Professional Documents
Culture Documents
CASE: 10
While studying the case, there are certain questions which arise
in the mind and are very important. The questions are
- How BP and Mobil’s competitors would respond to the
move. Was it the beginning of industry-wide realignment?
- What would the two companies have to do to turn their deal
into a success?
- Was the deal a masterstroke or insufficient?
- What would Mr. Browne (CEO of BP) have to do to keep
the performance of BP on track?