2011 NAHJ Convention Program Book

ta b l e o f c o n t e n t s
Welcome Message from the 2011 Convention Co-Chairs ............................................................................................................... 5 Welcome Message from the 2011 Convention Programming Co-Chairs .......................................................................................... 6 Board of Directors .......................................................................................................................................................................... 12 Professional Chapters..................................................................................................................................................................... 16 Student Chapters ........................................................................................................................................................................... 17 Lifetime Members .......................................................................................................................................................................... 18 Corporate Members ...................................................................................................................................................................... 20 Schedule at a Glance ..................................................................................................................................................................... 22 2011 Convention Sponsors ............................................................................................................................................................ 23 About the NAHJ Hall of Fame ........................................................................................................................................................ 25 2011 Hall of Fame Inductee ........................................................................................................................................................... 26 2011 Student Campus ................................................................................................................................................................... 29 2011 Student Projects.................................................................................................................................................................... 31 2011 Planning/Programming Committee ....................................................................................................................................... 33 2011 Career Expo .......................................................................................................................................................................... 35 Featured Events ............................................................................................................................................................................. 36
Media Training Series................................................................................................................................................................. 40

Cyberlab@NAHJ ............................................................................................................................................................................. 42 2011 Convention Programming ..................................................................................................................................................... 45
2 9 t h An n uAl M ult i M ediA C onve ntion & CAre e r e xpo
Welcome message from the 2011 convention co-chairs

Saludos y bienvenidos a la conferencia anual de la NAHJ, We are proud that the National Association of Hispanic Journalists has picked Orlando as the site of the 29th Annual NAHJ Multimedia Convention & Career Expo. Its been a long time coming! The theme of this years convention is Un Nuevo Amanecer: A New Day for Our Story, and that certainly applies to Orlando. Scarcely 20 to 30 years ago, the Hispanic population of Orlando was small. But today, there are more than 500,000 Latinos in the Central Florida region, which the 2010 Census also showed is the fastest-growing Hispanic area of the Sunshine State. There is a demographic awakening that is taking place here and you can see and feel it in all parts of the city. What it says to mainstream and new journalism is, Latinos cannot be ignored and you do so at your own risk for we are everywhere, we are a diverse group and have varied interests. The state of journalism in Central Florida is dynamic, a reflection of the traditional, as in the more than 100-year old Orlando Sentinel, to up-and-coming media that include many Spanish-language outlets, such as La Prensa newspaper, which this year marks its 30th anniversary. Univisin- and Telemundo-affiliated television stations are squaring away in competition for Central Florida's booming Hispanic population as are a growing number of radio stations catering to the larger ethnic mix. Like many other cities, journalism has taken a hit in Orlando, too. Staffs at many, if not all, media outlets are smaller today than five or 10 years ago. Still, Orlando remains a vibrant place to work and a dynamic place to cover. No es fcil, but every day we wake up and take another crack at it. While you are in Orlando, do take the time to visit the city proper and the surrounding area so that you may take away a more complete impression of Central Florida. Sure, Orlando is the theme-park capital of the United States, but there are also beaches, a space coast, farmland, state parks, museums, hundreds of lakes, the St. Johns River, thousands of alligators, manatees and much more to see and do here. We hope you come away from the convention with sharpened journalism skills, new knowledge and ideas, renewed enthusiasm, and loads of amistades. After all, thats what every annual NAHJ convention proudly offers. Les deseamos mucho xito en sus carreras.
Javier J. Aldape Vice-President Niche Products E.W. Scripps Company
Maria T. Padilla Editor La Prensa (Orlando)
Welcome from the 2011 Programming co-chairs

As the programming co-chairs for the National Association of Hispanic Journalists 29th Annual Multimedia Convention & Career Expo, it is our honor to welcome you to Orlando. Roll your sleeves up. It will be an exciting and enlightening four days where you can dive deep into the opportunities created by our changing industry. You know the landscape. Newsrooms are 30 percent smaller than they were 10 years ago. The picture for journalists of color is just as grim. Latinos represent 36 percent of the population, and just 4.54 percent of Americas newsrooms. But when we sat down to program this convention, we made a conscious choice: this conference would not be about wallowing in depressing statistics. Instead, its about educating and empowering our members, so that Latino journalists can be the pioneers, the creators and lead the way on new platforms like the mobile, social media and Internet technology sweeping journalism. Thats why youll find more than 50 panels on topics that range from starting a business, developing it and finding ways to fund it. We're offering a range of social media training for beginners who will finally figure out what a hashtag does to how to strategically use social media to build, establish and sustain brands. All our workshops will appeal to a wide spectrum of members from the new graduate unsure about that first newsreel to the veteran correspondent or editor eager to learn new skills. There are how-to sessions on public records and databases for watchdog reporting and documentary storytelling. Youll get tips on hyperlocal news-gathering and advice on building your newsroom leadership skills. And youll get to hear from journalists who face dangers to report on the drug war in Mexico, and from those whove covered the worst of the planets natural disasters. Weve assembled a first-class lineup of panelists, who include our industrys leading thinkers and managers. Dont miss Thursdays session with the top executives of the nations Spanish-language media. Above all, use the National Association of Hispanic Journalists Orlando convention to face Antonio Fins Editorial Page Editor journalisms unprecedented Sun Sentinel challenges, create your own opportunities and build toward a future where Latino journalists voices and faces are heard and seen.
Mekahlo Medina Anchor/Reporter/ Social Media Manager, KNBC-TV NBC 4 News Raw (Los Angeles)
Frances Robles Staff Writer The Miami Herald
n At i on Al As s oC i At ion of h i spA n i C j o u r n A l i sts
2 9 t h a n n u a l n a h J m u lt i m e d i a c o n v e n t i o n & c a r e e r e x P o the mission of nahJ

The National Association of Hispanic Journalists (NAHJ) is dedicated to the recognition and professional advancement of Hispanics in the news industry. Established in April 1984, NAHJ created a national voice and unified vision for all Hispanic journalists. NAHJ is governed by an 18-member board of directors that consists of executive officers and regional directors who represent geographic areas of the United States and the Caribbean. NAHJ has approximately 2,000 members, including working journalists, journalism students, other media-related professionals and journalism educators. The goals of the association are: 1. To organize and provide mutual support for Hispanics involved in the gathering or dissemination of news. 2. To encourage and support the study and practice of journalism and communications by Hispanics. 3. To foster and promote a fair treatment of Hispanics by the media. 4. To further the employment and career development of Hispanics in the media. 5. To foster a greater understanding of Hispanic media professionals special cultural identity, interests, and concerns. NAHJ is constantly adding to its list of exciting programs. They include: Regional workshops and seminars National Convention and Career Expo Mid-career and professional development programs Online job bank Journalism awards Internship and fellowship listings Student journalism workshops Scholarships For more information, email us at nahj@nahj.org. NAHJ welcomes your support and participation. The future of our association lies in the efforts and achievements of our members.
transfondo sobre nahJ

El orgen de la Asociacin Nacional de Periodistas Hispanos (NAHJ, por sus siglas en ingls) se remonta a una convencin en San Diego en 1982. Dicha convencin, organizada por la Asociacin Chicana de Medios Publicitarios en California (CCNMA, por sus siglas en ingls), atrajo trescientos participantes. Periodistas hispanos a travs del pas ya haban establecido una red informal, reunindose en seminarios patrocinados por otras entidades de la industria, tal como la Sociedad Americana de Editores Periodsticos. Sin embargo, la falta de una organizacin oficial a nivel nacional era ya evidente cuando se llev a cabo la convencin en San Diego. En ese entonces, la organizacin de este tipo ms prominente era la CCNMA, con sede en Los Angeles. Despus de la conferencia en San Diego, la CCNMA decidi tomar el papel principal en la formacin de un grupo nacional. As, la CCNMA prest su apoyo administrativo y sus recursos a la ascendente NAHJ. Luego de obtener $50,000 del Foro de Libertad (entonces la Fundacin Gannett), se form un comit organizador. Este inclua quince hombres y mujeres que representaban las comunidades Mxicana, Cubana y Puertorriquea, las tres nacionalidades hispanas ms predominantes en los Estados Unidos. Demostrando extraordinaria energa y determinacin, dicho comit realiz reuniones en Miami, Denver, Chicago y Nueva York para promover el concepto del grupo nacional y resolver los detalles de la organizacin. Despus de dos aos de arduo trabajo, los artculos de incorporacin de la NAHJ se firmaron finalmente en 1984. La NAHJ estableci los siguientes cinco propsitos: 1. Organizar y apoyar a los periodistas hispanos. . 2. Fomentar y apoyar el estudio y la prctica del periodismo por los hispanos. 3. Promover la representacin justa e imparcial de los hispanos en los medios de comunicacin 4. Avanzar las oportunidades de empleo y el desarrollo profesional de los hispanos en los medios de comunicacin. 5. Fomentar un mejor entendimiento de la singular identidad cultural, intereses y preocupaciones de los periodistas hispanos Para ms informacin acerca de la NAHJ, envie un email a nahj@nahj.org. La NAHJ le agradece su apoyo y participacin. El futuro de nuestra organizacin de nuestros afiliados
2 9 t h An n uA l M ult iMed iA C onve ntion & C Are e r e xpo
Why We exist
Its been almost four decades since social unrest resulted in riots by blacks and Hispanics in cities nationwide during the summer of 1967. The Kerner commission, appointed by President Lyndon Johnson to investigate the root causes of the violence, criticized the medias coverage of the riots and found that our nations all-white newsrooms contributed to the white-black schism in the country. It was a wake-up call for the news media. The commission called for increased representation of minority journalists throughout Americas newsrooms. In the 1970s, the print and broadcast industries began measuring the movement toward diversifying newsrooms. But progress, which had been slow to begin with, has been basically reversed over the past two years amidst the dramatic economic and technological shifts that are forcing the country to rethink and reshape journalism for years to come. Latinos and people of color remain underrepresented in newsrooms by alarming margins. Daily newspapers, for example, lost 5,900 newsroom jobs in 2008 and 5,200 in 2009 and, in the process, virtually wiped out the increases of journalists of color made over the past decade. While one in three people in the United States is a person of color African American, Asian American, Hispanic, Native American, or some combination thereofjournalists of color make up just 13.41 percent of all newsroom employees in daily newspapers, and 22 percent of those working at local English-language television stations. The Kerner commission warned that the lack of minority voices in newsrooms and in news coverage would have serious and negative consequences for our society. Those words of caution are still relevant today, as our nations population becomes increasingly diverse, with Latinos now the largest ethnic minority. By 2050, most Americans will be people of color. And by early next century, half of all U.S. residents will be of Hispanic descent. The warning becomes ever more urgent today as journalists, media activists, the private sector, foundations and the government struggle to find the new ways to financially support journalism crucial to our societys well being. We are at a political, economic and technological crossroads that forces America to shape new media policies that will ensure broader and more equal access, promote minority ownership of media, and redefine and reestablish the goal of producing media in the public interest. Latino journalists and our community need to be part of that conversation and we stand ready to do so. This is why NAHJs mission remains critical to the future of our nation. Founded in 1984, NAHJ seeks to increase representation of Latinos in newsrooms and to improve coverage of the Latino community. Not content with the status quo, NAHJ has created bold new initiatives toward ensuring that the news media accurately inform the public about the country and the world we live in. We get more young Latinos into the business by offering more scholarships every year. We place more Latinos in newsrooms with the innovative Parity Project and with job placement and referral services. We raise our collective voice against distorted or unfair coverage to educate all about who Latinos are and the roles we play as friends, neighbors, competitors and leaders. We gather the resources to provide the multimedia journalism training and other kinds of training needed for Latino journalists to remain in journalism in a newsroom or on their own and to compete in an increasingly uncertain marketplace. We get Latino community members in cities across the country to think critically about the media, realize its influence on their lives, and organize and inspire them to take the lead in advocating for fair coverage and media literacy. In essence, we position more Latinos to tell and fight for our stories and we educate more nonLatinos to include us in their words and images as an integral part of the multicultural and multilayered fabric of U.S. society. Only then can the news media cease to be a contributing factor to the racial, ethnic and social unrest that continues, and that fails to educate those ill-informed people who commit violence against Muslims raising families according to their faith, against Mexicans waiting alongside the road for work, or against gay men who simply go out for a drink. Only then can the discrimination reinforced by distorted and unbalanced news reports be diminished, allowing all people to reach their potential and claim their rightful place in American society. NAHJs work is clearly needed as our multicultural society becomes ever more complex. Our children must learn to coexist and to foster the mutual respect essential to a peaceful democracy. With information, with images, we canand often doshape minds and change lives. With NAHJs work, we do so together.
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nahJ board of directors

President Michele Salcedo Editor The Associated Press Spanish Language At-Large Officer Ada M. Alvarez Conde Reporter/ Editor- in-Chief Panamerican Health Organization PAHO/Muevetedc. com General At-Large Officer Rebecca Aguilar Freelancer (Dallas) Region 5 Director (Ark., La., Okla., Texas) Vacant Region 6 Director Student Representative Vice President, Print Gustavo Reveles Acosta Executive Director of Public Information Canutillo Independent School District Vacant Region 1 Director (Puerto Rico, Mexico, Virgin Islands) Miguel Angel Rosa Camargrafo/Editor WIPR Canal 6 Noticias (Puerto Rico) Region 2 Director (Conn., Maine, Mass., N.H., N.Y., N.J., R.I., Vt.) Maria Burns Ortiz Social Media Columnist, ESPN. com; Sports Contributor, FoxNewsLatino.com Region 3 Director (Del., Ky., Md., Pa., Va., W.Va., D.C.) Jessica Durkin Community Manager Block by Block (BxB) (Ill., Ind., Iowa, Kan., Mich., Minn., Miss., Mo., NEB., N.D., Ohio, S.D., Wis.) Vacant Region 4 Director (Ala., Fla., Ga., Miss., N.C., S.C., Tenn.) Roberto Pazos Freelance Assignment Editor Univision Networks
Vice President, Broadcast Manuel De La Rosa Reporter/Blogger KRGV-TV/South Texas Tribune
Region 7 Director (Ariz., Colo., Nev., N.M., Utah, Wyo.) Angela Clemmons Sports Copy Chief The Denver Post
Financial Officer Russell Contreras Reporter The Associated Press (Boston)
Region 8 Director (Alaska, Calif., Hawaii, Idaho, Ore., Wash.) Elaine Aradillas Reporter People Magazine
Secretary Erin Ailworth Staff Writer The Boston Globe
Interim Online At-Large Officer Fernando Diaz Managing Editor Hoy (Chicago)
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n a h J s ta f f
Ivn Romn Executive Director Azuree Salazar Development Director Michele Gonzalez Convention Operations and Professional Development Director
Paulo Luizaga Membership Coordinator
Erwin Diaz Education Programs/ Operations Manager
Kevin Olivas Recruitment and Guidance Manager
acKnoWledgements
Program Book Editors ....................................................................Ivn Romn & Azuree Salazar Convention Logo Design................. Imelda Robles, Senior Producer, San Antonio Express-News Program Book Design and Layout ........................................................ Paul Fisher, Fisher Design Printing ......................................................................... Professional Graphics Printing Company
f u t u r e c o n v e n t i o n d at e s
UNITY: Journalists of Color 2012 Convention, The Mandalay Bay Resort & Convention Center, Las Vegas, Nevada, August 1-4, 2012
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Professional chaPters
ATLANTA CHAPTER
Chapter Contact: President: Nick Valencia Website: www.nahjatlanta.org AUSTIN CHAPTER Chapter Contact: President: Erika Aguilar Website: http://nahjaustin.wordpress.com CHARLOTTE CHAPTER Chapter Contact: Rafael Prieto; NEW YORK CHAPTER Chapter Contact: Maria Burns-Ortiz
N.C. TRIANGLE CHAPTER

NORTHERN NEW JERSEY CHAPTER Chapter Contact: Manuel Avendano OKLAHOMA CHAPTER Website: http://www.nahj-okc.org/index.html ORLANDO CHAPTER Chapter Contact: President: Sarykarmen Rivera
DALLAS/FORT WORTH CHAPTER

Website: www.dfwhispanic.org
DENVER CHAPTER
Chapter Contact: Angela Clemmons
RIO GRANDE VALLEY CHAPTER

Chapter Contact: Sergio Chapa
NEW ENGLAND CHAPTER

Chapter Contact: Russell Contreras
SOUTH FLORIDA CHAPTER

Chapter Contact: President: Christine Armario Chapter Contact: David Plazas
NEW MEXICO CHAPTER
WASHINGTON D.C. CHAPTER

