Hon thin hot ng qun tr chui cung ng ti Cng ty C Phn Nam Vit

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Mc Lc
1. Tng quan l thuyt v qun tr chui cung ng...........................................................................................9 1.1. Khi qut v chui cung ng...........................................................................................................9 1.2. Cc tiu chun o lng hiu qu thc hin chui cung ng.........................................................10 1.2.1. Tiu chun giao hng........................................................................................................10 1.2.2. Tiu chun cht lng.......................................................................................................10 1.2.3. Tiu chun thi gian.........................................................................................................10 1.2.4. Tiu chun chi ph.............................................................................................................10 1.3. Ci tin cu trc chui cung ng...................................................................................................10 2. Thc trng qun tr chui cung ng ti Cng ty C Phn Nam Vit...........................................................15 2.1. Khi qut v doanh nghip............................................................................................................15 2.1.1. S t chc....................................................................................................................16 2.1.2. Nhim v cc phng ban .................................................................................................18 2.2. Thc trng v qun tr chui cung ng ti Cng ty C Phn Nam Vit.........................................19 2.2.1. Khi qut v quy trnh qun tr chui cung ng ti Cng ty C Phn Nam Vit...............19 2.2.2. Cc tiu chun o lng v hiu qu thc hin chui cung ng ti Cng ty C Phn Nam Vit 33 2.2.2.1. Tiu chun giao hng...........................................................................................33 2.2.2.2. Tiu chun cht lng..........................................................................................35 2.2.2.3. Tiu chun chi ph...............................................................................................38 2.2.2.4. Tiu chun thi gian............................................................................................43 2.3. u v nhc in ca quy trnh qun tr chui cung ng ti Cng ty C Phn Nam Vit.............44 2.3.1. u im............................................................................................................................44 2.3.2. Nhc im......................................................................................................................45 2.4. Gii php v kin ngh hon thnh quy trnh chui cung ng...................................................46

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LI M U
A. Tnh cp thit ca ti Hn 20 nm qua, ngnh thy sn Vit Nam c nhng bc pht trin vt bc, ton din, c v khai thc, nui trng v ch bin xut khu, lin tc tng trng vi tc cao, kim ngch xut khu hng nm tng bnh qun 17%/nm. Thy sn tr thnh mt trong nhng ngnh kinh t mi nhn ca t nc, hi nhp su, rng v t c nhng thnh cng kh n tng vi nn kinh t th gii, a Vit Nam tr thnh mt trong nhng quc gia mnh v thy sn. Nm 2009, Vit Nam xut khu 85 loi sn phm thy sn sang 163 quc gia vi khi lng 1,22 triu tn, kim ngch xut khu t 4,25 t USD, tr thnh 1 trong 6 nc xut khu thy sn hng u th gii. Trong , sn phm Tm v C Tra, C Basa vn l hai sn phm ch lc ca thy sn Vit Nam vi gi tr tng ng 1,67 t USD chim 39,4% v 1,34 t USD chim 31,6%. Ring sn phm C Tra, C Basa xut khu sang 133 th trng trn th gii vi khi lng 607,7 ngn tn thnh phm. Bn cnh nhng thnh tu t c, thc t cho thy tm quan trng ca sn phm C Tra, C Basa i vi ngnh thy sn Vit Nam cng nh nhng li ch m n mang li cho nn kinh t. Vic xut khu C Tra, C Basa gp phn to nn sc tng trng nhy vt ca xut khu thy sn v hng nm mang li cho Nh nc mt khi lng ln ngoi t phc v cho cng cuc pht trin t nc. Nh nhng u i m thin nhin ban tng, cc tnh thuc ng bng sng Cu Long pht trin mnh m ngh nui C Tra, C Basa. Ngh nui pht trin ko theo cc nh my ch bin cng mc ln ngy mt nhiu. Kim ngch xut khu mt hng C Tra, C Basa ca Vit Nam vo cc th trng nh M v mt s cc nc thuc khi EU cng ngy mt tng, n mc Hip hi ch tri nui c da trn M (CFA) phi ln ting v vic C Tra, C Basa gia tng th phn ng k v c nguy c e da ngnh c Catfish ca M. Khng ch dng li , Hip hi ny cn n ln y Ban Hip thng Quc t M (ITC) v B thng mi

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M (DOC) kin mt s doanh nghip Vit Nam chng bn ph gi mt hng C Tra, C Basa vo M. V kin ko di t nm 2002 ti nm 2006 mi kt thc, kt qu cui cng cc doanh nghip Vit Nam thua kin, vic thua kin cng xut pht bi nhiu nguyn nhn. Tuy nhin, c th ni nguyn nhn chnh l vic chng ta nui v ch bin khng tun theo bt k mt tiu chun quc t no gy bt li khi chng ta khng c c s chng minh ngun gc, cht lng sn phm, cng nh nhng chi ph lin quan bc b li lun im cho rng chng ta bn ph gi. Thua kin, cc doanh nghip cn phi tr nhiu ci gi t nh b M p t thu chng bn ph gi theo mc thu khc nhau, ko theo vic sn lng xut khu vo th trng nc ny gim ng k. Cng chnh v kin ny a thng hiu ca C tra, C Basa n vi th trng th gii nhiu hn. l iu kin thun li cc doanh nghip Vit Nam m rng th trng sang cc nc khc, nhng thc t cht lng sn phm ca chng ta c th p ng c nhng yu cu ca th trng hay khng? Khi m c mt thc trng ng bun l s thiu hiu bit ca ngi nng dn trong qu trnh nui, mi ngi nui theo mi kiu khc nhau, vai tr ca cc c quan qun l cn m nht, s lm dng thuc khng sinh, s dng ha cht b cm s dng i vi mt hng thy sn,... dn n cht lng nguyn liu u vo cho cc doanh nghip ch bin khng m bo cht lng. Mt khc, chng ta cng khng th b qua vic mt s doanh nghip ch bin v chy theo li nhun m c nhng hnh vi gian ln trong kinh doanh nh: lm dng m bng lm tng trng lng o cho sn phm, lm dng cc ha cht ph gia bo qun...Phng thc lm n chp git ny khng th tn ti lu di khi m th trng chng ta hng n u l nhng th trng kh tnh. Do , cc doanh nghip xut khu cn c tm nhn v chin lc lu di, phi tun th cc tiu chun kht khe t i tc. Tc l, sn phm ca chng ta phi hon ton sch v khng c d lng ha cht, khng sinh b cm, c ngun gc r rng Vy lm th no pht trin mt cch bn vng? lm th no nng cao v th doanh nghip mnh trn trng quc t khi m vic cnh tranh din ra ngy cng gay gt? lm th
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Hon thin hot ng qun tr chui cung ng ti Cng ty C Phn Nam Vit

