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APPLE iPAD

1. INTRODUCTION

The iPad is a tablet computer designed and developed by Apple. It is


particularly marketed for consumption of media such as books and
periodicals, movies, music, and games; and for general web and e-mail
access. At about 700 grams, its size and weight are between most
contemporary smartphones and laptop computers. It was released on April
2010.

The iPad runs the same operating system as the previously introduced iPod
Touch and iPhone although as of summer 2010, it was a version behind: iOS
3.2.1, with an update to iOS 4 expected in fall 2010. It can run its own
specific applications as well as those developed originally for the iPhone.
Without modification, it will only run programs approved by Apple and
distributed via its online store.

Like iPhone and iPod Touch, the iPad is controlled by a multitouch display
sensitive to up to eleven fingers — a break from most previous tablet
computers, which used a pressure-triggered stylus. The iPad uses Wi-Fi or a
3G mobile data connection to browse the Internet, load and stream media,
and install software. A USB cable is required to sync the iPad with iTunes
on a personal computer, by which the device is managed.

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1. a History
Apple's first tablet computer was the Newton MessagePad 100, introduced
in 1993, which led to the creation of the ARM6 processor core with Acorn
Computers. Apple also developed a prototype PowerBook Duo-based tablet,
the PenLite, but in order to avoid hurting MessagePad sales did not sell it.
Apple released several more Newton-based PDAs, and discontinued the last,
the MessagePad 2100, in 1998.

Apple re-entered the mobile-computing market in 2007 with the iPhone.


Smaller than the iPad but featuring a camera and mobile phone, it pioneered
the multitouch finger-sensitive touchscreen interface of Apple's mobile
operating system—iOS. By late 2009, the iPad's release had been rumored
for several years. Mostly referred to as "Apple's tablet", iTablet and iSlate
were among the speculated names. The iPad was announced on January 27,
2010 by Steve Jobs at an Apple press conference at the Yerba Buena Center
for the Arts in San Francisco.

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1. b Display

Figure 1: Apple I pad

As we mentioned at the start of the review, the iPad is all about its screen,
and Apple's 9.7-inch LED backlit IPS display does not disappoint. Colors on
the screen are vibrant and saturated, while blacks feel true and deep. The
iPad can be cranked up to an almost painful brightness, but also handles
lower settings well -- that's especially important for readers (they even
include a brightness control inside of iBooks). Because Apple employs IPS
(in-plane switching) for the display, viewing angles are remarkably broad,
though we can't honestly say the feature will come in handy for us.

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APPLE iPAD

The screen is, as we mentioned, capacitive and multitouch, and handled


input excellently. For starters, as we mentioned earlier the iPad doesn't
support multitasking, save for Apple's own applications: Safari, iPod, and
Mail. The iPad may do many things better than a netbook, but multitasking
is not one of them.

Adding difficulty to that lack of multitasking is the way the iPad handles
notifications. As you know, Apple provides a method of utilizing push
notifications to circumvent backgrounding an app. All well and good, but
Apple is still handling notifications in the same terrible, interruptive manner
that it uses on the iPhone. We can always set the notifications to just a sound
and badge, but we know Android and webOS handle this more elegantly,
and can't figure out why Apple won't do the same.

To put a point on the iPad's UI and the user experience: there is no question
that Apple has created an engaging, simple, and surprisingly powerful
platform for this device. For many of the applications the stuff people are

coming up with is insanely clever, just plain cool, or both.

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APPLE iPAD

c Connectivity

Figure 2: Steve Jobs, Apple CEO, introducing the I pad

The iPad can use Wi-Fi network trilateration from Skyhook Wireless to
provide location information to applications such as Google Maps. The 3G
model contains A-GPS to allow its position to be calculated with GPS or
relative to nearby cellphone towers; it also has a black plastic accent on the
back side to improve 3G radio sensitivity.

For wired connectivity, the iPad has a dock connector; it lacks the Ethernet

and USB ports of larger computers.

