Pri-Med Southwest

CONFERENCE & EXHIBITION

March 24-26, 2011
George R. Brown Convention Center, Houston, TX

T H U R S D AY & F R I D AY, M A R C H 2 4 - 2 5 , 2 0 1 1

Current Clinical Issues in Primary Care

Over 35 clinical lectures to choose from, including:

• Vitamin D Deficiency in an Ambulatory Setting
• Update on Multiple Sclerosis: Symptoms and Workup
• West Nile Virus Encephalitis

S AT U R D AY, M A R C H 2 6 , 2 0 1 1

pmiCME Updates*

TM
About Pri-Med
At Pri-Med® we know what
matters to you is how the practical
knowledge we deliver translates
into value for your patients.
This is why our priority is to
provide you with access to the
latest medical and scientific
information, education, and
thought leaders so you can stay on
top of advances in health care.

Pri-Med is committed to being

a source of vital insight for
you—as primary care clinicians,
your role has never been more
important to the delivery of
quality care. To that end, we have
introduced new programs at our
events, online, on air, and within Table of Contents
the community designed to meet
your educational, informational, Program Overview...........................................................3
and practice needs.
Keynote Speakers.............................................................5

Current Clinical Issues in Primary Care

Course Development Committee.....................................6

Schedule....................................................................... 7-8

Additional CME Offerings and pmiCME Updates..........9

Non-CME Activities and Exhibit Hall...........................11

Hotel & Travel Information...........................................13

Accreditation & Designation..........................................14

®
Current Clinical Issues in Primary Care

Dear Colleagues,

From our conversations with clinicians over the past 16 years, we have come to understand how difficult
it is to juggle the responsibilities of your busy practice—from patient care and medical challenges to
budgets and administration—while staying up-to-date on the latest developments, treatments, and
practices in health care. We have listened to your wonderful suggestions and have developed what we
believe is an exceptional program in Houston. We’re delighted to invite you to Current Clinical Issues in
Primary Care, presented at the Pri-Med® Southwest Conference & Exhibition.

This exciting 2-day primary care-focused CME course, developed by the distinguished faculty of
Harvard Medical School and Baylor College of Medicine, features more than 35 lectures covering disease
states, emerging research, public health, and policy issues.

You’ll have an opportunity to hear world-renowned speakers such as John D. Goodson, MD, FACP, who
will present, “The Promise of Primary Care” and Paul Klotman, MD, who will present "Improving Value in
Healthcare: A Partnership Between an Academic Medical Center and Primary Care Physicians."

Current Clinical Issues in Primary Care will provide the opportunity to earn up to 12 AMA PRA
Category 1 Credit(s)™ at lectures presented by faculty of Harvard Medical School and Baylor College of
Medicine. You will also have time to network with other clinicians at an educational activity specifically
tailored to the needs of primary care providers.

Our goal in developing quality CME courses is always to inspire, empower, and inform. We invite
you to take an active part in the future of health care by attending this premier CME course,
Current Clinical Issues in Primary Care.

We look forward to seeing you this March in Houston.

Sanjiv Chopra, MD, MACP Michael Fordis, MD

Course Director Director, Center for Collaborative and
Faculty Dean for Continuing Education  Interactive Technologies
Professor of Medicine Director, The John M. Eisenberg Center for Clinical
Harvard Medical School Decisions and Communications Science
Senior Associate Dean and Director
Office of Continuing Medical Education
Baylor College of Medicine
 Program Overview
Keeping up with cutting-edge information is crucial to providing the best patient care. In an effort to
provide you with a local, affordable, and efficient learning format to help you make the most of your
time out of the office, we’ve created Pri-Med Conference & Exhibition. Its programs let you choose
the best approach to benefit your patients, your practice, and your schedule—come for 1 day or all 3.

Each year, approximately 3,000 health care providers gather to learn, share, and explore the latest
research, technology, and ideas in primary care medicine. In its 7th year, Pri-Med Southwest continues
to deliver—don’t miss it!