Chapter Contact: President: Brandon Benavides Website: http://nahjdc.org/
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student chaPters
ARIZONA STATE UNIVERSITY
Chapter Contact: President: Gitzel Puente Website: nahjasu.webs.com TEXAS STATE UNIVERSITY Chapter Contact: Advisor: Federico Subervi UNIVERSITY OF ARIZONA Chapter Contact: President: Samantha Sais UNIVERSITY OF CALIFORNIA, LOS ANGELES Chapter Contact: President: Eliana Perez; Website: http://www.freewebs.com/nahjucla/index.htm UNIVERSITY OF HOUSTON Chapter Contact: Raymond Ruiz UNIVERSITY OF ILLINOIS URBANA-CHAMPAIGN UNIVERSITY OF MISSOURI COLUMBIA Chapter Contact: President: Cecilia Garza Website: http://students.missouri.edu/~nahj UNIVERSITY OF PUERTO RICO Chapter Contact: President: Jos Antonio Acevedo-Cuevas Website: http://nahjupr.wordpress.com UNIVERSITY OF TEXAS AT EL PASO Chapter Contact: President: Alejandra Matos UNIVERSITY OF TEXAS-PAN AMERICAN Chapter Contact: President: Lilliana Lopez
BROOKLYN COLLEGE CALIFORNIA STATE UNIVERSITY, LONG BEACH

Chapter Contact: Student Advisor: Danny Paskin COLUMBIA COLLEGE CHICAGO Chapter Contact: President: Cristina Aguire COLUMBIA UNIVERSITY Chapter Contact: President: Nuria Net Website: http://cunahj.wordpress.com/ FLORIDA INTERNATIONAL UNIVERSITY Chapter Contact: Advisor: Alejandro Alvarado LEHMAN COLLEGE Chapter Contact: Miguel Perez Website: http://www.myspace.com/NAHJLehman NORTHWESTERN UNIVERSITY Chapter Contact: President: Elisa Santana Website: http://www.wix.com/gabbygonzalez/NAHJ-NU STONY BROOK UNIVERSITY Chapter Contact: President: Elizabeth Ward SYRACUSE UNIVERSITY Chapter Contact: President: Ghislaine Leon
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lifetime members
MUCHISIMAS GRACIAS! to our Lifetime Members. Thank you for your generous support and your commitment to NAHJ. Vicki Adame, Media Relations Specialist Elizabeth Aguilera, San Diego Union-Tribune Erin Ailworth, The Boston Globe Javier Aldape, E.W. Scripps Company Claudio Alvarez Dunn, Contenidos Corp. Cecilia Alvear, Independent TV News Producer Alfredo Araiza, Arizona Daily Star Rogelio Aranda, The Charlotte Observer Rose Arce, CNN Vicente Arenas, KHOU-TV (Houston, TX) Gustavo Arroyo, California State Senate Jim Avila, ABC News Nancy Baca Gilbert Bailn, St. Louis Post-Dispatch Hugo Balta, WCBS Margarita Bauza Wagerson, University of Michigan Health System Geraldine Berrios, Los Angeles Daily News Mary Kay Blake, Newseum Frank Blethen, The Seattle Times Ray Bradford, American Federation of Television and Radio Artists Ybeth Bruzual, Central Florida News 13 Gloria Campos Brown, WFAA-TV (Dallas) Romeo Cantu Alfredo Carbajal-Madrid, Al Da (Dallas) Jose Carreo, CEDAN Dora Casanova de Toro, La Prensa (Longwood, Florida) Nelson Castillo, Nelson A. Castillo Immigration Attorney David Cazares, Minnesota Public Radio Sergio Chapa, KGBT-TV (Harlingen, TX) Gary Clark, Department of Veterans Affairs Angela Clemmons, The Denver Post Yamila Constantino-Mndez, eContenido Peter Copeland, Scripps Media Center Alfredo Corchado, The Dallas Morning News Christopher Crommett, Christopher Crommett Consulting Luis Cruz, KYMA-TV (Yuma, AZ) Carolyn Curiel, Purdue University Alicia de Jong-Davis George de Lama, Inter-American Development Bank Manuel De La Rosa, South Texas Tribune Araceli De Leon, KTAZ-TV (Phoenix)/KHRR-TV (Tucson)/KDEN-TV (Denver)/KBLR (Las Vegas) *Frank del Olmo Sam Diaz, ZDNet @ CBS Interactive Celeste Diaz Ferraro, Wittenberg Weiner Consulting, LLC Lou Dobbs Charles Ericksen, Hispanic Link News Service Victor Escobedo, Papalote Inc. (Fairfield, CA) Cathleen Farrell, Inter-American Development Bank Michele Fazekas Luis Alberto Ferre Rangel, El Nuevo Da (Puerto Rico) Angelo Figueroa Veronica Flores, San Antonio Express-News 18 Juan Forero, The Washington Post Diana Fuentes Tania Fuentez, Journalist Suzanne Gamboa, The Associated Press Ernie Garcia, The Journal News Veronica Garcia, Newsday Eldra Gillman Frank Gmez, Educational Testing Service *Raymond Gomez Vince Gonzales, KCET (Los Angeles) Juan Gonzalez, New York Daily News Joe Grimm, Patch.com Liza Gross, International Womens Media Foundation Hernan Guaracao-Calderon, Al Da (Philadelphia) Felix Gutierrez, USC Annenberg School of Journalism Evelyn Hernandez Joanna Hernandez, The Washington Post Jodi Hernandez, KNTV/NBC 11 (San Jose, CA) Robert Hernandez, USC Annenberg School of Journalism Jorge Hidalgo, Telemundo Jonathan Higuera, SFC Arizona Marina Hinestrosa, County of Santa Clara Claudia Hinojosa, KXTX Telemundo 39 (Dallas) Mark Hinojosa, Detroit News Alberto Ibargen, John S. and James L. Knight Foundation Maite Junco, New York Daily News Elio Leturia, Columbia College Chicago George Lewis, NBC News Michael Limn, Salt Lake Tribune Jacqueline Llamas Espinoza Anna Lopez Buck, American Red Cross Delton Lowery, Lowery Digital Photography Ruben Luna, The Detroit News Lavonne Luquis, Wild Spirit Life Coaching Edna Mlaga, KSWT-TV CBS 13 (Yuma, AZ) Tony Marcano, National Public Radio Mekahlo Medina, KNBC-TV NBC 4 (Los Angeles) Regina Medina, Philadelphia Daily News Ruth Merino, El Nuevo Da (Puerto Rico) Oralia Michel, OMAGEN Inc. Marketing & Public Relations Walter Middlebrook, The Detroit News Steve Montiel, Institute for Justice and Journalism Antonio Mora, WFOR-TV (Miami) Frank Moraga, Shooting Star Communications/ Tres Amigos Communications Ibra Morales, Katz Television Group Rosa Morales, MiGente Magazine Sylvia Moreno Mireya Navarro, The New York Times Edna Negrn, Ramapo College of New Jersey Soledad OBrien, CNN Holly Ocasio Rizzo, Writer/Editor/Instructor Rafael Olmeda, South Florida Sun-Sentinel
lifetime members
Larry Olmstead, Leading Edge Associates Ralph Ortega, Harrison Scott Publications Edgar Ortega-Barrales, Bloomberg News Maria Padilla, Orlando Latino Minerva Perez, Minerva Perez Media LLC O. Ricardo Pimentel, Milwaukee Journal Sentinel Gary Pia, The Dallas Morning News NeighborsGo David Plazas, The News-Press (Ft. Myers, FL) Fernando Quintero, Orlando Sentinel John Quiones, ABC News Primetime *Max Ramirez George Ramos, California Polytechnic State University San Luis Obispo Gustavo Reveles Acosta, Canutillo Independent School District Eli Reyes, The Washington Post Diego Ribadeneira, The New York Times Denice Rios, National Public Radio Robert Rivard, San Antonio Express-News Elaine Rivera, WNYC Radio Geraldo Rivera, Fox News Channel Frances Robles, The Miami Herald Cindy Rodriguez, Columbia Magazine Maggie Rodriguez, CBS News The Early Show Rick Rodriguez, Arizona State University Ivn Romn, National Association of Hispanic Journalists Rossana Rosado, el diario/LA PRENSA Albor Ruiz, New York Daily News Inez Russell, The Santa Fe New Mexican Michele Salcedo, The Associated Press Maria Elena Salinas, Univision Network Nancy San Martin, The Miami Herald Evelyn Santa Cruz-Tipacti, PRNewswire Roberto Santiago, Miami City Ballet Fernanda Santos, The New York Times Clemson Smith Muiz, Smith Muiz Productions, Inc. Dianne Sols, Dallas Morning News Sheila Solomon, Chicago Tribune Alicia Sotomayor Ernest Sotomayor, Columbia University Graduate School of Journalism Rafael Suarez, PBS NewsHour Arthur Ochs Sulzberger, Jr., The New York Times John Temple, Civil Beat (Honolulu, HI) Mercedes Torres, Freelance Producer George Vazquez, Regus Ricardo Vazquez, University of California Vernica Villafae, Media Moves Roberto Vizcn, WJAN-TV (Miami) Xochitl Yaez, State Farm Jeorge Zarazua, San Antonio Express-News Elizabeth Zavala, Freelance *Deceased
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m e e t o u r c o r P o r at e m e m b e r s
Wa n t t o ta K e a d va n ta g e o f o u r c o r P o r at e m e m b e r s h i P ?
NAHJs 12-month Corporate Membership is designed to give companies that are serious about diversity a way to attract talented Hispanic professionals via the Career Centers suite of comprehensive tools including: Unlimited Job Postings Unlimited Access to Resume Bank Run of Site Banner ad for six months Featured Employer Button ad for one month NAHJ Candidate Referrals
Please visit www.nahj.org for a complete list of Corporate Member benefits, rates and application.
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s c h e d u l e at a g l a n c e
*All sessions are at the Coronado Springs Resort Convention Center, unless otherwise noted.
Wednesday, June 15, 2011

8 a.m. 6 p.m. 8 a.m. 7 p.m. 9 a.m. 5 p.m. 6 p.m. 7:30 p.m. Exhibitor/Recruiter Booth Setup Registration Open Media Training Series (pre-registration required) Opening Plenary: Topic Seeking Shelter Sponsored by: Welcome to Orlando Reception Location: World Show PlaceEpcot Sponsored by:
f r i d ay, J u n e 1 7 , 2 0 1 1
7 a.m. - 8 a.m. Zumba con NAHJ Location: Disneys Coronado Springs Resort - Lakeside Sponsored by:
8 p.m. 10:30 p.m.
8 a.m. 6 p.m. 9 a.m. Noon 9 a.m. Noon 9 a.m. 5 p.m. Noon 2:00 p.m. 2 p.m. - 5 p.m. 6 p.m. - 7 p.m. 7 p.m. Midnight
Registration Open CyberLab@NAHJ sessions Concurrent Sessions Career Expo Open NAHJ Membership Meeting Concurrent Sessions Hall of Fame Gala Pre-Reception Hall of Fame Gala & El Gran Baile Sponsored by:
t h u r s d ay, J u n e 1 6 , 2 0 1 1
7 a.m. - 8 a.m. Zumba con NAHJ Location: Disneys Coronado Springs Resort - Lakeside Sponsored by:
8:30 a.m. 10:15 a.m. Morning Plenary: Journalists: Tragedies and Trauma 8 a.m. 6 p.m. 9 a.m. Noon 9 a.m. 5 p.m. Noon 2 p.m. Registration Open CyberLab@NAHJ sessions Career Expo Open Newsmaker Luncheon: A View from the Top: The Impact of Spanish-Language News Media Sponsored by: CyberLab@NAHJ sessions Concurrent Sessions Career Expo Networking Reception Sponsored by:
s at u r d ay, J u n e 1 8 , 2 0 1 1
8:30 a.m. Noon 9 a.m. Noon Noon - 9 p.m. 9 p.m. Midnight Registration Open Media Training Series (pre-registration required) Enjoy Walt Disney World Theme Parks See You in Las Vegas Party
10:30 a.m. to 11:45 a.m. Concurrent Sessions
2 p.m. - 5 p.m. 2:15 p.m. - 5 p.m. 5 p.m. 7 p.m.
9 p.m. Midnight
Sports Task Force Party Sponsored by:
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2011 convention sPonsors

NAHJ would like to recognize the generous support of our 2011 Convention Sponsors. Without their support and participation this convention would not be possible.
neWsmaKer level sPonsor
f e at u r e l e v e l s P o n s o r s
Official Airline of NAHJ Special Events editorial level sPonsors
Business Wire ESPN and Disney/ABC Television Group FedEx General Motors Toyota Motor Sales, U.S.A. Inc. Univision
corresPondent level sPonsors
Casey Family Programs Gannett Foundation Google Microsoft News Corporation Scripps Howard Foundation The Coca-Cola Company
b e at l e v e l s P o n s o r s
Bloomberg Caesars Entertainment CNN NBC Universal Rent-A-Center

scooP level sPonsors
CBS News Laborers International Union of North America (LiUNA!) Sprint Terra The Washington Post
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a b o u t t h e n a h J h a l l o f fa m e
Created in 2000, NAHJs Hall of Fame honors those journalists whose pioneering efforts have resulted in more Latinos entering the journalism profession or have helped improve news coverage of the nations Latino community. This year, NAHJ is proud to induct Ernest Sotomayor, Assistant Dean for Career Services at Columbia University Graduate School of Journalism into the associations Hall of Fame. In the last 11 years, NAHJ has inducted 27 other leaders into its Hall of Fame. NAHJ will honor its newest inductees next year at the 2012 Hall of Fame Gala during the UNITY 2012 Convention in Las Vegas, Nevada, August 1-4, 2012.
2006 honorees
Mara Elena Salinas, veteran anchor, Noticiero Univision; founding member, NAHJ Henry Alfaro, one of the first Mexican-American TV reporters, worked for 35 years at KABC7 (Los Angeles)
2005 honoree
Gerald Garcia Jr., former publisher, Tucson Citizen (Arizona); founding member and first president of NAHJ
2004 honoree
Ignacio E. Lozano, Sr., founder, La Opinin
2010 honorees
Ray Suarez, senior correspondent, PBS The NewsHour Gloria Campos, anchor, WFAA-TV (Dallas)
2003 honorees
Dr. Mary Adelaide Gardner, former professor of journalism, Michigan State University; journalism scholar Albor Ruiz, columnist, New York Daily News
2009 honorees
Geraldo Rivera, host, Foxs newsmagazine Geraldo-at-Large Ysabel Durn, anchor, KRON-TV (San Francisco) "Weekend Morning News" Juan Gonzales, founder and editor, El Tecolote; professor of journalism, City College of San Francisco
2002 honorees
Paul Espinosa, independent producer, writer and director Flix Gutirrez, author, educator and activist Frank del Olmo, former associate editor, The Los Angeles Times Frank O. Sotomayor, assistant METPRO director and hiring editor, The Los Angeles Times
2008 honorees
Juan Gonzalez, columnist, New York Daily News; former president, NAHJ Maggie Rivas-Rodriguez, professor, University of Texas at Austin; media activist Francisco P. Ramirez, founder, El Clamor Pblico (Los Angeles)
2001 honorees
Charlie Ericksen, founder, Hispanic Link News Service Edith Sayre Auslander, former reporter and editor, Arizona Daily Star; former professor, University of Arizona Peter Moraga, a pioneer in radio journalism in California and Arizona
2007 honorees
Cecilia Alvear, retired producer, NBC; former president, NAHJ Rigo Chacn, three-time Emmy winner; president, Rigo Chacn and Associates (RCA) George Ramos, a three-time Pulitzer Prize-winning reporter, The Los Angeles Times; professor, California Polytechnic State University Journalism Department (San Luis Obispo Calif.)
2000 honorees
Rubn Salazar, columnist, The Los Angeles Times; news director, KMEX Elma Barrera, reporter, ABC Channel 13 - first Hispanic female reporter in the Houston market in 1972 Sylvan Rodrguez, former anchor, KHOU-TV 11 (Houston)
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2 0 1 1 h a l l o f fa m e i n d u c t e e
Ernest R. Sotomayor directs the Columbia University Graduate School of Journalism's efforts in career counseling,assisting students in finding opportunities such as internships, fellowships and full-time employment in print, broadcast and online media fields. He joined Columbia in February 2005 after 16 years as an editor at Newsday in Long Island, N.Y., and specializes in issues related to print journalism. Ernest Sotomayor began his career as a reporter at the El Paso (Texas) Herald-Post in 1976, and in 1979, joined the Dallas Times Herald, where he worked as a reporter and editor. At the Times Herald, he managed a year-long project in 1987 covering the immigration amnesty program, which won numerous state and national prizes, including the SDX-SPJs National Gold Medal for Public Service. During his time at the Dallas Times-Herald, Sotomayor co-founded the first NAHJ Latino Reporter student convention newspaper and television news projects for the organizations 1988convention in Dallas. That initial program paved the way toward the annual NAHJ Student Project that continues to be a showcase of the best Latino student journalists from throughout the U.S. and Puerto Rico.
Ernest Sotomayor Assistant Dean for Career Services, Columbia University Graduate School of Journalism
Ernest joined New York Newsday in 1989 and was Brooklyn/Queens Editor, overseeing daily and enterprise coverage of the city's largest boroughs. He later served as Newsdays Long Island regionals editor and deputy business editor. He was part of the editing teams that oversaw coverage of major stories, such as both attacks on the World Trade Center, the explosion of TWA Flight 800, investigations of the Port Authority and the online coverage of the Iraq War. Prior to joining Columbia, he was the Long Island editor for Newsday.com, overseeing local coverage on the newspapers Web site. Sotomayor is also a past president of UNITY: Journalists of Color, Inc. It was during his leadership of this organization that the largest journalism convention in U.S. history occurred when the UNITY 2004 convention was held in Washington, D.C. As UNITY President, Sotomayor called on the FCC to guard against media consolidation and to ensure fairness in broadcasting and staffing involving people from diverse backgrounds. He also called on news organizations to create more diversity within their ranks and convened a national summit on diversity in network broadcasting. A lifetime member of NAHJ, Sotomayor is a graduate of the University of Arizona.
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2011 student camPus

student camPus
The Student Campus during the annual convention is designed for college students interested in learning more about the changing world of journalism in the early stages of their career development. The 12 students in this program participate in intensive training, tours, mock press conferences and careerbuilding exercises in classrooms, television studios, media outlets, the streets and neighborhoods of Orlando, and government or other types of institutions. The program also features workshops and seminars on journalism ethics, obtaining newsroom internships, how to make the most out of the networking experience at the convention, and on various ways to write a good story in this age of multimedia journalism. The faculty of journalism professors and professionals offers the students a real perspective on the working world of journalism and helps them gain awareness of their respective communities. Sponsored by:
student camPus mentors