2. HARDWARE
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2. a Screen and input


The iPad's touch screen display is a 25 cm (9.7 in) liquid crystal display
(1024 × 768 pixels) with fingerprint-resistant and scratch-resistant glass.
Like the iPhone, the iPad is designed to be controlled by bare fingers;
normal gloves and styli that prevent electrical conductivity may not be used,
although there are special gloves and styli designed for this use.

The display responds to two other sensors: an ambient light sensor to adjust
screen brightness and a 3-axis accelerometer to sense iPad orientation and
switch between portrait and landscape modes. Unlike the iPhone and iPod
touch built-in applications, which work in three orientations (portrait,
landscape-left and landscape-right), the iPad built-in applications support
screen rotation in all four orientations (the three aforementioned ones along
with upside-down), meaning that the device has no intrinsic "native"
orientation; only the position of the home button changes.

The iPad has a switch to lock out this screen rotation function (reportedly to
prevent unintended rotation when the user is lying down). There are a total
of four physical switches, including a home button that returns the user to
the main menu, and three plastic physical switches on the sides: wake/sleep
and volume up/down, along with the screen rotation lock.

2. b Accelerometer
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An accelerometer is a device that measures proper acceleration, the


acceleration experienced relative to freefall. Single- and multi-axis models
are available to detect magnitude and direction of the acceleration as a
vector quantity, and can be used to sense orientation, acceleration, vibration
shock, and falling.

Now Apple is making sure that they don’t get dragged into any patent
infringement issue once the iPad comes out. Apple has secured patents to
cover the iPad’s use of its accelerometer and broadband antenna.

The patents relate to the use of the iPad’s accelerometers in gaming apps,
displaying and changing the orientation of maps, and adapting 3D surround
sound to a particular screen orientation

2. c Portrait and Landscape


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Portrait mode seems like the primay mode, a la the iPhone while landscape
mode—better for movies and perhaps magazine content—is a
secondary mode. The Apple decal is oriented for portrait mode, so
basically, just get ready for a whole bunch of HEY IT'S A GIANT
IPHONE!!

2. d Screen rotation
IPad’s screen rotation lock switch lets you prevent the iPad display from
rotating between portrait and landscape mode. While screen rotation lock is
enabled, the following occurs:

• The rotation lock icon appears in the status bar.


• The display remains in landscape or portrait mode, regardless of how
iPad is held.

Figure 3: Screen lock rotation

Use the following steps to enable screen rotation lock:


1. Rotate iPad so the display is in the desired orientation.
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APPLE iPAD

2. Slide the screen rotation lock switch down.


3. A large rotation lock icon will briefly appear on the display.

2. e Audio and output

Figure 4: Back of the I pad Wi-Fi

The iPad has two internal speakers that push mono sound through two small
sealed channels to the three audio ports carved into the bottom-right of the
unit. A volume switch is on the right side of the unit. A 3.5-mm TRS
connector audio-out jack on the top-left corner of the device provides stereo
sound for headphones with or without microphones and/or volume controls.
The iPad also contains a microphone that can be used for voice recording.

The built-in Bluetooth 2.1 + EDR interface allows wireless headphones and
keyboards to be used with the iPad. However, the iOS does not currently

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APPLE iPAD

support file transfer via Bluetooth. iPad also features 1024 x 768 VGA video
output for connecting an external display or television.

2. f Power and battery

Figure 5:I Pad in the I pad Keyboard Dock

The iPad uses an internal rechargeable lithium-ion polymer battery. The


batteries are made in Taiwan by Simplo Technology, which makes 60% of
them, and Dynapack International Technology. The iPad is designed to be
charged with a high current (2 amperes) using the included USB 10 W
power adapter.

While it can be charged by a standard USB port from a computer, these


typically provide lower current (500 milliamperes or 1 ampere). As a result,
if the iPad is turned on while being charged with a normal USB computer
port, it will charge much more slowly, if at all.

Apple claims that the iPad's battery can provide up to 10 hours of video, 140
hours of audio playback, or one month on standby. The battery loses
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APPLE iPAD

capacity over time and is not designed to be user-replaceable. As in the


battery-replacement program for iPod and the original iPhone, Apple will
replace an iPad that does not hold an electrical charge with a refurbished
iPad .

