Professional Documents
Culture Documents
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A PROJECT REPORT
Submitted to the
of
February, 2010
ii
BONAFIDE CERTIFICATE
Signature of Project-in-charge
Name :
Designation :
iii
Date :
*Note: 1. This Annexure shall be attached to the Project Report to be sent to the
Director, Centre for Distance Education, Anna University, Chennai 600 025.
2. A Xerox copy of the signed certificate shall be attached to the project copy
retained at the Study centre library.
iv
ABSTRACT
ACKNOWLEDGEMENT
I thank all my well-wishers for their constant support and encouragement and
cheer all along in achieving my goal.
My gratitude and regards are due to my dear family and friends for their
boundless love and moral support and encouragement, which formed the inspiration
in this endeavors.
CONTENTS
Chapter1 - Introduction
Executive summary 1
Rationale 2
Objectives 3
Chapter 3 - Methodology
Scope of the study 20
Target population 20
Research design 20
Data collection 21
Questionnaire design 21
Sampling 23
Procedure for data collection 23
Chapter 6 – Conclusions
Conclusions 49
Limitations 50
Appendix
Questionnaire 51
Bibliography 55
1
CHAPTER 1
Each investment alternative has its own strengths and weaknesses. Some
options seek to achieve superior returns (like equity), but with corresponding higher
risk. Other provide safety (like PPF) but at the expense of liquidity and growth.
Other options such as FDs offer safety and liquidity, but at the cost of return. Mutual
funds seek to combine the advantages of investing in arch of these alternatives while
dispensing with the shortcomings.
one of the best options for investors to choose from. It must be realized that the
performance of different funds varies time to time. Evaluation of a fund performance
is meaningful when a fund has access to an array of investment products in market.
An investor can choose from a variety of funds to suit his risk tolerance, investment
horizon and objective. Direct investment in equity offers capital growth but at high
risk and without the benefit of diversification by professional management offered by
mutual funds.
1.2 RATIONALE
India presents a vast potential for investment and is actively encouraging the
players especially entrance of foreign players into the market. India is also one of the
few markets in the world which offers high prospects for growth and earning
potential in all areas of business.
In the current market scenario where there is more expenditure than one’s
salary, inflation touching its high and fixed deposits going down day by day, thus
net rate of return on the investments being below the inflation rate. To meet these
growing requirements, the investors need to invest his disposable income to reap
short as well as long term benefits. Those who do make diverse investments are able
to squeeze maximum benefits.
1.3 OBJECTIVES:
Savings form an important part of the economy of any nation. With the savings
invested in various options available to the people, the money acts as the driver for
growth of the country. Indian financial scene too presents a plethora of avenues to
the investors. Though certainly not the best or deepest of markets in the world, it has
reasonable options for an ordinary man to invest his savings. Banks are considered
as the safest of all options, banks have been the roots of the financial systems in
India. Promoted as the means to social development, banks in India have indeed
played an important role in the rural upliftment. For an ordinary person though, they
have acted as the safest investment avenue wherein a person deposits money and
earns interest on it. The two main modes of investment in banks, savings accounts
and fixed deposits have been effectively used by one and all.
taken care of. Though certainly not the most efficient systems in terms of service
standards and liquidity, these have still managed to attract the attention of small,
retail investors. However, with the government announcing its intention of reducing
the interest rates in small savings options, this avenue is expected to lose some of the
investors.
Public Provident Funds act as options to save for the post retirement period
for most people and have been considered good option largely due to the fact that
returns were higher than most other options and also helped people gain from tax
benefits under various sections. This option too is likely to lose some of its sheen on
account of reduction in the rates offered. Another often-used route to invest has been
the fixed deposit schemes floated by companies. Companies have used fixed deposit
schemes as a means of mobilizing funds for their operations and have paid interest
on them. The safer a company is rated, the lesser the return offered has been the
thumb rule.
However, there are several potential roadblocks in these. First of all, the
danger of financial position of the company not being understood by the investor
lurks. The investors rely on intermediaries who more often than not, don’t reveal the
entire truth. Secondly, liquidity is a major problem with the amount being received
months after the due dates. Premature redemption is generally not entertained
without cuts in the returns offered and though they present a reasonable option to
counter interest rate risk (especially when the economy is headed for a low interest
regime), the safety of principal amount has been found lacking. Many cases like the
Kuber Group and DCM Group fiascoes have resulted in low confidence in this
option. The options discussed above are essentially for the risk-averse, people who
think of safety and then quantum of return, in that order. For the brave, it is dabbling
in the stock market.
