Professional Documents
Culture Documents
WORK EXPERIENCE
RESULTS 1,067
likes
from
3
FACEBOOK TWITTER
RESPONSIBILITIES
EVERY BODY WALK, Pasadena, CA Director of Social Media; January 2011 - Present Developed partnerships with over 75 fitness and parent bloggers for word-of-mouth marketing of nonprofit walking PSA campaign Directed editorial and scheduling for all social media outreach SWEETY HIGH, INC., Manhattan Beach, CA Online Community Manager; August 2010 - Present Led a team of four in all aspects of online community management, including moderation, engagement, and publicity Designed and organized online contests, content, and recruitment incentive programs for teen social media site Wrote copy and requirements and worked with a team of web developers to relaunch onsite games and challenges
YOUTUBE
FACEBOOK FACEBOOK
FILM INDEPENDENT, SPIRIT AWARDS, & LOS ANGELES FILM FESTIVAL, Los Angeles, CA Online Marketing Manager; March 2009 - March 2010 Developed external partnerships to produce a live, online Spirit Awards red carpet show Managed all updates for FilmIndependent.org, SpiritAwards.com, and LAFilmFest.com Produced weekly analytics reports and recommendations, increasing annual site traffic Improved site accuracy by training a cross-departmental team to make updates in Drupal Coordinated all social media and blog campaigns for the 2009 Los Angeles Film Festival and the 2010 Spirit Awards
INTERNSHIP EXPERIENCE
SKILLS LEARNED
CMS
&
BLOGGING
Drupal,
Joomla,
Wordpress,
Tumblr,
Posterous,
Blogger
WEB
&
GRAPHIC
DESIGN
HTML,
Photoshop,
Illustrator
ANALYTICS
&
AD
PLATFORMS
Google
Analytics,
AdWords
SOCIAL
MEDIA
&
EMAIL
Twitter,
Facebook,
Youtube,
Flickr,
Hootsuite,
MailChimp
RESPONSIBILITIES
JOOST,
London,
UK
Content
and
Acquisition
Intern;
August
-
December
2008
Scouted
online
video
sites
for
professional
content,
identifying
over
100
potential
content
partners
and
initiating
outreach
for
partnership
deals
Developed
relationships
with
independent
content
owners
for
programming
partnerships
ABC
FAMILY,
Burbank,
CA
Digital
Media
Graduate
Intern;
June
-
December
2007
Managed
Twitter
campaigns
for
the
Greek
television
series,
scheduling
cast-member
hosts
Maintained
the
Movies
Insider
blog
on
ABCFamily.com,
generating
post
topics,
acquiring
rights
and
clearances,
and
using
Disney's
content
management
system
for
publication
EDUCATION
UNIVERSITY OF SOUTHERN CALIFORNIA, Los Angeles, CA Master of Arts, Communication Management; GPA: 4.0 - May 2008 Bachelor of Arts, Communication; Magna Cum Laude - May 2007