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RICHARD WHITE

Fort Lauderdale, FL 33304 954-789-0086 rrwhite62144@comcast.net www.richardwhitestudio.com

CLIENT-CENTERED MARKETING AND SALES DIRECTOR


Increased sales 300% in my territory the first 5 years at McNevin Cleaning Specialists
and 700% within 10 years. Business Development Strategy Negotiate Agreements Convert Leads Build Relationships Promote Brand Awareness Creative Presentations Team Building Sales Event Planning Fiscal Management Client Retention

In five years, Richard was our leading sales representative and his territory was our
leading territory in terms of sales, Tim Nevin, President of McNevin Cleaning. Specialist through client-centered Marketing and Sales philosophy. created model programs recognized the State and County.

Maintained 95% retention of client base for over 15 years with McNevin Cleaning Took $50K annual loss in State Mandated program to $50K surplus in 3rd FQ and Creative corporate sales training and presentations for optimal learning.

Accomplished, innovative, and results-driven executive will offer continued success in achieving profitability for business and service corporations in given territory. Will align sales targets and programs with organizational goals to achieve progress and improvement in sales and business. Creative thinker who thinks out of the box to solve problems, promote brand awareness, manage and execute promotional events to increase sales and the client base. Will build long term rapport and earn genuine respect from clients, colleagues and community members to build solid relationships to maintain and build client base. Will consistently exceed expectations with a client-centered philosophy with the maturity to communicate and relate to CLevel executives and senior managers.

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PROFESSIONAL EXPERIENCE & ACHIEVEMENTS


RICHARD WHITE STUDIO, LLC Fort Lauderdale, FL 1995 to Present Multi-faceted studio offering design consultation, sales and marketing planning, training, and workshops. Owner Provides multi-disciplinary consulting services. Design consultant for marketing and sales events and presentations to the corporate and education communities. Develops community programs and holds workshops and seminars. Serve on Broward County Cultural Division Grants Panel and Education Committee. Southern Wine and Spirits; Shorenstein; Sunset Development; Broward County Education Committee and grants panels; Frischer-Dambra Consulting Group; City of Oakland, City of Hayward; San Diego County Community Arts Program; Windsor Development; Diversified Personnel; Lombardi, Loper & Connant, LLP.

RICHARD WHITE
ROYAL CARIBBEAN CRUISE LINES

954-789-0086 Fort Lauderdale, FL

rrwhite62144@comcast.net Currently

Multi-Brand International Cruise Line Pier Agent for Guest Services, Part Time

Provides check-in services for guests on the Allure and Oasis. Served on debarkation, welcoming and problem solver. Understanding of guest services, providing person-centered service and rules and regulations for immigration, onboard charges, residency and ARC issues, etc. THE ART INSTITUTE OF FORT LAUDERDALE Fort Lauderdale, FL For-profit college of art and design; 3K students. Associate Dean of Academic Affairs 2008 to 2010

Initially hired as Assistant Dean; achieved rapid promotion based on exceptional performance and valued arts and design background combined with strong business acumen. Supervised staff of 125 with 6 direct reports. Created student and registration tracking systems and identified opportunities for departmental improvement. Key Achievements: Recognized by Dean and coworkers as student-centered administrator and earned reputation among students as approachable go-to resource. Strengthened performance of Academic Advising Department by 25% through effective department collaboration. Created Registration and Confirmation Target spread sheet which was implemented system-wide to 44 campuses. Designed Student Success Committee and Gallery Committee. Developed Continuing Student Review spreadsheet to identify and track at-risk students. UNIVERSITY OF MIAMI Coral Gables, FL 2005 to 2008 Premier university with 33K students. Teaching Assistant, Graduate Student Served as assistant for Art History Professor. Performed research and led classes, including foundation courses for underclassmen. Key Achievements: Received numerous awards for paintings in museum exhibitions, including Mixed Media Award from Lowe Museum of Art (2007). Participated in major Miami exhibitions including REAL ART (2006), Miami Workshop (2007), and MFA Exhibition (2008). Taught art history classes and foundation design classes. MCNEVIN CLEANING SPECIALISTS, INC. So. San Francisco, CA 1989 to 2005 Commercial carpet, drapery, and upholstery cleaning services company; largest commercial cleaner in California. Senior Sales & Marketing Executive Provided expert B2B/B2C marketing and sales, managing as many as 200 accounts simultaneously. Sourced new accounts and developed loyal client and referral base. Utilized strategic marketing and agility to strengthen companys competitive position. Delivered professional sales presentations and conducted aggressive follow-up. Actively participated in Building Owners and Managers Association (BOMA). Key Achievements: Built largest and highly profitable territory from the ground up . . . 300% increase in sales in first 5 years. Maintained 95% of client base for 16 years while continuing to build territory sales with a hunter mentality. Earned positive, high-profile reputation at BOMA, serving on numerous committees and building strong relationships with other vendors and facility managers. Standardized and improved proposal writing process for large municipal and corporate accounts resulting in increased sales and growth. Created and delivered professional presentations to both large and small groups.

RICHARD WHITE

954-789-0086

rrwhite62144@comcast.net

Additional Positions: Vice President Professional Maintenance Systems Commercial Sales Manager Coit and Electrolux Carpet Cleaning Administrator USIU, Hertsforshire Campus Department Chair Bishopss Schools, Balob Teachers College, Ransom School Test Administrator San Diego State University

EDUCATION & PROFESSIONAL CREDENTIALS


MFA in Painting and Art History, University of Miami, Coral Gables, FL 3.92 GPA; Graduated with Merit MA in Education and Philosophy, US International University, San Diego, CA 3.89 GPA; Graduated with Honors

PROFESSIONAL MEMBERSHIPS & COMMUNITY ACTIVITIES

BOMA (Board of Directors, Chairperson, TOBY Awards) Rotary International USE Credit Union (Board of Directors) Oakland Mayors Toys for Tots Program ProArts Oakland (Board of Directors) East Bay Performing Arts Center for Teens in the Visual and Performing Arts Salvation Army (Board of Directors) San Diego AIDS Art Alive (Board of Directors) Intercultural Council of the Arts (Co-Founder, Chairman of the Board) SOFA (Board of Directors) Broward County Cultural Division, Grants Panels and Education Committee

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