Professional Documents
Culture Documents
INTRODUCTION
A STUDY ONCUSTOMER SATISFACTION TO WARDS SAMSUNG
Page 6
A STUDY ONCUSTOMER SATISFACTION TO WARDS SAMSUNG
Page 7
A STUDY ONCUSTOMER SATISFACTION TO WARDS SAMSUNG
native-IP networks.
Page 8
A STUDY ONCUSTOMER SATISFACTION TO WARDS SAMSUNG
cellular phone.
Page 9
A STUDY ONCUSTOMER SATISFACTION TO WARDS SAMSUNG
History:
Kolkata. This was less than five years after the invention of the
during the last few years but has witnessed a substantial fall in
Page 10
A STUDY ONCUSTOMER SATISFACTION TO WARDS SAMSUNG
growth more recently. India has the third largest (based on the
the world and the second¹ largest mobile network with 865
Mobile:
Page 11
A STUDY ONCUSTOMER SATISFACTION TO WARDS SAMSUNG
Telecom Manufacturing:
Page 12
A STUDY ONCUSTOMER SATISFACTION TO WARDS SAMSUNG
(handset mechanics/mouldings)Salcomp(mobile
Page 13
A STUDY ONCUSTOMER SATISFACTION TO WARDS SAMSUNG
Jaipur respectively.
Page 14
A STUDY ONCUSTOMER SATISFACTION TO WARDS SAMSUNG
Subscriber
Operator Base
(millions)
Aircel /Dishnet 59
Page 15
A STUDY ONCUSTOMER SATISFACTION TO WARDS SAMSUNG
on Dec 31,
2010
Tata Teleservices
Page 16
A STUDY ONCUSTOMER SATISFACTION TO WARDS SAMSUNG
Etisalat/Allianz, Uninor,
Teleservices
Page 17
A STUDY ONCUSTOMER SATISFACTION TO WARDS SAMSUNG
Teleservices
Page 18
A STUDY ONCUSTOMER SATISFACTION TO WARDS SAMSUNG
31.3.06)
bn
Page 19
A STUDY ONCUSTOMER SATISFACTION TO WARDS SAMSUNG
TELECOM NEWS
Indian Bandwidth
Top
Public Operators
BSNL Units
Page 20
A STUDY ONCUSTOMER SATISFACTION TO WARDS SAMSUNG
MTNL Mumbai
MTNL Delhi
Private Operators
Tata Teleservices
TamilNadu,Maharashtra
Karnataka.
Reliance Infocomm
Page 21
A STUDY ONCUSTOMER SATISFACTION TO WARDS SAMSUNG
subscribers
HFCL Infotel
Tata Docomo
Reliance Communications
MTNL
Page 22
A STUDY ONCUSTOMER SATISFACTION TO WARDS SAMSUNG
IDEA Cellular
Aircel Ltd
Bharti Airtel
Loop Mobile
Vodafone Essar
Page 23
A STUDY ONCUSTOMER SATISFACTION TO WARDS SAMSUNG
Spice Telecom
AircellDigilink
Uninor
ABOUT SUBJECT
Customer satisfaction
Page 24
A STUDY ONCUSTOMER SATISFACTION TO WARDS SAMSUNG
dip, they warn of problems that can affect sales and profitability.
Page 25
A STUDY ONCUSTOMER SATISFACTION TO WARDS SAMSUNG
have high expectations and the reality falls short, they will be
Page 26
A STUDY ONCUSTOMER SATISFACTION TO WARDS SAMSUNG
in 'absolute' terms."
would never get away if there were, say, a hundred cell phone
too low, and customers would easily have the option of leaving
Page 27
A STUDY ONCUSTOMER SATISFACTION TO WARDS SAMSUNG
business you are in, all customers want the same thing. They
They don't want to get the impression that they are just being
used by you for money. Small interactions like "Thank you" and a
Page 28
A STUDY ONCUSTOMER SATISFACTION TO WARDS SAMSUNG
respect, your customers will all have the same experience with
handle the situation with the utmost care. Your employee should
apologize and take steps to rectify the situation. The phrase "the
Page 29
A STUDY ONCUSTOMER SATISFACTION TO WARDS SAMSUNG
return business, and they may also bring in their friends and
Page 30
A STUDY ONCUSTOMER SATISFACTION TO WARDS SAMSUNG
to a company.