Current Clinical Issues in Primary Care

THUR S D AY & F R I D AY, M A RC H 2 4- 2 5 , 2 0 1 1

Emerging Research Delivered by Top Experts in Medicine

The distinguished faculty of Harvard Medical School and Baylor College of Medicine has developed
over 35 distinct lectures whose topics might have come straight from your patient appointment book.
Sessions run concurrently both mornings and afternoons, and you may attend any of the talks in these
sessions. In addition to receiving cutting-edge knowledge presented by a world-renowned faculty, you
can earn up to 12 AMA PRA Category 1 Credit(s)™. See pages 7-8 for the complete session schedule.

pmiCME Updates*
SATUR D AY, M A RC H 2 6 , 2 0 1 1

Engaging speakers, pertinent topics, and knowledge you can put into practice immediately.
Earn up to 7.5 AMA PRA Category 1 Credit(s)™ by attending a full day of multi-topic sessions that
focus on a wide range of treatment and management approaches. Refer to page 9 for tentative topics.

pmiCME Updates is a limited-capacity ticketed event so registration is required. To attend, please

select one of the pmiCME Updates tracks during online registration.
pmiCME Updates are produced independently of Harvard Medical School and Baylor College of Medicine.
*pmiCME Updates is sponsored by pmiCME.

Independent, non-Harvard Medical School Accredited Educational Symposia†

THUR S D AY -S AT U R D AY, M A RC H 2 4 - 2 6 , 2 0 1 1
Discover the Latest Therapies and Treatments Your Patients Need
During mealtime breaks, attend these educational sessions that focus on the latest therapies and
treatments that your patients rely on.
Symposia activities are produced independently of and are not affiliated with Harvard Medical School and Baylor College of Medicine.
Support for some of these activities is made possible by educational grants from industry. Disclosure of industry support is provided to attendees in advance of
†

the educational activity.
The schedule is being finalized and registration will open for these programs on January 6, 2011. Please visit Pri-Med.com/southwest/r18 for the most up-to-
date information.

3 Pri-Med Southwest Conference & Exhibition • Houston, TX • March 24-26, 2011

 Your registration gives you access to:
• Over 35 in-depth lectures presented by Harvard Medical School
and Baylor College of Medicine, offering up to 12 AMA PRA
Category 1 Credit(s)™.
• Interactive sessions featuring Audience Response System (ARS)
• A full day of multi-topic sessions at pmiCME Updates, the third day
of the conference, offering up to 7.5 AMA PRA Category 1 Credit(s)™
• An Exhibit Hall that features a variety of support services and
products, where you can speak with health care representatives
at your leisure
• Product Theaters—industry-supported, non-CME sessions
during program breaks

REGISTER TODAY • Pri-Med.com/southwest/r18 • 866-263-5345 4

 Keynote Speakers
Current Clinical Issues in Primary Care
THURSDAY, MARCH 24, 2011
The Promise of Primary Care
John D. Goodson, MD, FACP
Dr Goodson, Deputy Director of the Harvard Medical School Course Development Committee, has been a primary
care practitioner for 35 years in the Internal Medicine Associates, a primary care internal medicine practice based at
the Massachusetts General Hospital (MGH). In his early career as a medical educator, Dr Goodson expanded the
primary care training program at the MGH. He continues to teach in his practice and on the ward in patient service.
He has organized and taught primary care continuing education for 30 years. Nationally, he has been involved in health
care advocacy for the Society of General Internal Medicine (SGIM) and the American College of Physicians (ACP).
He maintains his own private practice, seeing 60-70 patients per week, and admits and rounds on his own inpatients.
Dr Goodson will briefly summarize the current challenges facing primary care practice and then discuss the
many current opportunities to rebuild the primary care workforce. There are aspects of the 2010 health care
legislation that are quite favorable and there is a growing public support for our work but improvement is by
no means assured. Dr Goodson will present examples of how primary care has been maintained and restored
and will go on to assert that in the end, we need to marshal the support of every primary care provider and all
engage in a national effort to expand primary care.

