SAADIA DANISH

Apartment 408, Building 21, Discovery Gardens, Dubai, UAE +971-552022795

nasir.saadia@gmail.com

OBJECTIVE
To work with a reputable organization where I can grow and can contribute effectively to its
purpose as a dedicated and recognized employee, both as a diligent individual as well as a
loyal team member

EXPERIENCE SUMMARY
• Sep 2007 - to date Independent Internet Marketing Consultant/Strategist
• Sep 2005 - Dec 2010 Head, Computer Science Department, Kinnaird College for
Women, Lahore, Pakistan
• April 2007-Nov 2009 Digital Media Business Developer, Bramerz(Pvt.)Ltd.
• Mar 2008 - Sep 2009 Web Consultant, Light Strom (Pvt.) Ltd, Lahore, Pakistan
• Sep 2008 - Jun 2009 Adjunct Faculty, University of the Punjab (PUCIT), Lahore,
Pakistan
• Jul 2004 - Jun 2005 Lecturer, Defence Degree College for Women, Lahore,
Pakistan

KEY SKILLS
• Research
• Analysis
• Internet Marketing Strategy Formulation (SEO, SEM,PPC, Social Media marketing and
advertising)
• Social Media Publishing
• Mentoring/Training/Coaching/Teaching
• Excellent verbal and written communication skills (English, Urdu, Punjabi)
• Internet Communication

TECHNICAL SKILLS
Skill Years of
Experience
Website 2+ years
Development(HTML/CSS/Javascript)
Programming in C/ C++/VB 2+ years
Technical Content Writer 5+ years
Speaker, Presenter, Data Analyst 5+ years
Project Planning Tools(MS Project) 3+ years
Graphics Tools(Adobe Photoshop, Corel 3+ years
Draw)
Design Tools (MS Visio, Rational Rose) 3+ years

EDUCATION
2010 M.Phil. Computer Sciences Punjab University College of Information
Technology, Pakistan
2004 M.Sc. Computer Sciences Punjab University College of Information
Technology, Pakistan

DETAILED WORK EXPEREINCE

Sep ‘07 to date Independent Internet Marketing Consultant/Strategist
• Writing technical documents such as organizational portfolios, training documents,
website content
 • Providing consultancy on Social Media Marketing Campaigns, Optimizing Websites for
Search Engines
• Analyzing requirements and writing business cases for social media applications
• Designed and developed campaigns for Nestle-Pakistan, Corvit Technologies and
Levis-Pakistan

Sep ‘05 – Dec’10 Head of Computer Science Department, Kinnaird College for
Women, Lahore, Pakistan
• Managing the departmental affairs such as curriculum development, hiring faculty
members, arranging internships for students and solving their problems
• Supervising final year research projects
• Member of the Teachers’ Evaluation Committee
• Responsible for reviewing the implementation feasibility of different IT projects
• Involved in requirements engineering process and in liaison with different software
houses on behalf of the institution
• Conducted the courses “Theory of Automata, Introduction to Programming(C/C+
+/Visual Basic),“Operating Systems (Hands on Unix/Linux), Information Systems,
Introduction to Information Technology”

April 2007-Nov 2009 Digital Media Business Developer, Bramerz (Pvt.)Ltd.

• Managing Digital Campaigns for Facebook and Twitter.
• Writing Business Cases for Social Media Applications and games
• Managing CPC/CPM campaigns
• Client liaison for social media campaign requirements

March ‘08 – Sep’09 Web Consultant for Light Storm Productions (Pvt.) Ltd., Lahore,
Pakistan
Light Storm Productions had a project titled as “Behavior change in Communication strategy
for Directorate of Staff development (DSD)” This project was in collaboration with UNICEF and
DSD
• Consultancy for developing and maintaining their website
(HTML/CSS/JavaScript/Website Designing /Editing)

Sep ‘08 – June ’09 Adjunct Faculty, CS Department, Punjab University College of
Information Technology, Lahore, Pakistan
• Conducted the courses “Management Information Systems, Introduction to
Computing(Visual Basic)”

Aug ’06 I. T. Trainer at Cathedral School System, Lahore, Pakistan

• Conducted a one day teacher’s training workshop on “Computer assisted Teaching
Methodologies”

July ‘04- June ’05 Lecturer-CS Department, Defence Degree College, DHA, Lahore,
Pakistan
• Conducted the courses “Theory of Automata”,” Introduction to Computers” and “Web
Engineering(HTML/ Java script/ Java)”

Jan ‘04- May ’04 Adjunct Faculty, Kinnaird College for Women, Lahore, Pakistan
• Conducted the course “Software Project Management. “

Nov ‘03- Feb ‘04 Internee, NexGen Technologies, Lahore, Pakistan

Merit Based internship awarded by Pakistan Software Export Board (PSEB)
• Assisted the Project Manager in requirements’ engineering for different application
• Developed an application in Visual Basic.NET and SQL

March ’04 I.T. Trainer, Kohinoor Weaving Mills (Pvt.) Ltd, Lahore, Pakistan
• Conducted 15 days I.T. Literacy training guiding the employees on the usage of MS
Word, Excel and PowerPoint
 • Introduced them to basic internet applications and searching techniques useful for
carrying out their routine tasks

Sep ‘03-Jan ’04 Teaching Assistant (Communication Skills), Punjab University

College of Information Technology, Lahore,Pakistan
• Supervising students and guiding them through their projects and assignments
• Checking the course assignments and quizzes

COURSES/CONFERENCES ATTENDED
• One day training and workshop on “Video Conferencing Techniques” organized by
Karachi University
• Seminar on “World Usability Day” organized by the University of Management and
Technology
• Seminar on “Software Engineering Techniques employed for Google products”
conducted by Omar Saif, Senior Software Engineer, Google America
• Seminar on “Internet Marketing by Google” conducted by Badar Khusnood, Country
Consultant, Google Pakistan
• Participated in a four days workshop on statistical methods used for research analysis
• Participated in a four days workshop held by Contech International Health
Consultants and PAIMAN on Implementation of Health Management Information
Systems and Work plan in Pakistan
• Participated in a seven days workshop on how to write a research paper at Kinnaird
College
• Seminar on Promoting Global Cyber security by Pakistan Telecommunication
Authority (PTA)
• Seminar on “How to write project proposal and an effective resume”, conducted at
Punjab University
• Lecture by Dr. Shehryar and Dr.Amber Waris On Obsessive Compulsive Disorder
• Seminar regarding the Child abuse and its effects on the child’s mental and
emotional state at Special Education and Training Center for Children
REFERENCES
Available upon request