Alfredo E. Araiza Arizona Daily Star Rosa E. Morales Multimedia Bilingual Freelancer and Educator George M. Ramos California Polytechnic State University - San Luis Obispo
s t u d e n t c a m P u s Pa r t i c i Pa n t s
Griselle Mariette Calderon Morales Universidad de Puerto Rico Monica Chavez University of Missouri Nicole Alexandra Colon-Quintana Penn State University Thalia Corona College of Southern Nevada Jorge Alberto Gallaga Imperial Valley College Kristian O. Hernandez University of Texas at El Paso Alyssa Mendez Universidad de Puerto Rico Yamila Pino Universidad de Puerto Rico Johnathan Solarte California State University, Northridge Mariel Torres University of Texas at El Paso Elyse Mercedes Toribio Ramapo College of New Jersey Norma Judith Vasquez University of Houston
In-kind support provided by: University of Central Florida Nicholson School of Communication
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2011 student ProJects

about the student ProJects
NAHJ has developed a converged model for its long-time media training project that features a team of juniors and seniors and media professionals working in a newsroom setting and provides students with a great opportunity to get hands-on training in daily journalism. Through this program, students focus on producing content for an interactive website, while producing a 30-minute television newscast, radio podcasts and two issues of a newspaper. Typically about 40 student journalists get front-end training in the skills needed to create and distribute news and information in todays changing environment with the support of about 30 mentors. Since 1988, NAHJ has provided the vast majority of funding for this project (which averages about $125,000 annually). This year we have restructured the program to focus solely on the website portion, the Latino Reporter Digital.
l at i n o r e P o r t e r d i g i ta l m e n t o r s
Manuelita Beck NBCDFW.com Elizabeth Chavolla Digital Content Producer Carlos Gonzalez San Francisco Chronicle Michelle Johnson Boston University David Plazas The News-Press (Fort Myers, FL) Monica Rhor Freelance Journalist/Educator (Houston)
latino rePorter digital ParticiPants

Melissa Caskey University of Southern California Melissa Colorado Brooklyn College Alejandra M. Cruz California State University, Northridge Shahrazad Maria Encinias California State University, Northridge Julian Esquer Scottsdale Community College Melvin J. Felix New York University Shaira Frias Brooklyn College Brenda Medina University of South Florida Erik Reyna University of Texas at Austin Cristina Rojas Boston University Rossana Sandigo University of Arizona Marina Sandoval California State University
a b o u t t h e l at i n o r e P o r t e r d i g i ta l
Latinoreporterdigital.org will deliver constantly updated breaking news and information produced by the students. This component offers students the chance to build a Web site from the ground up while covering the daily activities of the convention. The students work with online media professionals in each phase of the comprehensive site which includes newsgathering, site design and maintenance as they contribute stories, video, audio and other content. This year 12 student journalists will get front-end training in the skills needed to create and distribute news and information in todays changing environment. Sponsored by:
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2011 Planning/Programming committee

Programming content manager Michele Gonzalez Convention Operations and Professional Development Director convention co-chairs Javier J. Aldape Vice-President, Niche Products, E.W. Scripps Company Maria Padilla Editor, La Prensa (Orlando) host chair SaryKarmen Rivera Reporter/Weekend Anchor, News 13 en Espaol (Orlando)
Programming co-chairs Antonio Fins Editorial Page Editor Sun Sentinal Mekahlo Medina Anchor/Reporter/ Social Media Manager, KNBC-TV NBC 4 News Raw (Los Angeles) tracK leaders broadcast (radio/tv/video) Ybeth Bruzual Anchor, Central Florida News 13 and News 13 en Espaol (Orlando) Manny Sotelo Photojournalist, KUSA-TV (Denver) entrePreneurial Jessica Durkin Community Manager, Block by Block (BxB) hot toPics Michelle Morgante Assistant Chief of Bureau, Associated Press (Miami) leadershiP/management Alfredo Carbajal Managing Editor, Al Da (Dallas) m u lt i m e d i a Robert Hernandez Assistant Professor of Professional Practice, USC Annenberg School for Communication & Journalism Henry Lopez Digital Development and Projects Manager, The Santa Fe New Mexican PhotograPhy Natalie Guilln Photographer, The Santa Fe New Mexican Marcio Sanchez Staff Photographer, Associated Press (Santa Clara, California) Professional develoPment/Print Maria Burns Ortiz Social Media Columnist, ESPN.com; Sports Contributor, Foxnewslatino.com Elizabeth Zavala Freelance Journalist
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Frances Robles Staff Writer The Miami Herald
s Pa n i s h - l a n g u a g e Carlos Tmez Executive Producer, KUVN, Univisin 23 (Dallas) Veronica Villafae President and Editor, Media Moves (Los Angeles) young Journalists Jos Antonio Acevedo Student, Universidad de Puerto Rico, Ro Piedras campus Christine Show Reporter, Orlando Sentinel
2011 career exPo

NAHJs Career Expo is the premier networking hub for conventions attendees. The Expo is the crossroads of the convention where media executives, editors, reporters, producers and cameramen all go to discover new technologies, job opportunities, get career advice and catch up with old friends.
What you Will find in the career exPo:

Rsum Database Center Looking for a job? Search our online Career Center, with hundreds of job postings, upload and print your resume, and apply onsite! Cyber Cafe Need to check your email? Need to research a company before speaking to their recruiter? NAHJ is providing complimentary internet access to our attendees at the Cyber Cafe. Sponsored by: Refreshment Breaks Visit the Laptop Lounge in the Expo for complimentary beverages in the morning and beverages and snacks in the afternoon. Thursday, June 16th & Friday, June 17th - 9 a.m. Friday, June 17th - Noon Sponsored by: Career Expo Networking Reception This high-energy event brings hundreds of participants to the Career Expo during the conventions peak, elevating the networking buzz among reporters, editors, producers and other executives. Thursday, June 24th, 5 p.m - 7 p.m. Sponsored by:
2011 exhibitors & recruiters