FRIDAY, MARCH 25, 2011

Improving Value in Healthcare: A Partnership Between an Academic
Medical Center and Primary Care Physicians
Paul Klotman, MD
Dr Paul Klotman is president and CEO of Baylor College of Medicine since Sept. 1, 2010. At Baylor, he oversees the only
private medical school in the Greater Southwest, ranked among the top 25 medical schools for research by U.S. News &
World Report and first among Texas colleges, universities, and medical schools in funding for research and development.
Dr Klotman's research has been a blend of both basic and clinical research in molecular virology and AIDS
pathogenesis. He is the author of more than 200 publications and has been a visiting professor and lecturer
internationally in the field of HIV pathogenesis. He has been listed in both Castle Connolly and New York
Magazine as one of the region's Best Doctors and he currently leads the Association of Professors of Medicine
efforts in improving the training and mentoring of Physician Scientists.
The passage of the health care reform bill in 2010 brings millions of Americans who are not currently covered by
health insurance into an already limited primary care system. Providing care at this capacity will require academic
health centers and community physicians to develop creative approaches in caring for patients that assure a high
standard of quality. A number of options can be considered, including the expansion of health care teams to
further incorporate allied health professionals. The relationship that can be established between community-based
primary care physicians and academic health centers as one option to improve the value of health care to the
population while implementing health care reform will be the focus of this presentation.

pmiCME Updates
SATURDAY, MARCH 26, 2011
Medicine as a Currency for Peace: The Passion to Bring Health,
Hope, and Healing
William H. Frist, MD
Former Senate Majority Leader Bill Frist shares his unique experience as a heart transplant surgeon and US
senator inspiring people to make a difference wherever they are by helping others, risking failure, challenging the
status quo, and above all, having a heart to serve. Frist tackles controversial issues to offer feasible solutions. His
simple philosophy for peace, for example, is service. “People don’t usually go to war against someone who helped
save their children,” Frist writes. “When people see America’s more compassionate, humanitarian side, the
barriers come down, and peace becomes a viable possibility.” Frist writes openly about the values and experiences
that shaped his life, and challenges and inspires everyone to find a place where they, too, can make a difference.
Senator Bill Frist, MD, served as a senator for 12 years. He has practiced medicine for 20 years and is a pioneer
surgeon in heart and lung transplantation. Dr Frist now focuses his efforts on relief work around the world.
The 21st century provides a remarkable opportunity for medicine to serve as a currency for peace. Health transcends
political and cultural boundaries, and healing can increase cooperation and harmony in a global society. We as physicians
have the opportunity to become heroes by sharing what we have learned here at home and around the world.

5 Pri-Med Southwest Conference & Exhibition • Houston, TX • March 24-26, 2011

 Current Clinical Issues in Primary Care

Course Development Committee

Current Clinical Issues in Primary Care is developed by the Course Development Committee
of Harvard Medical School and Baylor College of Medicine. All decisions about the program
content and faculty are made exclusively by the Course Development Committee.
It is the mission of the Course Development Committee to develop, present, and promote an
educational opportunity that is timely, relevant, free of commercial influence, and of the highest
quality. To that end, we welcome your comments about how better to serve your needs.
In addition to receiving cutting-edge knowledge presented by a world-renowned faculty, you can
earn up to 12 AMA PRA Category 1 Credit(s)™. See pages 7-8 for the complete session schedule.