Stock markets provide an option to invest in a high risk, high return game.
While the potential return is much more than 10-11 percent any of the options
discussed above can generally generate, the risk is undoubtedly of the highest order.
6
But then, the general principle of encountering greater risks and uncertainty when
one seeks higher returns holds true. However, as enticing as it might appear, people
generally are clueless as to how the stock market functions and in the process can
endanger the hard-earned money. For those who are not adept at understanding the
stock market, the task of generating superior returns at similar levels of risk is
arduous to say the least. This is where Mutual Funds come into picture.
Mutual Funds are essentially investment vehicles where people with similar
investment objective come together to pool their money and then invest accordingly.
Each unit of any scheme represents the proportion of pool owned by the unit holder
(investor). Appreciation or reduction in value of investments is reflected in net asset
value (NAV) of the concerned scheme, which is declared by the fund from time to
time. Mutual fund schemes are managed by respective Asset Management
Companies (AMC). Different business groups/ financial institutions/ banks have
sponsored these AMCs, either alone or in collaboration with reputed international
firms.
Several international funds like Alliance and Templeton are also operating
independently in India. Many more international Mutual Fund giants are expected to
come into Indian markets in the near future.
Non marketable financial assets: These are such financial assets which
gives moderately high return but cannot be traded in market.
Bank Deposits
Post Office Schemes
Company FDs
PPF
7
Equity shares: These are shares of company and can be traded in secondary
market. Investors get benefit by change in price of share and dividend given
by companies. Equity shares represent ownership capital. As an equity
shareholder, a person has an ownership stake in the company. This essentially
means that the person has a residual interest in income and wealth of the
company. These can be classified into following broad categories as per stock
market:
Blue chip shares
Growth shares
Income shares
Cyclic shares
Speculative shares
Bonds: Bonds are the instruments that are considered as a relatively safer
investment avenues.
G sec bonds
GOI relief funds
Govt. agency funds
PSU Bonds
RBI BOND
Debenture of private sector co.
Mutual Funds- A mutual fund is a trust that pools together the savings of a
number of investors who share a common financial goal. The fund manager
invests this pool of money in securities, ranging from shares, debentures to
money market instruments or in a mixture of equity and debt, depending upon
the objective of the scheme. The different types of schemes are
Balanced Funds
Index Funds
Sector Fund
Equity Oriented Funds
Precious objects: Investors can also invest in the objects which have value.
These comprises of:
Gold
Silver
Precious stones
Art objects
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Financial Derivatives: These are such instruments which derive their value
from some other underlying assets. It may be viewed as a side bet on the
asset. The most important financial derivatives from the point of view of
investors are:
Options
Futures
Equity shares: These are shares of company and can be traded in secondary market.
Investors get benefit by change in price of share or dividend given by companies.
Equity shares represent ownership capital. As an equity shareholder, a person has an
ownership stake in the company. This essentially means that the person has a
residual interest in income and wealth of the company. These can be classified into
following broad categories as per stock market:
A Mutual Fund is a trust that pools the savings of a number of investors who
share a common financial goal. The money thus collected is invested by the fund
manager in different types of securities depending upon the objective of the scheme.
These could range from shares to debentures to money market instruments. The
income earned through these investments and the capital appreciations realized by
the schemes are shared by its unit holders in proportion to the number of units owned
by them. Thus a Mutual Fund is the most suitable investment for the common man as
it offers an opportunity to invest in a diversified, professionally managed portfolio at
a relatively low cost. The small savings of all the investors are put together to
increase the buying power and hire a professional manager to invest and monitor the
money. Anybody with an investible surplus of as little as a few thousand rupees can
invest in Mutual Funds. Each Mutual Fund scheme has a defined investment
objective and strategy.
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The history of mutual funds in India can be divided into 5 important phases:
1963-1987
The Unit Trust of India was the sole player in the industry. Created by an Act of
Parliament in 1963, UTI launched its first product, the Unit Scheme 1964, which is
even today the single largest mutual fund scheme. UTI created a number of products
such as monthly income plans, children plans, equity-oriented schemes and off shore
funds during this period. UTI managed assets of Rs.6,700 crores at the end of this
phase.
1987-1993
In 1987 public sector banks and financial institutions entered the mutual fund
industry. SBI mutual fund was the first non- UTI fund to be set up in 1987.
