DISSERTATION REPORT 2016-17

CONVENTION CENTRE

KARTHIK .S.RAO

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 ABSTRACT

In the past, convention centre design was limited to the confines of the
building. Because of the ever-growing sophistication of customers, convention
centre's boundaries have expanded to encompass the district surrounding it.
These destinations include retail, entertainment, dining and cultural venues
within a walk able distance, creating a more comprehensive and varied
experience that will help turn conference attendees into city visitors.

One of the best trends to emerge in architectural design in recent years is

constructing buildings that integrate into the communities around them. Todays
centres tend to have a more open design that includes large windows and
features that reflect the city and nearby establishments. Convention centres are
no longer just about utility. They exist to impress. Many modern facilities
feature glass facades, suspended banners and mood lights. Other facilities play
up architectural elements and showcase exposed trusses, cable-stayed roofs and
long roof overhangs. Theyre also decorated with unique colour schemes,
sculptures, artwork, designer materials, and furniture in waiting areas and
bathrooms.

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CONTENTS
KARTHIK .S.RAO....................................................................................................................................... 1
ABSTRACT................................................................................................................................................ 2
CHAPTER 1 .............................................................................................................................................. 4
INTRODUCTION OF BUILDING TYPOLOGY .......................................................................................... 4
INTRODUCING CONVENTION CENTERS AS A BUILDING TYPOLOGY. .............................................. 4
MAIN SPACES: ................................................................................................................................. 5
FOYERS AND BREAKOUT ROOMS:................................................................................................... 5
SERVICE SPACES: ............................................................................................................................. 6
PUBLIC AND URBAN SPACES: .......................................................................................................... 6
CHAPTER 2 .............................................................................................................................................. 7
SIGNIFICANCE...................................................................................................................................... 7
NEED OF THE TOPICS .......................................................................................................................... 8
CHAPTER 3 .............................................................................................................................................. 9
AIM ...................................................................................................................................................... 9
OBJECTIVES ......................................................................................................................................... 9
METHODOLOGY .................................................................................................................................. 9
SCOPE ................................................................................................................................................ 10
LIMITATIONS ..................................................................................................................................... 10
CHAPTER 4 ............................................................................................................................................ 11
LITERATURE SURVEY ......................................................................................................................... 11
USE OF A CONVENTION CENTRE ................................................................................................... 11
MAJOR CONSIDERATIONS IN SITE SELECTION .............................................................................. 11
CASE STUDY....................................................................................................................................... 12
HYDERABAD INTERNATIONAL CONVENTION CENTRE .................................................................. 12
CHAPTER 5 ............................................................................................................................................ 15
QUESTIONNAIRE ............................................................................................................................... 15
What makes Hyderabad an interesting destination for global conventions? .................................. 15
CHAPTER 6 ............................................................................................................................................ 17
CONCLUSION..................................................................................................................................... 17
REFERENCES ...................................................................................................................................... 18

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 CHAPTER 1
INTRODUCTION OF BUILDING TYPOLOGY

INTRODUCING CONVENTION CENTERS AS A BUILDING TYPOLOGY.

A Convention Centre is a purpose-built venue designed primarily to host

major conferences and events. Conventions consist of meetings for large groups
of people and include lectures, displays, exhibitions and demonstrations in a
certain subject or for a industry. They are concerned with educating the people
that are interested in a certain field. Speakers prepare papers that are presented
to delegates which are then published for further circulation.

More than just spaces for large conferences and exhibitions, convention
centers house a variety of other functions and activities. It is an information hub
for the city and for tourists that showcases the indigenous culture and
characteristics of a region. It is a business centre that offers facilities from the
sale of daily newspaper to banking services and professional meeting
infrastructure. It is vibrant atmosphere of restaurants, coffee shops and lounge
area where delegates and the public can meet and converse.

Convention centers are places where people from across the globe meet
and therefore cannot be seen as massive sheds that house events, but as places
where architecture and people meet and interact with one another. Like
stadiums and theatres, convention centers deal with an architecture of gathering.
Structures that house events, where an openness is created, only to be filled with
activity.

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It consists of:
A main tiered auditorium with a capacity to seat at least 1000 delegates.
Two or three additional meeting spaces of about 800 and 400 capacity.
Immediately adjacent meeting and exhibition space (>10,000 sqm, flexible
and divisible)
A range of breakout rooms for 50-500 delegates.
The ability to provide catered functions for the delegates.
Hotel accommodation of varying standards on-site or nearby.

MAIN SPACES:
The Plenary where delegates are seated for presentations. Normally a
auditorium or space that can be configured in a classroom or theatre seating
arrangement.

FOYERS AND BREAKOUT ROOMS:

The Main Foyer
This space allows for the main circulation through the building,
connecting different functions and entrances to meeting rooms and
exhibition spaces.
Breakout Spaces
Areas that allow delegates to break away from the main space of activity
Restaurants, business services and information desks are in close
proximity to the foyer spaces as these areas are the public and semi-
public spaces in the building.