Page 31
A STUDY ONCUSTOMER SATISFACTION TO WARDS SAMSUNG
minutes. You can get back in line and order again.” She was a
She gave him a stare and then left. The importance of customer
Page 32
A STUDY ONCUSTOMER SATISFACTION TO WARDS SAMSUNG
a customer happy.
Page 33
A STUDY ONCUSTOMER SATISFACTION TO WARDS SAMSUNG
within the context of the same study, this guarantees that the
ChangingDemands
Page 34
A STUDY ONCUSTOMER SATISFACTION TO WARDS SAMSUNG
and services.
How People See Themselves and How Others see them one
staff. In such cases, staffs who are in direct contact with the
Page 35
A STUDY ONCUSTOMER SATISFACTION TO WARDS SAMSUNG
customer survey.
Page 36
A STUDY ONCUSTOMER SATISFACTION TO WARDS SAMSUNG
CHAPTER-2
Page 37
A STUDY ONCUSTOMER SATISFACTION TO WARDS SAMSUNG
RESEARCH
DESIGN
Page 38
A STUDY ONCUSTOMER SATISFACTION TO WARDS SAMSUNG
Company.
customers.
Page 39
A STUDY ONCUSTOMER SATISFACTION TO WARDS SAMSUNG
to other.
METHODOLOGY OF STUDY
The views of various authors who all have authority in the -field
Page 41
A STUDY ONCUSTOMER SATISFACTION TO WARDS SAMSUNG
Researches method :
Instruments: Questionnaire.
SOURCES OF DATA:
For the purpose of this study, data from two sources have
Page 42
A STUDY ONCUSTOMER SATISFACTION TO WARDS SAMSUNG
RESEARCH INSTRUMENT:
The different instruments are used to analyze the data, they are:
QUESTIONNAIRE
Page 43
A STUDY ONCUSTOMER SATISFACTION TO WARDS SAMSUNG
by the respondents.
TABLES
This study uses tables represents the data from the various
percentage.
GRAPHS
PLAN OF ANALYSIS
was done easily. The data was grouped easily under various
Page 44
A STUDY ONCUSTOMER SATISFACTION TO WARDS SAMSUNG
CHAPTER-3
COMPANYPROFIL
E
Page 45
A STUDY ONCUSTOMER SATISFACTION TO WARDS SAMSUNG
HISTORY
Page 46
A STUDY ONCUSTOMER SATISFACTION TO WARDS SAMSUNG
BRIEF HISTORY
Page 47
A STUDY ONCUSTOMER SATISFACTION TO WARDS SAMSUNG
Page 48
A STUDY ONCUSTOMER SATISFACTION TO WARDS SAMSUNG
Page 49
A STUDY ONCUSTOMER SATISFACTION TO WARDS SAMSUNG
did not stop from there and carried on venturing into other
nanotechnology.
Page 50
A STUDY ONCUSTOMER SATISFACTION TO WARDS SAMSUNG
expanded its product lines and reach, grew its revenue and
market share, and has followed its mission of making life better
Page 51
A STUDY ONCUSTOMER SATISFACTION TO WARDS SAMSUNG
1938 to 1970
own noodles. The company prospered and Lee moved its head
Daegu. It was the largest woolen mill ever in the country and
Page 52
A STUDY ONCUSTOMER SATISFACTION TO WARDS SAMSUNG
Page 53
A STUDY ONCUSTOMER SATISFACTION TO WARDS SAMSUNG
1970 to 1990
Page 54
A STUDY ONCUSTOMER SATISFACTION TO WARDS SAMSUNG
Page 55
A STUDY ONCUSTOMER SATISFACTION TO WARDS SAMSUNG
Page 56
A STUDY ONCUSTOMER SATISFACTION TO WARDS SAMSUNG
1990 to 2000
Page 57
A STUDY ONCUSTOMER SATISFACTION TO WARDS SAMSUNG
display screen.
Page 58
A STUDY ONCUSTOMER SATISFACTION TO WARDS SAMSUNG
Samsung
2000 to present
Page 59
A STUDY ONCUSTOMER SATISFACTION TO WARDS SAMSUNG
overtaking Nokia, which had been the market leader since 1998.