no cc doanh nghip yn tm v ngun nguyn liu lun n nh trc nhng bin ng v gi c ca th trng? Tc gi cho rng, y l ni trn tr ca nhiu ch doanh nghip. Trn thc t, cha kha cho thnh cng trong kinh doanh ton cu ngy nay u lin quan ti cm t Chui cung ng y chnh l cu tr li cho nhng cu hi trn dnh cho cc doanh nghip ch bin v xut khu C Tra, C Basa ca Vit Nam. Ch khi no chng ta p dng chui cung ng trong nui, ch bin v xut khu th khi chng ta mi yn tm v tng lai ca C Tra, C Basa v s pht trin ca cc doanh nghip. Bi l, trong chui c s lin kt, hp tc cht ch gia nh nui, nh ch bin v nh phn phi. iu ny gip cc doanh nghip c c ngun cung cp hng ha, nguyn vt liu m bo cht lng, c kh nng truy xut ngun gc sn phm cng nh c c knh tiu th hng ha n nh, trnh c tnh trng tn kho thnh phm qu nhiu hoc qu t, gy ng vn hoc thiu hng. L mt doanh nghip hng u trong lnh vc ch bin v xut khu C Tra, C Basa ca Vit Nam, nhng cho n nay Cng ty C phn Nam Vit vn cha c mt s nghin cu nghim tc no v chui cung ng sn phm. Cc quyt nh ca chui cung ng ng vai tr quan trng trong s thnh cng hay tht bi ca mt Cng ty. Th nhng, ti Cng ty vic thc hin chui cung ng ni b nh hin nay ch yu da trn kinh nghim ca Ban lnh o. Chnh v l , cng vi s thnh cng, cng c lc Cng ty cng tr gi t cho vic mt th trng Nga v M (vi mc thu 53,68%) l nhng bi hc ln t vic thiu tnh chuyn nghip trong vic p dng chui cung ng. L ngi lm cng tc qun l cp cao v trc tip tham gia vo iu hnh mt s lnh vc nui, ch bin v xut khu C Tra, C Basa ti Cng ty C phn Nam Vit t nhng ngy u mi thnh lp. Tc gi ngh rng, nu Cng ty mun gi vng v tr u bng trong ngnh thy sn Vit Nam v pht trin bn vng th khng th khng c ci nhn nghim tc v chui cung ng. Bi chui cung ng l phng php, l con ng cc doanh nghip trong c Nam Vit c c nhng sn phm sch t con ging n bn n chnh l tm v chng ta i ng ca chnh bc vo th trng ton cu vi nhng tiu chun kht khe nht. iu ny thc s l ni trn tr ca Ban lnh o Cng ty C phn Nam
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Hon thin hot ng qun tr chui cung ng ti Cng ty C Phn Nam Vit

Vit ni chung v ca chnh tc gi ni ring. V cng chnh l l do thi thc tc gi chn ti Nghin cu chui cung ng ca mt hng C Tra, C Basa ti Cng ty C phn Nam Vit lm lun vn thc s chng trnh Cao hc Qun tr kinh doanh. Tc gi tin rng, y khng ch l vn ring Cng ty C phn Nam Vit m cn l vn chung ca rt nhiu doanh nghip trong ngnh ch bin thy sn ti Vit Nam hin nay. Do vy, vic nghin cu ti ny trong bi cnh mi trng kinh doanh v hin trng ca cc doanh nghip Vit Nam hin nay cng l gp phn vo s thnh cng ca cc doanh nghip cng lnh vc trong tng lai pht trin bn vng v nng cao nng lc trong cnh tranh l hon ton kh thi. B. Mc tiu nghin cu Phn tch c im ca cc bn c lin quan trong chui cung ng v cc vn : chi ph, tnh hp tc, VSATTP, vic truy xut, giy chng nhn, c quan kim tra, ri ro v hiu qu. Phn tch nhng im mnh v im yu; c hi v thch thc ca chui cung ng C Tra, C Basa ti Cng ty C phn Nam Vit, trn c s xut cc gii php ci tin h thng chui cung ng. C. i tng v phm vi nghin cu i tng nghin cu: Nh cung cp/ Ngi nui, Nh sn xut/ Cng ty C phn Nam Vit, Khch hng Phm vi nghin cu: Cc vn t ra trong mc tiu nghin cu ca mt hng C Tra, C Basa ng lnh ti Cng ty C phn Nam Vit. D. Phng php nghin cu Phng php lun phn tch: Li th cnh tranh ca Michael E. Porter, chui cung ng, chui gi tr, tiu chun Global GAP, BRC.

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Hon thin hot ng qun tr chui cung ng ti Cng ty C Phn Nam Vit

Phng php thu thp thng tin, d liu: thc hin ti ny tc gi s dng cc phng php nghin cu nh phng php thng k m t; phng php so snh; phng php chuyn gia; phng php phng vn trc tip. + D liu s cp: Tc gi tin hnh phng vn trc tip vi Ban lnh o, mt s cn b qun l v nhn vin c lin quan n cng tc qun l doanh nghip trong lnh vc nui v ch bin C Tra, C Basa ti Cng ty C phn Nam Vit. Bn cnh , thng tin cng cn c thu thp t nhng nh cung cp nh thc n u vo cho c, cc h nng dn nui c bng hnh thc phng vn qua in thoi, trao i trc tip v s dng bng cu hi. + D liu th cp: c thu thp t nhiu ngun bao gm: Hip hi ch bin v xut khu thy sn Vit Nam (VASEP); B Nng nghip v Pht trin nng thn; Nafiqad; cc tp ch thy sn; cc gio trnh; cc bi lun vn nghin cu trc v cc ngun thng tin t Internet. Mc ch chnh ca vic thu thp thng tin l m t hin trng nn cng nghip thy sn Vit Nam. E. ngha ca ti Cho n nay, y l ti nghin cu nghim tc v chui cung ng cho mt hng C Tra, C Basa ti Cng ty C phn Nam Vit. ti nghin cu ny hy vng mang li ngha rt ln cho cc bn lin quan sau: i vi tc gi Cng c cc kin thc l lun chung v li th cnh tranh, chui cung ng, chui gi tr c hc trong chng trnh cao hc vo thc tin doanh nghip. Tng cng k nng ca chnh tc gi trong vic nghin cu chui cung ng t vng nui, ch bin, xut khu, phn phiy cng l c s tc gi c th thc hin nhng cuc nghin cu su hn v rng hn trong nhiu lnh vc khc. i vi Cng ty C phn Nam Vit

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Hon thin hot ng qun tr chui cung ng ti Cng ty C Phn Nam Vit

ti ny s cung cp cho Ban lnh o mt m hnh tng th cho vic ti u ha cc hot ng t khu iu phi ngun nguyn liu n khi phn phi sn phm cui cng c nghin cu su, c c s khoa hc v s liu thc tin xem xt v t c th a ra cc quyt nh cn thit cho doanh nghip trong vic t c cc mc tiu. Gip cc khu trong chui cung ng lin kt li vi nhau to thnh mt mt xch vng chc thun li trong vic truy xut ngun gc sn phm, nhm p ng cc yu cu ngy cng kht khe t cc th trng kh tnh, gia tng s tha mn ca khch hng v cc bn lin quan thng qua vic ci thin cc mi quan h trong chui cung ng to li th cnh tranh. Lm ni bt nhng khong cch cn tn ti trong hot ng chui cung ng, nhng vn cn phi thay i Cng ty pht trin bn vng. i vi cc nh cung cp, khch hng Nh cung cp c hng li khi m hnh c thc hin thng qua: thng tin v tiu chun nguyn liu c minh bch, thi gian nhn n hng c rt ngn Khch hng s tng s hi lng v c nhn hng ng phm cht, cht lng v thi gian i vi ngnh nui v ch bin C Tra, C Basa Vit Nam: Cung cp nhng phn tch sc tnh, c gi tr v vic nghin cu xy dng v qun tr chui cung ng sn phm trong ngnh nui v ch bin C Tra, C Basa Vit Nam. a ra m hnh chui cung ng ph hp vi tiu chun Global GAP, tiu chun BRC m cc doanh nghip cng ngnh khc Vit Nam c th tham kho.

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1. Tng quan l thuyt v qun tr chui cung ng 1.1. Khi qut v chui cung ng

Chui cung ng l chui thng tin v cc qu trnh kinh doanh cung cp mt sn phm hay mt dch v cho khch hng t khu sn xut v phn phi n ngi tiu dng cui cng M hnh chui cung ng

Qun tr chui cung ng l hoch nh, thit k, v kim sot lung thng tin v nguyn vt liu theo chui cung ng nhm t c hiu qu thi im hin ti v trong tng lai. 3 im chnh v tnh nng ng ca chui cung ng : (1) Chui cung ng l h thng c tnh tng tc rt cao. Cc quyt nh mi b phn ca chui cung ng nh hng n b phn khc (2) Chui cung ng c s nh hng rt ln n s thay i ca nhu cu. Kho v nh my phi m bo p ng y i vi cc n hng ln. (3) Cc tt nht ci thin chui cung ng l rt ngn thi gian b sung v cung cp thng tin v nhu cu thc t n cc knh phn phi. Thi gian trong chui cung ng ch dng to ra s thay i trong cc n hng v hng tn kho.