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SERVICE SPACES:

The Kitchens
Marshal Yard

PUBLIC AND URBAN SPACES:

Outdoor Exhibition Space

Amphitheater
Public Gardens
Performance Areas

Providing public spaces other than bus and taxi stops is a required element
for a convention centre to receive large amounts of visitors and host major
events and will be explored as an important part of the building to relate to
the site and provide a new public space for the city.

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 CHAPTER 2
SIGNIFICANCE
A convention centre is a large building that is designed to hold
a convention, where individuals and groups gather to promote and share
common interests. Convention centres typically offer sufficient floor area to
accommodate several thousand attendees. Very large venues, suitable for
major trade shows, are sometimes known as exhibition centres. Convention
centres typically have at least one auditorium and may also contain concert
halls, lecture halls, meeting rooms, and conference rooms.

The design for convention centres is evolving at a rapid pace, impacted by

the economic conditions and changing expectations of meeting planners,
building operators and convention attendees. The most important requirement
for a convention centre is the availability of hotels and other supporting
facilities like recreational areas, retail outlets and establishments in the city.
Other requirement is the basic infrastructure that a destination has to offer in
terms of affordability, safety, and ease of transport. A major portion of events
related to entertainment, leisure and sporting events also determine the necessity
of a convention centre in a city.

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 NEED OF THE TOPICS

In recent times, the rapid development of megacities and metro cities are
the cause of the growth of population, industries and business sectors. There is a
need to expose the activities and creativities in front of people across the globe
to promote new trends and cultures. As a result a space is required for people to
gather where this kind of events can be arranged. Convention centres
emphasizes both public and private events, encourages tourism developments,
business developments, cultural activities, social gathering and amusement.

A convention centre has the ability to bring major economic upliftment to

a city. India's recent development in the convention space, the Hyderabad
International Convention Centre (HICC) still does not compete to the larger
developments in the world. Considering that the tourism sector in India
witnessed significant growth during the last decade, the need for a convention
centre is all the more essential.

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 CHAPTER 3
AIM
The aim of the dissertation is to study unique spaces that make people visit
from different cities and countries for various events organized and to
analyse the features that makes convention centres a landmark in a
particular city.

OBJECTIVES
1. To study and analyse different places for social and cultural gathering
in the world.
2. To study the interactive spaces and landscape in these places that
generates public interest.
3. To study the trend of contemporary architectural features in the
design of these spaces.
4. To explore how it proves beneficial for urban growth.

METHODOLOGY

Design of a convention centre requires a base of selective architectural

precedents that relate to the regional characteristics of the city and help
develop an initial concept of design. As far as research is concerned, the
need for studying different case studies of convention centres serving
varying purpose and their influence on the dynamics of its venue is
essential for attaining a general idea about this building typology. As
convention centres are iconic buildings that are characterized by its
defining form, it is also necessary to study the concept applied for the
development of its design. Besides the form, the spaces designed play an
important role as there are no set of specific requirements to be followed,

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but the need for spaces is analyzed depending on the purpose they serve in
the region.

SCOPE

To evolve a design with forms and spaces with distinct architectural

features focusing on space utilization and functions. The research deals
with design which is well adoptable in terms of typology, function and
climatic conditions.

LIMITATIONS

The research only deals with the major design and planning aspects of a
typical convention centre that hosts international events. Services and
other economical factors are not given much consideration for the purpose
of this research

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 CHAPTER 4
LITERATURE SURVEY

USE OF A CONVENTION CENTRE

The expectation of the meeting planners are not focused on the space but on
successful meetings. They consider the convention facilities according to how
well a meeting goes, and the planners themselves are evaluated according to the
success of the meetings they produce. Meeting planners will give up many
product attributes, including price, to obtain the basic combination of attributes
that ensures a successful meeting. Many meeting planners expect that
convention centers are set up to make their job easier. They can concentrate on
the program, and do not have to be concerned with the things around it.

MAJOR CONSIDERATIONS IN SITE SELECTION

Meetings and conventions are big business and represent a major economic gain
for the communities where the meetings are held. Generally, meetings can be
classified as either educational, such as a continuing education course; business,
such as a committee or board meeting; or an annual meeting, often combining
educational and business meetings with an exhibition. (PCMA, 1988)
According to Weissinger, (1992), to choose a site for meeting, meeting planners
are controlled to some degree by the following xed considerations:
1. Meeting Size
2. Organizational Characteristics
3. Transportation Accessibility

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4. Cost

CASE STUDY

HYDERABAD INTERNATIONAL CONVENTION CENTRE

H.I.C.C. is India's first purpose-built and state of the art convention

facility managed by Accor, the world's leading hospitality and tourism
management group.
HICC is the only Green Globe Certified Convention Centre in India.
HICC in every aspect, be it infrastructure, service or technology,
compares with the best in the world. It has been conceived and designed
to assist in executing world class events, whether they are Conventions
for 5000 delegates, seminars for 500 or meeting for just 50. This air-
conditioned centre can be configured to increase seating capacity to about
6500.
HICC is the proud winner of the best Convention Centre' National
Tourism Award by Incredible India for three years in a row, 2007, 2008
& 2009.
Novotel Hyderabad Convention Centre, adjacent to HICC, is a 5 star 287
room hotel, built to suite the requirements of the discerning business
traveller.

