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h the increasing mobile market competition, new Operation and Maintenance

(O&M) challenges emerge, such as how to reduce subscriber churn rates, how to
improve subscriber perception, and how to increase Average Revenue Per User
(ARPU). Traditional network optimization methods (for example, DT/CQT) only
focus on dots and lines, instead of evaluating subscriber perception in the entire
network, especially indoor subscribers whose services account for more than 60%
of total network services. As vehicle, fuel, and labor costs increase, DT/CQT costs
gradually increase year over year. KPI-based network optimization focuses on NE
indexes and performance, instead of really reflecting subscriber perception.
Although KPIs are improved, network operators encounter the following common
problems:
 Subscriber satisfaction decreases year over year.
 Subscriber churn rate increases.
 There is inconsistency between KPIs and subscriber perception.
 UEs become problematic.
 The customer complaint handling procedure is slow.
 There are no methods for eliminating certain engineering problems.
To help network operators solve the above problems during maintenance and
optimization, ZTE has invested heavily in the R&D of foreground systems,
background systems, and network optimization tools. ZTE has developed UniPOS
NETMAX for intelligent network optimization
h the increasing mobile market competition, new Operation and Maintenance
(O&M) challenges emerge, such as how to reduce subscriber churn rates, how to
improve subscriber perception, and how to increase Average Revenue Per User
(ARPU). Traditional network optimization methods (for example, DT/CQT) only
focus on dots and lines, instead of evaluating subscriber perception in the entire
network, especially indoor subscribers whose services account for more than 60%
of total network services. As vehicle, fuel, and labor costs increase, DT/CQT costs
gradually increase year over year. KPI-based network optimization focuses on NE
indexes and performance, instead of really reflecting subscriber perception.
Although KPIs are improved, network operators encounter the following common
problems:
 Subscriber satisfaction decreases year over year.
 Subscriber churn rate increases.
 There is inconsistency between KPIs and subscriber perception.
 UEs become problematic.
 The customer complaint handling procedure is slow.
 There are no methods for eliminating certain engineering problems.
To help network operators solve the above problems during maintenance and
optimization, ZTE has invested heavily in the R&D of foreground systems,
background systems, and network optimization tools. ZTE has developed UniPOS
NETMAX for intelligent network optimization
h the increasing mobile market competition, new Operation and Maintenance
(O&M) challenges emerge, such as how to reduce subscriber churn rates, how to
improve subscriber perception, and how to increase Average Revenue Per User
(ARPU). Traditional network optimization methods (for example, DT/CQT) only
focus on dots and lines, instead of evaluating subscriber perception in the entire
network, especially indoor subscribers whose services account for more than 60%
of total network services. As vehicle, fuel, and labor costs increase, DT/CQT costs
gradually increase year over year. KPI-based network optimization focuses on NE
indexes and performance, instead of really reflecting subscriber perception.
Although KPIs are improved, network operators encounter the following common
problems:
 Subscriber satisfaction decreases year over year.
 Subscriber churn rate increases.
 There is inconsistency between KPIs and subscriber perception.
 UEs become problematic.
 The customer complaint handling procedure is slow.
 There are no methods for eliminating certain engineering problems.
To help network operators solve the above problems during maintenance and
optimization, ZTE has invested heavily in the R&D of foreground systems,
background systems, and network optimization tools. ZTE has developed UniPOS
NETMAX for intelligent network optimization
h the increasing mobile market competition, new Operation and Maintenance
(O&M) challenges emerge, such as how to reduce subscriber churn rates, how to
improve subscriber perception, and how to increase Average Revenue Per User
(ARPU). Traditional network optimization methods (for example, DT/CQT) only
focus on dots and lines, instead of evaluating subscriber perception in the entire
network, especially indoor subscribers whose services account for more than 60%
of total network services. As vehicle, fuel, and labor costs increase, DT/CQT costs
gradually increase year over year. KPI-based network optimization focuses on NE
indexes and performance, instead of really reflecting subscriber perception.
Although KPIs are improved, network operators encounter the following common
problems:
 Subscriber satisfaction decreases year over year.
 Subscriber churn rate increases.
 There is inconsistency between KPIs and subscriber perception.
 UEs become problematic.
 The customer complaint handling procedure is slow.
 There are no methods for eliminating certain engineering problems.
To help network operators solve the above problems during maintenance and
optimization, ZTE has invested heavily in the R&D of foreground systems,
background systems, and network optimization tools. ZTE has developed UniPOS
NETMAX for intelligent network optimization
h the increasing mobile market competition, new Operation and Maintenance
(O&M) challenges emerge, such as how to reduce subscriber churn rates, how to
improve subscriber perception, and how to increase Average Revenue Per User
(ARPU). Traditional network optimization methods (for example, DT/CQT) only
focus on dots and lines, instead of evaluating subscriber perception in the entire
network, especially indoor subscribers whose services account for more than 60%
of total network services. As vehicle, fuel, and labor costs increase, DT/CQT costs
gradually increase year over year. KPI-based network optimization focuses on NE
indexes and performance, instead of really reflecting subscriber perception.
Although KPIs are improved, network operators encounter the following common
problems:
 Subscriber satisfaction decreases year over year.
 Subscriber churn rate increases.
 There is inconsistency between KPIs and subscriber perception.
 UEs become problematic.
 The customer complaint handling procedure is slow.
 There are no methods for eliminating certain engineering problems.
