ACCELER9

Logistical Synergies with Proven Results

Brand Manual -- Revised 10/11

The Acceler9 Story

Whats faster than accele8? ACCELER9 Acceler9 is the market leader in innovative solution strategies-moving forward the world of communications with best-practice synergies. Our consistent approach to improving ROI through dynamic brand analysis and pioneering social media implementation leaves Acceler9 a step ahead in this fast paced, high tech world of tomorrow. These qualities paired with our veteran team of superstar media insiders has garnered us and our clients innumerable awards on 6 continents. We are also a key player in mobile. Mobile apps, mobile infrastructure, mobile everything.

Brand Attributes
While working on the Acceler9 brand, its important to understand what we are, as well as what we are not. Fast Fun! Visionary Acceler9 is:

Approachable

Friendly

Aspirational

Engaging

Brand Attributes Contd

While working on the Acceler9 brand, its important to understand what we are, as well as what we are not. Complicated Unapproachable Acceler9 is not: Near-sighted Mean

Old/Stodgy

Slow

Stand-offish

Competitive Matrix
Acceler9 is a market leader -- here is why.
Revolutionary

ACCELER9
PowerGroup New Solutions Technavara Uqqoa
Approachable

MegaShark
Stand-offish

Bridge Group InterTron

Tried and True (old)

Mood Board
The feeling were trying to evoke

Analogous Brands
If Acceler9 were a car:

Analogous Brands
If Acceler9 were a place to live:

Analogous Brands
If Acceler9 were a watch:

If We Were A Celebrity
Young, Hip, Cool, Moguls

Brand Personas
Our ideal customers
Name: Jake Sanderson Age: 30 Job: Head of Marketing at Savance, a trendy new internet startup Income: $90k/yr Education: BA Political Science, Duke Drives: Prius Watches: Garden State, How I Met Your Mother, Lost Reads: Blogs, The Earth is Flat, Mens Health Listens to: Gnarls Barkley, Drake, Coldplay About Jake: Jake is a tech savvy, entrepreneurial minded professional. He just moved into his first one bedroom apartment in the hip part of town. He loves music and hanging out with his friends although hes looking to settle down in a long term relationship. He prefers to communicate through Facebook and Twitter and sends text messages when hes in a hurry.

Jake, the Upwardly Mobile Chatteratti

Brand Personas
Our ideal customers
Name: Sarah Banks Age: 33 Job: Social Media Consultant Income: $82k/yr Education: BA Communications, Arizona State Drives: Mercedes C230 Watches: Love Actually, Breakfast at Tiffanys, Friends Reads: Blogs, A Brave New Digital World, Vogue Listens to: The Killers, Lady Gaga, LMFAO About Sarah: Sarah is in the know. All of her friends turn to her for advice on the important things in their lives such as fashion, Facebook and cool underground music. She attends music/tech festivals such as SXSW and is not sure about having kids because it may interfere with her lofty career goals.

Sarah, the Savvy Tastemaker

About Our Founder

Media luminary Chaz Gold founded Acceler9 after engineering the groundbreaking merger between Solid Gold Productions (SGP) and Technova Limited. He has spoken at every major trade show on the importance of integrated social media strategy and the future of the web. Before forging new paths in the enterprise media space, he was a consultant at Anderson. When Chaz is not ushering in a new era of trans-global communication, he is training in BahnKu, the martial art he invented, and learning Japanese.