Page 60
A STUDY ONCUSTOMER SATISFACTION TO WARDS SAMSUNG
On August 24, 2012, a U.S jury ruled that Samsung had to pay
the decision saying that the move could harm innovation in the
the Kospi index fell 7.7%, the largest fall since October 24, 2008,
Page 61
A STUDY ONCUSTOMER SATISFACTION TO WARDS SAMSUNG
labor policies. The company said it will carry out audits of 250
Page 62
A STUDY ONCUSTOMER SATISFACTION TO WARDS SAMSUNG
Founded 1993
Area Worldwide
served
Page 63
A STUDY ONCUSTOMER SATISFACTION TO WARDS SAMSUNG
Website Samsung.com
acquisitions
Page 64
A STUDY ONCUSTOMER SATISFACTION TO WARDS SAMSUNG
Page 65
A STUDY ONCUSTOMER SATISFACTION TO WARDS SAMSUNG
AST Research:
Page 66
A STUDY ONCUSTOMER SATISFACTION TO WARDS SAMSUNG
Martin, Carl Brown and Keith Perrin, half of his house was
turned into the first factory of FUBU, while the other half
Page 67
A STUDY ONCUSTOMER SATISFACTION TO WARDS SAMSUNG
reportedly waved the biggest check to win its bid for Lehman
Page 68
A STUDY ONCUSTOMER SATISFACTION TO WARDS SAMSUNG
electronics.
random-access memory.
Page 69
A STUDY ONCUSTOMER SATISFACTION TO WARDS SAMSUNG
($938.97 million).
Page 70
A STUDY ONCUSTOMER SATISFACTION TO WARDS SAMSUNG
Operations:
Page 71
A STUDY ONCUSTOMER SATISFACTION TO WARDS SAMSUNG
Ace Digitech:
(number 036550).
Cheil Industries:
Page 72
A STUDY ONCUSTOMER SATISFACTION TO WARDS SAMSUNG
Cheil Worldwide:
Credu:
067280).
Market Korea:
(number 122900).
Samsung Card:
Page 73
A STUDY ONCUSTOMER SATISFACTION TO WARDS SAMSUNG
(number 029780).
stock-exchange (000830).
Samsung Electro-Mechanics:
Samsung Electronics:
Page 74
A STUDY ONCUSTOMER SATISFACTION TO WARDS SAMSUNG
Page 75
A STUDY ONCUSTOMER SATISFACTION TO WARDS SAMSUNG
Samsung Engineering:
Page 76
A STUDY ONCUSTOMER SATISFACTION TO WARDS SAMSUNG
Insurance Co., Ltd. and was renamed Samsung Fire & Marine
Page 77
A STUDY ONCUSTOMER SATISFACTION TO WARDS SAMSUNG
South Korea.
Page 78
A STUDY ONCUSTOMER SATISFACTION TO WARDS SAMSUNG
Page 79
A STUDY ONCUSTOMER SATISFACTION TO WARDS SAMSUNG
Life had total sales of 22,717 billion won in 2011 and total
Samsung SDI:
Page 80
A STUDY ONCUSTOMER SATISFACTION TO WARDS SAMSUNG
Samsung Securities:
Samsung Techwin:
SI Corporation:
(number 012750).
Page 81
A STUDY ONCUSTOMER SATISFACTION TO WARDS SAMSUNG
Joint ventures
Current
aT Grain
Page 82
A STUDY ONCUSTOMER SATISFACTION TO WARDS SAMSUNG
Samsung Bioepis:
Page 83
A STUDY ONCUSTOMER SATISFACTION TO WARDS SAMSUNG
Samsung Biologics:
Samsung Electronics Co. and Samsung Ever land Inc. will each
Samsung BP Chemicals:
Page 84
A STUDY ONCUSTOMER SATISFACTION TO WARDS SAMSUNG
manufacture and market cathode ray tube glass for black and
Samsung Thales:
Page 85
A STUDY ONCUSTOMER SATISFACTION TO WARDS SAMSUNG
Seoul.
Samsung Total:
SB LiMotive:
Page 86
A STUDY ONCUSTOMER SATISFACTION TO WARDS SAMSUNG
vehicles.