To help network operators solve the above problems during maintenance and
optimization, ZTE has invested heavily in the R&D of foreground systems,
background systems, and network optimization tools. ZTE has developed UniPOS
NETMAX for intelligent network optimization
h the increasing mobile market competition, new Operation and Maintenance
(O&M) challenges emerge, such as how to reduce subscriber churn rates, how to
improve subscriber perception, and how to increase Average Revenue Per User
(ARPU). Traditional network optimization methods (for example, DT/CQT) only
focus on dots and lines, instead of evaluating subscriber perception in the entire
network, especially indoor subscribers whose services account for more than 60%
of total network services. As vehicle, fuel, and labor costs increase, DT/CQT costs
gradually increase year over year. KPI-based network optimization focuses on NE
indexes and performance, instead of really reflecting subscriber perception.
Although KPIs are improved, network operators encounter the following common
problems:
 Subscriber satisfaction decreases year over year.
 Subscriber churn rate increases.
 There is inconsistency between KPIs and subscriber perception.
 UEs become problematic.
 The customer complaint handling procedure is slow.
 There are no methods for eliminating certain engineering problems.
To help network operators solve the above problems during maintenance and
optimization, ZTE has invested heavily in the R&D of foreground systems,
background systems, and network optimization tools. ZTE has developed UniPOS
NETMAX for intelligent network optimization
h the increasing mobile market competition, new Operation and Maintenance
(O&M) challenges emerge, such as how to reduce subscriber churn rates, how to
improve subscriber perception, and how to increase Average Revenue Per User
(ARPU). Traditional network optimization methods (for example, DT/CQT) only
focus on dots and lines, instead of evaluating subscriber perception in the entire
network, especially indoor subscribers whose services account for more than 60%
of total network services. As vehicle, fuel, and labor costs increase, DT/CQT costs
gradually increase year over year. KPI-based network optimization focuses on NE
indexes and performance, instead of really reflecting subscriber perception.
Although KPIs are improved, network operators encounter the following common
problems:
 Subscriber satisfaction decreases year over year.
 Subscriber churn rate increases.
 There is inconsistency between KPIs and subscriber perception.
 UEs become problematic.
 The customer complaint handling procedure is slow.
 There are no methods for eliminating certain engineering problems.
To help network operators solve the above problems during maintenance and
optimization, ZTE has invested heavily in the R&D of foreground systems,
background systems, and network optimization tools. ZTE has developed UniPOS
NETMAX for intelligent network optimization
h the increasing mobile market competition, new Operation and Maintenance
(O&M) challenges emerge, such as how to reduce subscriber churn rates, how to
improve subscriber perception, and how to increase Average Revenue Per User
(ARPU). Traditional network optimization methods (for example, DT/CQT) only
focus on dots and lines, instead of evaluating subscriber perception in the entire
network, especially indoor subscribers whose services account for more than 60%
of total network services. As vehicle, fuel, and labor costs increase, DT/CQT costs
gradually increase year over year. KPI-based network optimization focuses on NE
indexes and performance, instead of really reflecting subscriber perception.
Although KPIs are improved, network operators encounter the following common
problems:
 Subscriber satisfaction decreases year over year.
 Subscriber churn rate increases.
 There is inconsistency between KPIs and subscriber perception.
 UEs become problematic.
 The customer complaint handling procedure is slow.
 There are no methods for eliminating certain engineering problems.
To help network operators solve the above problems during maintenance and
optimization, ZTE has invested heavily in the R&D of foreground systems,
background systems, and network optimization tools. ZTE has developed UniPOS
NETMAX for intelligent network optimization
h the increasing mobile market competition, new Operation and Maintenance
(O&M) challenges emerge, such as how to reduce subscriber churn rates, how to
improve subscriber perception, and how to increase Average Revenue Per User
(ARPU). Traditional network optimization methods (for example, DT/CQT) only
focus on dots and lines, instead of evaluating subscriber perception in the entire
network, especially indoor subscribers whose services account for more than 60%
of total network services. As vehicle, fuel, and labor costs increase, DT/CQT costs
gradually increase year over year. KPI-based network optimization focuses on NE
indexes and performance, instead of really reflecting subscriber perception.
Although KPIs are improved, network operators encounter the following common
problems:
 Subscriber satisfaction decreases year over year.
 Subscriber churn rate increases.
 There is inconsistency between KPIs and subscriber perception.
 UEs become problematic.
 The customer complaint handling procedure is slow.
 There are no methods for eliminating certain engineering problems.
To help network operators solve the above problems during maintenance and
optimization, ZTE has invested heavily in the R&D of foreground systems,
background systems, and network optimization tools. ZTE has developed UniPOS
NETMAX for intelligent network optimization
h the increasing mobile market competition, new Operation and Maintenance
(O&M) challenges emerge, such as how to reduce subscriber churn rates, how to
improve subscriber perception, and how to increase Average Revenue Per User
(ARPU). Traditional network optimization methods (for example, DT/CQT) only
focus on dots and lines, instead of evaluating subscriber perception in the entire
network, especially indoor subscribers whose services account for more than 60%
of total network services. As vehicle, fuel, and labor costs increase, DT/CQT costs
gradually increase year over year. KPI-based network optimization focuses on NE
indexes and performance, instead of really reflecting subscriber perception.
Although KPIs are improved, network operators encounter the following common
problems:
 Subscriber satisfaction decreases year over year.
 Subscriber churn rate increases.
 There is inconsistency between KPIs and subscriber perception.
 UEs become problematic.
 The customer complaint handling procedure is slow.
 There are no methods for eliminating certain engineering problems.
To help network operators solve the above problems during maintenance and
optimization, ZTE has invested heavily in the R&D of foreground systems,
background systems, and network optimization tools. ZTE has developed UniPOS
NETMAX for intelligent network optimization

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