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ArcGIS and Bing MapsBetter Together

Add high-quality base map layers to your ESRI ArcGIS products with Microsoft Bing Maps Platform. Use Bing Maps street maps and aerial imagery to visualize data in the context of its location for better decision making. Because Bing Maps is integrated as a built-in service throughout the ESRI ArcGIS 9.3.1 System, you can quickly take advantage of the benefits of the integration.

ESRI ArcGIS customers understand the value of


geographic information system (GIS) technology for integrating data with a spatial component, regardless of the source, so that it can be analyzed as a whole to make critical business and planning decisions. GIS can provide powerful informationnot just about how things are, but how they will be in the future based on change. A key benefit provided by GIS technology is data visualization presenting GIS data in the context of location so you can better visualize it, understand it, and ultimately act on it. When data is plotted on a map, the big picture view makes the geospatial relationship between the data points more clear, and trends and patterns become more apparent.

The Bing Maps Platform provides data visualization


for augmented situational awareness. From a big picture view, you can drill down on a point of interest to better understand it within the context of its location and surroundings through high-resolution aerial imagery, street maps, and combined map and labeled aerial layers. And with the ArcGIS 9.3.1 System release, Bing Maps can be easily accessed by ArcGIS customers.

Minneapolis-St Paul International Airport uses Bing Maps to provide airport noise data.

Benefits of the Integration


As a built-in service integrated throughout the ESRI ArcGIS 9.3.1 System, Bing Maps delivers high-quality base map layers for creating, managing, visualizing, and delivering data. This integration helps organizations become productive with GIS more quickly, improve business processes, gain insight into geographic information, and improve customer connections to your data and applications Additional benefits of the ArcGIS and Bing Maps integration include the ability to:

Getting Started with Bing Maps and ArcGIS


You can easily get started using Bing Maps with ArcGIS products today. Bing Maps street maps and aerial imagery is available at no cost to ArcGIS Desktop 9.3.1 users on maintenance, and a free 90-day Bing Maps for Enterprise platform evaluation is available to ArcGIS 9.3.1 Server users. Following the evaluation period, Bing Maps can be licensed through either ESRI or Microsoft.

Create and publish rich maps faster and more easily.


Create, edit, and analyze custom GIS data supported by geocoding services. With Bing Maps and ArcGIS Server 9.3.1, you can create applications and publish data with Bing Maps base layers with the convenience of built-in access. The tight integration of the Bing Maps platform and the ArcGIS System throughout the GIS workflow yields faster development and deployment times for more accurate and timely information sharing. The ArcGIS Server Web Mapping APIs and the .NET Web Application Development Framework all have seamless access to Bing Maps base maps and geocoding. Bring rich visualization and analysis to a broad range of operational, commercial, and executive decision makers. Bing Maps and ArcGIS provide a platform for a range of uses, including making operational decisions, planning for emergencies, managing sales territory performance, and providing data to users in intuitive, easy-to-understand applications.

The City of Seattle uses Bing Maps to track land use information.

Benefit from a comprehensive, enterprise-class platform.


Because Microsoft and ESRI products work together, you dont need to allocate additional resources for systems integration and interoperability. ESRI integrates with other Microsoft productsincluding SQL Server 2008, SharePoint Server 2007, and Microsoft Dynamicsthat may be part of your Bing Maps solution. Together, Microsoft and ESRI make it easier for you to find, visualize, and act on information from many sources.

Strengthen constituent and customer connections.


Using Bing Maps and ArcGIS to publish your public applications provides users with a high-quality, up-to-date, recognizable multi-scale base map that can help give them better insight into your data.

Learn More
For more information, please visit: microsoft.com/maps Contact us at: Microsoft Bing Maps: maplic@microsoft.com ESRI ArcGIS: info@esri@esri.com

This document is for informational purposes only. Microsoft makes no warranties, express or implied, in this summary. 2010 Microsoft Corporation. All rights reserved. Microsoft and Bing are trademarks of the Microsoft group of companies.

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