2. g Storage and SIM

The iPad was released with three options for internal storage size: a 16, 32,
or 64 GB flash drive. All data is stored on the flash drive and there is no
option to expand storage. Apple sells a camera connection kit with an SD
card reader, but it can only be used to transfer photos and videos.

The side of the Wi-Fi + 3G model has a micro-SIM slot (not mini-SIM).
Unlike the iPhone, which is usually sold locked to specific carriers, the 3G
iPad is sold unlocked and can be used with any compatible GSM carrier.
Japan is the exception to this, where the iPad 3G is locked to Softbank in the
U.S., data network access via T-Mobile's network is limited to slower
EDGE cellular speeds because T-Mobile's 3G Network uses different
frequencies.

2. h Optional accessories
Apple offers several iPad accessories, including:
• iPad Keyboard Dock with hardware keyboard, 30-pin connector, and
audio jack
• iPad Case which can be used to stand the iPad in various positions

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APPLE iPAD

• iPad Dock with 30-pin connector and audio jack


• iPad Dock Connector to VGA Adapter for external monitor or
projector
• iPad Camera Connection Kit including a USB Type A connector
adapter and an SD card reader, for transferring photos and videos
• iPad 10W USB Power Adapter with 2 A output (10 W)

2. i Manufacture
The iPad is assembled by Foxconn, which also manufactures Apple's iPod,
iPhone and Mac Mini, in its largest plant in Shenzhen, China. Apple does
not disclose the makers of iPad components, but teardown reports and
analysis from industry insiders indicate that various parts and their suppliers
include:
• Apple A4 SoC Samsung
• NAND flash RAM chips: Toshiba for all models except the 64 GB
iPad, whose memory was made by Samsung
• Touch-screen chips: Broadcom
• Touch panels: Wintek, after TPK Touch Solutions was unable to
fulfill its orders, delaying the iPad's release from late March to early
April.
• Case: Catcher Technologies
• LCD drivers: Novatek Microelectronics
• Batteries: made in Taiwan by Simplo Technology, which makes 60%
of them, and Dynapack International Technology makes the other
40%.
• accelerometer: by STMicroelectronics

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APPLE iPAD

3. TECHNICAL
SPECIFICATONS
Model Wi-Fi Wi-Fi + 3G

Announcement January 27, 2010


date
Release date April 3, 2010 April 30, 2010
9.7 inches (25 cm) multitouch display at a resolution of
1024 × 768 pixels with LED backlighting and a
Display
fingerprint and scratch resistant coating.
Processor 1 GHz Apple A4 System on a chip
Storage Fixed capacity of 16, 32, or 64 GB
Wi-Fi (802.11a/b/g/n), Bluetooth 2.1+EDR
Wireless No wireless wide-area 3G cellular HSDPA, 2G
network interface cellular EDGE
Assisted GPS, Skyhook
Geolocation Skyhook Wireless
Wireless, cellular network
Environmental Accelerometer, ambient light sensor, magnetometer
sensors (for digital compass)
Operating system iOS 3.2.1
Built-in lithium-ion polymer battery; (10 hours video,
Battery
140 hours audio, 1 month standby)
Weight 680 g (1.5 lb) 730 g (1.6 lb)
Dimensions 242.8 × 189.7 × 13.4 mm (9.56 × 7.47 × 0.53 in)
Mechanical keys Home, sleep, screen rotation lock, volume.

4. SOFTWARE
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4. a Operating system / User interface

Figure 6: Touch Screen

Like the iPhone, with which it shares a development environment (iPhone


SDK, or software development kit, version 3.2 onwards), the iPad only runs
its own software, software downloaded from Apple's App Store, and
software written by developers who have paid for a developer's license on
registered devices. The iPad runs almost all third-party iPhone applications,
displaying them at iPhone size or enlarging them to fill the iPad's screen.
Developers may also create or modify apps to take advantage of the iPad's
features. Application developers use iPhone SDK for developing
applications for iPad.

