IDEA EXECUTION AUDIT 2011

Whats your biggest distraction at work? Where does most of your communication take place? How organized are you?
NE
PEOPL

Infographics created from a survey sampling the creative execution habits of the 99% community.
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How often do you tidy your desk?

4.7 %
E

SKYPE & GCHAT

3.9 %

2.1

ADER % GOOGLE RE

52.1% EMAIL
K

9%
6%
3%
1%

PHONE
PROJECT MANAGEMENT TOOL / INTRANET

1X WEEK

PHO

6.7

59%
22%

EMAIL
FACE TO FACE

ORGANIZED, BUT NOT ANAL

INTERMITTENTLY ORGANIZED HYPER-ORGANIZED COMPLETELY DISORGANIZED
Whats your primary device when youre on the go?

DAILY

59%

38%
1X MONTH

23.4 EBO % O

FA C

How do you keep track of your daily tasks?

DIGITAL TOOLS 67% & HAND-WRITTEN LIST

Written List Mobile Or Web App In Email, Brain, Excel, Calendar, Etc

18% 12% 3%
What size business do you work in?

Smartphone

57%
Finishing

Laptop

Where do you do most of your work?

10% Writing project

12% Campaign

5% Product for sale

CO-WORKING SPACE
COFFEE SHOPS

10% 3%

10%

25 100 PPL

19%
100 +P

PL

30%

HOME OFFICE

38%

39% IM SOLO

12% Brand

49%

Website

COMPANY OFFICE

Identity

10% Print piece

8% Event/Festival

8% Fine Art

How does chaos make you feel?

How did you fund your latest project?

How many times did you rework your original idea?

creative

hurried

engaged

disconnected

energized
horrible
helpless
humble

nervous

depressed
tired

Alive

scattered

Overwhelmed Uncomfortable
unsettled

unorganized

3 KIC % KST ART

unhappy Uneasy

Stressed
FRUSTRATED

Unproductive
crappy

angry

5+ TIMES
53%

motivated

Confused

ER

Insane

crazy
63.1%

Anxious
Unfocused
How do you recharge away from your desk?

disorganized

25%

1 TIME

TOO MANY TO COUNT

10+ TIMES I DIDNT REWORK IT

9%

7% 6%

When do your best insights happen?

bad

How much longer did the project take than you expected?

41.3%

30.7%

17.2%

6.8%

2.9%

When Im taking a break, letting my mind wander.

Taking a stroll
20.3% 14.3% 11.9% 9.9% 4.2% 3.6% 3.4%

When Im focused, in the process of working.

Mixture of both.

HAVING A NICE MEAL EXERCISING NAPPING MEDITATING/DOING YOGA READING SOCIALIZING PLAYING
Finished on time!

11.5%

25.4%

32.4%

A few weeks

1-3 months longer

3-6 months longer

1-2 years longer

So very, very much longer

the99percent.com

1.1%

5% Film/TV

7.1W%TER IT

30% 2% 9%

INSTANT MESSAGING

42%
How often do you update your task list?

16%
4%
ONCE A YEAR

VIDEO CHAT

Whats the hardest part of making ideas happen?

43%
Getting started

54% 40% 6%
Tablet
1%

9%

1%

33%
Every Day Every 2 Weeks

56%
Once a Week

Every Few Days Once a Month

What type of project did you complete most recently?

32 %
25 PPL

% 60
ENT
5 % OMPA C OR 7 % VEST IN NY BU S DG ET 1 % THER O

CLI

panic

distracted

24S%VINGS A

lost