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PANORAMA

ARCHITECTURE

By JUSTIN HOFFMAN

Professor
Stephen Travis Pope
and
Amichi Amar

MAT 201C
surroundings contradicted those
ABSTRACT of paintings, and lighting
conditions usually failed to match
"Nothing is more precious than as well. To achieve a perfect
the view of a landscape that is illusion, new techniques of
open on every side. " -Louis- painting were required, but above
Antoine de Bougainville (France, all a new environment in which
1972-1811) paintings could be displayed.
The painting had to surround
observers and envelop them
The intersection of mankind and completely, so as to exclude any
machine lies in the inherent glimpse of their whereabouts. An
nature of the display surface for entire pictorial environment was
televisions, computers, cell created for visitors to pass
phones, ect. This exponential through." [20]
relationship is feverishly pursued
with quantifiable results of New interests and activities from
connectivity, music, information, viewers have increased the
and visual display. With the demands on production and
reliance on surface display for construction of said
information expression, arrives a environments. Such demands
vanity where the user/consumer include a heightened stress on
has demanding desires: contrast the communities of hardware
ratio, luminance, gamut, speed, development, software
resolution, and size. [18] Surface development, and budgetary
display vanity stems from a constraints. This investigation
relationship for the pursues a catalog of popular
user/consumer to immerse within contemporary display
their information, interact with technologies in the form of
their information, or be their hardware, progressive additions
information. to the field of surface design, and
the relevance of the expressed
"The basic aim of a panorama technologies for contemporary
was to reproduce the real world panoramas.
so skillfully that spectators could
believe what they were seeing
was genuine. Although the
techniques of trompe l'oeil SOFTWARE
painting had been known for
centuries, they were never The progress for software
sufficient to create a total illusion presenting visuals has evolved
of reality. An observer's gaze beyond the pictorial illusion of
could always move beyond the painting panoramas, consumers
frame, where the actual desire the immersion into
panoramic environments. Vacuum Fluorescent Display. [17}
Audiences aim to augment their
reality, interact, and react for This analysis will focus on the
potentially greater understanding hardware technologies of Digital
of new, old, and artificial Projectors, Liquid Crystal
surroundings. Displays, LED displays, and
Pass-through display systems.
Audience interaction and The progressive desires stressed
participation is a key asset to the on surface display create a cadre
experience in the video game of production issues related to the
industry, a commercial physical structure such as image
entertainment juggernaut that quality, presentation flexibility,
currently eclipses the previous and cost. Based on data
centuries leader in entertainment gathered as of June 2009, the
revenues, the movie industry. following hardware technologies
Interactive technologies and represent the previous standards,
augmented reality have made current standards, and likely
tremendous strides in these successors in the area of
commercial gaming areas with panorama surface display.
interactive devices such as
Nintendo's Wii remote, Viacomʼs CATHODE RAY TUBE
Rock Band interactive musical DISPLAYS
controllers, and the current
release of the NATAL by The Cathode Ray Tube “has
Microsoft. evolved from the triode structure
of the Braun tube, which was the
first scanning version of the
HARDWARE device in the late 1890ʼs.” [18]
The Cathode Ray Tube, a light-
In the area of hardware emitting display, has been a
development within the last highly successful commercial
decade, technologists have product, and provided a low price
competed within the industry of point for designers of panoramas
surface display with the creation based on lowered cost attributed
of: Cathode Ray Tube, to mass production in the global
Cholesteric Liquid Crystal, Digital economy.
Light Processing,
Electroluminescent, Field Cathode Ray Tube Displays,
Emission Display, Laser TV, abbreviated CRT, “is a vacuum
Light-Emitting Diode, Liquid tube containing an electron gun
Crystal on Silicon, Organic Light- (a source of electrons) and a
Emitting Diode, Plasma Display fluorescent screen, with internal
Panel, Surface-Conduction or external means to accelerate
Electron-emitter Display, and and deflect the electron beam,
used to create images in the form German manufacturer Loewe
of light emitted from the ceased production of CRT
fluorescent screen. The image TVs.”[4] These trends lowered
may represent electrical manufacturer confidence and
waveforms (oscilloscope), increased enthusiasm for thinner
pictures (television, computer housing for the viewing device
monitor), radar targets and and flexibility desired in
others.” [4] residential and commercial
environments.
“The CRT is able to use relatively
simple architecture and control
electronics to display high-
performance video and data in a
low-cost and highly
manufacturable component.” [18]
Ironically the simple architecture
and voluminous size that made
the CRT an easily manufactured
and distributed product also
began to create industry
trepidation because the breadth
of distribution expenses accrued
from the magnitude of shipping
weight. [4]