Significant shift of investors from deposits to mutual fund industry happened during
this period. Most funds were growth-oriented closed-ended funds. By the end of this
period, assets under UTI’s management grew to Rs.38,247 crores and public sector
funds managed Rs.8,750 crores.
1993-1996
In 1993, the mutual fund industry was open to private sector players, both Indian and
foreign. SEBI’s first set of regulations for the industry were formulated in 1993, and
substantially revised in 1996.Signifficant innovations in servicing, product design
and information disclosure happened in this phase, mostly initiated by private
players.
1996-1999
The implementation of the new SEBI regulations and the restructuring of the mutual
fund industry led to rapid asset growth. Bank mutual funds were recast according to
the SEBI recommended structure, and the UTI came under voluntary SEBI
supervision.
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1999-2002
This phase was marked by the rapid growth in the industry, and significant increase
in market shares of private sector players. Assets crossed Rs.1,00,000 crore .The tax
break offered to mutual fund in 1999 created arbitrage opportunities for a number of
institutional players. Bond funds and Liquid funds registered the highest growth in
this period, accounting for nearly 60% of the assets. UTI’s share of the industry
dropped to nearly 50%.
Types of Schemes
2. Balanced Funds: The aim of balanced funds is to provide both growth and
regular income. Such schemes periodically distribute a part of their earning
and invest both in equities and fixed income securities in the proportion
indicated in their offer documents.
3. Index Funds: An Index Fund is a mutual fund that tries to mirror a market
index, like Nifty or BSE Sensex , as closely as possible by investing in all the
stocks that comprise that index in proportions equal to the weight age of those
stocks in the index.
4. Income/debt oriented Funds: These schemes invest mainly in income-
bearing instruments like bonds, debentures, government securities,
commercial paper, etc. These instruments are much less volatile than equity
schemes. Their volatility depends essentially on the health of the economy
e.g., rupee depreciation, fiscal deficit, inflationary pressure. Performance of
such schemes also depends on bond ratings.
2) Equity Funds
As explained earlier, such funds invest only in stocks, the riskiest of asset classes.
With share prices fluctuating daily, such funds show volatile performance, even
losses. However, these funds can yield great capital appreciation as, historically,
equities have outperformed all asset classes. At present, there are four types of equity
funds available in the market. In the increasing order of risk, these are:
a) Index funds
These funds track a key stock market index, like the BSE (Bombay Stock Exchange)
Sensex or the NSE (National Stock Exchange) S&P CNX Nifty. Hence, their
portfolio mirrors the index they track, both in terms of composition and the
individual stock weightages. For instance, an index fund that tracks the Sensex will
invest only in the Sensex stocks. The idea is to replicate the performance of the
benchmarked index to near accuracy. Index funds don’t need fund managers, as there
is no stock selection involved.
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b) Diversified funds
Such funds have the mandate to invest in the entire universe of stocks. Although by
definition, such funds are meant to have a diversified portfolio (spread across
industries and companies), the stock selection is entirely the prerogative of the fund
manager. This discretionary power in the hands of the fund manager can work both
ways for an equity fund. On the one hand, astute stock-picking by a fund manager
can enable the fund to deliver market-beating returns; on the other hand, if the fund
manager’s picks languish, the returns will be far lower. Returns from a diversified
fund depend a lot on the fund manager’s capabilities to make the right investment
decisions. A portfolio concentrated in a few sectors or companies is a high risk, high
return proposition.
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c) Tax-saving funds
Also known as ELSS or equity-linked savings schemes, these funds offer benefits
under Section 88 of the Income-Tax Act. So, on an investment of up to Rs 10,000 a
year in an ELSS, one can claim a tax exemption of 20 per cent from his taxable
income. One can invest more than Rs 10,000, but then he won’t get the Section 88
benefits for the amount in excess of Rs 10,000. The only drawback to ELSS is that
one has to lock into the scheme for three years.
In terms of investment profile, tax-saving funds are like diversified funds. The one
difference is that because of the three year lock-in clause, tax-saving funds get more
time to reap the benefits from their stock picks, unlike plain diversified funds, whose
portfolios sometimes tend to get dictated by redemption compulsions.
d) Sector funds
The riskiest among equity funds, sector funds invest only in stocks of a specific
industry, say IT or FMCG. A sector fund’s NAV will zoom if the sector performs
well; however, if the sector languishes, the scheme’s NAV too will stay depressed.
