Sangeeta Udayar 21 Grosvenor Gardens East Ham London E6 3EP 07427564637 02035603762 sangeetakrishnan20@gmail.

l.com Personal Statement A successful graduate with a strong academic history. A focused, hardworking, determined individual with an ability to communicate fluently, manage and execute projects and tasks at hand efficiently. My work experiences have bought me appreciation for my professional quality of undertaking and delivering duties effectively and to the highest standards. A recent graduate with decent experience scale looking to expand my horizon in the industry. Key Skills Good IT skills (Good with Microsoft office-Ms Excel, Ms Powerpoint, MsWord, Internet, Emailing and softwares like Photoshop, Picasa. Basics of Microsoft Access, Smart Focus and SPSS) Fluent communication and writing skills Excellent negotiation and problem solving skills Good reporting and organizational skills Proactive, result oriented and problem solving skills Education London Metropolitan University, London 01/2010 to 07/2011 MA International Business and Marketing, 2:1 (Dissertation 1:1) Subjects studied for my degree included Business Strategy, International Marketing, Marketing Communication, Economic and Political Environment, Brand Building, Communication Strategy and Planning Process. My course exposed me the basic to intermediate level of business and management. Project and assignments undertaken taught me to be innovative, creative, improve my analytical and organisational skills, helping me to plan, prioritise and execute work to the highest standards. Frequent presentations in seminars and groups improved my communication skills and seized my stage fear My research work for dissertation included analysing the attitude of customers towards counterfeit fashion industry which let me explore different faces of customer insight, thoughts and buying behaviour. I was graded 1:1 in my dissertation and this knowledge would be effectively applied in business situations. Mumbai University, India 06/2005 to 05/2008 Bachelor in Mass Media, 1:1 Subjects studied for my degree included Direct Marketing, Agency Management, Advertising in Contemporary Society, Legal Ethics, Public Relation, Brand Building, Marketing Research, Media Planning and Buying. Project work included making an advertising and communication campaign for a new company project, managing film festival, publishing step by step process included in brand building and brand correction of a failing brand or bad advertisement etc.

Mumbai University, India 06/2003 to 05/2005 A level (Distinction) Grades A-B including English, Book Keeping, Economics, Commerce, Maths 10 ICSE (Distinction) Grades A-B including History, Geography, PCM, English, Maths Work Experience Customer Assistant, Marks and Spencer, London (10/2010 to 03/2011) Marks and Spencer (London) is one of the leading retail company providing products and services across various parts of the world. Job Responsibility Responsible for providing service to customers and up-selling of brand through corrective communication and analytical skills Making sure clothes, accessories and other items are regularly stocked up for the customers and giving customers corrective advice when approached Understanding different clothing line, communicating tactfully in order to retain loyal customers, managing deliveries and cash counter Customer Assistant, Delice De France, London (03/2010 to 05/2010) Delice De France (London) is a very well-known pasty shop with its branches across Europe Job Responsibility Responsible for providing service to customers and up-selling the brand Handling cash counter and co-ordinating stock updates Maintaining quality of service to meet monthly set targets Client Servicing Executive, Premier Bulk Carrier Pvt Ltd, India (03/2009 to 01/2010) Premier Bulk Carrier (India) is a private limited transport company specialising in loading and unloading of chemical products across the country for big companies Job Responsibility Responsible for arranging meetings of the company with prospective clients Providing strategic advice to attract new clients and loyalty schemes to hold on to existing clients Understanding each clients expectations and providing the best services and schemes to meet their demands Acting as a communication link between company and the client in matters of new business, payments or other issues Making sure that the orders are taken down correctly and passed on to the concerned department for execution Doing intensive research of prospective clients in the market and understanding their profile and contacting them for business Responsible for following up with clients providing them the details of pending transaction and making sure the payment is received Helping the management in making the tender, giving suggestions on quoting the right price for a particular contract

Handling and organizing documents, making sure each file of all the vehicles are maintained and updated Public Relation Executive, Synergy Public Relations, India (09/2008 to 02/2009) Synergy Public Relation (India) is a company handling public relations of most famous brands like Hugo Boss, Sisley, Jaipur Gems, Calvin Klein and many more. Job Responsibility Managing lifestyle brands such as Hugo Boss, Sisley, William Penn, Jaipur Gems, Calvin Klein Contacting and building friendly relation with journalists to keep the ads going on the newspapers for the concerned client and gather maximum clips Working hard towards achieving monthly targets, reaching the client's products and services in the best of newspaper and columns Following up with clients for updates and preparing press releases consistently announcing new product update on behalf of the clients Organising photo shoot for clients Organising meetings with clients, negotiating on the number of hits to be achieved monthly for each brand Preparing an end of the month report on each article of the client's brand published in the newspaper Maintaining cordial relation with clients and journalists and providing them with best services to build loyalty Jr. Copy Writer, Netbiz Digital Solutions, India (06/2008 to 09/2008) Netbiz Digital Solution (India) is an online advertising company providing services to clients like Pepsi, Videocon, Kingfisher and many more. Job Responsibility Worked as a copy writer for brands like Yahoo, Videocon, Kingfisher, Samsung, LG, Nivea, Nokia, Flying Machine etc. Providing creative ideas in the making of the advertisement keeping in mind clients requirements Proof reading of web content and providing solutions to best market the brand Building an idea for a brand and preparing an audio and visual copy for the same Brain storming with colleagues on ideas to best market clients brand to develop business Hobbies & Interests Reading books and travelling places have always interested me. Playing sports, sketching, planning/organizing events and parties. Internet savvy. References References are available on request.