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1.2. Cc tiu chun o lng hiu qu thc hin chui cung ng 1.2.1. Tiu chun giao hng

Tiu chun ny cp n giao hng ng hn o c bng t l phn trm ca n hng giao ng hn v y

1.2.2. Tiu chun cht lng

Th hin hi lng ca khch hng v sn phm. C th lm kho st o lng tiu chun ny.
1.2.3. Tiu chun thi gian l tng thi gian b sung c th tnh t mt cch trc tip t mc tn kho. 1.2.4. Tiu chun chi ph

C hai cch o lng chi ph (1) Cng ty o lng tng chi ph bao gm chi ph sn xut, chi ph

phn phi, chi ph tn kho v chi ph cng n (2) Tnh chi ph cho c h thng chui cung ng nh gi hiu qu

gi tr gia tng v nng sut sn xut

1.3. Ci tin cu trc chui cung ng

C hai cch ci tin chui cung ng: bng cch thay i cu trc hoc thay i cc b phn ca chui cung ng. Nhng thay i trong cu trc lin quan n nhng thay i v vt cht k thut, trong khi thay i cc b phn th lin quan n con ngi v h thng. Thay i cu trc bao gm nhng thay i v my mc thit b, cng sut, k thut v cng ngh Nhng thay i ny thng l thay i mang tnh cht di hn v cn mt ngun vn ng k. Nhng thay i v cu trc, sp xp li cc yu t trong chui cung ng thng l s thay i ln v su rng.
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Thay i cc b phn cung ng bao gm con ngi, h thng thng tin, t chc, qun l sn xut v tn kho, h thng qun l cht lng. Nhng thay i ny l thay i mang tnh nhy cm trong chui cung ng, nh qun tr thay i hot ng cung ng trong nhng cu trc thc hin. Cho d ci tin cu trc hay b phn, cng ty cng nn gim thi gian d phng v thi gian b sung hng li. Thi gian d phng c th gim trong thi gian cung ng nhm bo m nhu cu ca c chui cung ng. V nh th dn n gim nhu cu tn kho.Trong trng hp nhu cu d phng bng 0 v thi gian b sung hng li th hon ton ng tin cy, khng cn hng tn kho ngoi tr hng ang trn ng vn chuyn. Nguyn vt liu c th c ln lch trnh ch n ngay lc khch hng cn m thi. Gim thi gian b sung hng l mt phng php chnh ci tin chui cung ng. N cho php chui cung ng thch nghi nhanh tn kho mc cn thit. Thi gian b sung hng li c th c gim bng cch thay i c cu hoc thay i b phn c chui cung ng. Phng thc thay i cu trc chui cung ng

C 5 phng thc thay i cu trc chui cung ng l: Thng nht t khu u n khu cui theo quy trnh khp kn. n gin ha cc qu trnh ch yu. Thay i s lng ca nh my, nh kho hoc ni bn l. Thit k li nhng sn phm chnh. Chuyn qu trnh hu cn ca cng ty cho bn th ba. Thng nht t khu u n khu cui theo quy trnh khp kn.

Cch thc ny ch ra vic s hu trong chui cung ng. Nu mt nh sn xut quyt nh mua mt cng ty phn phi v phn phi sn phm ca mnh ch qua cng ty thi, th
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s thng nht ny l hng v th trng. Mt khc, nu nh sn xut mua mt cng ty cung ng sn phm, th s thng nht ny l li v pha sau ca chui cung ng. Nu mt cng ty s hu c chui cung ng th cng ty ny c hp nht theo chiu dc. Cng ty May Hu Ngh l mt n v sn xut v phn phi cc sn phm thi trang c qui m ln. Cng ty thm nhp mnh theo chiu dc bi v n s hu nh my, nh kho v h thng bn l c nhng quyn v cc nh cung cp ring. Thm nhp mnh theo chiu dc cho php cng ty p ng 60% nhu cu hng may mc trn th trng. Trong trng hp ca cng ty May Hu Ngh, mt trong nhng li ch ca vic thm nhp theo chiu dc l qun l c chui cung ng. Mt li ch khc l s thu c li nhun ca nh cung cp hay nh phn phi. Thm nhp theo chiu dc cng c nhng hn ch, nh l mt s linh hot trong vic thay i cng ngh hoc cng ty s thiu s thch nghi vi nhng thay i ca th trng. Tuy nhin cc quyt nh hi nhp v pha trc hay hi nhp v pha sau u l mc tiu ci thin hot ng ca chui cung ng. n gin ha qu trnh ch yu

Phng thc ny c s dng ci tin chui cung ng khi qu trnh qu phc tp hay qu li thi khi cn s thay i. Trong qu trnh ny ngi ta iu chnh li nhng ch b li thi m khng cn quan tm n qu trnh hin ti. Vic ny dn n nhng thay i ln v trnh t v ni dung cc cng vic c tin hnh trong qu trnh cng nh nhng thay i v h thng. V d, xem xt nhng thay i trong chui cung ng ca May Hu Ngh, cng ty b sung h thng hng theo th trng da theo nhu cu khch hng, h thng ny tn dng nhng thay i nhanh, b sung hng ca cc i l hng ngy v sn xut theo nhu cu hng ngy ca khch hng. Kt qu l trong t l hng tn kho ca cng ty gim 20%.
Thay i s lng nh cung cp, nh my, nh kho, ca hng bn l.

i khi h thng phn phi khng cn gi ng hnh thc nh ban u. V d, nhiu

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cng ty nhn nh rng h c qu nhiu nh cung cp v h hng n vic gim s lng nh cung cp bng cch chn nhng nh cung cp tt nht m bo giao hng ng hn, v cung cp nguyn liu c ngun gc r rng. Hoc l, khi th trng c s thay i, nhiu cng ty nhn thy rng h cn c vi nh my v nh kho a im khc, do vy h nh hnh li h thng phng tin sn xut v phn phi. Thit k sn phm chnh.

Phng thc ny thng c s dng ci tin chui cung ng. Trong thc t, nhiu cng ty nhn thy h c qu nhiu chng loi hng ha, trong c vi loi trong s bn rt chm, v vy cc sn phm ny phi c chn lc v thit k li.

Chuyn qu trnh hu cn ca cng ty cho bn th ba.

Vi cng ty ch n gin l chn phng n tt nht chuyn tt c cc khu t qun l tn kho, phn phi v hu cn cho bn th ba. V d, in t Bin Ha tp trung vo sn xut mt hng in t cc loi. Khi sn phm c sn xut ra h giao cho Thin Ha lu kho hoc phn phi. Phng thc thay i b phn ca chui cung ng

Mc tiu ca vic thay i b phn cng tng t nh thay i trong cu trc l hon thin nhng hn ch khng r rng, khng chc chn t chui cung ng. C 5 cch c th thc hin iu ny: S dng nhng i chc nng cho. Thc hin s cng tc mang tnh ng i. Gim thi gian khi ng ca my mc thit b. Hon thin h thng thng tin. Xy dng cc trm giao hng cho.

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S dng i chc nng cho.

Phng thc ny p dng rng ri trong nhiu cng ty hin nay. Mc ch ca n l phi hp cc chc nng an cho ca rt nhiu phng ban v b phn chc nng ca mt cng ty. Chng hn nh i chc nng cho thng s dng lp k hoch v kim sot lch sn xut. i s bao gm i din ca cc b phn nh tip th, sn xut, nhn s, k ton ti chnh i c nhim v d bo nhu cu trong tng lai, lp k hoch v cng sut sn xut v k hoch t hng ca khch hng. Mi ngi khi phi ng thc hin theo k hoch ny. Chc nng v nhim v ca tng thnh vin trong i phi c phn nh r rng nh: tip th thc hin d bo nhu cu, b phn sn xut ln k hoch sn xut, b phn ti chnh m bo vn sn xut. Thc hin cng tc mang tnh ng i.