Cathode Ray Tube Displays lack


flexibility because a rigid screen LIQUID CRYSTAL DISPLAYS of
and housing volume needed to LCDs
host the vacuum tube. “Various
attempts to squeeze the Liquid Crystal Displays or LCDs
traditional 3-D CRT into two are pervasive amongst computer
dimensions or at least reduce the monitors and thread through a
depth substantially have been vast array of digital devices in the
unsuccessful to date.” [18] home and office. James
Fergason and the International
This inflexibility based on mere Liquid Crystal Company
physical stature has led to the produced a LCD watch, igniting a
decrease of demand for burgeoning race of manufacturers
commercial innovation and with intense focus to overcome
corporate backing with Cathode the obstacle of contrast to
Ray Tube Displays. “In 2005 addressable rows. [2]
Sony announced that they would
stop the production of CRT The architecture of an LCD
computer displays. Similiarly, display incorporates a liquid
crystal solution between two The regional light source (108)
sheets of polarizing material. includes a substrate (100) and a
Electricity excites the solution and light-emitting structure (101). The
herds the crystals to form substrate 100 includes a
patterns. Each crystals opaque transparent material such as
or transparent consistency form glass, while the light-emitting
displayed numbers and text. [2] structure 101 includes an organic
light emitting diode, for example.
“The liquid crystal display panel
has a plurality of pixels, and each The light-emitting structure 101 is
of the pixels has a plurality of disposed on one side of the
corresponding color blocks. The substrate 100 to face the liquid
regional light source is directly crystal display panel 110. The
incident on the liquid crystal light-emitting structure101is
display panel, such that the light disposed on one side of the
generated thereby is impinging substrate 100 to face the liquid
on a reflection layer of the liquid crystal display panel 110.
crystal display panel to cause
reflection. The allocation of the The light-emitting structure 101
regional light source includes includes a cathode 102, a
scattered dots distributed over luminescent layer 104 and an
the color blocks corresponding to anode 106. The luminescent
the liquid crystal display panel. layer 104 is sandwiched between
Alternately, the regional light the cathode 102 and the anode
source is allocated at an edge of 106. The material for forming the
each of the color blocks, or with cathode 102 includes metal with
an arrangement allowing the light good conductivity such as silver
to be incident uniformly.” [22] and aluminum. The luminescent
layer 104 is made of luminescent
organic material. The anode
includes a transparent conductive
material such as indium oxide
(ITO).” [22]

[2]

As seen in this image “ In this


embodiment, the regional light
source 108 is located on the [19]
liquid crystal display panel (110)
to directly radiate a light thereon. Liquid Crystal Display
researchers overcame the
limitations of operating life,
contrast ratio, high power
consumption and viewing angle
limitations.

With these progresses, the LCD


replaced CRTs as the popular
surface solution for electronic
instruments. “However, despite
its impressive performance, the
conventional color transmissive
LCD architecture employs a
convoluted electro optical This gas-discharge display
path…This complexity has demonstrates an image when a
stimulated the search for a more sealed glass envelope is placed
intuitively simple approach to in contact to a high-voltage
making flat panel displays.”[18] electric field that creates the
ionization of the gas, better
known as plasma. The glass is a
PLASMA DISPLAY hermetically sealed envelope with
TECHNOLOGY or PDPs an inert gas mixture: helium,
neon, argon, and xenon.[18]
“In 1964, researchers at the
University of Illinois developed
the first ac-driven memory display
that they called the ʻplasma
display panelʼ. As an emissive
display technology, PDPs
possess many of the advantages
of the CRT, such as wide viewing
angle and excellent color.