Barring a few defensive, evergreen sectors like FMCG and pharma, most other
industries alternate between periods of strong growth and bouts of slowdowns. The
way to make money from sector funds is to catch these cycles–get in when the sector
is poised for an upswing and exit before it slips back.
A mutual fund is the ideal investment vehicle for today’s complex and modern
financial scenario. Markets for equity shares, bonds and other fixed income
instruments, real estate, derivatives and other assets have become mature and
information driven. Price changes in these assets are driven by global events
occurring in faraway places. A typical individual is unlikely to have the knowledge,
skills, inclination and time to keep track of events, understand their implications and
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act speedily. An individual also finds it difficult to keep track of ownership of his
assets, investments, brokerage dues and bank transactions etc.
1. Professional Management
Qualified professionals manage money, but they are not alone. They have a
research team that continuously analyses the performance and prospects of
companies. They also select suitable investments to achieve the objectives of
the scheme, so you see that it is a continuous process that takes time and
expertise that will add value to investment. These fund managers are in a
better position to manage investments and get higher returns.
2. Diversification
The cliché, "don’t put all eggs in one basket" really applies to the concept of
intelligent investing. Diversification lowers risk of loss by spreading money
across various industries. It is a rare occasion when all stocks decline at the
same time and in the same proportion. Sector funds will spread investment
across only one industry and it would not be wise for portfolio to be skewed
towards these types of funds for obvious reasons.
3. Choice of Schemes
Mutual funds offer a variety of schemes that will suit investors needs over a
lifetime. When they enter a new stage in life, all needed to do is sit down with
investment advisor who will help to rearrange portfolio to suit altered
lifestyle.
4. Affordability
A small investor may find that it is not possible to buy shares of larger
corporations. Mutual funds generally buy and sell securities in large volumes
that allow investors to benefit from lower trading costs. The smallest investor
can get started on mutual funds because of the minimal investment
requirements. One can invest with a minimum of Rs. 500 in a Systematic
Investment Plan on a regular basis.
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5. Tax Benefits
Investments held by investors for a period of 12 months or more qualify for
Capital gains and will be taxed accordingly (10% of the amount by which the
investment appreciated, or 20% after factoring in the benefit of cost
indexation, whichever is lower). These investments also get the benefit of
indexation.
6. Liquidity
With open-end funds, you can redeem all or part of investment any time you
wish and receive the current value of the shares or the NAV related price.
Funds are more liquid than most investments in shares, deposits and bonds
and the process is standardized, making it quick and efficient so that you can
get cash in hand as soon as possible.
9. Easy To Administer
Mutual funds units in modern times are not issued in the form of certificates,
with a minimum denomination rather they are issued as account statement
switch a facility to hold units in fraction upto 4 decimal points.
19
The following are some of the reasons which are deterrent to mutual fund
investment:
Costs despite Negative Returns — Investors must pay sales charges, annual
fees, and other expenses regardless of how the fund performs. And,
depending on the timing of their investment, investors may also have to pay
taxes on any capital gains distribution they receive — even if the fund went
on to perform poorly after they bought shares.
Price Uncertainty — with an individual stock, you can obtain real-time (or
close to real-time) pricing information with relative ease by checking
financial websites or by calling your broker. You can also monitor how a
stock's price changes from hour to hour — or even second to second. By
contrast, with a mutual fund, the price at which you purchase or redeem
shares will typically depend on the fund's NAV, which the fund might not
calculate until many hours after you've placed your order. In general, mutual
funds must calculate their NAV at least once every business day, typically
after the major U.S. exchanges close.
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Equity schemes are those that invest predominantly in equity shares of companies.
An equity scheme seeks to provide returns by way of capital appreciation. As a class
of assets, equities are subject to greater fluctuations. Hence, the NAVs of these
schemes will also fluctuate frequently. Equity schemes are more volatile, but offer
better returns. These can be further classified into three types:
CHAPTER 3 - METHODOLOGY
Geographical scope
The data for the research was collected from Different zones of Chennai, TN and
Hyderabad, AP.
Product scope
The research was conducted to find out about the preference of the target population
for Equity Diversified Mutual Funds and Direct Equity. Besides this the research was
conducted to know about reasons for preferring mutual funds and direct equity funds.
The target population mainly included service class people. Hence convenient
sampling was used in deciding on the target population.
First an exploratory research was conducted to get some insights about the topic.
Secondary data analysis was performed. It was followed by questionnaire filling.