Tnh hp tc gia nhng nh cung cp v khch hng mang n s phi hp cc cng ty cho ging nh i chc nng cho thc hin s phi hp trong cng ty. Tnh hp tc gia cc cng ty bt u bi cc hp ng lin kt bn cht c thit lp trong mi quan h kinh doanh lu di gn lin vi li ch ca nhau. Cc i tc phi c xy dng trn s tin tng nhau thc hin cng vic ny. Cng nh trn, nhng i tc s thit lp nhng i chc nng ca cc nhn vin t nhiu cng ty khc nhau, lm vic cng vi nhau trong nhng d n ci tin quan trng. Chng hn nh mt sn phm mi c pht trin trong sut vi thng bi mt nhm k s t mt cng ty thit b v a im trin khai ti nhng khch hng then cht. i ny lm vic rt hiu qu vi nhau v lm bo co cui cng ti qun l cp cao ca c 2 nh my. Nh qun tr iu hnh ca i khng nn phn bit nhng nhn vin no l ca bn v nhng nhn vin no l ca chng ti m phi ha nhp thc hin mc tiu chung. Gim thi gian khi ng ca my mc thit b.

Trong vic ci thin chui cung ng, gim thi gian khi ng ca trang thit b tht l cn thit cho nhng l sn phm nh hn c th tit kim c chi ph sn xut. Ngay khi kch thc ca l hng gim, tn kho s gim, hng ha s c lun chuyn nhanh hn, t
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Hon thin hot ng qun tr chui cung ng ti Cng ty C Phn Nam Vit

hng ha s p ng c vi nhu cu th trng. Gim thi gian sp t i hi kh nng sng to v c th thc hin bi bt c phn no ca thit b sn xut bi s gin n cho s thay i thit b trc khi my mc dng li v thc hin s thay i nhanh chng ngay khi my khng cn chy na, v vy n c th a vo sn xut cng sm cng tt. Hon thin h thng thng tin.

Ci thin h thng thng tin l vn quan trng trong chui cung ng. Mt trong nhng thay i xy ra trong cng ngh l vic dnh ly d liu kinh doanh t khch hng v pht trin thng tin ny a tr li phc v chui cung ng. Nh cung cp khng ch bit nhn n hng ca khch hng ca mnh m cng phi bit ni kinh doanh v v tr kho ca khch hng. Xy dng cc trm giao hng cho.

Hng ha giao an xen nhiu trm l mt cuc cnh mng trong vn chuyn i vi nhiu cng ty. tng cn bn l vic giao hng ca nh cung cp c din ra t nhiu trm khc nhau. Nhng cng vic ny khng tiu tn thi gian cho vic kim k kho, n cng n gin cho vic di chuyn t trm ny sang mt trm khc. C th c kt rng, va ci tin cu trc va ci tin c s h tng c th to ra s thay i chnh trong chui cung ng. N c th gip doanh nghip lm gim tnh trng khng chc chn, khng r rng hay gim thi gian cung ng. Nhng s thay i ny rt c hiu qu nhng i hi s phi hp rng khp va bn trong cng ty v thng qua nhiu cng ty khc nhau. C nh vy vic ci tin mi thnh cng mt cch trn vn.
2. Thc trng qun tr chui cung ng ti Cng ty C Phn Nam Vit 2.1. Khi qut v doanh nghip

Cng ty TNHH Nam Vit c thnh lp vo nm 1993 vi vn iu l ban u l 27 t

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Hon thin hot ng qun tr chui cung ng ti Cng ty C Phn Nam Vit

ng, vi chc nng kinh doanh chnh l xy dng dn dng v cng nghip. Nm 2000, Cng ty quyt nh u t m rng phm vi kinh doanh sang lnh vc ch bin thy sn, khi u l vic xy dng Nh my ng lnh thu sn Nam Vit (DL 152) vi tng vn u t l 30,8 t ng, chuyn ch bin v xut khu C Tra, C Basa ng lnh. Cng ty C phn Nam Vit c chuyn i t Cng ty TNHH Nam Vit vo thng 10/2006. Ngy 28/11/2007 Cng ty c y ban Chng khon Nh nc cp giy php nim yt s 160/Q SGDHCM ti Trung tm Giao dch Chng khon Thnh Ph H Ch Minh (HOSE). Tn ting Vit : Cng ty C phn Nam Vit Tn ting Anh : Nam Viet Corporation Tn vit tt M giao dch Vn iu l : NAVICO : ANV : 660.000.000 ng (Su trm su mi t ng chn)

a ch : 19 D Trn Hng o, Phng M Qu, TP Long Xuyn, tnh An Giang. in thoi : (84-76) 3 834060 Fax : (84-76) 3 834054

Website : www.navicorp.com.vn

Email: namvietagg@hcm.vnn.vn

Hin nay, Cng ty C phn Nam Vit l mt trong nhng Cng ty chuyn ch bin v xut khu C Tra, C Basa ln nht Vit Nam. Mi ngy c th ch bin khong 1.500 tn c nguyn liu.
2.1.1. S t chc

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Hon thin hot ng qun tr chui cung ng ti Cng ty C Phn Nam Vit

Cc cng ty thnh vin

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Hon thin hot ng qun tr chui cung ng ti Cng ty C Phn Nam Vit

2.1.2. Nhim v cc phng ban

a. Phng Qun l cht lng: Chu trch nhim qun l, gim st cht lng cc sn phm ca Cng ty trong sut qu trnh sn xut: o Thc hin vic kim sot cc thng s k thut v kim tra cht lng sn phm, nguyn ph liu ti tt c cc cng on trong qu trnh sn xut t khu tip nhn nguyn liu ti xut hng tun th theo HACCP, IFS, BRC. o Kim sot cht lng nc a vo sn xut theo tiu chun 98/83EEC. Ngoi ra, tng l hng trc khi xut, th b phn qun l cht lng ca cng ty s ng k mi Nafiqad vng 6 n kim tra tnh trng l hng, thng tin bao b, s lng, khi lng...v ly mu kim vi sinh, ha l. Thc hin vic kim tra, gim st qu trnh xut hng (iu kin v sinh phng tin vn chuyn, cht lng bao b, dy ai). b. Phng kim nghim
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Hon thin hot ng qun tr chui cung ng ti Cng ty C Phn Nam Vit

Chu trch nhim kim tra iu kin v h s nui thy sn trong qu trnh thu mua, ng thi ly mu v kim tra cht lng sn phm u vo. B phn kim nghim c nhim v cn c vo cc mu c m ha tin hnh kim nghim. Mi mu cn phi kim tra cc ch tiu: CAP, AOZ, MG.LMG, EN/CIP. Thi gian tr kt qu ti a l 2 ngy k t lc tip nhn mu. Trng b phn kim nghim s chu trch nhim trc BG v kt qu mnh kim l hon ton chnh xc. Kt qu kim nghim c chuyn v b phn thu mua tin hnh rp cc thng tin v ch s hu nui nh tn, a im nui, sn lng, s in thoi. c. Phng thu mua nguyn liu Tm kim, tip nhn thng tin t ngi cn bn, m phn gi c thu mua nguyn vt liu t cc ch trang tri, cc h nui thy sn. B phn thu mua c c nhim v lp danh sch nhng ch c s nui c mu khng Nh cung cp thc n, con b nhim s tha thun k hp ng mua bn. ging, thuc th y, ho cht i vi nhng mu pht hin nhim cng ty s t chi v thng bo cho ch c s nuiHp ng vi ngi nui c bit. Vng nui ca cng ty

Chu s gim st ca Phng QLCL trong cng tc thu mua nguyn liu u vo. d. Cc nh my trc thuc Thu hoch