SD Flex:
Sermatech Korea:
Page 87
A STUDY ONCUSTOMER SATISFACTION TO WARDS SAMSUNG
also has a 37.5% stake in the joint venture, with the remaining
TSST was formed in 2004, and Toshiba owns 51% of its stock,
Alpha Processor:
Page 88
A STUDY ONCUSTOMER SATISFACTION TO WARDS SAMSUNG
GE-Samsung Lighting:
Page 89
A STUDY ONCUSTOMER SATISFACTION TO WARDS SAMSUNG
S-LCD:
venture.
AtlanticoSul:
Page 90
A STUDY ONCUSTOMER SATISFACTION TO WARDS SAMSUNG
Joao Candido, the largest ship built to date in Brazil, was built
Industries.
Doosan Engine:
Page 91
A STUDY ONCUSTOMER SATISFACTION TO WARDS SAMSUNG
MEMC KOREA:
Rambus Incorporated:
Seagate Technology:
Page 92
A STUDY ONCUSTOMER SATISFACTION TO WARDS SAMSUNG
SungjinGeotec:
Taylor Energy:
Page 93
A STUDY ONCUSTOMER SATISFACTION TO WARDS SAMSUNG
Major customers:
The world's largest oil and gas project, Sakhalin II- Lunskoye
Shell has unveiled plans to build the world's first floating liquefied
start on a "ship" that, when finished and fully loaded, will weigh
Page 94
A STUDY ONCUSTOMER SATISFACTION TO WARDS SAMSUNG
Ontario government
$6.6bn deal that will result in 2,500 MW of new wind and solar
Page 95
A STUDY ONCUSTOMER SATISFACTION TO WARDS SAMSUNG
Organizational structure:
Advisor
Board of directors/ceo/chairman
House Assistant to
counsel the chairman
President
Accountant auditor
A STUDY ONCUSTOMER SATISFACTION TO WARDS SAMSUNG
Vise Vise
president/finance president
BOARD OF DIRECTORS
Oh-Hyun Kwon
Page 97
A STUDY ONCUSTOMER SATISFACTION TO WARDS SAMSUNG
Gee-Sung Choi
Ju-Hwa Yoon
Electronics,
Electronics (2011~Present)
Dong-Min Yoon
In-Ho Lee
Page 98
A STUDY ONCUSTOMER SATISFACTION TO WARDS SAMSUNG
Han-Joong Kim
Byeong-Gi Lee
(1986~Present)
Functional Chart
CPO
CPO
CFO CMO coo cco
Page 99
A STUDY ONCUSTOMER SATISFACTION TO WARDS SAMSUNG
Page 100
A STUDY ONCUSTOMER SATISFACTION TO WARDS SAMSUNG
From its inception as a small export business in Taegu, Korea, Samsung has
system integration. Today Samsung's innovative and top quality products and
processes are world recognized. This timeline captures the major milestones
in Samsung's history, showing how the company expanded its product lines
and reach, grew its revenue and market share, and has followed its mission of
Page 101
A STUDY ONCUSTOMER SATISFACTION TO WARDS SAMSUNG
Our commitment to being the world's best has won us the No.1 global market
and CDMA mobile phones. Looking forward, we're making historic advances
Page 102
A STUDY ONCUSTOMER SATISFACTION TO WARDS SAMSUNG
CHAPTER-4
INTERPRETATION
Page 104
A STUDY ONCUSTOMER SATISFACTION TO WARDS SAMSUNG
TABLE 1
Respondents
1 18-25 15 18.75%
2 25-30 26 32.50%
3 35-40 33 41.25%
4 Above 40 6 7.50%
Total 80 100
Page 105
A STUDY ONCUSTOMER SATISFACTION TO WARDS SAMSUNG
GRAPH -1
MONTHLY INCOME OF