Furthermore, PDPs are true flat


panels, so they do not suffer from
[22]
the bulkiness of projection or
CRT systems.” [18]
While LCDs occupy the majority
of the market for general and
personal electronics, Plasma
displays have provided visual
performance similar to their
predecessor the CRT.

LCDʼs and Plasma screens


provide the advantage of a
relatively low cost and high
performance display. Although
they are a great viewing resource
on the personal usage level,
LCDʼs and Plasmas may be a
rigid and inconvenient alternative
when scaling to the size of a
Panorama level. Currently Video
Projectors otherwise known as
Digital Projectors provide a lower
cost and flexible solution for
[10]
larger scale demonstrations.
The digital projector offers many
advantages over the Cathode
DIGITAL PROJECTOR OR
Ray Tube Displays, LCDs, and
VIDEO PROJECTOR
Plasma Screen Televisions.
Projectors offer flexibility with
The Digital Projector “ takes a
screen size and small housing
video signal and projects the
stature. Current expense of
corresponding image on a
projectors is very competitive
projection screen using a lens
when assigning a ratio for cost to
system. All video projectors use a
surface area. A projectorʼs beam,
very bright light to project the
while consistent in the form of the
image, and most modern ones
signal that emanates from the
can correct any curves,
housing, has the ability to grow
blurriness, and other
and keystone based on distance
inconsistencies through manual
that the device is placed from the
settings. Projectors are widely
desired viewing surface.
used in many schools and other
educational settings, connected
The varied location of a housing
to an interactive white board to
of the digital projector to the
interactively teach pupils. “[28]
viewing area creates a variable
image size and dimension.
Overall surface display is
decreased when the projector
housing is physically close in
proximity to the viewing area.
Viewing surface increases as the
distance increases in relationship
with the housing and projected
surface location.