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By now you should know that the iPad's interface is nearly identical in every
way to the iPhone or iPod touch UI. The reason for that is obvious: it's built
on the same operating system, a derivation of OS X for mobile devices. As
far as actual navigation on the device goes, it really is exactly like the
iPhone. In our opinion Apple has missed a huge opportunity to open up the
"desktop" space on the iPad and allow for micro-apps or widgets on these
screens. On the iPad there isn't really a single glanceable piece of
information you can get at beyond the time and WiFi status -- and using all
of that gorgeous screen real estate just to display a widely spaced grid of
icons is not only a waste, but just kind of looks silly. As per Apple’s
developers there are a few new components present in the iPad UI which
shows that Apple has put some effort into expanding the language of this
OS.

Besides those quirks we've come to know, love, and / or gripe about on the
iPhone, the company has augmented the existing user interface with a small
handful of tools.

4. b Digital rights management


The iPad's design imposes strict restrictions in its usage namely DRM
intended to lock purchased video content to Apple's platform, the
development model requiring a non-disclosure agreement and paid
subscription to develop for the iPad, and the centralized approval process for
apps as well as Apple's general control and lockdown of the platform itself,
and that such centralized control could stifle software innovation. Of

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APPLE iPAD

particular concern is the ability for Apple to remotely disable or delete apps,
media, or data on the iPad at will.

Digital rights advocates, including the Free Software Foundation, Electronic


Frontier Foundation, and computer engineer and activist Brewster Kahle,
have criticized the iPad for its digital rights restrictions. Paul Sweeting, an
analyst with GigaOM, is quoted by National Public Radio saying, "With the
iPad, you have the anti-Internet in your hands.

It offers [the major media companies] the opportunity to essentially re-create


the old business model, wherein they are pushing content to you on their
terms rather than you going out and finding content, or a search engine
discovering content for you." But Sweeting also thinks Apple's limitations
make its products feel like living in a safe neighborhood, saying, "Apple is
offering you a gated community where there's a guard at the gate, and there's
probably maid service, too." Laura Sydell, the article's author, concludes,
"As more consumers have fears about security on the Internet, viruses and
malware, they may be happy to opt for Apple's gated community.”

4. c Jail breaking
Like other iOS Devices, the iPad can be "jailbroken", allowing code that is
not authorized by Apple to run on the device. Once jailbroken, iPad users
are able to download many applications previously unavailable through the
App Store via unofficial installers such as Cydia, as well as illegally pirated
apps. Jailbreaking voids Apple's warranty on the device.

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APPLE iPAD

4. d Book and magazine content

Figure 7: Reading a book on the I pad

The iPad has an optional iBooks application that can be downloaded from
the App Store, which displays books and other ePub-format content
downloaded from the iBookstore. For the iPad launch on April 3, 2010, the
iBookstore is available only in the United States. Several major book
publishers including Penguin Books, HarperCollins, Simon & Schuster and
Macmillan have committed to publishing books for the iPad. In February
2010, Condé Nast Publications said they would sell iPad subscriptions for
their GQ, Vanity Fair and Wired magazines by June. In April 2010, The
New York Times announced it will begin publishing daily on the iPad.

4. e Censorship
Apple's App Store, which provides iPhone and iPad applications, imposes
censorship of content, which has become an issue for book publishers and
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magazines seeking to use the platform. The Guardian described the role of
Apple as analogous to that of the distributor WH Smith, a main distributor
which for many years imposed content restrictions on British publishers.

4. f Porn on the iPad


Due to the exclusion of porn from the App Store, YouPorn and others
changed their video format from Flash to H.264 and HTML5 specifically for
the iPad. In an e-mail exchange with Ryan Tate from Valleywag, Steve Jobs
claimed the iPad to offer "freedom from porn", leading to many upset
replies including Adbustings in Berlin by artist Johannes P. Osterhoff and in
San Francisco during WWDC10.

4. g Release
Apple began taking pre-orders for the iPad from U.S. customers on March
12, 2010. The only major change to the device between its announcement
and being available to pre-order was the addition of a rotation lock in place
of the mute button. The Wi-Fi version of the iPad went on sale in the United
States on April 3, 2010. The Wi-Fi + 3G version was released on April 30.