RESPONDENTS
35 33
30
NUMBER OF 26
RESPONDENTS
25
20
15
15
10
6
5
Page 106
A STUDY ONCUSTOMER SATISFACTION TO WARDS SAMSUNG
TABLE 2
Respondents
1 male 52 65%
2 Fe-male 28 35%
Total 80 100
Page 107
A STUDY ONCUSTOMER SATISFACTION TO WARDS SAMSUNG
GRAPH -2
MONTHLY INCOME OF
RESPONDENTS
60
52
OF RESPONDENTS 50
40
28
30
NUMBER
20
10
male fe-male
Page 108
A STUDY ONCUSTOMER SATISFACTION TO WARDS SAMSUNG
TABLE 3
Respondents
1 Businessman 09 11.25%
2 Employed 39 48.75%
3 Doctor 03 3.75%
4 Students 29 36.25%
Total 80 100
Page 109
A STUDY ONCUSTOMER SATISFACTION TO WARDS SAMSUNG
GRAPH -3
MONTHLY INCOME OF
RESPONDENTS
39
40
NUMBER OF 35
RESPONDENTS
29
30
25
20
15
9
10
5 3
0
businessman employed
doctor students
Page 110
A STUDY ONCUSTOMER SATISFACTION TO WARDS SAMSUNG
TABLE 4
Respondents
2 Rs.10000- 36 45%
Rs.20000
3 Rs.20000-Rs 24 30%
.30000
Total 80 100
ANALYSIS:
Page 111
A STUDY ONCUSTOMER SATISFACTION TO WARDS SAMSUNG
GRAPH -4
MONTHLY INCOME OF
RESPONDENTS
40 36
RESPONDENT
35
S
30
24
25
20
15
OF
15
NUMBER
10 5
BRINDAVAN COLLEGE Page 112
5
0
A STUDY ONCUSTOMER SATISFACTION TO WARDS SAMSUNG
INFERENCE:
Page 113
A STUDY ONCUSTOMER SATISFACTION TO WARDS SAMSUNG
TABLE 5
Samsung:
Respondents
1 Advertisements 50 64%
2 Dealers 07 08%
Relatives
4 Mechanics 08 09%
Total 80 100%
ANALYSIS:
Page 114
A STUDY ONCUSTOMER SATISFACTION TO WARDS SAMSUNG
dealers respectively.
GRAPH-5
40
Page 115
30
NUMBER OF
RESPONDENTS 15
20
7 8
A STUDY ONCUSTOMER SATISFACTION TO WARDS SAMSUNG
INFERENCE:
Page 116
A STUDY ONCUSTOMER SATISFACTION TO WARDS SAMSUNG
TABLE 6
Samsung products:
Brands Respondents
1 One 00 00%
2 Two 14 18%
3 Three 58 72%
above
Total 80 100%
Page 117
A STUDY ONCUSTOMER SATISFACTION TO WARDS SAMSUNG
ANALYSIS:
GRAPH-6
50
40
NUMBER OF
RESPONDENTS 30
14 Page 118
20
8
10 0
A STUDY ONCUSTOMER SATISFACTION TO WARDS SAMSUNG
INFERENCE:
TABLE 7
Page 119
A STUDY ONCUSTOMER SATISFACTION TO WARDS SAMSUNG
Respondents
2 Within a 15 19%
Month
3 Within 3 43 54%
Months
4 Above 3 12 15%
Months
Total 80 100%
Page 120
A STUDY ONCUSTOMER SATISFACTION TO WARDS SAMSUNG
ANALYSIS:
took time for final decision to buy BSNL that is within a week
GRAPH-7
30 15 vi
50
12 A
40 b
W
o
OF
Wt
ih
e
Page 121
i
NUMBE
20
R
10 W t 3i…
hn
10
i
t n
A STUDY ONCUSTOMER SATISFACTION TO WARDS SAMSUNG
INFERENCE:
regarding the market and they take time to think, to go for any
product.
Page 122
A STUDY ONCUSTOMER SATISFACTION TO WARDS SAMSUNG
TABLE 8
Samsung product:
by
Respondents
1 Solely 22 27%
parents
3 Spouse 28 35%
4 Friends 11 14%
5 Children 00 00%
Page 123
A STUDY ONCUSTOMER SATISFACTION TO WARDS SAMSUNG
6 Others 00 00%
Total 80 100%
ANALYSIS:
GRAPH-8
28
30
25 22
A STUDY ONCUSTOMER SATISFACTION TO WARDS SAMSUNG
INFERENCE:
Page 125
A STUDY ONCUSTOMER SATISFACTION TO WARDS SAMSUNG
TABLE 9
respondents.