An attribute for tailoring this


process to the desired beam of a digital projector can
surroundings is the keystone create awkward looking surface
effect. The keystone effect “is displays that distract the viewer
caused by attempting to project from the underlying content.
an image onto a surface at an
angle, as with a projector not Adjustment of the keystone
quite centered onto the screen it correction, while helpful in
is projecting on. It is a distortion achieving improved appearance,
of the image dimensions, making often provides results that are not
it look like a trapezoid, the shape optimal for professional display.
of an architectural keystone; As the directions state: to receive
hence the name of the feature. In optimal results the projector is
the typical case of a projector best housed in a position facing
sitting on a table, and looking the center of the screen. In order
upwards to the screen, the image to maintain an unobstructed
is larger at the top than on the surface, the projector cannot be
bottom. Some areas of the displayed at eye level height
screen may not be focused amongst the viewing audience.
correctly as the projector lens is
focused at the average distance The beam in this position will be
only.” [28] truncated by individuals
obstructing the content.
Keystone modification is an
attribute that varies amongst
projectors. Variable appearance
results demonstrate an issue with
projection, and “the problem
arises from screen projectors that
donʼt have the depth of focus
necessary to keep all lines (from
top to bottom) focused at the
[22]
same time. The problem can be
solved by: Move the projector to
In order to accommodate a
the center of the screen, if this
panorama viewing audience, the
does not interrupt vision; Tilt the
edifice of the panorama needs
screen in a small angle; Use
customization based on the
some type of software on the
specific dimensions: multiple
projector (or computer controlling
projectors beam, distance
the projector).” [28]
between the projector and
viewing area, raised floor to
This method of image correction,
project from underneath an
while helpful, demonstrates an
audience, mounted housing
underlying disadvantage to digital
above an audience, or additional
projection environments. The
distance in the rear of the
panorama walls for rear avenue for raising and advancing
projection display. This is a luxury the flexibility of surface display
for panorama environment devices.
builders, and promotes many
considerations for individuals The most common variants of
attempting to create a panorama progressive LED technologies are
environment. the field-emission related
technology or SED LED (surface-
conduction electron-emitter
display) and polymer related
LED DISPLAYS OLEDs (Organic Light Emitting
Diodes). While the Field-
An LED or light emitting diode Emission SED is intriguing based
display is a resource well known on display capabilities similar to a
in the vernacular of cost effective CRT television, they have lost
purposing of contemporary significant confidence from the
lighting. Progress with the LED investment community.
technological components of
LEDʼs has elevated its stature in The majority of attention in the
the debate of contemporary LED community is dedicated to
surface displays for motion Organic Light Emitting Diodes
content. Currently there are two “regarded by many as the next
forms of LEDs, discrete LEDs generation of lighting and display
and surface mounted device technology, but it is the display
panels. market which tends to get more
publicity. OLEDs are capable of
Surface mount device panels high resolution pixel patterning,
represent a paradigm similar to producing high contrast displays
the LCD panel where there is a of good color gamut, extremely
thin layer of silicon backing in the wide viewing angle and low
rear of the component. Surface power consumption. Their rapid
mounted LEDs currently provide response – atleast a thousand
better reliability for picture and times faster than liquid crystal
video content amongst LEDs. displays (LCDs) – is a major
factor in their likely replacement
Discrete are the more desirable of LCDs in applications such as
variation of Light Emitting Diodes television and cell phones.”[13]
for investors peering into the
future. Discrete LEDs are
capable of illuminating
individually without dependency POLYMER-LED, ORGANIC
to arrays of LEDs or a surface ELECTRO LUMINESCENCE
mounting. This autonomous (OEL), OR ORGANIC LED
nature of the LED opens the
“Organic and polymer light a superior viewing angle.
emitting diodes (LEDs) have Second, P-OLEDs used in high-
been investigated for a number of resolution RGB displays are now
years for possible use in demonstrating impressive
backlighting and display display performance including
high brightness capabilities (>
applications. Recent advances in
10,000 Cd/m2), long operating
both small molecule and polymer
lifetime (>1,000,000 hours at
based LED technology have led 100 Cd/m2 for some colors),
to dramatic increases in device wide color gamut (RBG), low DC
lifetime, which have paved the voltage operation, video-
way for their commercialization. enabling switching speeds, and
Attention has also been paid to power efficiency on par with
addressing issues of high inorganic lighting technologies.“
information content display based [24]
on such LEDs.” (Organic Smart
Pixels, Dodabalapur).

OLED technology is
advantageous based on the
aspect that there is no backlight
needed for the image to function
and “simple printing process”.[16]
The lack of backlight creates
avenues where the product may
be flexible, transparent, and mold [21] 
to desired parameters.  
“You can never be too thin and you never 
can be too light, and the technology that 
we are looking at give you a very 
lightweight display.  A very bright display, 
but also gives you a thin display that 
should cost less to manufacture because 
this technology is much less complicated 
than existing LCD technology or plasma 
technology.” [23] 
[21]
While long developed as a
“LEP materials offer several key protypical display surface, the
advantages. LEP materials are OLED has been utilized in cell
themselves light-emitting and phones, PDAs and digital
thus do not require a costly cameras since 2004 from Kodak
backlight or suffer from LCD and Sony. In October 2007,
filter losses. This aspect alone Sony launched the XEL-1, an 11-
means they require less power, inch OLED Digital TV with an
are thin, light-weight and offer
contrast ratio of 100,000,000:1.
Amazon lists this product at a
price of $2,500 with a 36”
expected in 2011.[26]