ABC News American Federation of Television and Radio Artists (AFTRA) American Public Media American University School of Communication Anti-Defamation League Bay News 9 Berkeley Graduate School of Journalism Bloomberg Boston Globe Business Wire Casey Family Programs CBS News CNN Columbia University School of Journalism CUNY Graduate School of Journalism ESPN Estrella TV Gannett Lilly Market Wire Medill School at Northwestern University National Public Radio NBC Universal NESN New York Public Radio News Corporation Patch.com PepsiCo Post Newsweek Stations Reuters S.I. Newhouse School of Public Communications Sprint Target Texas Association of Broadcasters The Detroit News The E.W. Scripps Company The McClatchy Company The New York Times The Newspaper Guild - CWA The Washington Post Time Warner Cable News Division U.S. Census U.S. General Services Administration (GSA) UNITY: Journalists of Color University of Florida, College of Journalism and Communications Univision Communications USA Today Walt Disney Parks & Resorts 35
f e at u r e d e v e n t s W e d n e s d ay
Opening Plenary: Seeking Shelter WEDNESDAY 6 p.m. 7:30 p.m. Sponsored by: Mexican journalists seeking asylum in the United States talk about their escape from death threats, drug traffickers and the Mexican military. Their asylum petitions are being watched closely because they may open a door to protection for journalists who today are exposed to attack as they cover violence in Mexico. Political asylum in the U.S. is rare for Mexicans and, until last year, unheard of for Mexican journalists. We have a conversation with three of the first Mexican reporters seeking sanctuary in the U.S. from drug-war violence. This session will be in Spanish. Simultaneous translation will be available. Moderator: Teresa Rodriguez, Co-Anchor, Univisions Aqui y Ahora Coordinator: Ricardo Sandavol Palos, Project Manager, Center for Public Integrity (Washington, D.C) Panelists: Emilio Gutirrez Soto wrote for El Diario de Jurez about alleged human rights abuses by the military fighting drug traffickers until officers threats and a midnight raid to his home forced him to flee with his young son. Ricardo Chvez Aldana railed against drug traffickers on his radio show in Ciudad Jurez until two of his nephews were murdered in front of their home after hed been warned that his work would cost his family dearly. Alejandro Hernndez Pacheco, a former cameraman for Televisa, was one of three journalists kidnapped by drug traffickers who demanded the network air a story against a rival drug cartel. Before his captors released him, he was severely beaten when he tried to escape. Joining the three of them in this provocative discussion is Angela Kocherga of Belo TV, who has covered their asylum cases and devotes most of her time to chronicling life and death along the U.S.-Mexico border.
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Opening Reception Fiesta Ballroom
World Show Place - Epcot
WEDNESDAY 8 p.m. 10:30 p.m. Sponsored by: Right after the vigorous conversation in the Opening Plenary, dont miss this first chance for all the veterans and newbies in the NAHJ familia to see one another again, grab a drink and catch up and all in a very special place. Attendees will step out from the fabulous World Show Place to take in IllumiNations: Reflections of Earth, a mesmerizing fireworks, laser and water show seen atop Epcots World Showcase Lagoon, featuring dramatic fountain barges and a unique video display system in the shape of a spinning 350,000-pound Earth globe. Then we'll all head back into the World Show Place for the hot sounds of salsa great Tito Nieves who will get everyone on the dance floor. Its a great way to start the weeks major networking on the right note. Buses will start leaving from Disneys Coronado Springs Resort for Epcot right after the Opening Plenary.
t h u r s d ay
Zumba con NAHJ Disneys Coronado Springs Resort - Lakeside THURSDAY 7 a.m. 8 a.m. Sponsored by: Begin your day at the NAHJ Convention with the dance-fitness program that is sweeping the nation! Join us near the lake of Disneys Coronado Springs Resort for an hour of fun. From cardio to abs to everything in between, this morning workout will get you moving and energized for the busy day ahead. Instructor: Alicia Flores, Zumbalicia.com
f e at u r e d e v e n t s
Morning Plenary: Journalists: Tragedies and Trauma THURSDAY 8:30 a.m. 10:15 a.m. Earthquakes, tsunamis, nuclear tragedies, war, bombings and tornadoes lead the headlines. As journalists, we rattle off death tolls, climb amid the rubble and learn to project empathy in our copy and newscasts without shedding a tear. But in a year that saw correspondents killed in the line of duty and others violently attacked or kidnapped, the question is finally being asked: what about the reporters? By May this year, 16 journalists had been killed on the job four in Libya alone. In 2010, 25 journalists were killed in Mexico. This year, reporters were increasingly subjected to arbitrary detentions, beatings and even rape. Are journalists putting themselves and their psyches at risk by such repeated exposure to violence and trauma? Are viewers and readers saturated and desensitized? A distinguished panel of experts explores the issue. Moderator: Soledad OBrien, Anchor and Special Correspondent, CNN Panelists: Andrei Netto, Correspondent for O Estado de S. Paulo based in Paris, detained by Libyan authorities for eight days Miguel Marquez, Correspondent for ABC News based in London, covered anti-government uprisings in several parts of the Middle East Angela Kocherga, Mexico Bureau Chief for Belo TV, who chronicles life and death along the U.S.-Mexico border Jose Iglesias, photojournalist/videographer for El Nuevo Herald, who spent a year covering the earthquake in Haiti and its aftermath and was the director of photography for the documentary Nou Bouke (We Are Tired) Mike Walter, former anchor of WUSA in Washington, who witnessed the 9/11 attack on the Pentagon; produced the film Breaking News, Breaking Down about journalists and trauma Newsmaker Luncheon: Fiesta Ballroom A View from the Top: The Impact of Spanish-Language News Media THURSDAY Noon - 2 p.m. Sponsored by:
Fiesta Ballroom
Contrary to predictions that Spanish-language news would become irrelevant with the assimilation of Latinos in the U.S., it has continued to thrive. With almost 40% of the more than 50 million Hispanics counted in the 2010 Census being foreign-born, Spanish-language media has expanded its reach and popularity. Ratings often place Spanishlanguage news in the #1 spot regardless of any language in the entire country, while local and network news in English at times struggle to retain their audiences. Univision plans to launch a 24/7 news network in 2012. Comcast has promised to increase the amount of local news on Telemundo stations, while other U.S. networks are scrambling to produce programming in Spanish. Dailies and weeklies continue to have a strong presence across the country, while a multitude of online sites have popped up targeting Spanish-language readers. Spanish-language media is no longer ethnic media. It is mainstream media. Top-level executives will talk about the impact and growth of Spanish-language news media, what contributes to its success and their role in community journalism. Theyll also discuss their companies future plans and if expansion plans will open up hiring opportunities for journalists. This session will alternate between English and Spanish. Simultaneous translation will be available in both languages. Moderator: Vernica Villafae, Editor and Publisher, Media Moves Panelists: Monica Lozano, Chief Executive Officer, Impremedia Isaac Lee, President of News, Univisin Ramn Escobar, Executive Vice President, Network News, Telemundo Eduardo Zavala, President, ZGS Group
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Career Expo Networking Reception THURSDAY 5 p.m. 7 p.m. Sponsored by:
Veracruz Exhibit Hall
NAHJ Membership Meeting FRIDAY Noon 2 p.m.
Yucatan 1 & 2
Take a break from a hard day of training, business and career counseling, fruitful discussions and job hunting to have a drink, some hors douevres and keep networking. Continue and close out the days work as you lead in to the evenings play. Sports Task Force Party THURSDAY 9 p.m. Midnight Sponsored by: The goals of the NAHJ SportsTask Force include: developing a mentorship program, connecting members to jobs and internships opportunities, building a strong network of Latinos in sports media and developing programming for the convention.This event is open to all convention attendees. Buses will depart from the Coronado Springs Resort to the BoardWalk Inn Resort beginning at 7 p.m. There you will find a number of dining options including an ESPN Club. From there you can walk over to the Atlantic Dance Hall for the official Thursday night party. Disneys Boardwalk Inn -Atlantic Dance Hall
NAHJ invites its members to attend its membership assembly to discuss the state of the association with our board of directors. Dont miss this opportunity to meet and ask questions of the associations elected representatives and hear from the candidates aspiring to become part of the board in 2011. Hall of Fame Gala y El Gran Baile FRIDAY 7 p.m. Midnight Sponsored by: Fiesta Ballroom
Join NAHJ for a special evening as we induct Ernest Sotomayor, Assistant Dean for Career Services at Columbia University Graduate School of Journalism into the NAHJ Hall of Fame. Sotomayor will join the 27 other colleagues and pioneers who form Ernest this select group the organization has Sotomayor chosen to honor for blazing a trail for latinos in journalism and for being an advocate and champion for diversity in news. We will then cap off the evening with El Gran Baile with music and some dancing.
s at u r d ay f r i d ay
Zumba con NAHJ FRIDAY 7 a.m. 8 a.m. Sponsored by: Begin your day at the NAHJ Convention with the dance-fitness program that is sweeping the nation! Join us near the lake of Disneys Coronado Springs Resort for an hour of fun. From cardio to abs to everything in between, this morning workout will get you moving and energized for the busy day ahead. INSTRUCTOR: Alicia Flores, Zumbalicia.com Disneys Coronado Springs Resort - Lakeside See You In Las Vegas! Party SATURDAY 9 p.m. Midnight Fiesta Ballroom
Here attendees will be able to close out a great week in Orlando with some music and a lot of dancing as we look to the next convention, the UNITY 2012 Convention in Las Vegas.
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media
W e d n e s d ay, J u n e 1 5
training series
These intensive four or eight-hour sessions offer the conventions most fruitful professional development experience. The Media Training Series sessions will be held on Wednesday, June 15 and Saturday, June 18. *All sessions will take place at Disneys Coronado Springs Resort Convention Center unless otherwise noted. produce high-impact local stories. The session will cover crucial topics including Using the Web as an Investigative Tool, Key Documents You Can't Live Without, The Art of Source Development, and much more. Instructors: Doug Haddix, Training Director, Investigative Reporters and Editors Manny Garcia, Executive Editor, El Nuevo Herald Mc Nelly Torres, Associate Director and Reporter, Florida Center for Investigative Reporting
SERIES
TRAINING
MEDIA
Audio Storytelling Workshop WEDNESDAY 8:30 a.m. - 5 p.m. Coordinated by NPR
Coronado G
What makes a good audio story? Whether your goal is to do a full-blown radio story, use audio clips in your blog, accompany photos on the web or create a podcast, this one-day workshop will show you how to understand audios storytelling strengths, select the best sound, write for the ear, and write to sound. Youll also get an opportunity to use audio recording equipment and to do digital audio editing. You will need to bring your own laptop and download audio editing software in advance. Instructors: Sora Newman, Senior Trainer, National Public Radio Russell Lewis, Southern Bureau Chief, NPR News
SERIES
TRAINING
MEDIA
Photography for NonPhotographers (limit 30) WEDNESDAY 9 a.m. - 5 p.m.
Fiesta 7-8
SERIES
TRAINING
MEDIA
Pongamos al da nuestro espaol Coronado D WEDNESDAY 9 a.m. 1 p.m.
Lleva tilde? Va en mayscula o minscula? Dnde van las comas, rayas o comillas? Si tiene este tipo de dudas, este taller es indispensable. Durante este taller de medio da, repasaremos qu es y cmo funciona nuestra lengua, fallas comunes de ortografa y ortotipografa, y errores que se detectan en los medios de comunicacin en espaol. Adems, se ofrecern herramientas en internet para resolver dudas al redactar las noticias y recomendaciones bibliogrficasde los principales diccionarios y otros libros de apoyo para mejorar la redaccin. Profesor: Alberto Gmez Font, Coordinador General, Fundacin del Espaol Urgente (Madrid)
This session will include a location photo shoot with a professional photographer to learn the basics of photography composition and to develop a personal vision. Participants will then return to the lab and learn basic photo editing, picture toning and workflow techniques. Participants must bring their own digital camera. Pointand-shoot and certain cell phone cameras will be accepted. Instructors: Marcio Sanchez, Staff Photographer, The Associated Press (Santa Clara, California) Natalie Guilln, Photographer, The Santa Fe New Mexican
SERIES
TRAINING
MEDIA
Building Web Content: Monterrey 1 An HTML, CSS and JavaScript Primer WEDNESDAY 9 a.m. - 5 p.m.
SERIES
TRAINING
MEDIA
Watchdogging Your Beat WEDNESDAY 9 a.m. - 5 p.m.
Coronado E
Investigative Reporters and Editors (IRE) brings its Better Watchdog Workshop series for a full-day session that will arm you with the tools to better cover any beat or topic. Advice on developing a documents state of mind, navigating public records, understanding records retention schedules, exploring key records on a variety of beats, and becoming familiar with key national data sets to 40
Basics of HTML and CSS are quickly becoming required skills for the modern-day journo. In this full-day workshop come get your feet wet by building a webpage from scratch and if you're ready, we'll dive into more interactive work by building a data visualization using JavaScript/JQuery. Requirements/recommendations for participants: A laptop with a text editor (Notepad++ for Windows or Textwrangler for Mac) and an FTP client if you want to put your project on a server at the end (FileZilla). Instructors: Dave Stanton, Managing Developer, SmartMediaCreative.com Robert Hernandez, Assistant Professor of Professional Practice, USC Annenberg School for Communication & Journalism
media
SERIES
training series
s at u r d ay, J u n e 1 8
TRAINING
MEDIA
Multimedia Photojournalism Coronado F A to Z (for all levels of experience and platforms) WEDNESDAY 10 a.m. - 5 p.m.
SERIES
TRAINING
MEDIA
Building Your Site from Scratch (in English and Spanish) SATURDAY 9 a.m. - Noon
With the industry changing, specialty positions in newsrooms are slowly disappearing. Reporters, producers and photographers are being asked to do more than one job. In this full-day workshop, learn what it takes to become a better storyteller and how to work efficiently if you are now a video/multimedia journalist. Featured speaker Al Tompkins of the Poynter Institute will lead a session called, Als Ten Commandments for Video. Fundamentals of video framing, motion, light, natural sound, sound bites and sequencing will be discussed in this practical and interactive session. After a lunch break, Al will lead an afternoon session called, Lets Get Critical. This session will demonstrate how to go beyond the obvious event or happening, to the deeper story others miss. It includes a dissection of some huge mistakes journalists have made in assuming something is true, but isnt. It will also include a lineby-line look at a story that uses every production trick in the book to make us feel what the reporter feels, but may not be true. Instructors: Al Tompkins, Senior Faculty, Broadcast and Online, The Poynter Institute Joe Vazquez, Multimedia Reporter, KPIX (San Francisco)
This session will show participants how to create a multimedia website in a very short period of time. Participants do not need to know HTML to create the website; the site will be created in a very simple way and at a very low cost. This session is perfect for media professionals or college students interested in developing a new skill, creating a professional/personal blog, or building a neat looking site for their freelance work (or maybe all of the above). Instructor: Robert Hernandez, Assistant Professor of Professional Practice, USC Annenberg School for Communication & Journalism
SERIES
TRAINING
MEDIA
Data Visualization and Census 2010 SATURDAY 9 a.m. - Noon
There are stories to be found in data. Get an introduction to the kinds of stories that can be told - as enhancement to other stories or on their own - by turning the data into interactive graphics. Then, get hands on with 2010 census data and turn that data into rich data-driven maps. Digital beginners who think this sounds intimidating are especially encouraged to attend this session. Instructor: Henry M. Lopez, Digital Development and Projects Manager, The Santa Fe New Mexican
SERIES
TRAINING
MEDIA
Clnica de redaccin WEDNESDAY 2 p.m. - 5 p.m.
Coronado D
Antes de redactar, el reportero debe organizar el material recopilado para estructurar una nota. En este taller se proveern tcnicas y consejos para mejorar la redaccin periodstica. Cmo decidir el tono y contexto de la nota a redactar? Qu clichs deben evitarse? Anlisis y correccin de textos. Por medio de ejemplos, los participantes recibirn tips para mejorar su redaccin. En este taller interactivo, se indicar cmo un reportero puede autocorregir sus notas antes de presentarlas a un editor, o de publicarlas cuando no hay un editor de por medio. Instructores: Lilia OHara, Editora, Enlace (San Diego) Prof. Jessica Retis, California State University, Northridge
SERIES
TRAINING
MEDIA
El poder de la imagen y la voz SATURDAY 10 a.m. - 2 p.m.
Mirna Pineda imparte un taller de cuatro horas donde abordar la importancia del lenguaje corporal para ser comunicadores ms asertivos y eficientes. Adems presentar tcnicas de vocalizacin, diccin e improvisacin para aprovechar la voz as como la teora del color vocal y su aplicacin en el vestuario para mejorar la apariencia. Se evaluarn los materiales (demos) de los participantes. Dirigido a periodistas de radio y televisin y personas interesadas en el rea. Nivel: Para principiantes e intermedios. Instructora: Mirna Pineda, periodista, autora, y life coach para Avante Seminar LLC
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cyberlab@nahJ
Back by popular demand! Now in its third year, this collection of sessions in the two rooms that make up our CyberLab@NAHJ on Thursday and Friday, June 16 and 17, will help journalists enhance their portfolio and get the skills needed to excel at storytelling in todays changing news media. Its like a multimedia boot camp, but with selections a la carte. Some of the classes will be repeated during the two-day period, some will be in Spanish, most of them will be bilingual with bilingual presenters or assistant trainers in the room. Theres something for everyone.
t h u r s d ay, J u n e 1 6
Twitter 101 THURSDAY 9 a.m. 10:30 a.m. Sponsored by: Love it or hate it, Twitter is a major social, cultural and political force around the world. From the Japan earthquakes to political upheaval in the Middle East, usage of twitter has played key roles in telling the worlds stories as theyre happening. This workshop teaches you the fundamentals of tweeting, including how to filter out those golden nuggets from the fast-moving stream of information and most importantly how to engage an audience. Walk away from this session with the confidence to start tweeting like a pro and knowing your hashtag from a hole in the ground. Instructor: Joe Ruiz, Engagement Editor, NOWCastSA.com Google Tools for Journalists: Getting the Most from the Web THURSDAY 9 a.m. 10:30 a.m. Learn how to work more efficiently and effectively on the web. Whether youre in print, broadcast, or digital journalism, this session will introduce tips and tricks you can use to search smarter, keep better tabs on your beat, see whats hot and whats not, and add a visual edge to your online content. Presenter: Sean Carlson, Manager, News Industry Relations, Google Real Time Reporting Monterrey 2-3 THURSDAY 10:30 a.m. - Noon Deadline? Whats a deadline when anyone can report the news from the scene at a moments notice? Learn the principles of reporting as news happens using todays mobile, social and digital tools, while examining the potential pitfalls that such aggressive reporting can present. This session will be bilingual. Instructor: Robert Hernandez, Assistant Professor of Professional Practice, USC Annenberg School for Communication & Journalism.
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Streaming Live Video Monterrey 2-3 THURSDAY 10 a.m. - Noon
Monterrey 1
Live-casting breaking news and scheduled events is exploding around the Internet and in news organizations. Take a tour of such services as Livestream and Justin.tv. Learn how these and other services are leading a revolution in digital broadcasting. After this session youll be a living, breathing broadcast station ready to share the news as it happens. Instructor: Henry M. Lopez, Digital Development and Projects Manager, The Santa Fe New Mexican Cheap and Free Tools for the Digital Journalist THURSDAY 2 p.m. 3:30 p.m. Youll be talking about this session for weeks as you learn and share tips about the tools to make your efforts in digital journalism more efficient, effective and compelling. This high-energy discussion will excite you about the possibilities new tools can have in bringing more life into your stories. Its a potluck of ideas come ready to share your favorite tools while walking away dozens of new ones. Session leaders: Robert Hernandez, Assistant Professor of Professional Practice, USC Annenberg School of Journalism Henry M. Lopez, Digital Development and Projects Manager, The Santa Fe New Mexican Audio Slideshows 101 THURSDAY 2 p.m. 3:30 p.m. A staple of news websites for more than a decade, the success of these easy-to-produce presentations can be attributed to their ability to deliver a storys emotional impact and human elements while keeping its producer from becoming lost amid technology. Audio slideshow production is the perfect place for you to start if youre wading into the ocean of digital storytelling. The principles learned producing Monterrey 1 Monterrey 2-3
Monterrey 1
cyberlab@nahJ
audio slideshows can be the foundation on which you build your multimedia portfolio throughout your career. Instructor: Michelle Johnson, Associate Professor of the Practice, Multimedia Journalism, Boston University Geek out! Monterrey 2-3 (Latest gadgets, apps, technology) THURSDAY 3:30 p.m. to 5 p.m. Sponsored by: This now-annual session is where attendees Get their Geek On by sharing information and asking questions about the latest tech innovations and how they can be used by journalists. What will we talk about this year? Session leaders: Robert Hernandez, Assistant Professor of Professional Practice, USC Annenberg School of Journalism. Henry M. Lopez, Digital Development and Projects Manager, The Santa Fe New Mexican. Google Tools for Journalists: Getting the Most from the Web THURSDAY 3:30 p.m. to 5 p.m. Learn how to work more efficiently and effectively on the web. Whether youre in print, broadcast, or digital journalism, this session will introduce tips and tricks you can use to search smarter, keep better tabs on your beat, see whats hot and whats not, and add a visual edge to your online content. Presenter: Sean Carlson, Manager, News Industry Relations, Google Monterrey 1 Audio Slideshows 101 Monterrey 2-3 FRIDAY 9 a.m. to 10:30 a.m. A staple of news websites for more than a decade, the success of these easy-to-produce presentations can be attributed to their ability to deliver a storys emotional impact and human elements while keeping its producer from becoming lost amid technology. Audio slideshow production is the perfect place for you to start if youre wading into the ocean of digital storytelling. The principles learned producing audio slideshows can be the foundation on which you build your multimedia portfolio throughout your career. This session will be in Spanish. Instructor: Robert Hernandez, Assistant Professor of Professional Practice, USC Annenberg School for Communication & Journalism. Search Engine Optimization for the Journalists FRIDAY 10:30 a.m. to Noon It might sound like a bad science-fiction plot, but knowing how to write content for robots and computers is important for journalists. If you want your fair share - and even more of the traffic being distributed by search engines, this session is for you. Techniques taught here will also make it easier for readers to understand what your content promises as the news industry publishes on a growing number of media. Instructor: Henry M. Lopez, Digital Development and Projects Manager, The Santa Fe New Mexican Real Time Reporting FRIDAY 10:30 a.m. to Noon Monterrey 2-3 Monterrey 1
f r i d ay, J u n e 1 7
Blogging 101 FRIDAY 9 a.m. to 10:30 a.m. This session will show you the tools and services available to you as well as some basic best practices for blogging. Why is it important to link? How do you keep your journalistic ideals and ethics? How can you invite your audience to engage and assist along the way? This session will also focus on the various services available, including mobile blogging and microblogging. Instructor: Joe Ruiz, Engagement Editor, NOWCastSA.com
Monterrey 1
Deadline? Whats a deadline when anyone can report the news from the scene at a moments notice? Learn the principles of reporting as news happens using todays mobile, social and digital tools, while examining the potential pitfalls that such aggressive reporting can present. This session will be bilingual. Instructor: Robert Hernandez, Assistant Professor of Professional Practice, USC Annenberg School for Communication & Journalism.
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cyberlab@nahJ
Data Visualization and Census 2010 1 FRIDAY 2 p.m. to 3:30 p.m. There are stories to be found in data. Get an introduction to some kinds of stories that can be told as enhancement to other stories or on their own - by turning the data into interactive graphics. Then, get hands-on with 2010 census data and turn that data into rich data-driven maps. Digital beginners who think this sounds intimidating are especially encouraged to attend this session. Instructor: Henry M. Lopez, Digital Development and Projects Manager, The Santa Fe New Mexican Cheap and Free Tools for the Digital Journalist FRIDAY 2 p.m. to 3:30 p.m. Youll be talking about this session for weeks as you learn and share tips about the tools to make your efforts in digital journalism more efficient, effective and compelling. This high-energy discussion will excite you about the possibilities new tools can have in bringing more life into your stories. Its a potluck of ideascome ready to share your favorite tools while walking away dozens of new ones. Instructor: Joe Ruiz, Engagement Editor, NOWCastSA.com Monterrey 2-3 Monterrey Google Tools for Journalists: Getting the Most from the Web FRIDAY 3:30 p.m. to 5 p.m. Learn how to work more efficiently and effectively on the web. Whether youre in print, broadcast, or digital journalism, this session will introduce tips and tricks you can use to search smarter, keep better tabs on your beat, see whats hot and whats not, and add a visual edge to your online content. Presenter: Sean Carlson, Manager, News Industry Relations, Google Unconference FRIDAY 3:30 p.m. to 5 p.m. What subject would you like to discuss? This session will be pitched and voted upon by conference attendees in Orlando. From training to latest trends, this session can include multiple people or be a single person instructor. You can pitch, vote and lead this session. Details on the selection process will be given at the conference. Facilitator(s): Robert Hernandez, Assistant Professor of Professional Practice, USC Annenberg School of Journalism, who is also organizing this session. Joe Ruiz, Engagement Editor, NOWCastSA.com Henry M. Lopez, Digital Development and Projects Manager, The Santa Fe New Mexican. Monterrey 2-3 Monterrey 1
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2011 convention Programming
Wednesday, June 15, 2011