3G service in the United States is provided by AT&T and was initially sold
with two prepaid contract-free data plan options: one for unlimited data and

the other for 250 MB per month at half the price. On June 2, 2010, AT&T
announced that effective June 7 the unlimited plan would be replaced for
new customers with a 2 GB plan at slightly lower cost; existing customers

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would have the option to keep the unlimited plan. The plans are activated
on the iPad itself and can be canceled at any time.

The iPad was launched in Australia, Canada, France, Germany, Italy, Japan,
Spain, Switzerland and the United Kingdom on May 28. Online pre-orders
in those countries began on May 10. Apple plans to release iPad later in
Austria, Belgium, Hong Kong, Ireland, Luxembourg, Mexico, Netherlands,
New Zealand and Singapore on 23 July 2010. Israel briefly prohibited
importation of the iPad because of concerns that its Wi-Fi might interfere
with other devices.

The device was initially popular with 300,000 iPads being sold on their first
day of availability. By May 3, 2010 Apple had sold a million iPads, this was
in half the time it took Apple to sell the same number of original iPhonesBy
May 31, 2010 Apple had sold two million iPads and by June 22, 2010 they
had sold 3 million.

The South Korean Minister of Ministry of Culture and Tourism, Yu In-chon


was criticized for using an "unapproved" iPad on a public occasion, in
which it is illegal in South Korea to use an unapproved electronic device.

5. RECEPTION

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5. a Reaction to the announcement


Media reaction to the iPad announcement was mixed. Walt Mossberg wrote,
"It's about the software, stupid", meaning hardware features and build are
less important to the iPad's success than software and user interface, his first
impressions of which were largely positive. Mossberg also called the price
"modest" for a device of its capabilities, and praised the ten-hour battery
life. Others, including PC Advisor and The Sydney Morning Herald, wrote
that the iPad would also compete with proliferating netbooks, most of which
use Microsoft Windows.

Yair Reiner said the iPad will compete against e-book devices such as the
Barnes & Noble nook and the Amazon Kindle while offering 70 percent of
revenue to publishers, the same arrangement afforded developers on the
Apple App Store. Notably, a week before the iPad's expected release, the
Amazon Kindle store increased publishers' revenue share to 70 percent as
well.

Several days after the unveiling, Stephen Fry said people must use the iPad
to truly appreciate its purpose and quality and commented that common
criticisms of the device fall away after use. Fry noted the iPad's speed and
responsiveness, the intuitive interface and the richness and detail of the
display. Along with Steve Jobs' statements in the announcement members of
the media also said that it established a new class of devices between
smartphones and laptops.

5. b Reviews
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Reviews of the iPad have been generally favorable. Walt Mossberg of The
Wall Street Journal called it a "pretty close" laptop killer. David
Pogue of The New York Times wrote a "dual" review, one part for
technology-minded people, and the other part for non-technology-
minded people. In the former section, he notes that a laptop offers
more features for a cheaper price than the iPad. In his review for the
latter audience, however, he claims that if his readers like the concept
of the device and can understand what its intended uses are, and then
they will enjoy using the device. Ed Baig of USA Today bluntly
states that the iPad "is a winner". Andy Ihnatko of the Chicago Sun-
Times calls the iPad "one of the best computers ever". PC
Magazine's Tim Gideon wrote, "you have yourself a winner" that
"will undoubtedly be a driving force in shaping the emerging tablet
landscape." Michael Arrington of TechCrunch said, "the iPad beats
even my most optimistic expectations. This is a new category of
device. But it also will replace laptops for many people."

PC World criticized the iPad's slim file-sharing and printing abilities, and
Ars Technica said sharing files with a computer is "without a doubt one of
our least favorite parts of the iPad experience."

