innovative packaging
propositions like the new flip top Parachute bottle, Easy Jar (Parachute Kamaal
ka Dhakkan), Saffola / Sweekar 15 ltr. jar with a tap, etc.
• Market share according to the ORG-Urban Retail data for the 12-
month period ended February 2001.

Brand Category Market share %

 Mar-Feb Mar-Feb
'01 '00

Parachute/ Oil of Coconut oil 54.5 54.8

Malabar

Saffola / Sweekar Refined Oils in Consumer Packs 12.8 14.6

(ROCP)

Hair & Care Non sticky Hair oils (NSHO) 20.2 23.4

Parachute Value added Coconut oils 7.9 7.6

Lite/Jasmine

Revive Fabric starch 100 100

Mediker Anti-lice shampoo 100 100

SIL Jams 12.7 12.3

• Coconut Oil franchise (Parachute and Oil of Malabar) grew by 14%. While
Parachute continues to be the market leader in both urban and rural areas,
the company is planning to consolidate its leadership in rural markets by
increasing its rural reach, by covering more villages through a network of
super-distributors and increased van operations.
• To encourage conversion of consumers of loose oil to packed, branded goods,
retail prices of Parachute were reduced by about 24% over the prices
prevailing in March 2000. This did not, however, have any adverse impact on
margins, as a larger crop has resulted in copra prices remaining subdued
during FY01. On a year on year (YOY) basis, copra prices have been lower by
about 40% on an average.
• Marico’s offering in the Refined Oils in Consumer Packs (ROCP) market now
comprises Saffola Kardi (Safflower) oil, Saffola Kardi–Corn blended oil,
Sweekar Sunflower oil and Sweekar Soya oil. Both Saffola and Sweekar
recorded handsome growths in volumes in Q4 FY01 as well as FY01. During
FY01, retail prices were lower than those during FY00, except for some period
during March 2001, when prices were raised to offset increase in import duty
on edible oils. On the whole, for FY01, raw material prices were lower by 10 %
- 15% and some of this benefit was passed on to consumers. The value
turnover of Saffola was higher by about 17% over FY00 and that of Sweekar
was higher by 11% over FY00, as the strong growth in volumes more than
offset the lower retail prices.
• Saffola volumes grew by over 28% in FY01 due to a growth of 34% in Q4 FY01.
This has been attributed to the success of the Saffola kardi-corn blend which
was launched nationally in the first quarter of FY01. In value terms, Saffola
has grown by 17% during FY01.
• Sweekar was re-launched in September 2000 on the ‘Home Manager’ platform
as the brand that encourages the housewife to be an active home manager.
This is expected to revitalise the brand and create a differentiation in a
market where differentiation is low. Aided by the above, Sweekar has shown a
growth of 29% in volume terms during Q4 FY01. Sweekar has grown by 26 %
in volume terms and 11% in value terms during FY01.
 • During the 12 month period ended February 2001, Marico’s share in the ROCP
market was 12.8%.
• In Q3 FY01, the Company relaunched Hair & Care in a new and more
attractive pack. The brand has been relaunched with "Silkone conditioners"
which make the hair soft and silky. The brand is now positioned as a youth
brand which helps in radically improving the image of the consumer as
against the earlier attribute-based position. This new positioning is expected
to spur the growth and help the brand increase its market share. Hair & Care
had a share of 20.2% in the Non sticky Hair Oils segment, for the 12 month
period ended February 2001.

top

information
Welcome to Parachute Hair Care Store. It is our pleasure to bring you a world of branded hair
care products in the name of Parachute. Parachute is not only a leading brand but also one of
the oldest brand that took the market of hair care to the next level. Marico is brand
manufacturer of Parachute and Parachute is a trademark of Marico Ltd.

Parachute Hair Care range includes Parachute Hair Oil, Parachute Hair Cream, Parachute Hair
Gel and Parachute Hair Therapie.

Rainy season is the worst season for the hair, the water is impure and dirty and thus
results in plenty of hair fall. Not just fall of the hair but it becomes rough, dry and
unmanageable so in such case giving proper nourishment to it is a must. I use Parachute
Coconut hair oil for giving my hair that extra protein it requires so that a change in
weather doesn’t affect it adversely.

It’s not that Parachute Coconut hair oil stops hair fall completely or makes the hair silky
smooth but it sure gives the root the protein it requires and strengthen it. Coconut hair oil
is always said to be good for hair and Parachute Coconut hair oil is a trademark for some
high quality hair oil. I have been using Parachute Coconut hair oil since a tender age and
I love it really, it was a little problematic using it in winter as it was bottled in a narrow
headed bottle but now it comes in a circular tube so solves all kind of problem.

