Professional Documents
Culture Documents
By
Nur Afiqah Binti Kamarulzaman
Universiti Teknologi MARA Kampus Puncak Perdana, Shah Alam, Malaysia
ABSTRACT
The purpose of this paper is to find out the reliability of business record management, it also to
find the customer statification and good services in business record management. Some of the
flow in manage a good quality in business record management to achieve the need of customer.
The purpose to give a good performance to gained advantage from user statisfication.
INTRODUCTION
According to Zachary G. Newman (2015). A business record can take many forms, from
memoranda, reports, and records, to data compilation, so long as it describes acts, events,
conditions, opinion, or diagnoses that were made at or near the time by, or from information
transmitted by, a person with knowledge. To have a business record admitted, the proponent
must show that the record was made at or near the time of the event that the record was made by
or from information transmitted by a person with knowledge that the record was kept in the
ordinary course of a regularly conducted business activity and that it was a regular practice of
that business to make such a record.
Beware of Fraud & Accidents, record keeping helps you verify that your business does not
have any false accounts or fraud claims of debt. It is easy to even double check accounts to
avoid any calculation errors, frauds, embezzlement or theft. It is after all your business and the
live hoods of all other employees are at threat if a business goes bankrupt. Happy Customers for
the record keeping on details of complaints about products, service, staff or anything else, and
steps taken to resolve them can be used to provide better customer service. Keeping in mind the
privacy, recording personal details, products purchased and product enquiries are useful in
finding new customers and improve customer satisfaction by providing customized solutions.
Better financial accounting, good accounts are the basis of a good business. If you don’t
have an accurate grasp of your financial situation, your plans will be based on little more than
guesswork. Investors or lenders will also want to see well-organized finances before they
commit to funding your business. Businesses should keep detailed records of income and
expenses to measure loss or profitability and cut down on unnecessary expenses. It also helps
you do your taxes with ease. Improve Legal Compliance depending on your type of business
structure, you have different legal documents. For example, if you own an incorporated
company, you should keep track of your articles of incorporation.
QUALITY CUSTOMER SERVICES
Another way to make sure that you are providing good service is to get regular customer
feedback. This may head off customer defections and will minimize bad word-of-mouth, as
dissatisfied customers typically complain to friends and associates. You can monitor customer
satisfaction through a customer satisfaction survey. It might be appropriate for you to hand it to
first-time customers, and you can mail it to existing customers. Keep the survey simple, avoiding
lengthy or detailed questions and limiting the total length to a page. You do not want to take up
any more of your customers’ time than necessary. Just target a few key areas and ask your
customers how they rate your performance
According from Brooke Harper (2017). One of the first challenges that a company can face
is consistency. While it can be easy to provide a good customer service for a time, it would be
difficult to do it over and over again. Not only that, companies and businesses of today have to
offer customer service in different channels. Customer service must not only be through phone
and email, it must also include other channels like social media platforms. This makes it harder
for companies to provide a consistent and effective customer service.
An efficient and unique customer experience. How can a company motivate employees, As
companies and businesses focus more on customers, another challenge is making all their
employees motivated and well-adjusted. Creating a customer-focused culture in the office is
important. It makes sure that each and every one is on the same page. These adjustments usually
take the most time and effort, but it is most definitely worth it. How can a company use customer
feedback, another big challenge is ensuring that customer feedback translates to positive
changes. It does not automatically happen. There are times when feedback are left unattended.
Companies must make sure that they use customer feedback to find areas of improvements.
Changes and adjustments should be made to resolve the issues highlighted by the customers.
REFERENCES
Top 7 Customer Service Challenges and How to Resolve Them in 2018 (Updated). (2018, May
16). Retrieved from https://acquire.io/blog/customer-service-challenges/
The challenges of growing a business - and how to meet them. (n.d.). Retrieved from
http://www.infoentrepreneurs.org/en/guides/the-challenges-of-growing-a-business---and-
how-to-meet-them/
Department of Industry. (2017, December 07). Manage customer relationships. Retrieved from
https://www.business.gov.au/info/plan-and-start/start-your-business/what-is-customer-
service/manage-customer-relationships