LaunchDesignPartner ™

Product Catalogue/06/
LaunchDesignPartner ™

LAUNCH DESIGN PARTNER IS A DESIGN AGENT.

OUR MISSION is to produce and market our designers

own projects, independent of the design concepts and
marketing strategies of traditional producers.

OUR VISION is that this creative freedom, combined

with the service we provide, will reinvigorate Swedish
product and furniture design.

CONTACT
Per Berglund, CEO
+46 70 444 4054
per@launchdesignpartner.com

Henrik Jansson, sales and marketing

+46 73 440 2772
henrik@launchdesignpartner.com

Tor Oberg, administration

+46 73 663 6444
tor@launchdesignpartner.com

General information
info@launchdesignpartner.com

Launch Design Partner

LM Ericssons v 12
SE-126 37 Stockholm
Sweden

VAT nr: SE556697199901 IBAN: SE8680000832799838236009

Company: LADP Sthlm AB BIC/SWIFT: SWEDSESS
ANNA
KRAITZ
Anna Kraitz is a product and furniture designer based in
Stockholm. Her designs have been shown on numerous
exhibitions globally, including the Issey Miyake Gallery.
She is represented at the Swedish National Museum
and has received several scholarships and awards.
Apart from designing, she also teaches at Beckmans
School of Design in Stockholm.
 “I always dreamed of having long thick hair that could
be tied in a long braid down my back”
Now this image from Anna Kraitz past has taken physi-
cal form in her floor lamp Girl. The switch is moulded
in a silicon based material in the shape of a braid, the
spindly legs are made of brushed steel and the glass
top is semi transparent.

GIRL
by Anna Kraitz
_______________
MATERIALS:
Glass, Stainless
steel and silicon.
_______________
HEIGHT:
155 cm
_______________
BRAID COLOURS:
Red, black, green
and pink.
_______________
 “When the lights go out, all shapes change a little … I
like that”
The characteristic of Lone as well as its sibling, the metal
chair Match, is that they share red rubber details. The
crossbar is slightly lowered; a flirt with what happens
when well known shapes are changed, however small
the change.

LONE
by Anna Kraitz
_______________
MATERIALS:
Varnished wood
with rubber details.
_______________
HEIGHT/SEAT:
84 cm/44 cm
_______________
COLOURS:
Black and white.
_______________
 Match is foremost an outdoor chair created in the
same spirit as its sister Lone, sharing its playfulness
and rubber details. Match is stackable

MATCH comes in a signatured, numbered series of 200 chairs..

MATCH
by Anna Kraitz
_______________
MATERIAL:
Varnished steel and
rubber.
_______________
HEIGHT/SEAT:
91 cm/46 cm
_______________
COLOURS:
Black.
_______________
 Is it possible to make a three meters long, yet only four
centimetres thick, rubber table moulded in one piece?
Nude is just that! It is the first table to use a composite
core from the automotive industry, which makes it light and
provides extreme stability. The legs are made of black var-
nished steel.

NUDE comes in a signatured, numbered series of 60 tables.

NUDE
by Anna Kraitz
_______________
HEIGHT:
75cm
_______________
WIDTH:
80cm
_______________
LENGTH:
300cm
_______________
THICKNESS:
4cm
_______________
MATERIALS:
Polyurethane,
composite core,
varnished steel.
_______________
COLOURS:
Black.
_______________
NUDE
by Anna Kraitz
_______________
 The objects in this series have been compared to a
family. Each piece has its own personality yet they all
share a relating resemblance.

PORCELAIN WITH MEANING

by Anna Kraitz

YOU DESERVE
- Tea set - Cake plate
_______________ _______________
VOLUME: DIAMETER:
40 cl 31 cm
_______________
HEIGHT:
11,5 cm
_______________ _______________
COLOURS: COLOURS:
Black, green, yellow, Green, yellow, brown,
dark blue, brown, dark blue, white and
light blue, white light blue.
and red. _______________
_______________

LUST FIRE
- Teapot - Candlestick
_______________ _______________
DIAMETER: HEIGHT:
28 cm 13 cm
_______________
HEIGHT:
20 cm
_______________ _______________
COLOURS: COLOURS:
Black, green, yellow, White, limey green
dark blue, white and green.
and red. _______________
_______________
LUST
by Anna Kraitz
_______________
 Malin Palm, one half of former design duo Design
Dessert, works and lives in Stockholm. Her work has
been exhibited in London, New York and Tokyo. All
her projects aim to encourage and stimulate further
thought and offer new experiences.

M A
PALML I N
 Cityscape is a set of hand tufted rugs with layered pat-
terns showing great cities communication networks.
The rugs take the perspective of the city into your
home and form a stage where a more personal level of
communication is added.

CITYSCAPE
- Tokyo
_______________
by Malin Palm
_______________
MATERIAL:
Hand tufted
100% wool rug.
_______________
SIZE:
The size of the
Cityscape rug is
customizable.
_______________
 Walk across Tokyo or Stockholm in the comfort of your
own living room!

CITYSCAPE
- Stockholm
_______________
by Malin Palm
_______________
MATERIAL:
Hand tufted
100% wool rug.
_______________
SIZE:
The size of the
Cityscape rug is
customizable.
_______________
 The emperor’s lamp is a steel frame pendant fixture
covered in soft velvetlike flock fibres; an outline in
the mental image of a lamp, which aims to stress
the conflict between the objectively visible and the
individually perceived.

