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There are several methods that could be used to evaluate this company. Finding a
method that evaluates the stand-alone value is difficult. The stand-alone is the value
of the company in its present condition therefore the value should be dependent
upon the firm’s own assets and projected future income. This value determines the
company's valuation in relation to other companies in the same industry.
We decided to evaluate this company based upon two methods: The Discounted
Cash Flow Method and the Comparable Approach Method.
The greatest risk using Discounted Cash Flow Method is all the assumptions that
were made. Without knowing and having complete information this method could
report underestimated or overstatement figures. In the Comparable approach
Method the risk is that the value is subject to short-term fluctuations and assumes
all companies can generate the same growth.
Since the actual performance of Eskimo Pie in year 1991 was different from
Goldman’s forecast, our valuation will be based on both the Goldman’s forecast and
actual data with adjustments for comparison. Besides, since the deal lasted from
early 1991 to end of 1991, the valuations as at the beginning and at the end of year
1991 are presented for reference.
Based on Goldman’s forecast, the share value of Eskimo Pie was about $10.03 (at the
beginning of 1991) or $10.38 (at the end of 1991) as a stand-alone company. The
offer price $18.40 (i.e. $61million/3,316,000shares) by Nestle and the IPO proceeds
(i.e. $18.52-$20.52) were both higher than the share value as a stand-alone
company.
Based on actual performance of the company in 1991 and adjusted forecast, the
share value of Eskimo Pie was about $17.27 (at beginning of 1991) or $18.18 (at the
end of 1991). The offer price $18.4 by Nestle and the IPO proceeds (i.e.
$18.52-$20.52) were both higher than the share value as a stand-alone company.
Particularly, we used a WACC of 12.28% as the discounting factor, which could have
been lower by choosing a higher long-term risk-free rate and a higher risk premium
1
(currently we assume the market risk premium to be 7%). That is, the share value as
a stand-alone company could have been even lower under the DCF model. We
assume that, amortization and depreciation will be higher each year by the constant
growth rate (4%), because we assumed that the company is already fully operated
and will add more machine (shown in the increase of CAPEX-Capital Expenditure),
the depreciation and the amortization will be higher too. The Net Working Capital
will also increase in growing. And for the result, we estimate the value of the Eskimo
Pie as stand-alone company worth of $33,268 (in thousands).
To conclude, under the DCF model, the value of Eskimo Pie as a stand-alone
company is estimated to be lower than the offer price of the Nestlé’s buyout.
Please refer to Table 1 for detailed calculation and key assumptions made.
Based on Goldman’s forecast, the share value of Eskimo Pie was about $19.89 (at the
beginning of 1991) or $21.97 (at the end of 1991). The offer price $18.4 by Nestle
was below the share value. While the IPO proceeds ($18.52-$20.52) might overlap
with the share value if the IPO offer price reached the upper limit of $16.
Based on the actual performance of the company in 1991 and adjusted forecast, the
share value of Eskimo Pie Corporation was about $27.5 (at beginning of 1991) or
$30.25 (at the end of 1991). The offer price $18.4 by Nestle and the IPO proceeds
($18.52-$20.52) were both below the share value.
Please refer to Table 2 for detailed calculation and key assumptions made.
One of the potential synergies if Nestle acquires Eskimo Pie is that total cost of
running both businesses together will be lowered due to combination of
production facilities. For instance, employees in duplicate position in the product
line, distribution and marketing costs can be eliminated. Secondly, Eskimo Pie
had territorial licenses in the frozen novelty industry through national networks
of manufacturers. By acquiring Eskimo Pie, it means that Nestle will take over the
licensing and sublicensing business and therefore eliminates sublicensing costs.
3
βU=1.15((assume equals mean of β U(comparable))
βE=1.17
Assume market risk premium = 7%
Assume r D=9.56% (corporate bond with BBB rating)
Assume market value of equity is the same as the book value
Assume free cash flow grow at 4% per year after 1993.
Assume capital expenditure is equal to average of capex in year 1989 and year 1990
Assume ΔNWC is equal to that of year 1990
Assume Depreciation and Amortization etc remains at the average of 1989 and 1990:
((1006+175+250-154)+(1352+118-58-156))/2 = 1267
Assume debt and cash amount at the end of year 1991 remains the same as at the end of year 1990
4
Share value at the end of year 1991 $10.38
Adjustment on net income forecast and capex is made according actual outcome of year 1991
Base on the actual net income data, adjust the net income forcast in year 1992 and 1993. Assume
net income grow at 10% in year 1992 and 1993
Capital expenditure is expected to be about $1million since year 1992
Other assumptions remain unchanged
Year Ended December 31,
1991 1992 1993
NI $4,000 $4,400 $4,840
Plus Interest *(1-Tax Rate) $32 $23 $15
5
Sum of NPV $47,826
Minus Debt $744
Plus Cash $13,191
Equity Value $60,273
No. of Shares 3316
Share value at the end of year 1991 $18.18
6
Table 2: Multiple Approach
Valuation based on Goldman Sachs Forecast
PE of Comparable companies 22.8x
EPS(year 1991) $0.87
Price at the beginning of year 1991 $19.89
EPS(year 1992) $0.96
Price at the end of year 1991 $21.97
Market
Net Value of Total Levering Unlevered
Company Sales Income Equity Debt Beta Factor Beta P/E
Ben & Jerry's $97.0 $3.7 $110.1 $2.8 1.2 1.03 1.17 29.76
Dreyer's
Grand Ice
Cream $354.9 $15.9 $534.0 $44.3 1.4 1.08 1.29 33.58
Empire of
Carolina, Inc. $243.1 $8.8 $51.4 $89.8 0.3 2.75 0.11 5.84
Steve's
Homemade
Ice Cream $35.1 $1.8 $37.4 $3.1 2.5 1.08 2.31 20.78
Hershey
Foods Corp. $2,899.2 $219.5 $4,002.5 $282.9 1.0 1.07 0.93 18.23
Tootsie Roll
Inds. $207.9 $25.5 $728.8 $0.0 1.0 1.00 1.00 28.58
Average 1.14 22.80