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PROJECT DESCRIPTION

Hyderabad International Convention Center was built by Emaar MGF of India. The
company is part owned by Emaar of UAE. The facility is managed by Accor
Hospitality. The Hyderabad International Convention Center with 5,000 seating
capacity is India's largest and the most technologically advanced convention facility.
It is an integrated 27,000 m facility with a 287-room-capacity business hotel, Novotel
Hyderabad, covering 6 ha. This air-conditioned center can be configured to
increase seating capacity to about 6,500.

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Facilities at H.I.C.C

Custom built to handle versatile events - for an international conference

of 5000 delegates, a cocktail dinner for 4000 guests, a corporate party for
2000 people or a board meeting for just 15.
32 breakout rooms, including specialized meeting rooms, speaker
preparatory rooms, boardrooms and VIP lounge. 16-seater registration
area.
Pillar-free internal hall of net 6,480 sq. metres that can hold a 5,000
delegate plenary and can be partitioned into 6 halls.
A spacious pre-function foyer area of over 6,000 sq. metres of lobby
space.
In house Event Management and Audio-Visual team.
247 security with the latest surveillance technology.
Cutting edge design features including environmental sustainable
practices.
12.5 metres free ceiling height with catwalks and truss to withhold heavy
suspension and mobile operable walls.
Service pits every 6 metres, with power, water and internet.
Private workspace for organizers and their guests.
In-built 100% power back-up generation capability.
1000+ car parking base.
Automated telescopic tiered seating for 2600.
Loading dock for tailor-made capacities.
Separate entry & exit points connected to 287-room Novotel Hyderabad,
a 5-star hotel.

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 CHAPTER 5
QUESTIONNAIRE

What makes Hyderabad an interesting destination for global

conventions?

The reasons are many. To begin with, we are a city soaked in centuries of
tradition, but we are also a city basking in its technology-driven success.
Here, you will find old world charm existing alongside progressive thought.
We are one of Indias leading business hubs, with a track record of
pioneering activity in information technology, pharmaceuticals and
biotechnology. Some of the worlds leading educational institutions and
universities have their campuses here. Its no surprise that we are known
as the knowledge capital of India. We enjoy excellent connectivity to all
parts of the world. And besides, we have one of the worlds leading
convention centers.

How do you provide accommodation facilities for convention

delegates?

Hyderabad International Convention Centre is proud to lead the industry in

offering a state-of-the-art, eco-friendly convention center in the proximity
of more than 5,000 attractive hotel rooms in a safe, easily accessible urban
destination. Right from our five-star service standards to our food and
beverage expertise, our team constantly strives to exceed the expectations
that you, your delegates and exhibitors have.

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Do you provide event planning services for exhibitions and
convention held by organizations on request?

An events success lies in all the details. Our professional team of

conference and event planners can help you plan your event, assist with
hotel room blocks and provide staffing and housing support.

What are your views on sustainability and the environment? What

are your goals for the same?

HICC is committed towards sustainable development and environment

protection and has undertaken several initiatives to reiterate its stand.
Special drives were launched that focused on creating awareness about
global warming, green house gas emissions and reducing wastage of
natural resources. With Planet 21 HICC makes sustainable hospitality the
focus of its strategic vision, as well as its development and innovation
processes through 21 commitments and goals set to be achieved in the
year.

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 CHAPTER 6
CONCLUSION

Numerous creations, cultural activities and development, social interaction

remain unfulfilled if the trend of exhibitions and convention are not
organized. Such programmes need sufficient space to display and gathering
purpose. So the requirement of a centre for convention is necessary.

In order to decrease the negative effects on local societies and

environment, the following points must be kept in mind while
implementing the project:

Local people to be involved as employees.

To cooperate with the local businesses.
To have a respectful attitude towards the local culture.
To respect to the natural resources and to protect them.

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 REFERENCES

buildipedia.com/aec-pros/featured-architecture/case-study-vancouver-
convention-centre?print=1&tmpl=component

dspace.mit.edu/handle/1721.1/79948

dspace.nmmu.ac.za:8080/jspui/handle/10948/1646

sandiego.org/meetings/convention-center.aspx

scholarworks.rit.edu/cgi/viewcontent.cgi?article=8209&context=theses

vancouverconventioncentre.com/

visitsandiego.com/

http://www.hicc.com/

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