Parachute Coconut hair oil gives the hair extra care and a little mustard seed boiled in
coconut hair oil can help prevent intensive hair fall. I have tried it and it worked for me
but use pure coconut oil and I trust only Parachute Coconut hair oil in terms of quality
and purity.

Goodnight coil
 •
• Mosquito Coils
We facilitate our clients with Mosquito Coils, which is offered in all the variants such as 8 hrs., 10 hrs., and
12 hrs. These are prepared using natural ingredients such as wood flour and coconut oil therefore, very
effective in repelling mosquitoes. This helps in avoiding malaria, dengue and other mosquito borne
diseases. more...
•
Om Sons International, Ludhiana
About Us View Video
View Catalog Contact Now

•
• Incense Coil
We offer incense coil in a wide choice of heavenly fragrances that leaves you rejuvenated and relaxed.

•
Vin Corporation

About Us Contact
View Catalog Now

•
• Tulsi Mosquito Coil
Annihilator for the mosquitoes, Gives out an agreeable aroma

•
Vin Corporation
About Us Contact Now
View Catalog

•
• Perfumed Mosquito Coils
Vanish perfumed mosquito coils produce a aromatic odor, Up to 8 hours protection, Thrice as effective as
ordinary coils more...

•
Vin Corporation

About Us Contact Now

View Catalog

•
• Mosquito Coil
We offer mosquito coil, which are fume less and odorless, which can provide a good night's sleep free from
mosquitoes. Easy to use and cost effective, these can keep these the mosquitoes away from biting and
causing dengue, malaria etc.

Features :

• Chemical free
• Do not cause any harm to human health

The other types of mosquito coil that we offer include :

• Herbal mosquito coils

• Perfumed mosquito coils
• Vin Corporation (Trade Division) Delhi

View Catalog
Contact Now

•
 • Flying Insect Killers For Household
Our flying insect killers are electrically operated and perfect for households. Low in power consumption, they
use UV black light to lure flies and mosquitoes into it’s electronic grid, killing flies and flying insects quickly
and hygienically.
• Vin Corporation, Delhi

View Catalog
Contact Now

•
• Mosquito Coils
We are leading merchant exporter and supplier of mosquito coils. These are cost effective and are procured
from certified vendors. Mosquito coils offered by us are chemical free and do not cause any harm to human
body. These protect the end users from mosquito bites thus preventing diseases such as dengue and
malaria. We can supply environment friendly Mosquito Coils of various sizes and fragrances.
• Victory Exim

View Catalog
Contact Now

Consumer and durable

N 73
Nokia N73 FAQ

Answers to common questions on the N73

Accessories? There's a wide range of accessories, including

spare batteries, cases, chargers, in-car kits,
hands-free units, data cables and fascias,
available at Carphone Warehouse and
MobileShop.

If you're looking for authentic Nokia spares and

accessories, use the Nokia UK Store.
Email from your N73 If you're looking to use your N73 for sending and
receiving e-mail, see our Series 60 Connect page.
Where can I find N73 If you're looking to enhance your Symbian phone
software? by adding new software, take a look at
Handango for a great collection of add-on
software, utilities, applications and games for this
phone.
For ringtones, wallpapers and Java games, try
 Jamster
How do I install software? Software for Symbian OS phones is
normally supplied using a Symbian
installation file (with a .sis extension).
This is a single file that contains the
components needed to get a piece of software
installed and ready to run. A SIS file can be run
on a Symbian phone (e.g. from the Inbox or via
the File Manager. It can also be run via the PC
connectivity solution that was supplied on the CD
with the handset. Assuming you have a SIS file on
your PC/Mac (either downloaded from the Internet
or on a CD), the ways to install a SIS file onto
your handset are as follows:

• Beaming - Beam the file to your handset

from your PC using Bluetooth or IR. If you
don't currently have the ability to beam
files to the handset via Bluetooth or
infrared (either from another handheld
device or from a PC), then you may wish to
purchase an IRDA adapter for your PC (this
means you'll be able to install software,
backup and synchronise data between
phone and PC) - See our Series 60 PC
connectivity page for more.
• Install via PC -
Assuming you've
installed the PC
connectivity suite
that was supplied
with your phone,
look for the "Install
software" option.
You'll need to have the handset connected
to the PC via USB, Bluetooth or infrared for
this to work. - See our Series 60 PC
connectivity page for more.
• By email - The alternative, is to email the
file that you're trying to install, typically a
SIS (Symbian installation file) to your own
email account, and then use your phone to
logon to your email (details) and download
the SIS file as an attachment into your
phone's Messaging Inbox.