Sanjiv Chopra, MD, MACP Sheldon L. Kaplan, MD

Course Director Professor and Vice-Chairman for Clinical Affairs
Faculty Dean for Continuing Education Department of Pediatrics
Professor of Medicine Baylor College of Medicine
Harvard Medical School Chief, Infectious Disease Services
Texas Children’s Hospital
Michael Fordis, MD
Course Director Harvey P. Katz, MD
Director, Center for Collaborative and Deputy Director
Interactive Technologies Associate Clinical Professor of Ambulatory Care 
Director, The John M. Eisenberg Center for Clinical and Prevention
Decisions and Communications Science Harvard Medical School and
Senior Associate Dean and Director Harvard Pilgrim Health Care
Office of Continuing Medical Education
Baylor College of Medicine Ellen Long-Middleton, PhD, RN, FNP
Clinical Associate Professor 
Mark D. Aronson, MD, MACP MGH Institute of Health Professions
Deputy Director
Professor of Medicine Jane S. Sillman, MD
Harvard Medical School Deputy Director
Vice-President for Quality Assistant Professor of Medicine
Beth Israel Deaconess Medical Center Harvard Medical School

Karen J. Carlson, MD Gerald W. Smetana, MD

Deputy Director Associate Professor of Medicine
Associate Professor of Medicine Harvard Medical School
Harvard Medical School
Stephen J. Spann, MD, MBA
Frank J. Domino, MD Vice President
Associate Professor and Clerkship Director Primary Care Network Development
Family Medicine and Community Health Baylor College of Medicine
University of Massachusetts Medical School
Sharon Steinberg, MS, RN, CS
John D. Goodson, MD, FACP Lecturer in Ambulatory Care and Prevention
Deputy Director Harvard Medical School and
Associate Professor of Medicine Harvard Pilgrim Health Care
Harvard Medical School Ex-Officio Member

Stephen B. Greenberg, MD
Dean of Medical Education
Distinguished Service Professor
Baylor College of Medicine
Chief of Medicine
Ben Taub General Hospital

REGISTER TODAY • Pri-Med.com/southwest/r18 • 866-263-5345 6

 Conference & Exhibition Schedule
T H U R S D AY, M A RC H 2 4
8:00 am W E L C O M E A N D K E Y N OT E A D D R E S S :
Sanjiv Chopra, MD, MACP, and Michael Fordis, MD

The Promise of Primary Care

John D. Goodson, MD, FACP

9:05 am BREAK
9:45 am SESSION 1: SESSION 2: SESSION 3:
Ask the Expert: Neurology, Hepatology, and Common Problems in Pediatric and Adolescent Medicine
Diabetes and Metabolic Syndrome (ARS) Primary Care (ARS) Angelo Giardino, MD, PhD, Moderator
Mark D. Aronson, MD, Moderator Victor Narcisse, MD, Moderator

Panel Discussion Motivational Interviewing for Common Eye Problems in Children

Penny Greenstein, MD Weight Loss and Exercise Paul Steinkuller, MD
Sanjiv Chopra, MD, MACP Frank J. Domino, MD
10:25 am Martin J. Abrahamson, MD
Optimal Interactions Between Primary Effective Strategies on Care Transitions
Care Physicians and Hospitalists to from the Inpatient to the Outpatient Areas
10:45 am Enhance Patient Care Angelo Giardino, MD, PhD
Victor Narcisse, MD
11:05 am Vitamin D Deficiency in an Type 2 Diabetes Mellitus in Children
Ambulatory Setting Siripoom McKay, MD
Frank J. Domino, MD

11:45 am LUNCH BREAK

1:45 pm SESSION 4: SESSION 5: SESSION 6:
Viral and Impact (ARS) Women’s Health Cardiovascular Medicine (ARS)
Frank J. Domino, MD, Moderator John D. Goodson, MD, FACP, Moderator Stephen Spann, MD, Moderator

Norovirus on Cruise Ships and Airplanes Fillers, Folds, Lips, and Lids: Point-Counterpoint:
Robert Atmar, MD Office-Based Facial Plastic Procedures Revascularization/Stents vs Bypass
Anthony Brissett, MD Nasser Lakkis, MD
Joseph Coselli, MD
2:30 pm Influenza Update Osteoporosis: Case Presentations
Mark D. Aronson, MD John D. Goodson, MD, FACP