5. c Reaction to the international launch

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On May 28, 2010 the iPad was released in Australia, Canada, Japan as well
as several larger European countries. Media reaction to the launch was
mixed. The media noted the positive response from fans for the device with
thousands of people queued on the first day of sale in a number of these
countries. The media also praised the quantity of applications, as well as the
bookstore and other media applications. In contrast they criticized the iPad
for being a closed system and mentioned that the iPad faces competition
from Android based tablets. With regards to its books application The
Independent criticised the iPad for not being as readable in bright light as
paper. However they also praised the device for being able to store a large
number of different books.

5. d Omitted features
CNET and Gizmodo listed features that are missing from the iPad that they
believe customers expect, including a camera for video chat, Adobe Flash
support, a longer and narrower "widescreen" aspect ratio suitable for
watching widescreen movies, and the ability to multitask (run more than one
application at once), a USB port, HDMI output, and a more flexible wired-
data port than the iPod dock connector. According to Apple's iOS 4
unveiling and demonstration on April 8, 2010, as well as the Keynote
presentation available on their website, multitasking will be available to all

iPad users with a software update in the fall of 2010 The Seattle Post-
Intelligencer and Gizmodo noted that the iPad will officially support

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installing software only from the App Store. CNET also criticised the iPad
for its apparent lack of wireless sync which other portable devices such as
Microsoft's Zune have had for a number of years. The built-in iTunes app
should be able to download from the Internet as well.

CNN and Wired News defended Apple's omission of a number of features,


including support for Adobe Flash, noting that YouTube and Video have
switched to H.264 for video streaming. They also said that "[multitasking]
will not matter at all to the target user", as its absence is responsible for "a
large part of [the iPad's] ten-hour battery life." Multitasking will be added in
the next iPad software update. Of the aspect ratio: "16:9 ratio in [portrait
mode] would look oddly tall and skinny [4:3 is] a compromise, and a good
one." Of the lack of a USB port: "The iPad is meant to be an easy-to-use
appliance, not an all-purpose computer.

People have been divided over whether to consider the iPad a personal
computer. Forrester Research has argued that the iPad should be considered
a form of personal computer in spite of Apple's restrictions on creating and
editing files with the iPad. In contrast PC World have argued that the iPad
isn't a personal computer due to it omitting several key features including
multitasking and support for Adobe Flash.

5. e Product name
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Like the iPhone, the iPad shares its name with existing products. The most
publicized is the Fujitsu iPAD, a mobile multi-functional device sold to
retailers to help clerks verify prices, check inventory, and close sales. The
Japanese company Fujitsu introduced the iPAD in 2002, and the following
year applied for the trademark, but the firm found the mark was already
owned by Mag-Tek. Fujitsu's trademark application was listed as
"abandoned" in April 2009, and the ownership of the mark is unclear.
Fujitsu consulted attorneys over what, if any, action it might take. On March
17, 2010 the Fujitsu iPAD U.S. trademark was transferred to Apple.

In the first days after the iPad's announcement, some media and many online
commenters criticized the name "iPad", noting its similarity to "pad", the
common name for a sanitary napkin. Shortly after the launch announcement,
the hashtag "iTampon" became the number-two trending topic on the social
networking site Twitter.

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6. ADVANTAGES AND
DISADVANTAGES OF APPLE iPAD
6. a Advantages
It was impressive the expectation that Apple has lifted the world with its
new iPad. Furthermore, neither the iPhone was so often the day of
submission. Something perfect, helpful and necessary. It's like its creators
describe the iPad.

And being a bit subjective, undoubtedly it's the most beautiful electronic
device ever created so far. Its design, finish, materials used, the taste of
Apple in creating a product is undisputed, but like everything else, find a
face that subtracts a few points to this Tablet. The iPad combines each and
every one of the most common tasks in regard to digital entertainment. It
can play videos, photos, allows us to access and view changes in social
networks, read eBooks, throwing million applications, games, play music,
keep up to date our agenda, make notes, access to Google maps and many
more things that very few devices offer. And best of all is that the same taste

and style used in the product, apply it to each of these tasks.

6. b Disadvantages
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It is lightweight, compact and offers a unique work flow. Its 9.7 inches
screen is ideal for these tasks, although some aspects are not as interesting.
So we found some points that may create some reluctance on the consumer,
is that the lack of USB ports to connect external devices or a Web camera
that allows us to make video calls, have questioned the iPad.

