Professional Documents
Culture Documents
(a) Product
(b) Price
(c) Place
(d) Promotion
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Synopsis on MBA 2nd Year Project Work 2011
4) Type of Questionnaire:
Structured and Non-Disguised
Questionnaire.
5) Type of Questions:
Questionnaire will have Close-
ended questions (i.e. Multiple
Choice and Dichotomous).
6) Scaling Technique:
Comparative Scaling, Likert
Scaling.
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Synopsis on MBA 2nd Year Project Work 2011
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Synopsis on MBA 2nd Year Project Work 2011
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