EMPERORS
LAMP
by Design Desert
_______________
MATERIALS:
Steel frame
& flock fibres.
_______________
SIZE:
50x50 cm
_______________
COLOURS:
Black, green
yellow, fuchia,
zitrone and coffee.
_______________
FOLK-
FORM
Folkform are Chandra Ahlsell, graduate from Pratt
Institute of Design and Anna Holmquist, graduate of in-
dustrial design at Goldsmith’s College of Art. They found
each other when finishing their studies at Konstfack
Industrial Design Department in a common passion for
function, story and beauty in products.
 The Palmett lamp is made from laser cut acrylic plastic
profiles that comment Folkform’s studies of ancient
patterns found in oriental carpets.

PALMETT
by Folkform
_______________
MATERIALS:
Acrylic plastic
profiles, brushed
steel.
_______________
SIZE:
The Palmett lamp
comes in four
different models:

Pendant:
50x50 cm
Pendant:
70x70 cm
Table lamp:
(50x50 cm)
Floor lamp:
(70x70 cm)
_______________
COLOURS:
Brown and white,
special colours
by request.
_______________
 A real Apollo butterfly has merged with the Masonite. By
combining wood fibre with organic materials under high
pressure it has been possible to give this down to earth
material an entirely new look. The base of the table is
inspired by a swarm of butterflies.

APOLLO
by Folkform
_______________
MATERIALS:
Masonite top, black
metal base (the
structure in the
image is acrylic
plastic), Apollo
butterfly or flower.
_______________
HEIGHT/DIAMETER:
60 cm/60 cm
50 cm/40 cm
_______________
Each Apollo is unique.
_______________
 Laser cut steel merges with soft fabric. A swarm of
butterflies forms the pouffe. Flexible and enjoyable
seating for any living room.

LACEWING
POUFFE
by Folkform
_______________
MATERIALS:
Black coated metal
frame and fabric.
_______________
COLOURS:
Black or white fabric.
_______________
HEIGHT/DIAMETER:
43 cm/33 cm
43 cm/100 cm
_______________
 The modular character of this room divider allows
you to play with shapes and height. Use the parts
as room decoration or to create temporary walls.

SWALLOWTAIL
MODULE
by Folkform
_______________
MATERIALS:
Laser cut acrylic
plastic.
_______________
HEIGHT/WIDTH:
20 cm/45 cm
8 cm/18 cm
_______________
COLOURS:
Black.
_______________
Comes in 10-packs.
_______________
UNSOLD
FORM
Unsold Form is graphic designer/interior decorator
Ingrid Unsold, who uses the features of a room to
create environmental illustrations. Unsold Form has
been commissioned to decorate spaces for various
Nordic design centres such as the Danish Design
Centre in Copenhagen and Liljevalchs Konsthall in
Stockholm. Skuggflora is her first commercial product.
 This is the first collection of Skuggflora. Self-adhesive
vinyl illustrations for your home, decorations designed
to enhance and beautify forgotten areas in a room.

LIND ROS MURRUTA FLÄDER

SKUGGFLORA
by Unsold Form
_______________
MATERIAL:
5-year vinyl.
_______________
SHAPES:
Lind, fläder, ros
and murruta.
_______________
SIZE:
Large (59.4 cm)
Medium (41 cm)
Small (29.7 cm)
_______________
COLOURS:
Black
(Special orders can be in
virtually any color).
____________________
FREDRIK
MATTSON
Fredrik Mattson is a furniture designer who is repre-
sented at the National Museum in Stockholm. Awards
he has won include the Architectural Review Award
in England (2003 and 2004), the Red Dot award,
Forsnäspriset and the Young Swedish Design award.
 Fredrik Mattson has used over two kilometres of silver
ball chain to create the vision of waterfalls for these
three shelves. Behind these waterfalls you will hide your
most valuable treasures.

BLING
by Fredrik Mattson
_______________
MATERIALS:
Silver ball chain
and rubber
varnished wood.
_______________
SIZE:
Bling shelf comes in
three sizes.
_______________
SIDEBOARD:
HEIGHT:
32 cm
_______________
SHELF:
HEIGHT:
105 cm
_______________
BOOKSHELF:
HEIGHT:
190 cm
_______________
BLING
by Fredrik Mattson
_______________
 The snooze rug is hand tufted in two layers with a pattern
based on the lounge chair with the same name.

SNOOZE RUG
by Fredrik Mattson
& Stefan Borselius
_______________
MATERIAL:
Hand tufted 100%
wool rug.
_______________
SIZES AND
COLOURS:
Both the size and the
colour of the Snooze
rug are customizable.
_______________
COPYRIGHT 2006©
LADP Sthlm AB.
All rights reserved. No part of this publication may
be reproduced in any form without written
permission from the publisher.

PUBLISHED by
LADP Sthlm AB
LM Ericssons v. 12
12637 Stockholm

ART DIRECTION: Antonio Vergara Alvarez.

Enza Design Studio.

PHOTOGRAPHY: Helena Karlsson, Emma Nilsson,

Leif Högberg and Lars Trangius.