Among the drawbacks that have created more excitement in the network,
find the iPad incompatibility with the Flash platform, which means that
accessing web pages with these elements, we find a physical vacuum in each
of the regions containing these elements.
And if there is to be objective, we refer also to the lack of a multitasking
environment, because being a leisure device and media player, not the
simple inability to play music while surfing the Internet, is worthy of having
account before considering purchasing the product.

7. APPLICATIONS
The iPad comes with several applications, including Safari, Mail, Photos,
Video, YouTube, iPod, iTunes, App Store, iBooks, Maps, Notes, Calendar,
Contacts, and Spotlight Search. Several are improved versions of
applications developed for the iPhone.

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The iPad syncs with iTunes on a Mac or Windows PC. Apple ported its
iWork suite from the Mac to the iPad, and sells pared down versions of
Pages, Numbers, and Keynote apps in the App Store Although the iPad is
not designed to replace a mobile phone, a user can use a wired headset or the
built-in speaker and microphone and place phone calls over Wi-Fi or 3G
using a VoIP application.

We're not going to go super deep into all of the bundled applications, but we
feel quite a few deserve special mention. There are brand new applications
that are hugely important to what the iPad is and does, and we wanted to
take a moment to give an overview and opinion on what we felt really stood
out.

7. a Mobile Safari

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Figure 8: Web browsing on the I pad


Apple promises that web browsing on the iPad will be, to quote Steve Jobs,
"The best browsing experience you've ever had." Let's just go over that one
more time -- Steve Jobs says that the browsing experience will be the best
you've ever had. The browsing experience on the iPad is amazing. It is
smooth, fast, and fluid. The screen displays beautifully in landscape or
portrait, the scrolling is buttery, touch response is out of this world, and you
can easily pinch-to-zoom all over the place with nary a hiccup. The finger-
based navigation really is kind of spectacular, and it makes browsing
weirdly like rediscovering an old friend.

Other additions to the app like a proper bookmarks bar, use of toolbar drop
downs, and an improved tab grid make it a pleasure to use. Currently, there
is a web standard called Flash, developed by a company named Adobe,

which allows for the easy insertion of rich media into webpages. That's
everything from streaming video and audio files, online gaming, to entire

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websites made using its broad and deep development tools. The iPad
browser doesn't support Flash, and won't support Flash, perhaps ever. Apple
has not only turned away from what is the industry standard for rich media
in web pages, but it instead is pushing a newer standard called HTML5.
Apple has been very successful thus far in moving its agenda forward and
bringing websites into the fold of HTML5, but we're talking maybe, say, one
percent of websites on the internet. Probably way less.

An end user means that when you visit a site like Hulu, HBO, NBC, Lala
(which ironically, Apple just purchased), Engadget, Gizmodo, or many,
many others, you will have a broken experience. That means there will be
certain elements of these sites (in the case of HBO, the entire site itself) that
simply won't work. Now, we're geeks. We get it. We know what's going on
when a site shows the broken plugin icon, or says we need Flash. But to the
wide world of "everyone" that Apple wants to sell this product to, this will
result in a confusing and frustrating experience... a broken experience. It's
important to understand that a lot of users will see the lack of Flash as a
drawback, even if Apple doesn't like the standard, and even if Safari on the
iPad is a brilliant experience (which it frankly is).

To say Apple is about to put a major dent in Kindle world is an


understatement. The iBooks app is one of the most beautiful and thoughtful
uses of the iPad screen real estate on the device. It would be easy to rattle
off a thousand words alone on how good of an e-book experience this is, but

we'll try to keep it brief considering how much there is to say about the iPad.

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APPLE iPAD

Simply put, it's a great e-reader with enough options to please even the most
strident critic. The layout is quite simple; along the top of the page in
portrait mode you have a button to flip to your library, a chapter button,
brightness control, font size and face options, and a search drop down.

