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PART I: Socio-demographic profile. Please provide the following data.

Name (optional):

Age: 18-25 ( ) 26-30 ( ) 31-50 ( ) 52-60 ( ) 61 above ( )

Sex: Male ( ) Female ( )

Civil Status: Single ( ) Married ( )

Educational background: Elementary level ( )

Elementary Graduate ( )

High School level ( )

High School Graduate ( )

College Level ( )

College Graduate ( )

Post Graduate ( )

PART II: Direction. Please check (/) the box that best corresponds to your answer.

5 - Very Agree

4 - Agree

3 - Moderately Agree

2 - Disagree

1 - Very Disagree

Indicators
5 4 3 2 1
Marketing
1. Offer Live Chat to reach the businesses.
2. Form strategic alliances with businesses related to, but not directly
competing that can refer us customers.
3. Distribute a “smart flyer” to attract more customers to restaurant (A
small, targeted flyer with one simple message and promotion).
4. Uses unique selling proposition, which makes different from
competitors.
5. Post visual content online, such as photos and videos which elicit
most engagement from social media users.
Place and Ambiance
1. Bringing the trends to millennial.
2. Maintaining the establishment clean and fresh for the customers’
comfortability.
3. Provide sounds that can relax the customers.
4. Offers free internet or Wi-Fi for customers’ leisure time.

5. Create a world the customers want to reenter again and again.

Customers’ Service
1. The staffs are polite and friendly to the customers.
2. The staffs respond as quickly as possible to answer the customers’
queries.
3. Offer customers a solution to their problem even if it is not the most
ideal one.
4. Understand and keep the customers’ feel comfortable at all times
taking their orders, and provide them something (e.g., complimentary
drinks, food and entertainment) that will keep them convenient while
they are waiting for their orders.
5. Allot happy hour to boost group enjoyment of the customers.
Product

1. The foods are not only fresh and nutritious but also affordable.
2. The establishment offer discount for loyal customer and freebies for
the new customers.
3. The establishment promotes up selling by combo or value meals
which is deal for groups and families.
4. The food pickings’ and presentation are appealing to the customers.
5. The foods are properly handled in a manner that cold foods and
beverages served cold and; hot foods are served hot.

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