Chu trch nhim sn xut cc sn phm c giao hoc thc hin cc khu trong Nh my ch bin qu trnh sn xut nh: ng lnh, ch bin du c, bt c, bao b
2.2. Thc trng v qun tr chui cung ng ti Cng ty C Phn Nam Vit C fillet ng lnh Ph phm (du c, bt c) 2.2.1. Khi qut v quy trnh qun tr chui cung ng ti Cng ty C Phn Nam Vit

Bao gi, bo qun

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Vn chuyn

Th trng ni a

Th trng nc ngoi

Hon thin hot ng qun tr chui cung ng ti Cng ty C Phn Nam Vit

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Hon thin hot ng qun tr chui cung ng ti Cng ty C Phn Nam Vit

Hnh 2.1 Chui cung ng mt hng C Tra, C Basa Con ging v thc n cho vng nui ca cng ty bt k lnh vc no th yu t u vo bao gi cng quan trng, to tin cho nhng hot ng v sau. Xt trong ngnh thy sn, i vi ngi nui trng, ngoi mi trng, k thut, thi tit kh hu, th mt trong nhng yu t quan trng quyt nh n s thnh bi ca v nui chnh l yu t con ging. Trong hot ng sn xut nng nghip, ng cha ta ngy xa hay c cu nht nc - nh phn - tam cn - t ging, nhng trong hot ng nui trng thy sn ngy nay th ging c xem l yu t quan trng hng u quyt nh n s thnh bi ca v nui. p ng cho nhu cu ch bin, Cng ty C phn Nam Vit chn chin lc hi nhp dc ngc chiu bng vic qui hoch ring cho mnh mt vng nui. Qui trnh nui thy sn kh phc tp v mun m bo sn xut c sn phm sch th cn thit phi kim sot ngay t khu chn ging v thc n, mi trng nc, dch bnh. Nhn thc c iu , cho nn yu t u vo cho nui trng l con ging v thc n s dng c doanh nghip ht sc ch . Con ging hon ton c cung cp bi Trung tm ging trong tnh vi s km theo ca giy chng nhn tiu chun cht lng. Tip n, thc n s dng l mt trong nhng yu t quyt nh sn phm u ra c sch hay khng. Vi vic s dng thc n cng nghip trong khi nui - c cung cp t nhng c s cung cp thc n c uy tn nh Con C, Vit Thng, Green feed p ng tt cho vn truy xut. Thm vo cc loi ha cht, thuc th y thy sn s dng u c cung cp bi Cng ty Vimedim l cng ty c uy tn m bo cht lng v cung cp cc loi vt t v thuc th y. Vng nui Ngun nguyn liu u vo c m bo cht lng l yu t ht sc cn thit cho
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Hon thin hot ng qun tr chui cung ng ti Cng ty C Phn Nam Vit

u ra ca chui cung ng. Khu nui nm gi vai tr ht sc quan trng i vi vic cung ng nguyn liu u vo cho doanh nghip, tuy nhin hin nay nui l khu trng yu nht trong chui cung ng thy sn ni chung v chui cung ng sn phm c Tra, c Basa ca doanh nghip ni ring.

Vng nui ca doanh nghip: Khu vc vng nui thuc p M An, M Ha

Hng, Long Xuyn, An Giang bt u nui C Tra, C Basa t nm 1991. n nm 2003 th n mi thuc quyn s hu ca Cng ty C phn Nam Vit vi din tch ban u l 6 ha v i tng nui l C Tra, C Basa. Nm 2006, vng nui c ci to v p dng qui trnh nui c theo tiu chun SQF1000CM. T thng 8 nm 2008 n nay Cng ty p dng vic nui c theo tiu chun Global GAP. Trong thi gian , Cng ty mua thm t m rng din tch ao nui, n nay din tch vng nui l 104.134,7 m2. Ton b sn phm c ca vng nui c chuyn v cc nh my ch bin trc thuc Cng ty sn xut v xut khu. Cht lng C Tra, C Basa c kim tra bi Cc bo v ngun li thu sn trong tnh v Nafiqad. Qu trnh nui t lc th con ging cho n khi thu hoch ca vng nui u c theo di ghi chp v lu tr h s. Hnh 2.2 Qui trnh v tiu chun k thut nui theo chun Global GAP Cng on Cc yu cu v thng s k thut Trch nhim kim tra, gim st

Tho nc, thu gom sch bn y ao. Kh trng ao

(vi bt 1kg/10m2 hoc chlorine nng 5ppm). Chun b ao nui Phi y ao trong thi gian 7 10 ngy. Thau ra y ao lm sch cht kh trng, phn. Ly nc vo ao nui. Th ging Yu cu cht lng con ging: Cn b k T trng v cn b k thut

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Hon thin hot ng qun tr chui cung ng ti Cng ty C Phn Nam Vit

C ngun gc xut x r rng. ng u, t kch c theo yu cu (1.7 2.5cm) Khng d tt, khe mnh, khng bnh (c giy kim dch). Khng b nhim khng sinh cm. Vn chuyn v th ging:
Qu trnh vn chuyn con ging phi c gim st v thut

thi gian (<4h), sc oxy, mt , iu kin v sinh. Thao tc th c nh nhng, trnh lm try xc c. Dng Iodin 5ppm hoc nc mui 10kg /100.000 con ging dit khn trn con ging v st khun vt thng.
Thi im th vo khi tri khng ma, nhit nc

t 28-320C. Qu trnh nui (chm sc v iu tr bnh) Thc n: Kch c thc n ph hp vi size c. Thnh phn dinh dng m bo theo yu cu (c bng tiu chun). C giy chng nhn cht lng v ngun gc r rng. Khng b mc hoc qu hn s dng. Thi gian cho n v khi lng ph hp vi tng giai on pht trin ca c (2 ln/ ngy). Nc ao nui:
Khng b nhim, nhim bn. Nng O2 t 1-5

Cn b qun l k thut

mg/lit, PH 6.5 7.5, NO2 1, NH3 1.

Nhit nc t 28-320C. 23/54

Hon thin hot ng qun tr chui cung ng ti Cng ty C Phn Nam Vit

Thuc th y, ha cht: C ngun gc xut x r rng, cn hn s dng, nhn mc bao b nguyn vn, r rng. C trong danh mc c php s dng. Vic s dng thuc th y v ha cht tun th theo ch nh ca bc s th y, cn b qun l k thut. V sinh ao nui: C cht phi c thu gom v x l kp thi (2 ln/ ngy). Thu dn v sinh xung quanh ao nui hng ngy. Ngng s dng thuc, ha cht, khng sinh 30 ngy trc khi thu hoch. Cn b qun Ly mu kim tra d lng ha cht, khng sinh cm l k thut (CAP, AOZ, MG/LMG, En/Cip). Ngng cho c n 2 ngy trc khi thu hoch. Kt qu kim tra d lng ha cht, khng sinh cm trong c (CAP, AOZ, MG/LMG, En/Cip) khng pht hin. Khng cn thc n tn d trong rut c. Thu hoch v vn chuyn c Hn ch ti a vic lm cho c hong lon, try xc Cn b qun c. l k thut Thi gian thu hoch khng qu 7 ngy. Vn chuyn c v nh my bng thuyn thng thy, mt ph hp. Vic vn chuyn c ti cc nh my l trch nhim ca Nh my thu mua c.