*All sessions will take place at Disneys Coronado Springs Resort Convention Center unless otherwise noted. Audio Storytelling Workshop WEDNESDAY 830 a.m. - 5 p.m. Coordinated by NPR Coronado G
Watchdogging Your Beat WEDNESDAY 9 a.m. - 5 p.m.
Coronado E
audio clips in your blog, accompany photos on the web or create a podcast, this oneday workshop will show you how to understand audios storytelling strengths, select the best sound, write for the Sora Newman Russell Lewis ear, and write to sound. Youll also get an opportunity to use audio recording equipment and to do digital audio editing. You will need to bring your own laptop and download audio editing software in advance. Instructors: Sora Newman, Senior Trainer, National Public Radio Russell Lewis, Southern Bureau Chief, NPR News Pongamos al da nuestro espaol D WEDNESDAY 9 a.m. 1 p.m.
SERIES Dnde van las comas, rayas o comillas? Si
TRAINING SERIES your goal is to do a full-blown radio story, use
MEDIA What makes a good audio story? Whether
full-day session that will arm you with the tools to better cover any beat or topic. Advice on developing a documents state of mind, navigating Doug Haddix Manny Garcia McNelly Torres public records, understanding records retention schedules, exploring key records on a variety of beats, and becoming familiar with key national data sets to produce high-impact local stories. The session will cover crucial topics including Using the Web as an Investigative Tool, Key Documents You Cant Live Without, The Art of Source Development, and much more. Instructors: Doug Haddix, Training Director, Investigative Reporters and Editors Manny Garcia, Executive Editor, El Nuevo Herald Mc Nelly Torres, Associate Director and Reporter, Florida Center for Investigative Reporting Photography for Non-Photographers (limit 30) WEDNESDAY 9 a.m. - 5 p.m. Fiesta 7-8
SERIES
TRAINING its Better Watchdog Workshop series for a
MEDIA Investigative Reporters and Editors (IRE) brings
Coronado
TRAINING Lleva tilde? Va en mayscula o minscula?
MEDIA
tiene este tipo de dudas, este taller es indispensable. Durante este taller de medio da, repasaremos qu es y cmo funciona nuestra lengua, fallas comunes de ortografa y ortotipografa, y errores que se detectan en los medios de comunicacin en espaol. Adems, se ofrecern herramientas en internet para Alberto Gmez Font resolver dudas al redactar las noticias y recomendaciones bibliogrficas de los principales diccionarios y otros libros de apoyo para mejorar la redaccin. Profesor: Alberto Gmez Font, Coordinador General, Fundacin del Espaol Urgente (Madrid)
learn the basics of photography composition and to develop a personal vision. Participants will then return to the lab and learn basic photo editing, picture toning and workflow techniques. Marcio Sanchez Natalie Guilln Participants must bring their own digital camera. Pointand-shoot and certain cell phone cameras will be accepted. Instructors: Marcio Sanchez, Staff Photographer, The Associated Press (Santa Clara, California) Natalie Guilln, Photographer, The Santa Fe New Mexican
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TRAINING shoot with a professional photographer to SERIES
MEDIA This session will include a location photo
Building Web Content: An HTML, CSS and JavaScript Primer WEDNESDAY 9 a.m. - 5 p.m.
Monterrey 1
this full-day workshop come get your feet wet by building a webpage from scratch and if youre ready, well dive into more interactive work by building a data visualization using JavaScript/JQuery. Robert Dave Stanton Requirements/ Hernandez recommendations for participants: A laptop with a text editor (Notepad++ for Windows or Textwrangler for Mac) and an FTP client if you want to put your project on a server at the end (FileZilla). Instructors: Dave Stanton, Managing Developer, SmartMediaCreative.com Robert Hernandez, Assistant Professor of Professional Practice, USC Annenberg School for Communication & Journalism
TRAINING SERIES required skills for the modern-day journo. In
MEDIA Basics of HTML and CSS are quickly becoming
event or happening, to the deeper story others miss. It includes a dissection of some huge mistakes journalists have made in assuming something is true, but isnt. It will also include a line-by-line look at a story that uses every production trick in the book to make us feel what the reporter feels, but may not be true. Instructors: Al Tompkins, Senior Faculty, Broadcast and Online, The Poynter Institute Joe Vazquez, Multimedia Reporter, KPIX (San Francisco) Clnica de redaccin WEDNESDAY 2 p.m. - 5 p.m. Coronado D
Multimedia Photojournalism A to Z (for all levels of experience and platforms) WEDNESDAY 10 a.m. - 5 p.m.
Coronado F
disappearing. Reporters, producers and photographers are being asked to do more than one job. It has become more challenging as we try to improve or learn a different skill set. In this full-day Joe Vazquez Al Tompkins workshop, learn what it takes to become a better storyteller and how to work efficiently if you are now a video/multimedia journalist. Featured speaker Al Tompkins of the Poynter Institute will lead a session called, Als Ten Commandments for Video. Fundamentals of video framing, motion, light, natural sound, sound bites and sequencing will be discussed in this practical and interactive session. After a lunch break, Al will lead an afternoon session called, Lets Get Critical. This session will demonstrate how to go beyond the obvious
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SERIES positions in newsrooms are slowly
MEDIA TRAINING With the industry changing, specialty
estructurar una nota. En este taller se proveern tcnicas y consejos para mejorar la redaccin periodstica. Cmo decidir el tono y contexto de la nota a redactar? Qu clichs deben evitarse? Lilia OHara Prof. Jessica Anlisis y correccin de Retis textos. Por medio de ejemplos, los participantes recibirn tips para mejorar su redaccin. En este taller interactivo, se indicar cmo un reportero puede autocorregir sus notas antes de presentarlas a un editor, o de publicarlas cuando no hay un editor de por medio. Instructores: Lilia OHara, Editora, Enlace (San Diego) Prof. Jessica Retis, California State University, Northridge Opening Plenary: Seeking Shelter WEDNESDAY 6 p.m. - 7:30 p.m. Sponsored by: Mexican journalists seeking asylum in the United States talk about their escape from death threats, drug traffickers and the Mexican military. Their asylum petitions are being watched closely because they may open a door to protection for journalists who today are exposed to attack as they Angela Kocherga cover violence in Mexico. Political asylum in the U.S. is rare for Mexicans and, until last year, unheard of for Mexican journalists. Well have a conversation with three Fiesta Ballroom
TRAINING organizar el material recopilado para SERIES
MEDIA Antes de redactar, el reportero debe
of the first Mexican reporters seeking sanctuary in the U.S. from drug-war violence. This session will be in Spanish. Simultaneous translation available. Moderator: Teresa Rodriguez, Co-Anchor, Univisions Aqui y Ahora Coordinator: Ricardo Sandoval Palos, Project Manager, Center for Public Integrity Panelists: Emilio Gutirrez Soto wrote for El Diario de Jurez about alleged human rights abuses by the military fighting drug traffickers until officers threats and a midnight raid to his home forced him to flee with his young son. Ricardo Chvez Aldana railed against drug traffickers on his radio show in Ciudad Jurez until two of his nephews were murdered in front of their home after hed been warned that his work would cost his family dearly. Alejandro Hernndez Pacheco, a former cameraman for Televisa, was one of three journalists kidnapped by drug traffickers who demanded the network air a story against a rival drug cartel. Before his captors released him, he was severely beaten when he tried to escape. Joining the three of them in this provocative discussion is Angela Kocherga of Belo TV, who has covered their asylum cases and devotes most of her time to chronicling life and death along the U.S.-Mexico border.
Opening Reception WEDNESDAY 8 p.m. - 10:30 p.m. Sponsored by:
World Show Place Epcot
Teresa Rodriguez
Right after the vigorous conversation in the Opening Plenary, dont miss this first chance for all the veterans and the fresh faces in the NAHJ familia to see one another again, grab a drink and catch up and all in a very special place. Attendees will step out from the fabulous World Show Place to take in IllumiNations: Reflections of Earth, a mesmerizing fireworks, laser and water show seen atop Epcots World Showcase Lagoon, featuring dramatic fountain barges and a unique video display system in the shape of a spinning 350,000-pound Earth globe. Then they all head back in to the World Show Place for the hot sounds of salsa great Tito Nieves who will get everyone on the dance floor. Its a great way to start the weeks major networking on the right note. Buses will start leaving from Disneys Coronado Springs Resort for Epcot right after the Opening Plenary.
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thursday, June 16, 2011