• Via memory card - The N73 has a miniSD

memory card slot, so you can transfer a
SIS file to the handset via this card slot if
you have access to a PC miniSD memory
card writer. To do this, copy the SIS file
 onto a miniSD card via the writer
connected to your PC, and then insert the
miniSD card into your handset. Then, use
the N73 File Manager (Tools > File mngr.)
to browse to the location of the SIS file
you've copied. Highlight and run the SIS
file, and the installation process should
start. Once installed, you can delete the
SIS file from the miniSD card if required
GENERAL 2G Network GSM 850 / 900 / 1800 / 1900
3G Network UMTS 2100
Announced 2006, April. Released 2006,
August
Status Discontinued
SIZE Dimensions 110 x 49 x 19 mm
Weight 116 g
DISPLAY Type TFT, 256K colors
Size 240 x 320 pixels, 2.4 inches, 36 x 48 mm
- Downloadable themes
- Light sensor
SOUND Alert types Vibration; Downloadable polyphonic, MP3 ringtones
Speakerphone Yes, with stereo speakers
MEMORY Phonebook Practically unlimited entries and fields, Photocall
Call Detailed, max 30 days
records
Internal 42 MB storage, 64 MB RAM
Card slot miniSD, hot swap, buy memory
DATA GPRS Class 10 (4+1/3+2 slots), 32 - 48 kbps
EDGE Class 11, 236.8 kbps
3G Yes, 384 kbps
WLAN No
Bluetooth Yes, v2.0 with A2DP (latest firmware)
Infrared Yes
port
USB Yes, v2.0, Pop-Port
CAMERA Primary 3.15 MP, 2048x1536 pixels, Carl Zeiss optics, autofocus, LED flash
Video Yes, CIF
Secondary VGA videocall camera
FEATURES OS Symbian OS 9.1, S60 3rd edition
CPU Dual ARM 9 220 MHz processor
Messaging SMS, MMS, Email, Instant Messaging
Browser WAP 2.0/xHTML, HTML
Radio Stereo FM radio; Visual radio
Games Yes + Java downloadable
Colors Silver Grey/Deep Plum, Frost White/Metallic Red, Black (Music Edition)
GPS No
Java Yes, MIDP 2.0
- Push to talk
- Video download
- WMV/RV/MP4/3GP video player
- MP3/WMA/WAV/RA/AAC/M4A music player
- T9
 - Voice command/dial
- Organizer
- Printing
- Document viewer (Word, Excel, PowerPoint, PDF)
- Photo/video editor
BATTERY Standard battery, Li-Ion 1100 mAh (BP-6M )
Stand-by Up to 350 h (2G) / 370 h (3G)
Talk time Up to 6 h (2G) / 3 h 46 min (3G)
MISC SAR US 1.22 W/kg (head) 0.69 W/kg (body)
SAR EU 1.13 W/kg (head)
NOKIA GSM Rs. 22,496.00
MOBILE indiatimes shopping
PHONE
MODEL NO:
N73
DETAILS OF -
NOKIA GSM
MOBILE
PHONE
MODEL NO:
N73 WORLD
PREMIERE -
THE NOKIA
N73 MOBILE
PHONE
GENERAL
NETWORK
UMTS / GSM
850 / 900 /
1800 / 1900
ANNOUNCED
2006, APRIL
STATUS : ...

NOKIA GSM Rs. 25,200.00

MOBILE
PHONE indiatimes shopping
MODEL NO:
N73 MUSIC
EDITION
DETAILS OF -
NOKIA GSM
MOBILE
PHONE
MODEL NO:
N73 MUSIC
EDITION
FEATURES:
DIMENSIONS
WEIGHT: 3.95
OUNCES
DIMENSIONS:
4.33 X 1.93 X
0.75 INCHES
OPERATING
FREQUENCY
DUAL
MODE ...

NOKIA Rs. 22,490.00

 MOBILE
PHONE indiatimes shopping
MODEL NO: Bottom of Form
N73
DETAILS OF -
NOKIA
MOBILE
PHONE
MODEL NO:
N73
GENERAL
NETWORK
UMTS / GSM
850 / 900 /
1800 / 1900
ANNOUNCED
2006, APRIL
STATUS :
AVAILABLE
SIZE:
DIMENSIONS
110 X 49 X 19
MM
WEIGHT ...