3:15 pm BREAK
4:15 pm Challenging Curbside TBD Optimal Use of Insulin
Cases in Hepatology Elizabeth Nelson, MD Martin J. Abrahamson, MD
Sanjiv Chopra, MD, MACP

5:00 pm Mandatory Flu Vaccine for Healthcare Varicose Veins Preventive Cardiology:
Professionals: Pros and Cons Peter Lin, MD What the PCP Wants to Know
Wendy Keitel, MD Mark D. Aronson, MD

5:45 pm

7 Pri-Med Southwest Conference & Exhibition • Houston, TX • March 24-26, 2011

 Register by March 4 for only $40 at Pri-Med.com/southwest/r18
After March 4, the online registration increases to $75.

F R I D AY, M A RC H 2 5
K E Y N OT E A D D R E S S : 8:00 am
Michael Fordis, MD, Moderator

Improving Value in Healthcare: A Partnership Between an Academic Medical Center and Primary Care Physicians
Paul Klotman, MD

BREAK 9:00 am

SESSION 7: SESSION 8: 9:45 am

Live, On-Stage Orthopedic Demonstration Clinical Problem Solving in Pediatric and
John D. Goodson, MD, FACP, and Frank J. Domino, MD, Moderators Adolescent Medicine (ARS)
Harvey P. Katz, MD, Moderator

The Advanced Back Examination, Treatment of Common Dermatologic Problems

Clinical Examination, and Management Pearls Denise Metry, MD
Joanne Borg-Stein, MD

Update on Pertussis 10:25 am

Flor Muñoz-Rivas, MD

Foot and Ankle Examination 10:45 am

George Theodore, MD
Aches and Pains in the Adolescent Athlete 11:05 am
Joanne Borg-Stein, MD

LUNCH BREAK 11:45 am

SESSION 9: SESSION 10: SESSION 11A: 1:45 pm

Neurology Pediatric and Adolescent Musculoskeletal Concerns
George J. Hutton, MD, Moderator Medicine Specialties (ARS) in Primary Care (ARS)
Heidi Schwarzwald, MD, Moderator John Rogers, MD, MPH, MEd, Moderator

Neurological Cases the PCP Should When Children Travel: Athletic Injuries in the Non-Athlete
Not Miss What Do They Need to Do? George Theodore, MD
Patricia E. Greenstein, MD Heidi Schwarzwald, MD

Neurogenetics: What the Primary Care The Phone: Clinicians' Friend or Foe? Knee Pain and Shoulder Pain in the 2:30 pm
Clinician May Be Asked in the Office Top 5 Advances Middle Aged and Older Adult
Patricia E. Greenstein, MD Harvey P. Katz, MD John Rogers, MD, MPH, MEd

BREAK 3:15 pm

Update on Multiple Sclerosis: Common ENT Problems in Children: SESSION 11B: 4:15 pm
Symptoms and Workup When to Refer to an Otolaryngologist Ethical Concerns (ARS)
George J. Hutton, MD Ellen Friedman, MD John Rogers, MD, MPH, MEd, Moderator

Ethical Challenges of Health Reform

for Practicing Physicians
Laurence McCullogh, PhD

West Nile Virus Encephalitis Challenging Endocrine Cases: Brewing Ethical Dilemmas: How Does 5:00 pm
Stephen Greenberg, MD What's the Diagnosis? Popular Media Stir the Pot?
Harvey P. Katz, MD Joslyn Fisher, MD

5:45 pm

Current Clinical Issues in Primary Care

Choose from over 35 lectures developed by Harvard Medical School
and Baylor College of Medicine at this 2-day course.

(ARS) Audience Response System

Please refer to on-site directory for room locations and final session schedule.

Schedule subject to change.