Zumba con NAHJ THURSDAY 7 a.m. 8 a.m. Sponsored by: Begin your day at the NAHJ Convention with the dance-fitness program that is sweeping the nation! Join us near the lake of Disneys Coronado Springs Resort for an hour of fun. From cardio to abs to everything in between, this morning workout will get you moving and energized for the busy day ahead. Instructor: Alicia Flores, Zumbalicia.com Disneys Coronado Springs Resort - Lakeside
putting themselves and their psyches at risk by such repeated exposure to violence and trauma? Are viewers and readers saturated and desensitized? A distinguished panel of experts explores the issue. Coordinator: Frances Robles, Staff Writer, The Miami Herald Moderator: Soledad OBrien, Anchor and Special Correspondent, CNN Panelists: Andrei Netto, Correspondent, O Estado de S. Paulo (based in Paris); detained by Libyan authorities for eight days Miguel Marquez, Correspondent, ABC News (based in London); covered anti-government uprisings in several parts of the Middle East Angela Kocherga, Mexico Bureau Chief, Belo TV; chronicles life and death along the U.S.-Mexico border Jose Iglesias, Photojournalist/Videographer, El Nuevo Herald; spent a year covering the earthquake in Haiti and its aftermath and was the director of photography for the documentary Nou Bouke (We Are Tired) Mike Walter, Former Anchor, WUSA (Washington);, witnessed the 9/11 attack on the Pentagon and produced the film Breaking News, Breaking Down about journalists and trauma Twitter 101 THURSDAY 9 a.m. 10:30 a.m. Sponsored by: Love it or hate it, Twitter is a major social, cultural and political force around the world. From the Japan earthquakes to political upheaval in the Middle East, usage of Twitter has played key roles in telling the worlds stories as theyre happening. This workshop teaches you the fundamentals of tweeting, including how to filter out those golden nuggets from the fast-moving stream of information and most importantly how to engage an audience. Walk away from this session with the confidence to start tweeting like a pro and knowing your hashtag from a hole in the ground. Instructor: Joe Ruiz, Engagement Editor, NOWCastSA.com Monterrey 2-3
Alicia Flores
Morning Plenary THURSDAY 8:30 a.m. 10:15 a.m. Journalists: Tragedies and Trauma
Fiesta Ballroom
Earthquakes, tsunamis, nuclear tragedies, war, bombings and tornadoes lead Miguel Marquez the headlines. Soledad OBrien Angela Kocherga As journalists, we rattle off death tolls, climb amid the rubble and learn to project empathy in our copy and newscasts without shedding a tear. But in a year that saw correspondents killed in the Jose Iglesias Mike Walter line of duty and others violently attacked or kidnapped, the question is finally being asked: what about the reporters? By May , 16 journalists had been killed on the job four in Libya alone. In 2010, 25 journalists were killed in Mexico. This year, reporters were increasingly subjected to arbitrary detentions, beatings and even rape. Are journalists
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Google Tools for Journalists: Getting the Most from the Web THURSDAY 9 a.m. 10:30 a.m.
Monterrey 1
The Audio Cut Coordinated by NPR THURSDAY 10:30 a.m. 11:45 a.m.
Coronado G
Learn how to work more efficiently and effectively on the web. Whether youre in print, broadcast, or digital journalism, this session will introduce tips and tricks you can use to search smarter, keep better tabs on your beat, see whats hot and whats not, and add a visual edge to your online content. Presenter: Sean Carlson, Manager, News Industry Relations, Google Real Time Reporting THURSDAY 10:30 a.m. - Noon Deadline? Whats a deadline when anyone can report the news from the scene at a moments notice? Learn the principles of reporting as news happens using todays mobile, social and digital tools, while examining the potential pitfalls that such aggressive reporting can present. This session will be bilingual. Instructor: Robert Hernandez, Assistant Professor of Professional Practice, USC Annenberg School for Communication & Journalism. Monterrey 1 Monterrey 2-3
At a time when visuals and web design have become central to how journalists convey the days stories, we show you how the art of the audio cut is a foundation of multimedia reporting. Youll Sora Newman Mandalit del Barco understand how to expand your reporting toolkit to include the use of audio sound and interviews to enhance other media. Youll find out how to find the right voice (the guest, the quotes), focus on tone and intonation rather than statistics and figures, use natural sound and music to create a sense of place, and think of audio as a visual medium. This interactive session will include listening to good and bad examples, audience discussion, handouts, pointers and basic principles. Instructors: Sora Newman, Senior Trainer, National Public Radio Mandalit del Barco, General Assignment Correspondent, NPR West Ethics in a 24/7 World THURSDAY 10:30 a.m. 11:45 a.m. The news cycle doesnt stop when you go home for the day. This session will help you think through the new pressures that nonstop news places on a newsroom large or small. What to use, when and how to use it.
Al Tompkins
Robert Hernandez
Coronado F
Streaming Live Video THURSDAY 10:30 a.m. - Noon
Live-casting breaking news and scheduled events is exploding around the Internet and in news organizations. Take a tour of such services as Livestream and Justin.tv. Learn how these and other services are leading a revolution in digital broadcasting. After this session youll be a living, breathing broadcast station ready to share the news as it happens.
Henry M. Lopez
Instructor: Al Tompkins, Senior Faculty, Broadcast and Online, The Poynter Institute
Instructor: Henry M. Lopez, Digital Development and Projects Manager, The Santa Fe New Mexican
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The Significance of Charter Schools in Education Reform THURSDAY 10:30 a.m. 11:45 a.m.
Coronado E
Instructor: Sarah Johnson, Director of Media and Agency Relations, National Alliance for Public Charter Schools El editor en la era de las plataformas mltiples THURSDAY 10:30 a.m. 11:45 a.m. Este taller es para editores en espaol que cubran varias funciones. Se expondrn temas como cul es la funcin del editor actual y qu herramientas hay para desempear los papeles de jefe de informacin, editor y editor de texto, ya sea para prensa escrita o para la web. Se proveer orientacin sobre Lilia OHara cmo un editor puede orientar e interactuar con un escritor, cmo encontrar ideas para notas, y se hablar sobre el uso del espaol en los medios de comunicacin en los Estados Unidos. Presentadora: Lilia OHara, Editora, Enlace (San Diego) Coronado D
Charter schools are increasingly considered a prime, yet controversial factor in the push for education reform. This training session by the National Alliance for Public Charter Schools seeks to equip journalists with the appropriate multimedia tools and research materials to understand and examine charter schools. The aim is for journalists to understand the education-reform landscape by gaining a sound overview of why state legislators in inner-city communities are given incentives to open charter schools as a way to improve their school districts. Closing the achievement gap between upper- and lower-income students will remain an issue of interest for consumers of mass media in urban communities. The session will also cover the hot-topic issues associated with charter schools such as re-segregation, enrollment policies, English-language learners, special-education students and the movements impact on civil rights.
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The Challenges of Covering Islam THURSDAY 10:30 a.m. 11:45 a.m.
Yucatan 1-2
Americas Muslim communities are caught between terrorism investigations and allegations of McCarthy-like witch hunts. Journalists face a steep learning curve in reporting on Dima Khatib Leslie Berestein-Rojas them in fair and nuanced ways. Beyond reporting on the core beliefs and practices that Muslims share, understanding the sheer diversity of Islam and Americas Muslim communities has proven to be much more challenging. Thats partly because Muslim communities are smaller and largely under the community radar. So how does a journalist covering this aspect of what is known in some circles as the war on terror develop sources? How do they win the trust of people feeling alienated from the public sphere? In what ways can they cut through the diatribes and the noise to truly understand the core tenets of this religious faith? Journalists and experts will share their perspectives on the challenges of covering the Islam in America. Panelists: Dr. Mercedes Vign, Ph.D. Associate Director, International Media Center, Associate Professor, Florida International School of Journalism & Mass Communication Dima Khatib, Palestinian journalist who is Latin America Bureau Chief for Al Jazeera, based in Venezuela Leslie Berestein-Rojas, Curator, NPRs SoCal Blog, MultiAmerican Essential Ethics for Visual Journalists: Does Speed Trump Truth? THURSDAY 10:30 a.m. 11:45 a.m. This session will help you focus on the essential ethics skills needed to navigate the new challenges of multiple media reporting in the rapid age of digital delivery. We'll help you think about how to navigate the ethical pressure points presented by today's emerging platforms. This session will explore how to make solid ethical decisions when facing issues such as: Maintaining journalistic integrity when Kenny Irby using powerful visual editing software. inding alternatives to the monopolization F
of photographic archives by corporations focused solely on economic gain How copyright and fair use laws have changed Handling horrible images in the age of always on Does speed triumph over truth, regarding instant data posting via websites and mobile systems You will leave this session with the know-how and confidence to grow in a new media world. Most importantly, you'll change the way you think about storytelling and the role of independent journalism in our communities. Instructor: Kenny Irby, Senior Faculty, The Poynter Institute Managing Up/Managing Down: Fiesta 9-10 The Keys to Finding Success in Your Newsroom THURSDAY 10:30 a.m. 11:45 a.m. Youve landed that promotion and now youre set to work. Or maybe youre looking to get that promotion, but you havent quite been able to set yourself apart. Managing isnt only the art of directing those Elizabeth Eric Ortiz Zavala you supervise. How well you manage your boss and even your boss boss can determine whether you continue moving up your organizations ladder or stay on the rung where you are. Whether directing interns and Roxanne Gisele Regatao Garcia-Bell entry-level employees, working with your peers or dealing with your supervisors, this session will discuss different management styles and strategies that will help you get ahead. Moderator: Elizabeth Zavala, freelance journalist (Dallas) Panelists: Eric Ortiz, Senior Editor for New Media, New England Sports Network Roxanne Garcia-Bell, Deputy Director-North Region, NBC News Gisele Regatao, Executive Producer for News, WNYC Craig Dezern, Vice President Global Public Relations for Walt Disney World Destinations; and former editor and reporter at the Orlando Sentinel, The Dallas Morning News and The Courier-Journal
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Fiesta 7-8
Newsmaker Luncheon THURSDAY Noon 2 p.m. Sponsored by:
Fiesta Ballroom
Cheap and Free Tools for the Digital Journalist THURSDAY 2 p.m. - 3:30 p.m.
Monterrey 2-3
A View from the Top: The Impact of Spanish-Language News Media Contrary to predictions that Spanish-language news would become irrelevant with the assimilation of Latinos in the U.S., it has continued to thrive. With almost 40% of the more than 50 million Hispanics Vernica Monica Lozano Villafae counted in the 2010 Census being foreign-born, Spanishlanguage media has expanded its reach and popularity. Ratings often place Spanishlanguage news in the #1 spot regardless of any language in the entire country, while local Ramn Escobar Isaac Lee and network news in English at times struggle to retain their audiences. Univision plans to launch a 24/7 news network in 2012. Comcast has promised to increase the amount of local news on Telemundo stations, while other U.S. networks are scrambling to produce Eduardo Zavala programming in Spanish. Dailies and weeklies continue to have a strong presence across the country, while a multitude of online sites have popped up targeting Spanish-language readers. Spanish-language media is no longer ethnic media. It is mainstream media. Top-level executives will talk about the impact and growth of Spanish-language news media, what contributes to its success and their role in community journalism. They'll also discuss their companies' future plans and if expansion plans will open up hiring opportunities for journalists. This session will alternate between English and Spanish, Simultaneous translation will be available in both languages. Moderator: Vernica Villafae, Editor and Publisher, Media Moves Panelists: Monica Lozano, Chief Executive Officer, Impremedia Isaac Lee, President of News, Univisin Ramn Escobar, Executive Vice President, Network News, Telemundo Eduardo Zavala, President, ZGS Group
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Youll be talking about this session for weeks as you learn and share tips about the tools to make your efforts in digital journalism more efficient, effective and compelling. This high-energy discussion will excite you about the possibilities new tools can have in bringing more life into your stories. Its Henry M. Lopez Robert a potluck of ideascome Hernandez ready to share your favorite tools while walking away with dozens of new ones. Session leaders: Robert Hernandez, Assistant Professor of Professional Practice, USC Annenberg School for Communication & Journalism Henry M. Lopez, Digital Development and Projects Manager, The Santa Fe New Mexican Audio Slideshows 101 THURSDAY 2 p.m. - 3:30 p.m. A staple of news websites for more than a decade, the success of these easy-to-produce presentations can be attributed to their ability to deliver a storys emotional impact and human elements while keeping its producer from becoming lost amid technology. Audio slideshow production is the perfect place for you to start if youre wading into the ocean of digital storytelling. Audio slideshows principles can be the foundation on which you build your multimedia portfolio throughout your career. Instructor: Michelle Johnson, Associate Professor of the Practice, Multimedia Journalism, Boston University Documentary Storytelling: Coronado G Real Life Drama/The Making of a Documentary THURSDAY 2 p.m. - 3:30 p.m. Documentaries, just like fiction, need to tell compelling, often character-driven stories that have a beginning, middle and end, with something at stake, rising tension, and a narrative arc that keeps viewers actively engaged. This interactive session will cover the essential elements of documentary
Monterrey 1
storytelling: research, choosing the angle for the story, finding central characters, organizing facts, writing and editing. The case studies will be documentaries recently produced by two top industry professionals and will focus on the elements and tricks of the trade that create a powerful narrative. Case studies will also include some lead documentaries with a particular relevance to Hispanics living in the US. Presenters: Michela Giorelli, Vice-President of Production and Development, Discovery Networks US Hispanic Mauricio Velez Dominguez, President and Founder, Explora Films Teamwork Under a Deadline: The Reporter-Photographer Relationship THURSDAY 2:00 p.m. 3:30 p.m. Newsrooms are filled with many diverse individuals working under stressful deadlines. One of the most important relationships is the one between the reporter and photographer. The reporter has to think like a photographer, looking for memorable moments, good sound and images that will help tell the story. The Jason Whitely photographer has to think like a storyteller, by being flexible, communicating while shooting and anticipating what might occur. Its a relationship that is essential to the daily on-air product. Hear and learn from veteran reporters and photojournalists about some simple strategies to help build and maintain that working relationship. Moderator: Manny Sotelo, Photojournalist, KUSA-TV (Denver) Panelists: Efrem Sanchez, Chief Photographer, Bay News 9 (Tampa/St. Pete) Tony Delgado, Chief Photographer, KHOU-TV (Houston) Jason Whitely, Senior News Reporter, WFAA-TV (Dallas) Writing For the Web: Turning Broadcast Scripts Into Web Text THURSDAY 2 p.m. - 3:30 p.m. It sounds beautiful on the air and looks great on TV, but how can you make that same story sparkle for readers? Learn how to convert stories and scripts from broadcast into Web text that will draw traffic. Workshop topics include how users find stories and what makes them read to the end; top ten tips for writing for the Web and how nut grafs are key to getting the users to click on your story. Hands-on exercises include writing
nut grafs and how to turn an interview into a written story. This workshop will give participants an opportunity to try their hand at converting scripts to web and understand the whys and hows to re-work the story.
Melissa Goh
Instructor: Melissa Goh, Weekend Editor, NPR.org Coronado D
Los valores ticos en la prensa en espaol THURSDAY 2 p.m. - 3:30 p.m.
Coronado F
La influencia y la penetracin de los medios noticiosos en espaol contina en crecimiento, pero es necesario discutir estndares sobre los cdigos de tica que rigen a las redacciones. El panel discutir lineamientos ticos en casos como identificar a menores que son vctimas de o partcipes Federico Subervi en un crimen, el uso correcto de imgenes polmicas, y casos generales sobre la representacin y el comportamiento periodstico recto e independiente. Moderador: Alfredo Carbajal, Director, Al Da y Aldiatx. com (Dallas) Panelistas: Federico Subervi, Director, Center for the Study of Latino Media & Markets, Universidad de Texas - San Marcos Josie Tizcareno, Editora, Ahora Utah Jorge Friguls, Vicepresidente y Director de Noticias, Entravisin Los retos y las posibilidades del periodismo internacional THURSDAY 2 p.m. - 3:30 p.m. Fiesta 7-8
Coronado E
El periodismo internacional ha cobrado auge por la globalizacin. Sin embargo, no todos saben cmo adentrarse a este campo. Presentamos un panel que explora en diversas plataformas lo que conlleva ser corresponsal y las nuevas oportunidades de cobertura, as como hablaremos de pasos a seguir si un periodista quiere especializarse en esto. Con un panel compuesto de expertos, un corresponsal de Mxico, una organizacin internacional de periodistas, y una periodista y empresaria joven, tendremos un conversatorio interactivo y un foro sobre lo que est pasando en el mundo, cmo convertirse en periodista internacional, las becas disponibles, y las historias que faltan por contar.
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Ada lvarez
Alfredo Corchado
Moderadora: Ada lvarez, representante de los medios en espaol, NAHJ; Reportera, la Cecilia Alvear OPS de las Naciones Unidas (Organizacin Panamericana de la Salud)
Get Moving in Mobile THURSDAY 2 p.m. - 3:30 p.m.
Fiesta 9-10
Panelistas: Alfredo Corchado, Corresponsal, Dallas Morning News Natalia A. Luis M. Botello Bonilla Berros Cecilia Alvear, Productora Independiente de Video/ Multimedios; Productora, NBC (jubilada) Natalia A. Bonilla Berros, Directora y Editora, revista Latitudes (San Juan, Puerto Rico) Luis M. Botello, Director de Programas para Proyectos Especiales, Centro Internacional para Periodistas (International Center for Journalists)
Android, iOS, Symbian, Nook, Kindle, Xoom, iPad and Galaxy. Beyond cellular or smart phones, mobile technology is exploding. Along with social media, mobile technology is Regina Melissa McCombs Patterson transforming not only the way news is produced and delivered, it is transforming societies. In newsrooms, new jobs are emerging to service these platforms and their audience. Attend this session to see how mobile technology will impact you. Moderator: Joe Ruiz, Engagement Editor, NOWCastSA.com Instructors: Regina McCombs, The Poynter Institute Manuel Perez, Senior Supervising Producer, CNN Digital Melissa Patterson, Mobile Editor, The Palm Beach Post
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Geek Out! (Latest gadgets, apps, technology) THURSDAY 3:30 p.m. -5 p.m. Sponsored by:
Monterrey 2-3
Presenters: Akili Ramsess, Director of Photography, Orlando Sentinel Tom Burton, Photo Editor, Orlando Sentinel Latina Journalists Wanted! THURSDAY 3:30 p.m. -5 p.m. Sponsored by: The big story outside the newsroom is the phenomenal growth of the Latino population in Tania Luviano Galina Espinoza Erika Montoya the United States over the last 10 years. But on the set of newscasts, behind the cameras, at keyboards and as writers, the lack of Latina journalists is clearer than the image on the TV screen. With Oprah retiring as the top talk show host, Katie Couric leaving the CBS anchor seat, Barbara Walters no longer doing her Oscar Specials, and Cristina Saralegui out of Univision, can we expect to see a Latina in any of these positions? Learn what you can do to make yourself visible and break the barrier and stereotypes. Discover your unique assets and strengths as a Latina journalist. What are the qualities that give you an advantage over a non-Latina journalist? Create your own personal brand message and learn how to communicate it. Today young Latina journalists have an unprecedented opportunity to create a unique niche for themselves. It is time for Latinas to be the stars! Moderator: Tania Luviano, Host, The Womens Channel, Terra.com Panelists: Galina Espinoza, Co-President and Editorial Director, Latina magazine Erika Montoya, News Director, Terra.com Diana Maldonado, News Director, Telemundo Chicago Rick Sanchez, Freelance Journalist/Consultant The Art of Lighting THURSDAY 3:30 p.m. -5 p.m. One of the lost arts in television news is lighting. With the advent of new technology in todays video cameras, photojournalists and video journalists do not understand how one light can help illuminate a talking head. Simply setting up
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This now-annual session is where attendees Get their Geek On by sharing information and asking questions about the latest tech innovations and how they can be used by journalists. What will we talk about this year? Session leaders: Robert Hernandez, Assistant Robert Henry M. Professor of Professional Hernandez Lopez Practice, USC Annenberg School of Communication & Journalism. Henry M. Lopez, Digital Development and Projects Manager, The Santa Fe New Mexican. Google Tools for Journalists: Getting the Most from the Web THURSDAY 3:30 p.m. -5 p.m. Learn how to work more efficiently and effectively on the web. Whether youre in print, broadcast, or digital journalism, this session will introduce tips and tricks you can use to search smarter, keep better tabs on your beat, see whats hot and whats not, and add a visual edge to your online content.
Sean Carlson
Coronado F
Monterrey 1
Presenter: Sean Carlson, Manager, News Industry Relations, Google Coronado G
Thinking Visually for the Web THURSDAY 3:30 p.m. -5 p.m.
Akili Ramsess
Photo editors from the Orlando Sentinel discuss best strategies to present their product online. Emphasis will be on the Sentinel's photo blog Florida 360.com. Editors will discuss their efforts in merging the print and online work together as well as equipment and software used and the proper training needed to present an effective visual online product.
Coronado E
one light can help the appearance of your subject and make your story look technically sound. Well also demonstrate the effect that a second light, dimmers and colored gels will have. Instructors: Manny Sotelo, Photojournalist, KUSA-TV (Denver) Tony Delgado, Chief Photographer, KHOU-TV (Houston) El periodismo investigativo en espaol THURSDAY 3:30 p.m. -5 p.m. A pesar de tener menos recursos, los medios en espaol son una fuente clave de informacin para los hispanoparlantes pero tambin son los que tienen el deber de investigar temas que Fernando Diaz Manny Garca afecten a la comunidad latina, que no son abordados por los medios en ingls. Se abordarn algunas de las estrategias, herramientas y tecnologas que Coronado D
pueden ayudar a periodistas que trabajan en espaol profundizar sobre temas de interes, y exponer casos de corrupcin, estafas, etc., que afectan a la comunidad. Entre los temas a tratarse: cmo conseguir documentacin por medio de una peticin FOIA, y qu sitios confiables estn disponibles en la web para encontrar datos e informacin clave. Moderadora: Mc Nelly Torres, Associate Director and Reporter, Florida Center for Investigative Reporting Panelistas: Fernando Diaz, Director, Hoy (Chicago) Manny Garca, Director, El Nuevo Herald Engaging Communities in Hyperlocal Media THURSDAY 3:30 p.m. -5 p.m. How do we reach diverse segments of our towns, young people, seniors, and re-engage them in local politics and interest them in working with and for us? We'll share the best practices on the web, Fiesta 7-8
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Jan Schaffer,
Jessica Durkin
lessons, and great ideas that have worked for big and small news outlets. The panel will include representatives of organizations that have succeeded including industry insiders and academics.
some hors douevres and keep networking. Continue and close out the days work as you lead in to the evenings play. Sports Task Force Party THURSDAY 9 p.m. Midnight Sponsored by: The goals of the Task Force include: developing a mentorship program, connecting members to jobs and internships opportunities, building a strong network of Latinos in sports media and developing programming for the convention. This event is open to all convention attendees. So come have dinner and party with us. Buses will depart from the Coronado Springs Report to the Boardwalk Inn Resort beginning at 7 p.m. There you will find a number of dining options including an ESPN Club. From there you can walk over to the Atlantic Dance Hall for Disneys Boardwalk Inn Atlantic Dance Hall
Moderator: Joe Ruiz, Engagement Editor, NOWCastSA.com Panelists: Jessica Durkin, Community Manager, Block by Block Jan Schaffer, Executive Director, J-Lab: The Institute for Interactive Journalism Anthony Duignan-Cabrera, Editorial Director, East Region, Patch.com Career Expo Networking Reception THURSDAY 5 p.m. 7 p.m. Sponsored by: Veracruz Exhibit Hall
Take a break from a hard day of training, business and career counseling, fruitful discussions and job hunting to have a drink,
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f r i d ay, J u n e 1 7 t h
Zumba con NAHJ FRIDAY 7 a.m. 8 a.m. Sponsored by: Begin your day at the NAHJ Convention with the dance-fitness program that is sweeping the nation! Join us near the lake of Disneys Coronado Springs Resort for an hour of fun. From cardio to abs to everything in between, this morning workout will get you moving and energized for the busy day ahead. Instructor: Alicia Flores, Zumbalicia.com Disneys Coronado Springs Resort - Lakeside
Blogging 101 FRIDAY 9 a.m. 10:30 a.m.
Monterrey 1
This session will show you the tools and services available to you as well as some basic best practices for blogging. Why is it important to link? How do you keep your journalistic ideals and ethics? How can you invite your audience to engage and assist along the way? This session will also focus on the various services available, including mobile blogging and microblogging. Instructor: Joe Ruiz, Engagement Editor, NOWCastSA.com
Alicia Flores
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Audio Slideshows 101 FRIDAY 9 a.m. 10:30 a.m.
Monterrey 2-3
Ten Tips Every Successful News Entrepreneur Needs to Know FRIDAY 9 a.m. 10:30 a.m.
Coronado G
A staple of news websites for more than a decade, the success of these easy-to-produce presentations can be attributed to their ability to deliver a storys emotional impact and human elements while keeping its producer from becoming lost amid technology. Audio slideshow production is the perfect place for you to start if youre wading into the ocean of digital storytelling. Audio slideshow Robert principles can be the foundation on which Hernandez you build your multimedia portfolio throughout your career. This session will be in Spanish. Instructor: Robert Hernandez, Assistant Professor of Professional Practice, USC Annenberg School for Communication & Journalism.
Professional journalists are increasingly launching news websites in communities across the country. Learn from two Latina journalists who are running their own successful sites. Are you ready to launch a Anne Galloway Jan Schaffer local news startup? Or do you want to grow an existing site? This session will offer 10 tips on how to be a successful news entrepreneur. J-Lab has seeded dozens of hyper local news sites in recent years, mentored those publishers and reported on their achievements. The panel will explore what it takes to run a site of your own and offer advice and resources to help you before, during and after launch. Moderator: Jan Schaffer, Executive Director, J-Lab Panelists: Lydia Chavez, Reporter, Mission Local (Oakland) Anne Galloway, Founder and Editor-in-Chief, VTdigger.org
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Arizonas Firestorm - Media Coverage Coronado E of Immigration in the United States and Mexico FRIDAY 9 a.m. 10:30 a.m. This session will focus on current research about the news coverage of immigration and anti-immigrant measures such as Arizonas SB 1070 in the national, Spanish-language, and Mexican media. Academics who have written extensively on the subject will offer working journalists valuable information about the Nelson Castillo current state of journalism and journalism research on immigration, as well as provide tips for improving the news medias coverage of the topic. An immigration lawyer and a journalist will focus on the practical side of covering immigration and why there is such resistance to immigration reform. Participants argue that immigration is a global phenomenon and without better news coverage of the issue, measures such as Arizonas SB 1070 will continue to pass. Panelists: Dr. Manuel Chavez, Associate Professor of Journalism, Michigan State University Leslie Berestein-Rojas, Curator, NPRs SoCal Blog, MultiAmerican Dr. Mercedes Vign, Associate Director, International Media Center; Associate Professor, Florida International University School of Journalism & Mass Communication Nelson Castillo, Immigration Attorney and Columnist; former President of the National Hispanic Bar Association Media Law in the Digital Age: Coronado D Using the Law to Enable Your Work While Avoiding the Pitfalls FRIDAY 9 a.m. 10:30 a.m. This session offers an overview of the legal issues that you are likely to face as you embrace new technologies and publish your work online. In today's rapidly changing media environment, Jeff Hermes Judith M. Mercier the legal issues journalists have to be aware of get more complex every day. This panel will help you understand important legal concepts such as copyright and fair use, libel, privacy, and sunshine laws. We'll also talk about the legal concerns that arise from new technology such as Twitter, social networks, news aggregation, and cloud computing. Other topics to be
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addressed may include reporters' shield bill protections for online journalists, the effect of recent developments in First Amendment law, media reform and government Jennifer A. Matthew C. Mansfield Sanchez policy, and access to public information and documents. Come prepared with your questions, whether you work for a big media organization or you are just beginning to work on your own blog. Moderator: Jeff Hermes, Assistant Director, Citizen Media Law Project, Harvard Universitys Berkman Center for Internet & Society Panelists: Judith M. Mercier, Esq., Partner, Holland & Knight LLP (Orlando, FL) Jennifer A. Mansfield, Esq., Partner, Holland & Knight LLP (Jacksonville, FL) Matthew C. Sanchez, Esq., Olive & Associates P.A. (Fort Lauderdale, FL) Getting Your Story Between the Covers FRIDAY 9 a.m. 10:30 a.m. Whether fleshing out a daily beat into a full-length book or dipping your toes into fiction, there are ways to go about the business of becoming an author. From crafting your manuscript to getting your work picked up by a publisher, this session will set you off on the right track. Fiesta 7-8
Elizabeth Zavala
Juan Gonzalez
Moderator: Elizabeth Zavala, freelance journalist (Dallas) Panelists: Johnny Diaz, Business Staff Writer, The Sandra Guzman Alfredo Corchado Boston Globe. Author of Boston Boys Club, Miami Manhunt, Beantown Cubans and the forthcoming novel Take the Lead Juan Gonzalez, Columnist and Investigative Reporter, New York Daily News; Author of Fallout: The Environmental Consequences of the World Trade Center Collapse; Harvest of Empire: A History of Latinos in America and Roll Down Your Window: Stories of a Forgotten America. A fourth book on the history of racism and discrimination in the
news media is being released this summer. Sandra Guzman, Former Associate Editor, New York Post. Author of The New Latinas Bible Alfredo Corchado, Mexico Bureau Chief, The Dallas Morning News, who writes about drug crime and violence along the U.S.-Mexico border. He is currently writing a book. Terrie Williams, publicist and author Multimedia on a Shoestring with The Gadget Guy FRIDAY 9 a.m. 10:30 a.m. Jack Rowland presents as session on getting the most out of technical gadgets on a shoestring budget to help you improve your visual story telling. Rowland will also discuss developing his high-traffic blog: The Gadget Guy.
Jack Rowland
Moderator: David Plazas, Community Conversations Editor, The News-Press (Fort Myers) Manny Garcia, Executive Editor, El Nuevo Herald Jessica Alaimo, Investigative Reporter, Media Network of Central Ohio Maribel Perez Wadsworth, Digital News Executive, Gannett Search Engine Optimization for Journalists Monterrey 1 FRIDAY 10:30 Noon It might sound like a bad science-fiction plot, but knowing how to write content for robots and computers is important for journalists. If you want your fair shareand even moreof the traffic being distributed by search engines, this session is for you. Techniques taught here will also make it easier for readers to understand what your content promises as the news industry publishes on a growing Henry M. Lopez number of media. Instructor: Henry M. Lopez, Digital Development and Projects Manager, The Santa Fe New Mexican Real Time Reporting FRIDAY 10:30 Noon Deadline? Whats a deadline when anyone can report the news from the scene at a moments notice? Todays news is an instantaneous event developing at the speed of life itself. Learn the principles of reporting as news happens using todays mobile, social and digital tools, while examining the potential pitfalls that such aggressive reporting can present. This session will be bilingual. Instructor: Robert Hernandez, Assistant Professor of Professional Practice, USC Annenberg School for Communication & Journalism
Robert Hernandez
Fiesta 9-10
Presenter: Jack Rowland, Senior Video Producer, St. Petersburg Times Coronado F
Building Quality and Credibility During Transformational Change FRIDAY 9 a.m. 10:30 a.m.
As reporting, producing and disseminating news becomes more digital, news professionals must protect and advance the core values of journalism while building the quality of news and their own David Plazas Manny Garcia credibility. This workshop offers: An editors advice on engaging digital audiences with watchdog journalism A reporter's perspective on balancing priorities across Jessica Alaimo Maribel Perez platforms Wadsworth A news executive's perspective on building a watchdog culture And a group conversation about the new ethical and legal issues we all confront
Monterrey 2-3
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Selling Yourself with AttentionGrabbing Audition Reels FRIDAY 10:45 Noon
Coronado G
well as a journalist who is trying to launch a non-profit entity while maintaining a full-time job. Moderator: Doug Mitchell, Co-Director, The New U Entrepreneurship Project Panelists: Rod Colon, Career Coach, Author, Radio Talk Show Host Zita Arocha, Executive Director, Borderzine Ebetuel (Beto) Pallares, President, Joseph Advisory Services, LLC (El Paso, Texas) Changing Times, Changing Terms Your Employment Agreement in the New Media Newsroom FRIDAY 10:45 Noon As your newsroom continues to evolve into a mobile, digitized, multi-platform workplace, how does your employment agreement address these changes? Whether youre starting a new job, renegotiating your current deal, being re-assigned or taking on new duties in this ever-evolving industry, you should Alex Perez understand how your agreement is relevant to your assignments and the quality of your workday. Learn what terms and conditions may or may not be negotiable, how to negotiate those terms for yourself, and how to effectively utilize an agent, manager or lawyer. Moderator: Alex Perez, Reporter, NBC5 Chicago Panelists: Karen Wang-Lavelle, Co-President, Ken Lindner & Associates Herta Suarez, Executive Director/Southeast Regional Director, AFTRA - Local Rick Carr, Founder, TVContract.com Editor, Leader, Innovator: Coronado E The Difference Between Managing and Leading FRIDAY 10:45 Noon It takes more than just being the person in charge to lead newsrooms and spur innovation. Quality journalism demands effective leaders who inspire their staff and foster innovation and creativity. Successful leaders do a lot more than just manage. The panel discusses key leadership traits. Coronado F
Fifteen to 30 seconds! Thats about how much time you have to sell yourself as you try to convince todays busy television news directors to hire you. Your audition reel better be good, real good. Irv Cuevas Franco Sui Yuan This session will assist you in producing a quality and attention-grabbing audition reel. You will get the advice of some of the top people in television news. The panelists will tell you how to market Milli M. Diane G. and sell yourself to news Martinez Medina directors and station managers inundated with hundreds of audition reels. Moderator: Irv Cuevas, Professor of Broadcasting & Television News Producer/Writer Panelists: Franco Sui Yuan, Producer and Reporter, Telemundos KTUZ (Oklahoma City); NBA Columnist, FOXDeportes.com Milli M. Martinez, Executive Producer/Media Management, KABC-TV (Los Angeles) Diane G. Medina, VicePresident, Diversity and Community Relations, KABC-TV (Los Angeles)
Funding Innovative Ideas FRIDAY 10:45 a.m. Noon
Fiesta 9-10
This session will open doors of knowledge that inform and inspire would-be entrepreneurs. The workshop will provide a road map through the maze of finding money, networking, legal Doug Mitchell Rod Colon declarations and business plan development that surrounds starting up a company. Participants will walk away with a clear understanding of how to bring ideas to fruition. Learning how to navigate the channels of funding is just one of the benefits of the workshop. Youll also hear from one serial entrepreneur as
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Moderator: Fernando Diaz, Editor, Hoy (Chicago) Panelists: Gilbert Bailn. Opinion Page Editor, St. Louis Post-Dispatch Victor Kong, Vice President and General Manager, CNN Radio Fernando Diaz Michelle Morgante, Bureau Chief, The Associated Press (Florida) Now a Blogger, Always a Reporter FRIDAY 10:45 Noon Although layoffs have decimated newsrooms around the country, the media landscape, particularly as it relates to Latinos, is booming. Meet former reporters who have created a space for their voices online that have been cut or excluded from traditional media outlets. Learn from these experts how to combine old fashioned, shoe-leather reporting skills, with new media including blogs, Facebook, and Twitter to reach thousands worldwide, and find success. Coronado D
Live Portfolio Critiques FRIDAY 10:45 Noon
Yucatan 1-2
Participants will be allowed to bring their photography and multimedia portfolios for a live critique Boyzell Hosey Akili Ramsess Jose Iglesias with top editors in the business. Work will be displayed on a projection screen and discussed. Presenters: Boyzell Hosey, Director of Photography/ Multimedia, St. Petersburg Times Akili Ramsess, Director of Photography, Orlando Sentinel Jose Iglesias, Photographer/Videographer, El Nuevo Herald NAHJ Membership Meeting FRIDAY Noon - 2 p.m. NAHJ invites its members to attend its membership assembly to discuss the state of the association with our board of directors. Dont miss this opportunity to meet and ask questions of the associations elected representatives and hear from the candidates aspiring to become part of the board in 2011. Networking Your Network: Coronado G How to Use Social Media to Advance Your Career FRIDAY 2 p.m. 3:30 p.m. You post to Facebook. You tweet. Youre LinkedIn. But are you effectively using social media? Robert Hernandez This session will explore how to best utilize the networks youve created. Whether youre promoting your work, searching for sources or looking for a new job, social media can be a vital tool. Learn how to get the most out of it.
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Viviana Hurtado
Francisco Cortes Sr
Yucatan 1-2
Mara Burns Ortiz
Vernica Villafae
Moderator: Viviana Hurtado, Founder, the Wise Latina Club blog; Former Reporter, ABC News Francisco Cortes Sr., Senior Manager, FoxNewsLatino.com Mara Burns Ortiz, Social Media Columnist, ESPN.com; Sports Contributor, FoxNewsLatino.com Vernica Villafae, Editor and Publisher, Media Moves
The Interview FRIDAY 10:45 Noon
Fiesta 7-8
Victoria MollRamirez Maria Burns Ortiz
Many refer to an interview as an art. But it is really a study in human behavior. Attendees will watch dozens of interviews, learn to detect where interviews succeeded or failed. They will also learn how to conduct a successful interview by developing a strategy and a structure. Presenter: Luis Alberto Gonzlez, President, Newsroom Coaching & Consulting (San Juan, Puerto Rico)
Rebecca Aguilar
Mekahlo Medina
Moderator: Victoria Moll-Ramirez, Assignment Editor, WKMG-TV Panelists: Maria Burns Ortiz, Social Media Columnist, ESPN.com; Sports Contributor, FoxNewsLatino.com Robert Hernandez, Assistant Professor of Professional Practice, USC Annenberg School for Communication & Journalism Rebecca Aguilar, Freelance Journalist; Founder, Wise Latinas Linked Mekahlo Medina, Anchor/Reporter, KNBC-TV 4 News Raw Data Visualization and Census 2010 FRIDAY 2 p.m. 3:30 p.m. There are stories to be found in data. Get an introduction to some kinds of stories that can be toldas enhancement to other stories or on their ownby turning the data into interactive graphics. Then, get hands-on with 2010 census data and turn that data into rich data-driven maps. Digital beginners who think this sounds intimidating are especially encouraged to attend this session.
Henry M. Lopez
Redistricting and the Shifting Base of Power FRIDAY 2 p.m. 3:30 p.m.
Coronado F
Monterrey 1
Relatively few journalists grasp the complexities of reapportionment and the even more complicated task of redistricting that follows the decennial Census. The redistricting process is a complex thicket of data analysis, changing laws, and shifting political power that has a deep impact on communities and on the political makeup of the country for years to come. For the growing Latino community to engage in the redistricting debate, they must understand the thorny process of how districts are drawn. As redistricting begins in earnest on the eve of an election year, Latinos need the intervention of trusted brokers, such as journalists, so they can get prepared and be involved. Fair and accurate reporting on the issue will help the community do just that. Moderator: John Garcia, Redistricting Manager, LatinoJustice PRLDEF Panelists: Astrid Garcia, Director of State Election Policy and Redistricting, the National Association of Latino Elected and Appointed Officials (NALEO) Emilio Perez, President, Central Florida Redistricting Committee Brandon Larrabee, Reporter, News Service of Florida La inmigracin en los medios de comunicacin en espaol FRIDAY 2 p.m. 3:30 p.m. Existe la imparcialidad y la objetividad en la cobertura de inmigracin en los medios en espaol? Qu tan autocrticos podemos ser en el anlisis de nuestra cobertura? La reciente ola anti-inmigrante en EE.UU. Jessica Retis Nelson Castillo ha intensificado los reportajes sobre inmigracin en los medios en espaol, con una fuerte carga defensiva y a la misma vez acusatoria. Estn los medios contribuyendo a un crculo vicioso xenofbico? Se presentar un anlisis de la cobertura de inmigracin de medios en espaol. Se identificarn fallas y errores y se harn sugerencias de cmo mejorar la cobertura de inmigracin para proveer informacin correcta al pblico. Coronado E
Instructor: Henry M. Lopez, Digital Development and Projects Manager, The Santa Fe New Mexican Cheap and Free Tools for the Digital Journalist FRIDAY 2 p.m. 3:30 p.m. Youll be talking about this session for weeks as you learn and share tips about the tools to make your efforts in digital journalism more efficient, effective and compelling. This high-energy discussion will excite you about the possibilities new tools can have in bringing more life into your stories. Its a potluck of ideascome ready to share your favorite tools while walking away dozens of new ones. Instructor: Joe Ruiz, Engagement Editor, NOWCastSA.com Monterrey 2-3
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Moderador: Sergio Urquidi, periodista independiente Panelistas: Jessica Retis, Profesora, California State University, Northridge Nelson Castillo, Abogado y Columnista sobre asuntos de inmigracin Carlos Tmez, Productor Ejecutivo, Univisin Dallas From Newspaper Reporter to Commentator Coronado D FRIDAY 2 p.m. 3:30 p.m. As the 24-hour news cycle saturates the media, more and more newspaper reporters are being asked to serve as pundits on radio and TV. This session will offer both voicing techniques and two-way punditry tips to make sure that ink-stained wretches know how to represent! Have you ever seen a Frances Robles print reporter look ridiculous on TV? Its because they need this workshop! Get one-on-one, interactive guidance on how to project, be sharp, succinct, and shine through the airwaves as an on-air guest. Presenters: Marina Giovannelli, Reporter, WLRN/Miami Herald News Frances Robles, Latin America Correspondent, The Miami Herald Retool, Rethink and Recharge with a Journalism Fellowship FRIDAY 2 p.m. 3:30 p.m. Todays digital tools are revolutionizing how information is gathered, reported and delivered. How can journalists best position themselves in this everchanging environment? How Kim Kozlowski Cecilia Alvear can they lead todays innovations, instead of just keeping up with them? A journalism fellowship offers the time and support to step away from daily deadlines and retool, rethink and recharge. Multimedia training, ongoing workshops and the resources of world-class research universities provide the platform to launch your journalism dreams. Restore yourselfand journalism, too! Hear from NAHJ members and others about how their fellowship experiences reshaped their careers. Find
out about the differences of each program and how to apply from program decision-makers. Moderator: Dawn Garcia, Deputy Director, John S. Knight Journalism Fellowships, Stanford University Panelists: Cecilia Alvear, Freelance Video/Multimedia Producer; Producer, NBC (retired); Former Nieman Fellow and Member of the Nieman Fellows Advisory Board Gabriel Sama, Consultant, Innovation International Media Consulting Group Kim Kozlowski, Reporter, The Detroit News Project Management 101 FRIDAY 2 p.m. 3:30 p.m. Newsroom leaders nowadays are required to do more than just lead newsroom efforts. Because of changes in the news media industry, top leaders are required to work across departments, create strategies and develop and complete projects. The panel discusses how leaders approach their work in times of shrinking resources, multiple priorities and an ever-evolving media landscape. Moderator: Alfredo Carbajal, Managing Editor, Al Da (Dallas) Panelists: Carlos Caban, Executive Editor, ESPNdeportes.com Mindy Marques Gonzalez, Executive Editor, The Miami Herald Ramon Escobar, Executive Vice-President, Network News, Telemundo Google Tools for Journalists: Getting the Most from the Web FRIDAY 3:30 p.m. 5 p.m. Learn how to work more efficiently and effectively on the web. Whether youre in print, broadcast, or digital journalism, this session will introduce tips and tricks you can use to search smarter, keep better tabs on your beat, see whats hot and whats not, and add a visual edge to your online content.
Sean Carlson
Fiesta 9-10
Fiesta 7-8
Monterrey 1
Presenter: Sean Carlson, Manager, News Industry Relations, Google
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Unconference FRIDAY 3:30 p.m. 5 p.m.
Monterrey 2-3
Sound Salon FRIDAY 3:30 p.m. 5 p.m.
Coronado F
What subject would you like to discuss? This session will be pitched and voted upon by conference attendees in Orlando. From training to latest trends, this session can include multiple people or be a single person instructor. You can pitch, vote and lead this session. Details on the selection process will Robert Henry M. Lopez be given at the conference. Hernandez Facilitator(s): Robert Hernandez, Assistant Professor of Professional Practice, USC Annenberg School for Communication & Journalism. Joe Ruiz, Engagement Editor, NOWCastSA.com Henry M. Lopez, Digital Development and Projects Manager, The Santa Fe New Mexican. Resumes that Work! FRIDAY 3:30 p.m. 5 p.m. A look at the single most important thing that gets you noticed for a jobyour resume. A frank Crystal Johns Katrena Davis Michelle HordWhite discussion on what works and what doesnt, formatting, cover letters and more. Get special tips for recent college graduates on structuring and punching up experiences. Hear from hiring experts on what they like and get advice if you are seeking your first job or are a seasoned professional looking for the next opportunity. Resume critiques by: Crystal Johns, Director of Development and Diversity, CBS Katrena Davis, Professional Recruiter, Turner Broadcasting System, Inc. Michelle Hord-White, Director, Talent Recruitment & Development, ABC Coronado G
Join NPRs Mandalit del Barco in a fun, enlightening, interactive showcase of audio storytelling. The annual Sound Salon features creative stories by reporters and producers from public and commercial radio, websites, podcasts and other outlets. Participants are encouraged to get in touch with the moderator Mandalit del Barco before the salon, or they can arrive with recordings of their own work to share. This popular session is ears-on and informal, yet designed to exchange ideas and techniques, and also to get you excited about the best in todays audio storytelling. This relaxed but fun session gives reporters/producers a chance to showcase their work, share techniques and strategies. Instructor: Mandalit del Barco, General Assignment Correspondent, NPR West New Managers Survival Guide FRIDAY 3:30 p.m. 5 p.m. Sponsored by: Even if you are the best reporter, designer or photographer on your staff, youll still need Manny Garca Rafael Palacio Susan Tully a new set of skills to become an effective manager and a leader from becoming a very organized assignments editor, to managing staff and conflict and complying with administrative requirements. A panel of experienced leaders who have promoted people on their staffs share their experiences on what makes a good journalist succeed or fail as a manager. Moderator: Alfredo Carbajal, Managing Editor, Al Da (Dallas) Panelists: Rafael Palacio, Editor, El Sentinel (Orlando) Manny Garca, Executive Editor, El Nuevo Herald Susan Tully, Vice-President of News, KXAS (Dallas/Fort Worth) Coronado E
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Immigration Law Fundamentals FRIDAY 3:30 p.m. 5 p.m.
Coronado D
Las nuevas tecnologas: Ventanas o barrera en la sala de noticias?