Refrigerator Links

All of the refrigerators in this report also include freezers. In addition,

there are a number of freezerless refrigerators on the market. While
no professional review we found tests these, user reviews can be
found at sites such as Sears.com. Full-size freezerless refrigerators
have capacities of more than 16 cubic feet.

Small, compact refrigerators do include a small freezer and are

typically offered in capacities of 6 cubic feet or less. These won't do in
a typical kitchen, but are popular for use in dorm rooms and offices.
This type of refrigerator is covered in our report on mini fridges.

Good Housekeeping refrigerator buyer's guide outlines several pros

and cons of each type of refrigerator.

About.com has some articles on how to maximize the efficiency of a

refrigerator. See "Steps to Reduce Your Refrigerator's Energy Cost"
for helpful tips. (Note: ConsumerSearch is owned by About.com, but
the two don't share an editorial affiliation.)

"To Chill or Not to Chill" by Linda Larsen, the About.com guide for
busy cooks, discusses how and when to refrigerate particular foods.
(Note: ConsumerSearch is owned by About.com, but the two don't
share an editorial affiliation.)

Consumers can find a list of current and recent rebates for Energy
Star-rated refrigerators at the Energy Star website.

The Energy Star website also has some information on the recent
removal of Energy Star ratings from LG and Kenmore refrigerators,
including a list of the affected models.

Editors at the American Council for an Energy-Efficient Economy

(ACEEE) offer some good information on buying more efficient
refrigerators.

Detailed specifications and model information can be found on the

following manufacturers' websites:

Lcd tv

Currently, there are two different types of flat screen TVs: LCD TV and Plasma TV.

How to choose the right TV set

Both LCD and plasma can produce beautiful images, but they have different
characteristics. One is not necessary better than the other.

It’s a personal preference as to the type of image you want to see, along with the
size and cost factor. Compare the two side by side in the store to see what you like
best. LCDs screens have a matte finish with minimal reflection.

LCDs have a better image quality and higher resolution at smaller screen sizes than
any other display technology and tends to be brighter than plasmas. It has a very
realistic look, natural balance, superior color accuracy, good flesh tones, and
sharpness.
 Digital TV Formats

The screen size for an LCD can vary from 2 inches to 52 inches, and expect screens
to be larger than that in the near future. LCDs weigh about half as much as a CRT
television with the same size screen. They are popular in places where there is not
much space. They can be desk, cabinet or wall mounted.

EZ Tip: We recently purchased a 42 inch Digital LCD TV . Soon

after, we found it on Amazon.com for $300 less. You may want to check prices
there before you make your purchase.

General information about all flat screen TVs:

 Almost all flat panel televisions have a widescreen format.

 Many flat panel TVs include a PC input. If you have PIP (picture in a picture), you
can watch TV while searching the web!
 Almost all flat panel televisions can display high-definition (HDTV) . Many tube
(CRT) televisions cannot.
 The picture is brilliant and easily viewable in all lighting situations.
 They have a wide viewing area and allows for undistorted viewing from most
angles.
 They tend to have better audio systems than the old televisions had.

 Flat screen TVs are some of the most expensive video products on the
market. At the present time, LCDs are less expensive than Plasma in screen
sizes of 50 inches or less. Plasmas are less expensive than LCDs in screen
sizes of 50 inches or more.

tata salt fmcg

Related articles from newspapers, magazines, journals, and more

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Tata Salt turnover to Rs160 crore by...
News wire article from: Asia Africa Intelligence
Wire September 4, 2002 700+ words (From India
Business Insight) Tata Chemicals Ltd plans to double
the turnover of its branded salt, Tata Salt, to Rs160
crore by 2005-2006. The market for national brands is
growing at seven percent compared to the four percent
growth...
Business Line: Tata Salt seeks larger market.
News wire article from: Asia Africa Intelligence
Wire September 4, 2002 700+ words ...Chemicals Ltd
plans to double the turnover of its branded salt, Tata
Salt to Rup 1.6 bn by 2005/2006. With the
market...growing at 7% compared to the 4% market
growth, Tata Salt needs to focus on covering a larger
market ...

Tata Salt adopts 'desi' theme.

News wire article from: Asia Africa Intelligence
Wire August 15, 2002 700+ words ...a score of 7 out of
10 for Tata Salt. Market surveys also show Tata Salt
having a strong product differentiator...Mehan said. As
a whole, the branded salt market is growing at 4
per...19 years of its existence, ...