REGISTER TODAY • Pri-Med.com/southwest/r18 • 866-263-5345 8

 Additional CME Offerings
pmiCME Updates*
S AT U R D AY, M A RC H 2 6
K E Y N OT E A D D R E S S :

Medicine as a Currency for Peace: The Passion to Bring Health, Hope, and Healing
William H. Frist, MD, Former Majority Leader, US Senate

A full day of symposia is offered the day after the core program, providing you an excellent
opportunity to complement your learning and help you make the most of your time at Pri-Med
Southwest. Each track offers a variety of therapeutic-based sessions and offers up to 7.5 AMA PRA
Category 1 Credit(s)™.
Join us for a confirmed session on Obstructive Sleep Apnea in the Primary Care Setting: Screening
and Beyond. Additional tentative topics include:
Lipids — Learn to identify 2 lipid lowering strategies to initiate and tailor comprehensive management
treatment plans for patients with high LDL-C. Also outline critical issues to support the aggressive
treatment of dyslipidemia in primary care and incorporate current practice strategies to improve care.
Diabetes — Learn to state indications for implementation of insulin therapy to patients with type 2 diabetes,
individualize insulin strategies, and identify and resolve patient barriers to adherence to insulin therapy.
Pain — Learn how to implement strategies for safe and effective use of opioids in chronic pain
conditions, identify steps in customizing therapy for patients with chronic pain, and select approaches to
evaluate the risk of aberrant behavior and misuse of opioids.
Women's Health — Learn how to utilize detailed interview and physical examination to identify
symptoms of vulvovaginal atrophy. Also develop an individualized treatment plan for postmenopausal
women whose bothersome complaint is vulvovaginal atrophy.
COPD — Learn how to increase the proportion of your patients who adhere to and properly use
inhalable therapies. You’ll learn how to apply current guidelines on lifestyle modifications, pharmacologic
interventions, and pulmonary rehabilitation.

Independent, Non-Harvard Medical School Accredited Educational Symposia†

T H U RSDAY -SATURDAY, M ARCH 24 -26, 2011

Independent, non-Harvard Medical School accredited educational symposia speed information on

therapies from researchers to physicians and the patients who rely on them. Sessions are held during
mealtime breaks. These therapy-based symposia sessions are scheduled to not interfere with the core
program presentations.

The schedule is being finalized and registration will open for these programs on January 6, 2011. 
Please visit Pri-Med.com/southwest/r18 for the most up-to-date information.

Registration for independent, non-Harvard Medical School accredited educational symposia is limited to
physicians, physician assistants, and nurse practitioners currently engaged in patient care and is limited to
6 sessions in total. Symposia are ticketed events with limited seating.

Schedule subject to change.

See page 14 for details on commercial support for these activities.
pmiCME Updates and symposia activities are produced independently of and are not affiliated with Harvard Medical School and Baylor
College of Medicine.
*pmiCME Updates is sponsored by pmiCME.
Support for some of these activities is made possible by educational grants from industry. Disclosure of industry support is provided to
†

attendees in advance of the educational activity. This is a limited-capacity, ticketed event available on a first-come, first-served basis.

9 Pri-Med Southwest Conference & Exhibition • Houston, TX • March 24-26, 2011

 “Pri-Med Conference and Exhibition
is informative and provides clinically
relevant, evidence-based, practical
information to the daily practitioner.”
— H. JAKOB, MD