Respondents
2 Weekly 14 17%
3 Occasionally 04 05%
Total 80 100%
ANALYSIS:
Page 126
A STUDY ONCUSTOMER SATISFACTION TO WARDS SAMSUNG
telephone for daily use. And 17% of the customers are next to
GRAPH-9
100% 78%
0% 17%
5%
Page 127
INFERENCE:
TABLE 10
Page 128
A STUDY ONCUSTOMER SATISFACTION TO WARDS SAMSUNG
family:
Respondents
1 One 43 53%
2 Two 19 24%
3 Three 14 18%
above
Total 80 100%
ANALYSIS:
Page 129
A STUDY ONCUSTOMER SATISFACTION TO WARDS SAMSUNG
This table shows that the 53% of the respondents use the care
GRAPH-10
5%
18%
53%
24%
INFERENCE:
TABLE 11
Page 131
A STUDY ONCUSTOMER SATISFACTION TO WARDS SAMSUNG
in SAMSUNG PRODUCTS:
Respondents
1 Fair 09 11%
2 Good 55 69%
3 Excellent 16 20%
level
Total 80 100%
ANALYSIS:
Page 132
A STUDY ONCUSTOMER SATISFACTION TO WARDS SAMSUNG
This table clearly the 69% indicates that the customers find
GRAPH-11
55
60 N
NUMBER OF
RESPONDENTS
50 16 0 o
E
t
40 x
u
30 G c
p…
o e
20
9 F o l…
10 a d
i
0
r
Fair Good Excellent Not upto expected level
INFERENCE:
technology.
TABLE 12
Page 134
A STUDY ONCUSTOMER SATISFACTION TO WARDS SAMSUNG
Service:
Respondents
1 Weekly 00 00%
2 Monthly 16 20%
3 Once in 3 44 55%
Months
4 Once in 6 12 16%
Months
Page 135
A STUDY ONCUSTOMER SATISFACTION TO WARDS SAMSUNG
Total 80 100%
ANALYSIS:
GRAPH-12
0%
9% 20%
16%
55%
INFERENCE:
TABLE 13
Page 137
A STUDY ONCUSTOMER SATISFACTION TO WARDS SAMSUNG
Respondents
1 Excellent 15 19%
2 Good 54 67%
3 Fair 11 14%
4 Poor 00 00%
Total 80 100%
ANALYSIS:
believes that the Samsungs products are GOOD. And are rated
Page 138
A STUDY ONCUSTOMER SATISFACTION TO WARDS SAMSUNG
GRAPH-13
54
60
50
40
NUMBER OF 30
RESPONDENTS
15
20 11
10 0
0
INFERENCE:
This makes clear that most of customer believe that the qualities
TABLE 14
Page 140
A STUDY ONCUSTOMER SATISFACTION TO WARDS SAMSUNG
with price:
Respondents
1 Cheap 00 00%
2 Reasonable 64 80%
Total 80 100%
ANALYSIS:
Page 141
A STUDY ONCUSTOMER SATISFACTION TO WARDS SAMSUNG
GRAPH-14
0%
20%
80%
INFERENCE:
From the above, it is clear that the respondents believe that the
TABLE 15
Page 143
A STUDY ONCUSTOMER SATISFACTION TO WARDS SAMSUNG
Respondents
1 Excellent 14 18%
2 Good 58 72%
3 Fair 08 10%
4 Poor 00 00%
Total 80 100%
ANALYSIS:
Page 144
A STUDY ONCUSTOMER SATISFACTION TO WARDS SAMSUNG
GRAPH-15
Page 145
0
A STUDY ONCUSTOMER SATISFACTION TO WARDS SAMSUNG
INFERENCE:
CHAPTER-5
Page 146
A STUDY ONCUSTOMER SATISFACTION TO WARDS SAMSUNG
SUMMARY OF
FINDINGS AND
CONCLUSION
Page 147
A STUDY ONCUSTOMER SATISFACTION TO WARDS SAMSUNG
10000/- to 20000Rs.
reasonable.
Page 148
A STUDY ONCUSTOMER SATISFACTION TO WARDS SAMSUNG
CONCLUSION
SAMSUNG.