Chun b thu hoch c

Vng nui t cc h nui bn ngoi: So vi nhu cu sn xut ca Cng ty th 20%

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Hon thin hot ng qun tr chui cung ng ti Cng ty C Phn Nam Vit

cung ng u vo t vng nui ca cng ty, cn li gn 80% ngun cung u vo cho cng ty l t nhng h nui ca nng dn. Do , h c xem l thnh phn v cng quan trng trong chui cung ng C Tra, C Basa ca cng ty. C nm c tnh hnh nui ca h nh th no th ta mi c nhng hng i ng n trong qu trnh ci thin chui cung ng. Bng 8: Chi ph sn xut cho vic nui C Tra VT ng % ng % ng % ng Nh 13.367 85,88 650 4,14 538 3,46 15.565 Trung bnh 13.419 85,13 678 4,3 488 3,04 15.766 Ln 13.447 84,83 750 4,74 435 2,76 15.852

Chi ph Thc n % Thc n Con ging % Con ging Ha cht % ha cht Gi thnh

(Ngun t vic kho st thc t) Theo bng trn, ta tm thy chi ph thc n, chi ph con ging v ha cht l 3 chi ph chnh. Cn nhng chi phi khc nh: khu hao, bo dng, li ngn hng v thu s dng t ngi nui thng cung cp thng tin khng ng tin cy. Chi ph thc n l chi ph ch yu chim trn 80% trong tng chi ph. Chi ph thc n ca cc h nui nh chim 85,88%; cc h nui trung bnh chim (85,13%) v cc h nui ln chim (84,83%). Nguyn nhn l do cc h nui nh s dng thc n t ch nhiu hn vi 40%, dn n h s tiu tn thc n cao hn so vi cc h nui trung bnh v h nui ln. Chi ph con ging chim 2,46% n 6,49 % chi ph sn xut v c xu hng tng ln theo quy m ca vng nui. Tuy nhin, vng nui ln do c s qun l tt v cht lng nc v phng bnh cho c nn chi ph cho thuc th y thy sn gim.

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Hon thin hot ng qun tr chui cung ng ti Cng ty C Phn Nam Vit

B u p t c ip i hnr mh h

10 0%

40 .3 34 .6 41 .4

35 .7 30 .4 4 .3

3 5 .2 2 6 .7 4 4 .7

8% 0

6% 0 % P hc C k 8 .8 5 8 4% 0 8 .1 5 3 8 .8 4 3 %o ca ha ht %o g n c n io g % ua th c n

2% 0

0 % N h Tu gb h r n n Qi m u Ln

(Ngun t vic kho st thc t) Mc d gi thnh c xu hng tng theo quy m, nhng mc l li c xu hng gim dn. Cc h nui nh l nhng h nui b l nhiu nht, trung bnh c 1 kg c thng phm th cc h nui nh b l 165 ng; cc h nui trung bnh l 60 ng v cc h nui ln l 19 ng. Tuy nhin, trong 3 h nui c 2 h nui theo hp ng t vn th c 2 u b thua l. Nguyn nhn l do s cnh tranh khng lnh mnh gia cc doanh nghip, khin cho nng dn b p gi. cng chnh l l do v sao ngi nui khng mun u t nui theo tiu chun Global GAP hoc c hp ng t vn. Tt c nhng iu dn n cht lng u ra khng ng u, kh khn trong vic truy xut ngun gc, dn n ri ro xut khu gia tng, cc chi ph thc hin cho cng tc
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Hon thin hot ng qun tr chui cung ng ti Cng ty C Phn Nam Vit

kim nghim cng tr nn tn km hn. ng trc thc trng y, Cng ty thc hin vic thu mua c nh th no c th m bo cht lng cho nguyn liu u vo? Hnh 2.3 Qui trnh t chc thu mua nguyn liu
Nhu cu Nhu cu cn bn c cn bn c Lin h
B phn tip nhn ng k

Ngi c nhu cu cn bn c lin h trc tip n b phn tip nhn ng k hoc qua in thoi xin c ng k bn c. Cng ty s u tin nhng h nui truyn thng. in thai: 0763 834060 hoc 0913 971 518 B phn tip nhn ng k, c nhim v tip nhn thng tin hng ngy, ghi chp li nhu cu ng k bn c ca tng h dn vo s nht k v th hin y cc thng tin sau: STT, h tn ch h nui, a ch nui, s in thoi, tn nguyn liu, sn lng, trng lng bnh qun/con v thng bo r hn ngy ly mu. B phn phn cng t chc ly mu c nhim v t chc sp xp trin khai cho lc lng i ly mu n ng ni cn ly mu. Cc mu mang v u th hin m s ha nhm trnh hin tng mc ngot gia ngi nui vi phng kim nghim v kt qu kim.

Lp danh sch
B phn phn cng ly mu

Chuyn giao B phn kim nghim c nhim v cn c vo cc mu c m mu

B phn kim nghim

ha tin hnh kim nghim. Mi mu cn phi kim tra cc ch tiu: CAP, AOZ, MG.LMG, EN/CIP. Thi gian tr kt qu ti a l 2 ngy k t lc tip nhn mu. Trng b phn kim nghim s chu trch nhim trc BG v kt qu mnh kim l hon ton chnh xc. Kt qu kim nghim c chuyn v b phn thu mua tin hnh rp Chuyn tr cc thng tin v ch s hu nui nh tn, a im nui, sn lng, kt qu s in thoi B phn thu mua c c nhim v lp danh sch nhng ch c s nui c mu khng b nhim s tha thun k hp ng mua bn. i vi nhng mu pht hin nhim cng ty s t chi v thng bo cho ch c s nui c bit.

B phn thu mua c

Vi qui trnh thu

mua v cng tc kim sot d lng khng sinh t nguyn liu, Cng ty m bo tt cht lng nguyn liu u vo. S liu hng nm v vn kim tra cht lng nguyn liu u c Cng ty ghi chp r rng. Thu hoch Trc khi thu mua nguyn liu th cng ty c i din n vng nui kim tra cht lng v kch c ca c. H s tin hnh ly mu th, mang v cng ty kim tra d lng
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Hon thin hot ng qun tr chui cung ng ti Cng ty C Phn Nam Vit

khng sinh hay nhng cht cm khc. Nhng mu no p ng c tiu chun cht lng th cng ty tin hnh vic thu mua vi h nui . Sau khi gi c c thng nht gia hai bn th bt u thu hoch. Chi ph vn chuyn c chi tr bi pha Cng ty v ph thuc rt nhiu vo khong cch t vng nui n ni thuyn ch. Nu khong cch nh hn 50km60km th tin chi tr l 450/kg, hn 50km 60km l 500 600/kg. Mt ao nui thu hoch trong 2-5 ngy ph thuc vo nhu cu ca nh my cn nguyn liu ch bin nhiu hay t. C s ngng cho n 3 ngy trc khi thu hoch v vic s dng khng sinh phi kt thc trc 30 ngy. Vn chuyn t tri nui n nh my V hu ht cc tri nui v nh my ch bin u nm tip gip vi mp sng nn rt thun tin cho vic vn chuyn c t tri nui v n nh my ch bin. C sau khi thu hoch c ng trong thng tre chuyn ln thuyn thng thy. c im thuyn thng thy ny c thit k bn hng thuyn lun c nhiu l nhm lu thng vi ngun nc bn ngoi, v vy trong qu trnh vn chuyn c c th sng. Khi n nh my, c c vt ra khi thuyn v cho vo cc thng nha v chuyn ln cc xe ch n ni tip nhn nguyn liu ti nh my. Mi xe c th chuyn c 24 thng vi tng lng chuyn l 2 tn. Chi ph chuyn c t thuyn n ni tip nhn nguyn liu bao gm trong chi ph vn chuyn. Nu c s c xy ra trong qu trnh vn chuyn nh hao ht c th chi ph do ngi vn chuyn chu trch nhim. Sn xut, ch bin Sau khi tip nhn thng tin n hng t b phn iu hnh sn xut, b phn thu mua ln k hoch thu mua c nguyn liu. Trc khi c c a vo sn xut th cn b kim tra s kim tra li cht lng ca c mt ln na, ch tip nhn nhng nguyn liu khi c cn sng, khng b bnh, khng nhim khng sinh ...

