Professional Documents
Culture Documents
ON
FOR
BBA-III
Submitted by
Project guide
2010-11
INTRODUCTION
Dabur India Limited came into existence over 100 years ago in 1884 in Calcutta. The
founder of Dabur India Limited-Dr.S.K.Burman (1856-1907) was a physician who
brought Ayurvedic medicines for the masses of Bengal. His off quoted dictum is the
guiding spirit behind Dabur even today:
Dabur India Limited has marked its presence with some very significant
achievements and today commands a market leadership status. Our story
of success is based on dedication to nature, corporate and process
hygiene, dynamic leadership and commitment to our partners and
stakeholders. The results of our policies and
Leading consumer goods company in India with 4th largest turnover
of Rs.1329 Crore (FY02). 2 major strategic business units (SBU) Consumer
Care Division (CCD) and Consumer Health Division (CHD) . 3 Subsidiary
Group companies - Dabur Foods, Dabur Nepal and Dabur International and
3 step down subsidiaries of Dabur International - Asian Consumer Care in
Bangladesh, African Consumer Care in Nigeria and Dabur Egypt.
13 ultra-modern manufacturing units spread around the globe, Products
marketed in over 50 countries . Wide and deep market penetration with 47
C&F agents, more than 5000 distributors and over 1.5 million retail outlets
all over India.
OBJECTIVES OF STUDY
To analyze the financial position of DABUR
RESEARCH METHODOLOGY
It is a way of solving problem systematically. It may be understood as a science of
studying how research is done scientifically.
Selection of subject
Collection of data
Reliability of data
Analysis of data
reporting
Inventories
Current assets
Current liabilities
IMPORTANCE
Organizations profitability to a large extent depends upon the quantum of
working capital available with it. Adequate working capital is a source of
energy to any business organization. The need for working capital cannot
be emphasized. Every business needs some amount of working capital.
The need for working capital arises due to time gap between production
and realization of cash from sales. The following points will highlight the
importance of Working Capital:
www.dabur.com
www.moneyconrol.com
www.google.com