Within the book you can long press to bring up copy / paste, dictionary (a
beautiful implementation which pops up right over your content), bookmark
(another perfect implementation), or search options. Besides the incredibly
sexy page turning animations the entire package is just so airtight. It's the
first e-book reading experience we've seen that seems to truly understand the

visceral, sensual enjoyment of holding an actual volume in your hand.

7. b Calendar / Contacts

Figure 9 Calendar on the I pad

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APPLE iPAD

The calendar and contacts apps on the device aren't exactly groundbreaking,
but they are far more usable and information heavy on the iPad. Both utilize
-- at different intervals -- split screen, book-like displays. The calendar app
actually gives you a proper full month view and lets you interact with your
schedule much like the iCal application for OS X does.

7. c iTunes / iBookstore / App Store

Figure 10:- iTunes on the I pad

All three of these money-shredding stores on the iPad hew much more
closely to the desktop version of iTunes, which is a really good thing.
Finding, previewing, and buying titles is super simple due to the vast
amount of data you get in a single view, and the modals which Apple uses to
perfect effect here to pop over info about the content as you're checking it
out.

The iBookstore is a perfect companion to the reader, but we did find the

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current selection lacking (very little Philip K. Dick and George R.R. Martin
-- for shame!). Downloading was clear and simple, and there are free
samples (as well as lots of free titles) to pick up if you just want to test the
waters. It's obvious that publishers who aren't yet involved with Apple will
see the light on this -- if the company is half as successful at pushing books
as it has been at pushing music, this is indeed a game changer. We're not
saying there's no room for improvement, because there is plenty (such as a
clearer and more coherent periodicals strategy). Still, this is a tried and
tested model for the company, and the iPad versions deliver (well, the
iBookstore delivers for the first time ever).

7. d iPhone apps on the iPad


The iPad can run almost all 150,000 of the iPhone and iPod touch apps you
know and love (not every one is compatible, but the vast majority). It does
this in two modes, the first is a scaled down version in the middle of your
giant screen, while the other is pixel doubled iteration. Both of these leave
something to be desired, and we can't say that anything besides gaming
really ends up looking okay. It's nice that Apple has included the
functionality, but keep in mind that you are locked into what is essentially
an iPhone simulator, complete with an iPhone keyboard (scaled up if you're
using the pixel doubling, which doesn't look that great). It's tremendous
because you have access to applications you may need to use, but it's not
something you're probably going to spend a lot of time with.

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7. e The i Work suite

Figure 11:- i Work suite

If you doubt the claim that the iPad can be a viable tool for creating content
-- even stuffy businessman content -- then these apps should seriously make
you clam up. They are superb, surprisingly useful, amazingly robust
applications. We don't necessarily agree with Apple's saving scheme but you
can't knock the core functionality of these apps. It's clear that at some point
Apple is going to have to open up some kind of shared file repository on
these devices to make them truly effective tools. But the combo of Numbers,
Keynote, and Pages show that getting work done on these devices is not
only possible, but actually kind of good in the right hands.

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APPLE iPAD

8. CONCLUSION

The Apple iPad makes a great second computer. Pair it with a high-powered
desktop and you'll have a setup that gives you what you need: both power
and portability. You can have a desktop in your home office with a huge
screen and no real constraints for heavy lifting -gaming, video encoding,
that sort of thing -- and an iPad for thing like Facebook and email when
you're in the living room. Plus it won't get too hot to hold in your lap, and
you won't have to keep it plugged in.

The iPad is as a computing revolution. The iPad evolve the personal


computer in a significant way. Apple has put on some aspects of this device,
what it says to the market is significant. The iPad is powerful, elegant, and
largely unlike any computer you've ever used.

It is also a good solution for someone who does a bit of traveling, either for
pleasure or work. This would be a great computer to take on vacation; you
can keep up with your friends and maybe look in at the office, or keep
yourself entertained on rainy days with a movie or two. And with its small
size and light weight it won't double the size of your suitcase.
The iPad not a good option for someone who only wants to own one
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computer. It just doesn't do quite enough. On the other side of the coin, it's
too big to replace your iPod.

9. REFERENCE

http://en.wikipedia.org./wki/pad2

www.apple.com/ipad/features3

www.engadget.com

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