Page 149
A STUDY ONCUSTOMER SATISFACTION TO WARDS SAMSUNG
can also delight them, which is very important for the growth
Page 150
A STUDY ONCUSTOMER SATISFACTION TO WARDS SAMSUNG
CHAPTER-6
RECOMMENDATIONS
AND SUGGESTIONS
Page 151
A STUDY ONCUSTOMER SATISFACTION TO WARDS SAMSUNG
Page 152
A STUDY ONCUSTOMER SATISFACTION TO WARDS SAMSUNG
the customers.
Page 153
A STUDY ONCUSTOMER SATISFACTION TO WARDS SAMSUNG
to the customers.
Page 154
A STUDY ONCUSTOMER SATISFACTION TO WARDS SAMSUNG
any doubts.
Page 155
A STUDY ONCUSTOMER SATISFACTION TO WARDS SAMSUNG
Page 156
A STUDY ONCUSTOMER SATISFACTION TO WARDS SAMSUNG
CHAPTER-7
Page 157
A STUDY ONCUSTOMER SATISFACTION TO WARDS SAMSUNG
APPENDICES AND
ANNEXURES
Page 158
A STUDY ONCUSTOMER SATISFACTION TO WARDS SAMSUNG
QUESTIONNAIRE
TOWARDS SAMSUNG
Respected Sir/Madam
Name:
Address:
Page 159
A STUDY ONCUSTOMER SATISFACTION TO WARDS SAMSUNG
Mobile No: .
Occupation:
1.AGE
18-25 [ ]
25-30 [ ]
30-35 [ ]
40&above [ ]
Page 160
A STUDY ONCUSTOMER SATISFACTION TO WARDS SAMSUNG
2. Gender:-
Male [ ]
Female [ ]
3. OCCUPATION:-
Businessman [ ]
Employed [ ]
Doctor Housewife [ ]
Students [ ]
Page 161
A STUDY ONCUSTOMER SATISFACTION TO WARDS SAMSUNG
4. ANNUAL INCOME:-
Below 10,000 [ ]
10,000-20,000 [ ]
20,000-30,000 [ ]
Above 30,000 [ ]
which media?
Television [ ]
Newspaper [ ]
Magazine [ ]
Hoardings [ ]
products?
Page 162
A STUDY ONCUSTOMER SATISFACTION TO WARDS SAMSUNG
One [ ]
Two [ ]
Three [ ]
products by you?
Within a Week [ ]
Within a Month [ ]
Within 3 Months [ ]
Above 3 Months [ ]
Solely [ ]
Page 163
A STUDY ONCUSTOMER SATISFACTION TO WARDS SAMSUNG
Spouse [ ]
Friends [ ]
Every day [ ]
Weekly [ ]
Occasionally [ ]
a family?
One [ ]
Page 164
A STUDY ONCUSTOMER SATISFACTION TO WARDS SAMSUNG
two [ ]
Three [ ]
four& above [ ]
PRODUCTS?
Fair [ ]
Good [ ]
Excellent [ ]
Not Satisfactory [ ]
Weekly [ ]
Monthly [ ]
Once in 3 Months [ ]
Page 165
A STUDY ONCUSTOMER SATISFACTION TO WARDS SAMSUNG
Once in 6 Months [ ]
Not frequently [ ]
13. How will you rate the Samsung product concerned with price?
Cheap[]
Reasonable [ ]
Too costly [ ]
Excellent [ ]
Good [ ]
Fair [ ]
Poor [ ]
Page 166
A STUDY ONCUSTOMER SATISFACTION TO WARDS SAMSUNG
Date: -
Sign/-
Page 167
A STUDY ONCUSTOMER SATISFACTION TO WARDS SAMSUNG
CHAPTER-8
BIBLIOGRAPHY
Page 168
A STUDY ONCUSTOMER SATISFACTION TO WARDS SAMSUNG
REFERENCES
Books:
Website:
www.google.com
www.Samsung.org.
www.Samsung.co.in.
News paper:
Times of India
Magazine:
Business Today
Page 169
A STUDY ONCUSTOMER SATISFACTION TO WARDS SAMSUNG
Page 170