REGISTER TODAY • Pri-Med.com/southwest/r18 • 866-263-5345 10

A sampling of the companies
you’ll see at Pri-Med Southwest: Non-CME Activities
A Fashion Hayvin, Inc. Maico Diagnostics We invite you to take advantage of the additional non-CME
Abbott Medical Communication
learning experiences available to you. The Exhibit Hall and
ABN VoiceAGE LLC Systems Inc
AHRQ Effective Health Care Medical Protective
Product Theaters offer you access to the latest innovations,
Program at Baylor College Merck & Co., Inc. technology, and education in primary care today.
of Medicine Meretek Diagnostics
AmazingCharts.com Microlife Medical Home
American Express Solutions, Inc. Pri-Med Exhibit Hall
AMGEN Minute Clinic
When you’re not in sessions, get a firsthand look at the latest
Amylin Pharmaceuticals Navajo Jewelry & Crafts
ANSAR Medical Neilmed Pharmaceuticals, Inc.
diagnostic, therapeutic, technological, and practice management
Technologies, Inc. NeuroMetrix Inc products and services on display in our Exhibit Hall. (No one
AspirinWorks by Corgenix New York Times under the age of 16 is permitted on the Exhibit Hall floor.)
AstraZeneca Nihon Kohden America, Inc.
Bestsole Inc. Novartis Consumer Health
Biofilm, Inc. Novartis Pharmaceuticals
Exhibit Hall Hours:
Bionix Medical Technologies Novo Nordisk Inc. THURSDAY & F RIDAY, MARCH 2 4 -25, 2011
Biosphere Medical Novus Optimum Lab 8:45 am - 4:30 pm
Bird’s Hill Compounding Nutramax Laboratories, Inc.
Pharmacy OA Systems, Inc. SATURDAY, M ARCH 2 6, 2 011
Body Care Resort, Inc. On Call Medical Coats 8:45 am - 1:45 pm
Boehringer Ingelheim Outcome
Pharmaceuticals, Inc. Palomar Medical Technologies
Boiron PCA Advanced Skin Care
Brak Enterprises Systems Product Theaters
Calloway Labs Pfizer Inc.
Calmoseptine Philips Respironics Get the latest clinical information as it relates to specific disease
CareFusion Physician Engineered states during these break-time sessions. Product Theaters offer
ClearPractice Products an intimate environment that gives you the chance for more 
Cleveland Medical Devices, Inc. PriCara®, Division of in-depth knowledge about new products and offerings.
CME Corner Medical Ortho-McNeil-Janssen
Communications Media Pharmaceuticals, Inc.
Ticketed Events with Limited Seating
Complete Healthcare Procter & Gamble
Solutions Purdue Pharma LP These sessions are held on the Exhibit Hall floor and seating is
COPD Foundation Quest Diagnostics limited so tickets are required. Visit Pri-Med.com/southwest/r18
Crown Healthcare Incorporated to register for Product Theater programs.
Apparel Service Reckitt Benckiser
CryoProbe Roche Diagnostics
Cutera Salix Pharmaceuticals, Inc.
Daiichi Sankyo, Inc. Scarf King
Dannon Company Inc SECON of New England
Dermalogix Partners Inc Solvay Pharmaceuticals, Inc.
Edge Systems Corporation Take Care Health Systems
Elsevier Medical Books Take Shape for Life
Envi / USL Tamarack Medical Systems
Exalenz Tec Laboratories, Inc.
FDI Medical Televox Software, Inc.
Forest Pharmaceuticals, Inc. The Gideons International
GlaxoSmithKline The Quality Life
Hemocue, Inc. Thinklabs Inc.
Hemosure Ultimate Creations
HOLOGIC, Inc. Vital Nutrients
Ideal Protein WynnPharm Inc.
King Pharmaceuticals
Kyphon Inc
Lippincott Williams
& Wilkins

Exhibitors subject to change.

11 Pri-Med Southwest Conference & Exhibition • Houston, TX • March 24-26, 2011

 Build a better business:
Integrate technology into your
practice to enhance patient care
and practice management.