FRIDAY 3:30 p.m. 5 p.m.
Fiesta 7-8
Journalists often cover immigration issues, but they may not always fully understand immigration laws and their ramifications. During this session, journalists will be offered an overview of the basic concepts of U.S. immigration law and procedure and will learn how current developments and trends, Nelson A. Castillo including Arizona-style state immigration law initiatives, relate to federal immigration law. Differences between non-immigrant and immigrant visa categories will be explained as well as other popular topics such as asylum, grounds and procedures for deportations, and employer sanctions. A list of helpful resources will be provided and discussed.
Presenter: Nelson A. Castillo, Immigration Attorney and Columnist; Former President, Hispanic National Bar Association
Bruno Lpez
Hilda Garca
Viviana Hurtado
Chris Pea
Las salas de redaccin de noticieros de televisin se enfrentan al reto de alimentar nuevas ventanas de informacin: Facebook, Twitter, las plataformas de envo de alertas de texto, la propia pgina de internet del noticiero. Qu tan profundo es este cambio para los periodistas que registran, procesan y difunden informacin en todos los niveles? Qu tanto afecta la calidad de los productos informativos este reenfoque de recursos? Cunto cuesta? Cuntos y qu recursos son
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necesarios? Cules son los retos a los que se enfrentan los fotgrafos, reporteros, productores y directores de noticias en la implementacin de estos cambios? Moderador: Bruno Lpez, Asesor Digital, Noticiero Univisin Panelistas: Hilda Garca, Vice Presidente de la Plataforma Mltiple de Noticias e Informacin, ImpreMedia Viviana Hurtado, periodista multi-plataforma Chris Pea, Managing Editor, NBC/Telemundo
Hall of Fame Gala Pre-Reception

