A PROJECT REPORT ON

“FINANCIAL ANALYSIS OF AN FMCG COMPANY –

DABUR INDIA LTD”

A PROJECT SUBMITTED TO
UNIVERSITY OF MUMBAI
FOR PARTIAL COMPLETION OF THE DEGREE
MASTER OF COMMERCE

SUBMITTED BY
MISS.SRUTHI KUMAR KURUMBOOR
SEM III
MCOM (PART II) 2018-19
ROLL NO. 1837020

UNDER THE GUIDANCE OF

PROF. SUNIL KHATRI

R. K. TALREJA COLLEGE
OF ARTS, SCIENCE AND COMMERCE
SHIVAJI CHOWK, ULHASNAGAR- 421003
 A PROJECT REPORT ON
“FINANCIAL ANALYSIS OF AN FMCG COMPANY –
DABUR INDIA LTD”

A PROJECT SUBMITTED TO
UNIVERSITY OF MUMBAI
FOR PARTIAL COMPLETION OF THE DEGREE
MASTER OF COMMERCE

SUBMITTED BY
MISS.SRUTHI KUMAR KURUMBOOR
SEM III
MCOM (PART II) 2018-19
ROLL NO. 1837020

UNDER THE GUIDANCE OF

PROF. SUNIL KHATRI

R. K. TALREJA COLLEGE
OF ARTS, SCIENCE AND COMMERCE
SHIVAJI CHOWK, ULHASNAGAR- 421003
 CERTIFICATE

This is to certify that Ms. Sruthi Kumar Kurumboor has worked and duly completed her
project work for the degree of master of commerce under the faculty of commerce in the subject
of accountancy and her project title is “Financial Analysis Of Dabur India Ltd” under my
supervision. I further certify that the entire work has been done by the learner under my guidance
and that no part of this has been submitted previously for any degree or diploma of any
university.
It is her own work and facts reported by her findings and investigations.

PROJECT GUIDE

PROF.SUNIL KHATRI

DATE OF SUBMISSION:
 DECLARATION

I the undersigned Ms. Sruthi Kumar Kurumboor hereby declare that the work embodied in
this project work titled “Financial Analysis of an FMCG company – Dabur India Ltd”, forms
my own contribution to the research work carried out under the guidance of Prof. Sunil Khatri
is a result of my own research work and has not been previously submitted to any other
University for any other Degree / Diploma to this or any other University.
Whenever reference has been made to previous works of others, it has been clearly indicated as
such and included in the bibliography.
I, hereby further declare that all information of this document has been obtained and presented in
accordance with academic rules and ethical conduct.

(Sruthi Kumar Kurumboor)

Certified by

(Prof. Sunil Khatri)

 ACKNOWLEDGEMENT

To list who all have helped me is difficult because they are so numerous and the depth is
enormous.
I would like to acknowledge the following as being idealistic channels and fresh dimensions in
the completion of this project.
I take this opportunity to thank the University Of Mumbai for giving me chance to do this
project.
I would like to thank my principal, Dr Shanta Janyani for providing the necessary facilities
required for the completion of the project.
I would like to thank our co-coordinator Prof. R.H. Baweja, for his moral support and guidance.
I would also like to express my sincere gratitude towards my project guide who’s guidance and
care made the project successful.
I would like to thank my college library, for having provided various reference books and
magazines related to my project.
Lastly, I would like to thank each and every person who directly or indirectly helped me in the
completion of the project especially my parents and peers who supported me throughout the
project.
 CONTENTS

SR NO PARTICULARS PAGE NO
1 INTRODUCTION 1
1.1 Financial Management 1
1.2 Financial Analysis 6
1.3 Fundamental Analysis 12
1.4 About FMCG Companies 14
1.5 About Dabur India Ltd 16
1.6 History 17
1.7 Dabur India Ltd corporate Profile 17
1.8 Dabur as an FMCG Industry 18
2 RESEARCH METHODOLOGY 20
2.1 Objectives of the study 21
2.2 Hypothesis 22
2.3 Limitations of the study 22
2.4 Significance of the study 23
2.5 Selection of the problem 23
2.6 Sample size 24
2.7 Data collection 24
2.8 Techniques and tools to be used 25
3 LITERATURE REVIEW 26
4 DATA ANALYSIS AND INTERPRETATION 30
4.1 Ratio analysis 30
4.2 Forms of ratios 30
4.3 Sources of data 31
4.4 Purpose and types 31
4.5 Accounting methods and types 32
4.6 Abbreviations and terminologies 33
4.7 Financial statements 34
4.8 Financial statements ratio analysis 50
5 SUGGESTIONS, FINDINGS AND CONCLUSIONS 80
6 WEBLIOGRAPHY 83