Professional Documents
Culture Documents
PROFESSIONAL EXPERIENCE
2009 - 2010 CUISINE SOLUTIONS, Alexandria, VA USA Global gourmet frozen food ma
nufacturer and distributor
Marketing Coordinator/Manager
* Develop and deploy marketing/sales communication programs for existing brand p
ortfolio and new product launches across several channels of distribution, resul
ting in improved brand image and communication.
* Developed new web strategy and design concepts for new website makeover plan,
provided recommendations on social media tools, and Intranet tools for sales for
ce to senior marketing manager.
* Developed comprehensive marketing plans to drive awareness, trial, and increme
ntal sales at Giant retailer, resulting in increasing sales by 200% and expandin
g product line and overall distribution from 3 stores to 15 stores within three
months.
* Directed agencies, designers, and graphic artists to update and revitalize ret
ail packaging lines, point of sale displays, and related marketing collateral, r
esulting in incremental sales and improved sales at retailers by 15% over the pr
evious year
* Handled Project Manager position for product packaging development on the reta
il market
* Directed and developed comprehensive marketing strategy and tactical planning
for all domestic and international trade shows, resulting in increased operation
s efficiency.
* Managed marketing budgets for marketing collateral, web design and integrated
communication programs.
* Designed and placed ads in professional publications and designed marketing co
llateral to successfully create new leads.
Successfully designed ads and marketing collaterals that set a new standard for
integrated marketing and communications and increased new sales leads by over 22
% by successfully designing and placing ads in media publications and e-mail new
sletters for key trade show events.
2008 - 2009 CUISINE SOLUTIONS, Alexandria, VA USA, CREA, Culinary Research Educa
tion Academy, Cuisine Solutions' subsidiary for sous-vide cooking education.
Marketing/Sales and Executive Assistant to CEO and Chairman,
* Established rates and contracts
* Developed and coordinated marketing initiatives, sales strategy and sales coll
ateral
* Performed sales and account management
* Organized and managed training seminars, processed financial transactions (acc
ount payable, account receivable)
* Coordinated and managed the shooting of educational videos for DVDs and web
2007-2008 CUISINE SOLUTIONS, Alexandria, VA USA,
Depot Manager
* Managed the warehouse logistics: inventory, supply and delivery planning, driv
er's schedule
* Executed the sales support activities for the local sales representatives
* Handled logistic and distribution administrative tasks
2005-2006 RENAULT, Batilly FRANCE: Apprenticeship in logistics,
Intern logistic Manager of quality control and improvement.
* Managed and coordinated projects with groups of workers, managers and engineer
s, from scheduling to execution
* Led communication and coordination between the production line unit and the in
ternal logistics
* Performed periodic quality and productivity audits
2004 Project management
Business School Project: Show Mode
* Planned, organized and coordinated fashion show for association for the disabl
ed, resulting in 3,000 Euros profit
* Coordinated and executed the marketing and communication initiatives
* Managed the volunteers and models team
EDUCATION
* ESIDEC, Metz FRANCE (International Graduate Business School):
Masters of Logistics and Supply Chain Management, 2007
* Western Kentucky University, Bowling Green KY USA Spring Semester 2005, Excha
nge program in business and marketing.
* Institut Universitaire Technologique, Angers FRANCE:
Diplome Universitaire, graduate in Business Management, 2004.
REFERENCES
References available upon request.
Portfolio available upon request.