FRIDAY 6 p.m. 7 p.m.
Fiesta Ballroom Foyer
Hall of Fame Gala y El Gran Baile

FRIDAY 7 p.m. Midnight Sponsored by:
Fiesta Ballroom
Athletic-ISM: Social Media in Sports

FRIDAY 3:30 p.m. 5 p.m.
Fiesta 9-10
The media landscape has evolved, and perhaps nowhere in the field is that more evident than in sports coverage. From athlete activity on Twitter to live blogging events to teams and leagues using social media to connect and Adly Santiago Mario Fraticelli communicate directly with fans, sports journalists need to be on top of social media to stay on top of their game. This session will give you the tips and tools you need. Moderator: Maria Burns Ortiz, Social Media Columnist, ESPN. com; Sports Contributor, FoxNewsLatino.com Panelists: Eric Ortiz, Senior Editor for New Media, New England Sports Network Jesse Sanchez, National Reporter, MLB.com Mario Fraticelli, Deputy Editor, ESPNDeportesLA.com and ESPNDeportes.com Adly Santiago, Spanish Web Services Coordinator, Orlando Magic
Join NAHJ for a special evening as we induct Ernest Sotomayor, Assistant Dean, Career Services at Columbia University Graduate School of Journalism into the NAHJ Hall of Fame. Sotomayor will join the 27 other colleagues and pioneers who form this select group the organization has chosen to honor for blazing a Ernest Sotomayor trail for Latinos in journalism and for being an advocate and champion for diversity in news. We will then cap of the evening with El Gran Baile with music and some dancing.
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media
TRAINING
training series TRAINING

MEDIA El poder de la imagen y la voz
Coronado G
MEDIA These intensive four or eight-hour sessions offer
the conventions most fruitful professional SERIES development experience. The Media Training Series sessions will be held on Wednesday, June 15 and Saturday, June 18. *All sessions will take place at Disneys Coronado Springs Resort Convention Center unless otherwise noted.
SERIES SATURDAY 10 a.m. - 2 p.m. Mirna Pineda imparte un taller de cuatro horas donde abordar la importancia del lenguaje corporal para ser comunicadores ms sertivos y eficientes. Adems presentar tcnicas de vocalizacin, diccin e improvisacin para aprovechar la voz as como la teora del color vocal y su aplicacin en el vestuario para Mirna Pineda mejorar la apariencia. Se evaluarn los materiales (demos) de los participantes. Dirigido a periodistas de radio y televisin y personas interesadas en el rea. Nivel: Para principiantes e intermedios. Instructora: Mirna Pineda, periodista, autora, y life coach para Avante Seminar LLC
s at u r d ay, J u n e 1 8 t h
SERIES (in English and Spanish) SATURDAY 9 a.m. - Noon This session will show participants how to create a multimedia website in a very short period of time. Participants do not need to know HTML to create the website; the site will be created in a very simple way and at a very low cost. This session is perfect for media professionals or Robert college students interested in developing a new Hernandez skill, creating a professional/personal blog, or building a neat looking site for their freelance work (or maybe all of the above). Instructor: Robert Hernandez, Assistant Professor of Professional Practice, USC Annenberg School for Communication & Journalism
TRAINING
MEDIA Building Your Site from Scratch Monterrey 1
s at u r d ay See You In Las Vegas! Party Fiesta Ballroom
SATURDAY 9 p.m. Midnight Here attendees will be able to close out a great week in Orlando with some music and a lot of dancing as we look to the next convention, the UNITY 2012 Convention in Las Vegas.
Data Visualization and Census 2010 SERIES
Monterrey 2-3
TRAINING
MEDIA
SATURDAY 9 a.m. - Noon There are stories to be found in data. Get an introduction to the kinds of stories that can be toldas enhancement to other stories or on their ownby turning the data into interactive graphics. Then, get hands on with 2010 census data and turn that data into rich data-driven maps. Digital beginners who think this sounds intimidating are especially encouraged to attend this session.
Henry M.Lopez
Instructor: Henry M. Lopez, Digital Development and Projects Manager, The Santa Fe New Mexican
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ta b l e o f c o n t e n t s

Media Training Series................................................................................................................................................................. 40

2 9 t h An n uAl M ult i M ediA C onve ntion & CAre e r e xpo

Welcome message from the 2011 convention co-chairs

Javier J. Aldape Vice-President Niche Products E.W. Scripps Company

Maria T. Padilla Editor La Prensa (Orlando)

2 9 t h An n uAl M ult i M ediA C onve ntion & CAre e r e xpo

Welcome from the 2011 Programming co-chairs

Frances Robles Staff Writer The Miami Herald

n At i on Al As s oC i At ion of h i spA n i C j o u r n A l i sts

2 9 t h a n n u a l n a h J m u lt i m e d i a c o n v e n t i o n & c a r e e r e x P o the mission of nahJ

transfondo sobre nahJ

2 9 t h An n uA l M ult iMed iA C onve ntion & C Are e r e xpo

2 9 t h An n uAl M ult i M ediA C onve ntion & CAre e r e xpo

nahJ board of directors

Vice President, Broadcast Manuel De La Rosa Reporter/Blogger KRGV-TV/South Texas Tribune

Financial Officer Russell Contreras Reporter The Associated Press (Boston)

Secretary Erin Ailworth Staff Writer The Boston Globe

Paulo Luizaga Membership Coordinator

Erwin Diaz Education Programs/ Operations Manager

Kevin Olivas Recruitment and Guidance Manager

2 9 t h An n uAl M ult i M ediA C onve ntion & CAre e r e xpo

N.C. TRIANGLE CHAPTER

DALLAS/FORT WORTH CHAPTER

RIO GRANDE VALLEY CHAPTER

NEW ENGLAND CHAPTER

SOUTH FLORIDA CHAPTER

NEW MEXICO CHAPTER

WASHINGTON D.C. CHAPTER

BROOKLYN COLLEGE CALIFORNIA STATE UNIVERSITY, LONG BEACH

2 8 t h An n uAl M ult i M ediA C onve ntion & CAre e r e xpo

2 9 t h An n uAl M ult i M ediA C onve ntion & CAre e r e xpo

Wednesday, June 15, 2011

8 p.m. 10:30 p.m.

10:30 a.m. to 11:45 a.m. Concurrent Sessions

2 p.m. - 5 p.m. 2:15 p.m. - 5 p.m. 5 p.m. 7 p.m.

Sports Task Force Party Sponsored by:

2011 convention sPonsors

Official Airline of NAHJ Special Events editorial level sPonsors

Bloomberg Caesars Entertainment CNN NBC Universal Rent-A-Center

2 9 t h An n uAl M ult i M ediA C onve ntion & CAre e r e xpo

2011 student camPus

student camPus mentors

2 9 t h An n uAl M ult i M ediA C onve ntion & CAre e r e xpo

2011 student ProJects

latino rePorter digital ParticiPants

2 9 t h An n uAl M ult i M ediA C onve ntion & CAre e r e xpo

2011 Planning/Programming committee

Frances Robles Staff Writer The Miami Herald

2 9 t h An n uAl M ult i M ediA C onve ntion & CAre e r e xpo

2011 career exPo

What you Will find in the career exPo:

2011 exhibitors & recruiters

2 9 t h An n uAl M ult i M ediA C onve ntion & CAre e r e xpo

Opening Reception Fiesta Ballroom

World Show Place - Epcot

2 9 t h An n uAl M ult i M ediA C onve ntion & CAre e r e xpo

Career Expo Networking Reception THURSDAY 5 p.m. 7 p.m. Sponsored by:

Veracruz Exhibit Hall

NAHJ Membership Meeting FRIDAY Noon 2 p.m.

Audio Storytelling Workshop WEDNESDAY 8:30 a.m. - 5 p.m. Coordinated by NPR

Photography for NonPhotographers (limit 30) WEDNESDAY 9 a.m. - 5 p.m.

Pongamos al da nuestro espaol Coronado D WEDNESDAY 9 a.m. 1 p.m.

Watchdogging Your Beat WEDNESDAY 9 a.m. - 5 p.m.