PASS THROUGH DISPLAYS

[6]
Displays that have appropriated
immaterial properties have been The fog screen “harvests
documented and viewed since humidity in the air by condensing
the Ornamental Fountain of the it into water, which is then broken
19th Century. While performing into fog…The basic principle is
water displays are more recently the use of a large non-turbulent
recognized from Water Dome, airflow to protect a flow of, for
Aquatique Show, and Disney example dry fog particles inside it
Fantasmic. [6] from turbulence. The outer
airflow may get slightly turbulent,
but the inner fog layer remains
thin and crisp, enabling high-
quality projections and the walk-
through possibility. Ordinary tap
water is broken into fine fog
droplets and trapped inside this
non-turbulent airflow. Even
though the fog is made of water,
it appears dry to the touch, just
[6]
like air.” [6]
Fog Screen

“FogScreen is just that, a 2D


projection screen, but not a
common opaque screen like
hundreds of others in the market,
rather an immaterial screen. The
word immaterial in relation to [6]
display systems refers to those
that create that sense of imagery Results of the fog screen are
floating in mid-air, usually created most vivid when the air flow of the
using water, smoke or fog.”[9] fog are less turbulent (tightly
passed and quickly emitted by
the device). Such attributes are
being enlisted by the around $19,000.[24] Additional
Heliodisplay. expenses can be attributed to the
space needed to house the
Helio-Display device (capabilities to supply
water to the fog screen, custom
The Heliodisplay utilizes similar construction for mounting the
technology to the Fog display in housing, lighting). Secondary
respect to the production of a dry considerations to the fog screen
to the touch water particle for are: imperfect fidelity, sound
viewable purposes. The distortion from housing of the
Heliodisplay presents an image projector and fog emitting device,
with less fidelity because of a segmented and variable visual
compact surface area for viewing content, large overhead device to
(28 inches and 30 inches). [9] house fog emitter, and affected
by wind and bright lights.
For panorama architecture and
for presentation elegance, the CONCLUSION
Helio-display provides a more
advantageous directional Based on the information
emittance of the water particles provided and researched, the
and housing location. The Organic LED Displays offer the
housing of the Heliodisplay is most possibility for future
floor bound and water particles panorama displays. As the
rise rather than descend. For display technology creates a
future panorama displays this manufacturing infrastructure,
provides an opportunity to create similar to LCDs and CRTs, the
a screen emitter that is economic and exhibition
embedded in the floor, leaving possibilities will gain a larger
the housing out of the audience.
consciousness of the viewer.
Pass-through displays, while
While presenting attributes providing significant promise with
unique to the display category, a possibility for floor embedded
the Fog screen and Helio-display housing and walk through
provide numerous complications screens, lack many of the more
for creating panorama significant attributes needed in
environments. Initial expense the vanity of screen presentation:
from the purchase of multiple fog gamut, resolution, and overall
screens or a singular modification fidelity. The expense of entry and
in the form of panorama the issues outlined above should
environment greatly eclipses provide caution to individuals
current projector and surface looking to create a panorama with
expenses. Currently pricing for the Pass-through displays
an individual Helio-display is currently manufactured.
Projectors are the current choice
for overall relevance in the
consumer marketplace, flexible
image placement, and quality of
image. If care is taken in the
construction and choices for the
environment, projectors can
provide a very good solution for
the creation of a panorama
environment.

Lastly, one must truly consider


the content of the image they will
be displaying in a panorama
environment. With the
knowledge gained from
understanding the different
displays, different presentation
styles may benefit the overall
appearance of the panorama
being displayed.

AKNOWLEDGEMENTS

I appreciate all the help and


assistance that I received in
researching this topic, some of
the information, technical
specifications, and locations to
unlock further details were
definitely obfuscated, needing the
expertise and direction of the
following organizations and
individuals: Steven Travis-Pope,
Markos Novak, Marc Sims,
Tobias Holler and the individuals
of the Fog Lab, Amichi Amar, Jo-
Anne Kuchera Morin, George
LeGrady, and the online
community.
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