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Tom Peters on the Attributes of Great Leaders

Profile: Tom Peters

"One of the greatest business minds in the world, one of the coolest people in the world!".... Tom Peters has shaped the idea of modern management more than anyone else in history. Leading publications have called him "the father of the post-modern corporation". Since 1982, when he and Bob Waterman wrote the publication, 'In Search of Excellence' he has been the driving force in getting organizations to re-focus on the basic drivers of all successful businesses throughout time: people, customers, values and culture. We're 1 m% honored to have Tom share his wisdom on Leaders In.

Brand You: Inspired Performance Workshops Talent is a word that is often used casually to describe employees by many organisations. But we believe that future winners need their people to demonstrate their talent by doing work that constantly stretches their capabilities Brand You philosophies encourage the employee to see personal development as theirs to own.

Participants in BrandYou: Inspired Performance will understand the importance o doing work that matters and work worth paying for and will learn how to create greater distinction for themselves, their projects, and their organisations. Organisations that encourage a Brand You philosophy will inspire extraordinary performance and will unleash the true potential of their workforce. This kind of employee focus will help organisations be seen as great places to work by the most talented people.

Designed by Tom Peters Company, Brand You: Inspired Performance presents branding in our unique business focused format. Brand You: Inspired Performanc features a mix of engaging learning, thought-provoking exercises, compelling cas studies, and more. Brand You: Inspired Performance is truly unlike any other learning experience available today.

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Speakers Kevin Kelly: Digital visionary

Kevin Kelly has been publisher of the Whole Earth Review, exec editor at WIRED, founder of visionary nonprofits, and writer on biology and business and "cool tools." He's admired for his new perspectives on technology and its relevance to history, biology and religion.

Why you should listen to him:

Perhaps there is no one better to contemplate the meaning of cultural change -- bad? good? too slow? too bold? -- than Kevin Kelly, whose life story reads like a treatise on the value of technology. Whether by renouncing all material things save his bicycle (which he then rode 3,000 miles), founding an organization (the All-Species Foundation) to catalog all life on earth, or by touting new gadgets in WIRED, Kelly hasn't stopped exploring the phenomena of technical and biological creation. In articles for the Wall Street Journal and the New York Times, among others, he has celebrated scientific breakthroughs, and at the Long Now Foundation, where he serves on the board, he champions projects that look 10,000 years into the future. One such project is the Rosetta Project, which will catalogue more than 1,000 languages on a disks to be placed nearby the 10,000 Year Clock. Kelly's newest book What Technology Wants asks what appears to be his life's core question: "How should I think about new technology when it comes along?" Kelly discusses the 7th Kingdom at length in the July 18, 2007, edition of Edge.org.