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Hon thin hot ng qun tr chui cung ng ti Cng ty C Phn Nam Vit

Tip nhn nguyn liu Fillet Ra 1 Lng da To hnh Kim tra k sinh trng Phn loi, c Cn 1 Ra 2
ng khi ng IQF

Xp khun Cp ng t tip xc Tch khun Bao gi Bo qun

Cp ng bng IQF M bng (nu yu cu) Cn 2

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Hon thin hot ng qun tr chui cung ng ti Cng ty C Phn Nam Vit

Hnh 2.4 Qui trnh tng qut ch bin C Tra, C Basa fillet ng lnh C tip nhn xong c chuyn sang cng on ct hu c nhm lm c cht t ngt thun tin vic Fillet d dng. Cng on Fillet c thao tc di vi nc chy lun lu loi b sch mu, ni tng ri chuyn sang cng on lng da. Bn thnh phm sau khi lng da c chuyn sang cng on to hnh, ty theo n hng m c th chnh sa loi b phn tht (c fillet tht trng) hoc khng b phn tht (c fillet tht ) cc cng on ny nhit duy tr bn thnh phm 100C. Tip l cng on soi k sinh trng nhm loi nhng ming c b pht hin c k sinh trng, ming c b bnh khng th nhn bng mt thng di bn soi c nh sng ca n chiu sng, sau chuyn sang cng on phi trn ha cht ph gia. T l phi trn (2,5 kg c 1 dung dch, nng s dng 4%) thi gian x l t 10 pht n 45 pht, nhit 60C. Sau khi x l xong c ra v tin hnh phn c, loi bng my t ng hoc th cng, sau chuyn sang cn (ty yu cu n hng). Nu sn phm l Block th cp ng bng t ng tip xc (nhit trung tm sn phm phi t -180C, thi gian t cp ng khong 2 gi), nu sn phm l IQF th cp ng bng thit b bng chuyn (nhit trung tm sn phm phi t -180C, thi gian t cp ng khong 15 pht). Ty theo yu cu n hng m ta c th m bng nhiu hay t. Sn phm sau khi cp ng xong c chuyn sang bao gi, ty theo n hng m c qui cch bao gi khc nhau, thng sn phm block ng 5kg/blockx2/thng; 5kg/block/hpx4/thng hoc sn phm IQF thng bao gi 1kg/ti PEx10/thng; 15LB(6,81kg)/thng; 5kg/ti PEx2/thng v nhanh chng a vo kho bo qun lnh -200C trnh b chy nc, tp kt ch xut. Qu trnh thc hin trin khai n hng u phi tun th theo GMP, SSOP, HACCP di s gim st v kim tra bi ngi QC. Thao tc fillet Trng quay ha cht ph gia Thao tc to hnh T ng tip xc
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Kim tra k sinh trng Bng chuyn ng IQF

Hon thin hot ng qun tr chui cung ng ti Cng ty C Phn Nam Vit

Cc chi ph sn xut cho c Fillet ( v trng) Bng 9: Chi ph sn xut bnh qun cho C Fillet tht v Fillet tht trng (2009) C F i l l e t Khon mc chi ph t h t t r n g n gi (/kg) 40.829 37.154 3.675 7.936 2.285 2.556 3.096 48.765 4 8 . 2
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Chi ph trc tip NVL trc tip NC trc tip Chi ph gin tip Khu hao Vt liu bao b Khc Tng Gi bn bnh qun

C Fillet cn tht n gi T l (%) (/kg) 25.998 84,39 23.944 77,46 2.054 6,93 5.555 15,61 1.564 4,60 1.468 4,96 2.523 6,05 31.553 100,00 31.525

T l (%) 83,73 76,19 7,54 16,27 4,69 5,24 6,35 100,00

Hon thin hot ng qun tr chui cung ng ti Cng ty C Phn Nam Vit

1 4 (Ngun: Phng k ton Cng ty C phn Nam Vit) Qua bng phn tch trn, ta thy chi ph sn xut ra mt kg tht trng cao gn gp i so vi chi ph sn xut ra mt kg tht , k c chi ph trc tip ln gin tip. iu hin nhin l gi thnh ca c fillet tht trng bao gi cng cao hn so vi gi c fillet tht v nh mc lm ra fillet c tht trng lun cao hn so vi nh mc lm ra c fillet tht . T l phn trm cc khon chi ph gin tip lm ra kg fillet tht trng cao hn so vi t l phn trm cc chi ph gin tip lm ra kg fillet tht . Chnh iu gii thch v sao d chi ph trc tip ca vic sn xut c fillet tht trng cao nhng t l phn trm trong tng gi thnh li nh hn so vi t l phn trm chi ph trc tip chim trong tng gi thnh. ng gi v lu kho bo qun Sau khi ng gi, sn phm c lu vo kho bo qun nhit -200C v c t trn k cch sn 15cm, cch tng 20cm, cch trn 50cm, cch dn lnh t nht l 1m. Li i gia cc k l 50 100cm. Cng ty c cc kho lnh vi tng cng sut l 20.000 tn thnh phm. Cng on bao gi Vn chuyn vo kho lnh Kho bo qun lnh

Vn chuyn thnh phm t nh my n nc nhp khu Tt c thnh phm sau khi bao gi xong c chuyn nhanh vo kho bo qun lnh tp kt. Tng l hng trc khi xut, th b phn qun l cht lng ca cng ty s ng k mi Nafiqad vng 6 n kim tra tnh trng l hng, thng tin bao b, s lng, khi lng...v ly mu kim vi sinh, ha l. Sau thi gian t 3 n 7 ngy Nafiqad vng 6 s thng bo v kt qu ca tng l hng ly mu, nu t yu cu th s cp chng th. Cng ty ch c php xut nhng l hng c kt qu t. Nu l hng thng bo khng t t Nafiqad vng 6 th coi nh l hng b t chi v cng ty phi lm li. Qu trnh ng
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container c th ko container v ng ti nh my hoc chuyn bng xe lnh ng container tai TP.HCM, c 2 loi container: 40feet (20 tn) v 20 feet (10 tn). Khch hng Sau khi hng c vn chuyn ti ni giao hng, ty theo hp ng mua bn l gi FOB hay gi CIF m Cng ty s ht trch nhim giao hng ti u. Cng ty C phn Nam Vit cha xy dng knh phn phi ti tay ngi tiu dng cui cng m ch dng li vic bn cho cc nh nhp khu hoc bn y thc cho cc Cng ty thng mi ti th trng ni a. Khch hng n vi Nam Vit c th l khch hng trc tip tm n hoc do Cng ty ch ng tm kim v cho hng, cng c th l khch hng qua trung gian gii thiu n vi Cng ty v hng hoa hng khi Cng ty v khch hng k kt hp ng. T trng sn phm bn cho th trng ni a ch chim hn 8%, cn li u c a ra th trng nc ngoi thng qua cc nh nhp khu. Hin ti Nam Vit xut khu sn phm t C Tra, C Basa sang trn 100 quc gia trn th gii. Trong : Ukraine chim th phn ln nht vi 27,85% doanh thu, tip sau l Lin minh Chu u chim 17,23% v sau na l cc nc Chu (17,19%), ng u (15,09%), Trung ng (9,21%), Chu M (7,52%), Chu Phi (3,36%), v Chu c (2,56%).
2.2.2. Cc tiu chun o lng v hiu qu thc hin chui cung ng ti Cng ty C Phn Nam Vit 2.2.2.1. Tiu chun giao hng

Lun m bo ngun nguyn liu u vo bng vic phn tch n t hng a ra k hoch sn xut v thu mua nguyn vt liu. Ngun nguyn vt liu c thu mua t nng dn nn Cng ty lun gi mi quan h cht ch, uy tn trong thanh ton. Thi gian thu mua t 2-5 ngy. V Cng ty thu mua tt c c thu hoch bao gm nhiu loi, kch thc khc nhau. Bn cnh , Cng ty cng c cc trm nui c, c th cung cp

