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5/5/2017 The Complete Facebook Ads & Marketing Course 2017 |  Udemy



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The Four Key Principles That Lead To


Success On Facebook
Section 19, Lecture 105

The Four key principles to be successful on


Facebook
Winning on Facebook is not too di cult if you understand what is
required in order to be successful.

There are four key principles I use to be successful on Facebook that


you can apply to your own Facebook marketing. If you want a
guaranteed way to be successful with Facebook Ads, these principles
will provide you with the success you deserve.

Success on Facebook depends on two simple things: rst you should


know what works to get your attention on Facebook, then share the
value to people who are most open to your message.

Here are the four key principles that may be very useful for you and they
apply no matter who you are and what you are doing.

How to be successful on Facebook?

The rst principle is this: Do what works on you.

Be aware of what works to get your attention with Facebook Ads and
then do it.

Now you might think, “What does that mean in terms of Facebook ads?”

What I mean is this: Make ads and conduct marketing on Facebook that
you would personally engage or interact with.

This is a strategy that will work no matter what changes Facebook


makes. It will succeed despite anything that comes up. If you know what
works to get your attention you can have con dence it will work to get
other people’s attention too. No matter what changes, no matter what
stays the same, no matter what the costs are.

A lot of business people think they operate on a level above the regular
person on the street. They feel they have to market themselves like Kim
Garst or Grant Cardone because these guys are successful, and their
methods should be replicated.

Therefore, a big mistake I see people making in their ads and marketing
is doing the kind of ads they would not interact with themselves.

For instance, if you do lead pages and opt-in squeeze pages, do you opt
into these as a Facebook user? Do you go through anyone else’s opt-in
page? Do you literally submit your email and get these free o ers?
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If this works to get your
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Resources on Facebook, then you should do it.
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