Findings of the exploratory research were regarded as input to further research. This
research will be followed by descriptive design.
22
Secondary Data
Secondary data was collected from various sources such as internet and financial
magazines.
Primary Data
In Primary data, structured questionnaire was made and the target respondents were
asked to fill the questionnaire.
Objective was to make respondents little familiar with the context of the
questions. This was also aimed at collecting data about the sample profile that’ll be
subsequently analyzed so that the scope of the project is fully explored.
Question 1 was aimed to check the awareness level of the respondent about
various investment avenues.
Question 2 was an open ended question intended to find out some more
factors which people consider important while investing.
Question 6 was designed to understand if returns were the only criteria for
evaluating the performance.
Question 8 was designed to find out what factors are considered important by
people who invest different investments.
Question 10 was put to find out the long term and short term investors.
Question 11 was asked to find out how actively investors change their
portfolio.
Question 12 was asked to compare the equity diversified mutual funds and
direct equity.
Question 13 & 15 were asked to judge the factors why people prefer to invest
in Mutual Funds and Direct Equity.
Question 14 was asked to find out the availability of information sources for
various schemes.
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3.6 SAMPLING
Sample Framework
The sample framework consists of a people who have invested in any funds
or investment schemes.
Sample Design
The sample was taken using convenient sampling.
Sample size
The sample size was around 200 respondents.
For the purpose of primary data collection the target population was
administered with a questionnaire which had both structured as well as unstructured
questions.
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Selection of equity diversified funds are done here on the basis of their Return, risk ,
liquidity, affordability, entry-exit load, and performance over the years. Also,
1. Only open ended funds are considered while choosing best equity related
mutual funds.
2. Among growth and dividend schemes, only growth scheme has been taken so
as to avoid repetition (as portfolio remains same for both the options)
3. Selection has been done on the basis of last 1 year performance.
The four funds I have chosen after comparing their performance vis-à-vis the
other mutual funds in this category of funds are:
Equity Diversified Asset NAV 1wk 1mth 3mth 6mth 1yr 2yr 3yr
Size (Rs./Unit)
(Rs. cr.)
Principal Emerging
158.47 27.03 -0.4 3.6 8.9 39.7137.9 -- --
Bluechip(G)
ICICI Pru Discovery Fund
502.13 39.24 -0.3 6.6 8.3 47.9127.712.348.4
(G)
Birla SL Dividend Yield
325.05 67.67 -1.7 0.5 6.2 32.7 84.212.267.4
(G)
IDFC Premier Equity - A
1,098.76 25.40 -1.0 1.9 8.9 33.8 92.6 0.298.3
(G)
26
Tata Motors
BSE: 500570 | NSE: TATAMOTORS | ISIN: INE155A01014
669.00 -21.20 (-3.07%)
BSE :
Open 680.00 Vol 140,116
High 683.50 52 Wk 842.00
Low 650.00 52 Wk 132.90
Prev. Close 690.20
Bid Offer
Price 669.00 670.40
Quantity 200.00 99.00
HCL Technologies
BSE: 532281 | NSE: HCLTECH | ISIN: INE860A01027
340.30 3.40 (1.01%)
BSE :
Open 330.00 Vol 41,156
High 343.00 52 Wk 388.00
Low 324.50 52 Wk 89.10
Prev. Close 336.90
Bid Offer
Price 340.20 340.55
Quantity 120.00 5.00
Ranbaxy Laboratories
BSE: 500359 | NSE: RANBAXY | ISIN: INE015A01028
413.35 -12.95 (-3.04%)
BSE :
Open 416.25 Vol 50,621
High 416.25 52 Wk 538.00
Low 407.00 52 Wk 133.15
Prev. Close 426.30
Bid Offer
Price 413.25 413.50
Quantity 25.00 25.00
1. Tata Motors
2. HCL Tech
3. Sun Pharma
4. Ranbaxy Labs
The average returns for the equity diversified funds was 19.84% while the
average return after investing in individual stocks was 21.87%. However, In both
cases the returns earned were more than the market/benchmark average of BSE
Sensex.
35
The average risk for the equity diversified is less than the benchmark’s risk
which is 1.75%. This indicates that the funds have taken lower risks than the market.
On the other hand, the average risk for individual stocks is much higher than the
equity diversified funds and market standard deviation as well. This indicates that
investing in direct equity is far more riskier than equity diversified funds.
Most of the people are aware of Banks and Direct Equity investments. Mutual
Funds are being considered an attractive investment opportunity by the investors.
