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CAREER OVERVIEW

Highly practiced CPG Marketing and Product Development professional with well-ro
unded experience in the areas of R&D, Operations and Brand and Product Managemen
t. Palpable achievements developing strong growth brands within natural/organic
beauty and professional hair care industries. Directed numerous successful produ
ct launches from proof-of-concept through forecast-exceeding sales.

ACHIEVEMENT SUMMARY

DIRECTOR OF R&D AND OPERATIONS


PANGEA ORGANICS - Boulder, CO 2009 to Present
Define and guide strategic vision for company growth and sustainability via Prod
uct Development and Operational expertise. Research, develop and bring to market
exceptional, holistic personal care products to promote consumer, environmental
and company wellbeing.
CONTRIBUTION HIGHLIGHTS:
Led brand optimization project to simultaneously streamline product offering, r
educe Cost of Goods, improve product performance, refresh brand identity
Transitioned manufacturing facilities to achieve greater production and logisti
cal efficiencies
Reduced SKU count by 34%
Managed project to achieve NOP and NSF organic product certifications
Designed 5 yr Product Development pipeline
Expanded brand presence beyond NPI into Prestige retail channel
Supported brand expansion into International markets

DIRECTOR OF MARKETING SERVICES


COLOMER BEAUTY BRANDS - Denver, CO 2008 to 2009
Ascended organization with final appointment as Director of Marketing Services i
n 2008. Prior positions included Dir of Marketing & Product Development, Modern
Organic Products 2002, Marketing Manager, Modern Organic Products and American C
rew 1999.
Member of Executive team charged with architecting new business division integra
ting multiple brands into a single organization. Designed new department to cent
ralize creative project execution to optimize process and cost efficiencies in t
he areas of Purchasing, PR, Web & Graphic Design and Data Management.
CONTRIBUTION HIGHLIGHTS:
Identified best practices to optimize workflow amidst 5 brand groups
Lead internal team of 5 and managed external PR and creative agency partnership
s to deliver an average of 400 multi-brand creative projects annually, on time a
nd in budget
Optimized purchasing efficiencies via integrated master Marketing calendar usin
g multi-bidding process
Established seamless project flow between internal and external creative teams
applying fully integrated project calendar and unified creative briefing protoco
l
Deployed cost efficiencies contributing to a YOY gross margin increase

DIRECTOR OF MARKETING AND PRODUCT DEVELOPMENT


MODERN ORGANIC PRODUCTS, INC., COLOMER USA - Denver, CO 1999 to 2007
Responsibilities to spearhead the development of 78 successful product launches
for a revolutionary line of hair, skin and body care products formulated with or
ganic extracts and food derivatives designed to bring salon quality to the natur
al personal care market.
CONTRIBUTION HIGHLIGHTS:
Implemented promotion cycle, allowing for PO submissions 6 months prior to ship
-to-trade, resulted in reduced inventory levels, fixed production quantities, an
d confirmed financial projections

Championed evolved product development practices in relation to natural formula


tion and technological innovation to heighten brand value
Lead charge on expanded business opportunities via chain and specialty retail c
hannels while maintaining business within professional hair care industry
Streamlined SKU count by 44% while managing new product launch cycle at average
rate of 4 products per quarter
Executed sub-line launch of 10 products yielding most profitable category in br
and history
Managed marketing and product development calendars and budgets delivering 30%
annual revenue in promotional sales
Under leadership grew MOP brand at YOY compound annual growth rate of 31%

PROFESSIONAL AWARDS AND EDUCATION

COLOMER USA 2004


Objectives Achievement
Teamwork and Organizational Excellence
Creativity Source and Delighting Customers
Outstanding People Exuding Passion
STORA ENSO 2003
Certificate of Design and Printing Excellence
MOP Style Selector
ZANDERS 2002
Corporate Communication Design Award
M/O Magazine
University of Denver, Daniels College of Business
Executive Education The Discipline of Execution, 2006
Financial Statement Analysis, 2007
New York Institute of Technology
B.A., Multimedia Communications

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