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MATTHEW DONOHUE

(617) 429-6447
mdcfc3be@westpost.net

OVERVIEW
Sales ~ Marketing ~ Corporate Retail
Proven competencies to secure customer loyalty, guide and support top performing
teams and succeed in competitive markets. Results oriented, versatile with a st
rong work ethic and natural leadership capabilities to support overall organizat
ional goals through effective market share capture. Possess a solid history of i
dentifying potential opportunities, developing strategic avenues of obtaining ne
w clientele and producing large profit accounts. Demonstrate exceptional skills
in promotions, marketing trends, brand management and applying aggressive busine
ss development strategies across multiple disciplines producing bottom-line prof
itability from major corporate entities. Additional qualifications include:
*Marketing/Advertising *Contract Negotiations *Project Management *Presentatio
ns/Demonstrations *Full Life Cycle Sales *Client Relations
*Profit & Los Accountability
*Prospecting/Networking *Process Integration
PROFESSIONAL EXPERIENCE
TOMTOM, INC., Concord, MA
November 2008 - Present
Area Sales Representative
April 2010 - Present
* Managing regional and national accounts by developing relationships with buyer
s and inventory managers through strategic planning and business partnerships.
* Deliver product and sales presentations at vendor sponsored events and account
meetings, including providing detailed pricing strategies and roadmaps, as well
as marketing and merchandising plans.
* Assist with revenue growth via new business development as well as offering su
pport to Retail Sales Manager in planning and conducting proactive retail and di
stribution events, including: floor days, joint sales calls and trade shows on a
weekly to bi-weekly basis.
* Cross functionally coordinate and manage objectives through internal company a
nd external customer departments; to drive trainings, marketing initiatives, and
identify prospective opportunities.
Channel Account Representative
November 2008 - April 2010
* Significantly contributed to growing revenue to $550 million in 2009, increasi
ng market share to 30% in 2010, and consistently achieving over 100% of sell in
goals.
* Support account team in the development and execution of quarterly plans.
* Assisted in the preparation and implementation of product programs and campaig
ns to potential accounts.
* Devised and facilitated yearly, quarterly, and monthly client summaries for ac
count teams.
* Collected, analyzed and reported weekly, monthly, and quarterly inventory and
sales data.
* Executed pricing strategies and inventory management for all retail and distri
bution accounts.
COMCAST SPOTLIGHT, Wellesley, MA
March 2007 - November 2008
Marketing Coordinator
* Governed a strict budget of $900,000 and ensured that all marketing deadlines
were achieved within strict time constraints.
* Supplied assistance in targeting and securing sponsors for promotional activit
ies and events to support corporate proposals.
* Created and developed sales presentations for prospective clients.
* Delivered innovative marketing collateral designs for distribution to potentia
l clients including; print publications, virtual announcements, and media kits.
THE RENDON GROUP, Boston, MA
December 2005 - February 2007
Marketing/Events/Sales Account Executive
* Through strategic planning and execution, procured 10,000 attendees over a thr
ee-day period for a corporate charity event.
* Cultivated relationships with more than 20 corporate sponsors, which generated
a total of $500,000 in donations for the charity.
* Enhanced sales to "Sold Out" status through valued media ad placement; radio t
elevision and print.
ADDITIONAL EXPERIENCE
GYPSY BAR, Boston, MA, Doorman
September 2006 - Present
ENTERPRISE RENT-A-CAR, Foxborough, MA, Sales Intern
January 2005 - May 2005
ARBELLA INSURANCE GROUP, Quincy, MA, Marketing Intern
June 2004 - September 2004
WATER WORKS, Quincy, MA, Doorman
Summer 2004
THE ALLEY/BIG EASY, Quincy, MA, Assistant Manager
September 2000 - September 2003
EDUCATION
STONEHILL COLLEGE, Easton, MA, Bachelor of Arts in Co
mmunication, 2005
UNIVERSITY OF WESTMINSTER, London, UK,
Study Abroad Program in Communication, 2004
PROFICIENCIES
* Microsoft Office
* Mac OS X
* Retail Link
* Salesforce.com
* Business Intelligence

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