However, awareness about FDs and Gilts is low comparatively.
36
This question gave an insight into the type of investors. Most people prefer to
invest in Bullions and Government securities and Bonds due to less risk factor
associated with these investments. Equity shares are preferred by people who have
knowledge about market and others prefer mutual funds as an investment option.
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From the above graph we find that most of the investors have invested in
equity oriented schemes whether it is diversified; index based or tax saving schemes.
The result could be attributed to the higher returns generated by the funds as against
debt schemes and in the given market scenario with a highly buoyant market this
seems to be a suitable selection.
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27%
73%
yes no
The graph suggests that a majority of the investors consider returns as a good
measure of performance evaluation. However, whether the investors consider returns
to be a sufficient criterion or not would be shown in the following graph:
39
44%
56%
yes no
Before investing, one needs to be sure of the safety, risk attached with the
particular investments and the returns earned. 42% of the people were more
concerned about the safety of principle and 38% people were more interested in
earning higher returns.
42
It was really a tough choice for investors as many of the respondents were not
sure about their investment tenure. About half of them agreed that they like to book
the profit as and when they reach the targeted return. Only 4% agreed that they are
very long term player and don’t change the portfolio often. Around 12% told, they
like to book their portfolio within 3-5 years, whereas 20% were those who were mid-
term player. Surprisingly, only 16% turned out to be short- term player.
44
11. How your portfolio allocation has changed over the time
Out of 200 people surveyed, 70% of the respondents said that they have made
significant changes in their portfolio, while 26% have changed their portfolio and
rest (4%) didn’t changed their portfolio at all.
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13. You prefer Mutual Funds (Equity) because (as per their first choice)
Major reason for preferring Equity diversified Mutual Funds was Diversification of
portfolio and lack of time. This helped to reduce risk with decent returns to the
investors.
47
The graph indicates that the most popular source of information for mutual funds is
the relationship managers of the banks or investment agents that the investors rely on
for their investments. Another important source is the prospectus of the fund and of
other funds, mutual fund websites are another important source of this information.
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15. You prefer direct investment because (as per their first choice)
From the graph it is indicated that a majority of the individuals prefers direct
investment in equity because of the higher returns associated with it, while 33% of
the respondents prefers it because they wants to manage their portfolio on their own.
49
CHAPTER 6 – CONCLUSIONS
CONCLUSION
After the entire analysis of survey and questionnaires, we find that most of
the respondents said that they have equity stocks in their portfolio. And among these
(who invests in equity) 52%, investors prefer to invest through Mutual funds and
only 33% (17 investors) said that they do invest directly in equity market.
According to survey people prefer to invest into Mutual funds than investing
directly into stocks. 46% of the respondents feel that mutual funds reduce their risk
in investing in the market as it gives diversification to their portfolio. 17%
respondents said that it give them the benefit of professional management. Just 14%
said it give them liquidity irrespective of market conditions. And also lack of time
was cited as the reason by 23% of the respondents. Out of those who said that they
prefer to directly invest in stock market, majority (54%) gave high weightage to
high risk and high returns game. 33% said that they want to be their own fund
managers. Also, over 48% agreed that they prefer to book profit as they reach their
profit target. They do believe in churning and enjoy making higher returns.
Some investors told that they like to keep a certain percentage of their
portfolio into mutual funds and the rest they want to manage by themselves. It can
also be seen from findings that an investor has made higher returns in a long run by
investing into direct equities, but if one wants to make a higher returns in the short
run and mid term horizon, then definitely mutual funds are the best buy.
50
LIMITATIONS
QUESTIONNAIRE
Objective: - To find out investor’s preference between mutual fund and direct equity
investment.
YES NO
YES NO
a) Safety of principal
b) Earning interests above the inflation rate
c) Earning high returns
d) Others
11. How your portfolio allocation has changed over the time
a) Didn’t Change
b) Changed
c) Changed significantly
13. You prefer Mutual Funds (Equity) because ( pls rank in order of
preference)
a) Diversification of portfolio
b) Liquidity
c) Professionally managed
d) Lack of time
e) Any other (please specify) _______________
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14. What are the various sources from where you get the performance evaluation
data/advice for the funds?
BIBLIOGRAPHY:
Magazines:
Websites:
www.bseindia.com
www.moneycontrol.com
www.google.co.in
www.capitalmarket.com
www.indiainfoline.com
www.yahoofinance.com
www.mutualfundsindia.com