REGISTER TODAY • Pri-Med.com/southwest/r18 • 866-263-5345 12

 Hotel & Travel Information

13 Pri-Med Southwest Conference & Exhibition • Houston, TX • March 24-26, 2011

 Accreditation & Designation
Current Clinical Issues in Primary Care

ACCREDITATION Harvard Medical School is accredited by the Accreditation Council for Continuing Medical Education (ACCME) to provide
continuing medical education for physicians.
DESIGNATION Harvard Medical School designates this educational activity for a maximum of 12 AMA PRA Category 1 Credit(s)™. Physicians should
only claim credit commensurate with the extent of their participation in the activity. An application for CME credit has been filed with the American
Academy of Family Physicians. Determination of credit is pending.
The presentation, Ethical Challenges of Health Reform for Practicing Physicians, has been designated by Baylor College of Medicine for .75 credits of
education in medical ethics and/or professional responsibility.
The presentation, Brewing Ethical Dilemmas: How Does Popular Media Stir the Pot?, has been designated by Baylor College of Medicine for .75 credits of
education in medical ethics and/or professional responsibility.
COURSE DEVELOPMENT Current Clinical Issues in Primary Care is developed by the Course Development Committee of Harvard Medical School and
Baylor College of Medicine. All decisions about the program content and faculty are made exclusively by the Course Development Committee. It is the mission
of the Course Development Committee to develop, present, and promote an educational opportunity that is timely, relevant, free of commercial influence,
and of the highest quality. To that end, we welcome your comments about how better to serve your needs.
COURSE OBJECTIVES After completing Current Clinical Issues in Primary Care, attendees will be better able to:
• Diagnose and manage common conditions in effective and efficient ways that improve outcomes for patients.
• Evaluate the evidence behind new guidelines and recommendations.
• Enhance communication techniques to increase patient satisfaction and adherence to treatment.
CONTACT HOURS FOR NURSES Harvard Medical School and Harvard Pilgrim Health Care Institute is an approved provider of continuing nursing education
by the Massachusetts Association of Registered Nurses, Inc., an accredited approver by the American Nurses Credentialing Center’s Commission on Accreditation.
Up to 12 nursing contact hours can be earned at this conference.

pmiCME Updates*
ACCREDITATION STATEMENT pmiCME is accredited by the Accreditation Council for Continuing Medical Education to provide
continuing medical education for physicians.
DESIGNATION STATEMENT pmiCME designates this educational activity for a maximum of 7.5 AMA PRA Category 1 Credit(s)™. Physicians should
only claim credit commensurate with the extent of their participation in the activity.
AAFP APPLICATION Application for CME credit has been filed with the American Academy of Family Physicians. Determination of credit is pending.
AANP ACCREDITATION STATEMENT pmiCME is approved as a provider of nurse practitioner continuing education by the American Academy of Nurse
Practitioners. AANP provider 040308. This program has been approved for 7.5 contact hours of continuing education (which includes 3.75 hours of pharmacology).
pmiCME Updates is produced independently of and is not affiliated with Harvard Medical School and Baylor College of Medicine.
To date, the following organizations have provided an educational grant in support of these pmiCME Updates activities: Novo Nordisk Inc.; Philips
Respironics and ResMed.
*pmiCME Updates is sponsored by pmiCME.

Independent, Non-Harvard Medical School Accredited Educational Symposia†

Symposia are produced independently of and are not affiliated with Harvard Medical School and Baylor College of Medicine. Sessions are planned and
produced in accordance with the Accreditation Council for Continuing Medical Education.
To obtain credit for independent, non-Harvard Medical School accredited educational symposia, you will need to scan your Attendance ScanCard at
each symposium attended. Credit certificates will either be distributed at the conclusion of the symposium or mailed to you by the accrediting institution
approximately 8 weeks after the close of the conference.
†
S upport for some of these activities is made possible by educational grants from industry. Disclosure of industry support is provided to attendees in advance of the educational
activity. This is a limited-capacity, ticketed event available on a first-come, first-served basis.
Schedule subject to change.

Americans with Disabilities Statement

In accordance with the Americans with Disabilities Act, pmiCME seeks to make this conference accessible to all. If you have a need that might require
special accommodations, please call 877-4PRI-MED (877-477-4633) or e-mail support@pri-med.com 3 weeks prior to the meeting.

pmiCME Updates and symposia activities are produced independently of and are not affiliated with Harvard Medical School and
Baylor College of Medicine. For complete activity information, including acknowledgement of commercial support, please refer to
Pri-Med.com/southwest/accreditation.
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15 Pri-Med Southwest Conference & Exhibition • Houston, TX • March 24-26, 2011