Tata Salt seeks larger market.

News wire article from: Asia Africa Intelligence
Wire September 4, 2002 700+ words ...campaign to
relaunch Tata Salt. This, the company...Chemicals Ltd,
said the branded salt segment was growing
annually...brands. Mr Mehan said Tata Salt has set for
itself a...growth of four per cent, Tata ...

TATA CHEMICALS ANGLES FOR 20% TOPLINE GROWTH

(to reposition its branded Tata...
News wire article from: Asia Africa Intelligence
Wire September 18, 2002 700+ words ...repositioning
its branded product, Tata Salt, targeting at a growth of
20 percent...market share of 38 percent in the
branded salt segment. The Company has shifted...TCL
is exploring markets for Tata Salt in Southeast and ...
Tatas, HLL prepare for slugfest in branded salt mkt.
News wire article from: Asia Africa Intelligence
Wire December 19, 2001 700+ words ...million-tonne
branded salt market in India...were retailing Tata Salt
and Annapurna Salt...In comparison, branded salt is
well-established...introduced the branded salt (iodised
...

IN BRANDS WE TRUST (Tata Chemicals, Hindustan

Lever, Nirma and Marico are vying...
News wire article from: Asia Africa Intelligence
Wire October 8, 2002 700+ words ...crore-salt market
in the country, branded salt accounts for Rs600 crore.
Various companies...percent is accounted by large
brands like Tata Salt, Annapurna and Captain Cook
while 45...companies follow only the refining process.
Tata ...

TATAs LEAD BRANDED SALT MARKET WITH 37%

SHARE (during 2001-2002; pips Annapurna...
News wire article from: Asia Africa Intelligence
Wire August 6, 2002 700+ words (From India Business
Insight) Tata Salt from Tata Chemicals Ltd has
emerged as the leader in the 15-lakh tonne per annum
salt market, with a share of 36.58 percent...

India: Tata Chemicals revamps distribution system.

News wire article from: Business Line December
27, 2001 700+ words ...TCL), which manufactures 'Tata
Salt', has revamped its distribution...Business
Consulting Group. Tata Salt is the leading branded
salt in the domestic market with...about Rs 160 crore.
Sales of Tata ...
TATA CHEMICALS: GOOD CHEMISTRY (to expand its
fertiliser business with an...
News wire article from: Asia Africa Intelligence
Wire October 2, 2005 700+ words ...further proposes
to expand its fertiliser business with an investment of
Rs600 crore by 2008. The company's branded salt,
Tata Salt, has a market share of 37 percent in India
and accounts for 9 percent of its overall sales. The
cement business...

October 30, 2002 | Outlook

Tata
Salt

Kapil Mehan, VP, sales and marketing, Tata Chemicals Ltd

How have you reached here and how do you intend to keep that
position?
Launched in August 1983, Tata Salt was the first national brand of packaged
salt to be marketed in India. To millions of Indian housewives, it presented a
welcome move away from the loose, unbranded salt of suspect quality to the
reassurance of clean, pure salt - guaranteed by India’s most trusted business
house. As consumer acceptance of Tata Salt grew, so did the attractiveness of
the category to potential manufacturers and marketers, both large and small.
The last 19 years have seen the launch of scores of new brands of packaged
iodised salt, including over half a dozen national brands. Yet, Tata Salt
continues to be the leader in the category with 37 per cent share in this
segment.

Tata Salt has been ranked at No. 4 in the Brand Equity survey. Do you
look at this as an achievement of sorts for the brand, especially from a
product category like salt?
Most definitely. Even more so, if you consider that the salt category wasn’t
even on the list last year. It is a great honour for us, and a tribute to all the
hard work that has been put in over the years, to create such a strong brand.

You have aligned the brand as the salt of the nation, does this
positioning come from the core values of the brand?
Tata Salt has the intrinsic equity and strength needed to shoulder such an
emotional platform. We have reaffirmed our leadership position by changing
 the category paradigm of health and taste. While Tata Salt has so far been
positioned on the rational aspects of ‘purity’, this new positioning places this
very proposition within the larger context of the consumer’s life, encompassing
both rational and emotional manifestations of purity. It thus juxtaposed the
kharapan of the product against the honesty and integrity of ordinary Indians.
Thus, it reinforces the brand’s leadership position, both in the marketplace and
in the minds of Indian consumers.

How do you see the standing of local brands in face of the opening up of
trade in India?
We see a rationalisation of the market. The large national players will
consolidate but many of the small local players will be there catering more and
more to the lower end of the market.
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