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Hon thin hot ng qun tr chui cung ng ti Cng ty C Phn Nam Vit

20% nhu cu. n hng lun c k vi thi gian giao hng ph hp, cho php Cng ty thi gian chun b t khu thu mua cho n khi giao hng. Qu trnh thc hin trin khai n hng u phi tun th theo GMP, SSOP, HACCP di s gim st v kim tra bi ngi QC. Tt c thnh phm sau khi bao gi xong c chuyn nhanh vo kho bo qun lnh tp kt. Tng l hng trc khi xut, th b phn qun l cht lng ca cng ty s ng k mi Nafiqad vng 6 n kim tra tnh trng l hng, thng tin bao b, s lng, khi lng...v ly mu kim vi sinh, ha l. Sau thi gian t 3 n 7 ngy Nafiqad vng 6 s thng bo v kt qu ca tng l hng ly mu, nu t yu cu th s cp chng th. Cng ty ch c php xut nhng l hng c kt qu t. Trong kho, Cng ty lun c hng d tr, nu c n hng ph hp th c th xut bn ngay lp tc. Sau khi hng c vn chuyn ti ni giao hng, ty theo hp ng mua bn l gi FOB hay gi CIF m Cng ty s ht trch nhim giao hng ti u. Bn cnh , dch v hu cn ca Cng ty cng c thc hin rt tt. Khi sn phm xut i c xy ra s c th ngay lp tc b phn Marketing ca Cng ty C phn Nam Vit c ngi ph trch qua nc bn cng i tc khc phc s c. Ngay c khi khch hng cn s t vn v gip t pha Cng ty, khch hng cng s nhn c s gip trong phm vi cho php t pha Nam Vit. Cng ty lun c gng phn hi sm nht nhng khiu ni ca khch hng. Thi gian phn hi vi khch hng ti a l 24h k t khi b phn Marketing nhn c khiu ni ca khch hng. T cch thc hot ng nh trn, Cng ty lun m bo ng tin , s lng v cht lng hng giao. Nu gp trng hp c thiu st th cng c th khc phc mt cch nhanh chng.

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Hon thin hot ng qun tr chui cung ng ti Cng ty C Phn Nam Vit

2.2.2.2. Tiu chun cht lng

Cng ty CP Nam Vit rt quan tm n s tha mn ca khch hng v cc sn phm ca mnh , trnh cho khch hng lo u v thc phm xy ra trong thi gian qua Ban lnh o xem xt ci tin chui cung ng ca cng ty mt cch lin tc . Cng ty CP Nam Vit t yu cu Tiu chun Thc phm ton cu BRC : Tng cng an ton thc phm v h thng qun l an ton thc

phm ca cng ty. Th hin cam kt trong sn xut / kinh doanh thc phm an ton Gia tng nim tin ca khch hng, ngi tiu dng i vi cht lng v

s an ton ca sn phm M ra th trng mi / khch hng tim nng mi

V thu mua nguyn liu : Cng ty c nhn vin xung trc tip ao nui kim tra iu kin , h s nui l ly mu , kim tra 5 ch tiu khng sinh : CAP , AOZ , MG/LMG, En/Cip, Trifluralin. Sn xut : Thc hin vic kim sot cc thng s k thut v kim tra cht lng sn phm , nguyn ph liu ti tt c cng on trong qu trnh sn xut t khu tip nhn nguyn liu ti xut hng tun th theo HACCP. Kim sot cc tiu chun mi trng ca nh my, sn phm, qui trnh ch bin v con ngi. Sn phm c Tra , c Basa t ch tiu v mu sc trng t nhin , khng c tp cht , khng c mi l .

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Hon thin hot ng qun tr chui cung ng ti Cng ty C Phn Nam Vit

Bao b , ghi nhn , vn chuyn , bo qun : Sn phm c Basa , c Tra c ng gi trong PE sch ,

kh , nguyn vn vi khi lng 0.9kg/PE hoc 1kg/PE ( ty theo yu

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Hon thin hot ng qun tr chui cung ng ti Cng ty C Phn Nam Vit

cu khch hng) Ghi nhn sn phm in trn phiu , dn nhn trn bao b :

tn sn phm , tn v a ch c s sn xut , khi lng sn phm , thnh phn nguyn liu , hng dn s dng , ngy sn xut v ngy ht hn s dng . C Bo qun trong kho lnh < 18 0 C , thi gian t 18 n 24 Vn chuyn : bng xe ti lnh phi m bo v sinh < 18 0

thng k t ngy sn xut

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Hon thin hot ng qun tr chui cung ng ti Cng ty C Phn Nam Vit

Thm tra cht lng l hng : B phn kim tra thuc tng cng ty tin hnh ly mu kim tra cht lng cc conts hng , nhng l hng t cht lng theo qui nh mi c php xut khu .
2.2.2.3. Tiu chun chi ph

Cng ty o lng chi ph bao gm : chi ph sn xu t, chi ph phn phi, tn kho, v cng n Chi ph sn xut : Cht lng C Tra, C Basa c kim tra bi Cc bo v ngun li thu sn trong tnh v Nafiqad. Qu trnh nui t lc th con ging cho n khi thu hoch ca vng nui u c theo di ghi chp v lu tr h s. Hin ti vng nui c a c ng ty ny gm c 7 ao, trong c 5 ao l nui, 1 ao dng lm b lng, v 1 ao dng thu gom x l bn y. Tt c cc qui trnh u c thc hin theo tiu chun Global GAP. Vng nui thc hin c hai nm ba v vi tng sn lng bnh qun mi nm cung cp cho doanh nghip l 4.000-5.000 tn c. Vi mc sn lng y, vng nui hin ti ch mi p ng c khong 20% nhu cu sn xut ca Cng ty. Vng nui t cc h nui bn ngoi: So vi nhu cu sn xut ca Cng ty th 20% cung ng u vo t vng nui ca cng ty, cn li gn 80% ngun cung u vo cho cng ty l t nhng h nui ca nng dn. Do , h c xem l thnh phn v cng quan trng trong chui cung ng C Tra, C Basa ca cng ty. C nm c tnh hnh nui ca h nh th no th ta mi c nhng hng i ng n trong qu trnh ci thin chui cung ng. Bng : Chi ph sn xut cho vic nui C Tra

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Hon thin hot ng qun tr chui cung ng ti Cng ty C Phn Nam Vit

Chi ph Thc n % Thc n Con ging % Con ging Ha cht % ha cht Gi thnh

VT ng % ng % ng % ng

Nh 13.367 85,88 650 4,14 538 3,46 15.565

Trung bnh 13.419 85,13 678 4,3 488 3,04 15.766

Ln 13.447 84,83 750 4,74 435 2,76 15.852

(Ngun t vic kho st thc t) Cc chi ph sn xut cho c Fillet ( v trng) Bng : Chi ph sn xut bnh qun cho C Fillet tht v Fillet tht trng (2009) Khon mc chi ph Chi ph trc tip NVL trc tip NC trc tip Chi ph gin tip Khu hao Vt liu bao b Khc Tng Gi bn bnh qun C Fillet cn tht n gi T l (%) (/kg) 25.998 23.944 2.054 5.555 1.564 1.468 2.523 31.553 31.525 84,39 77,46 6,93 15,61 4,60 4,96 6,05 100,00 C Fillet tht trng n gi T l (%) (/kg) 40.829 37.154 3.675 7.936 2.285 2.556 3.096 48.765 48.214 83,73 76,19 7,54 16,27 4,69 5,24 6,35 100,00

(Ngun: Phng k ton Cng ty C phn Nam Vit) Chi ph phn phi Cng ty C phn Nam Vit cha xy dng knh phn phi ti tay ngi tiu dng cui cng m ch dng li vic bn cho cc nh nhp khu hoc bn y thc cho cc Cng ty thng mi ti th trng ni a. Khch hng n vi Nam Vit c th l khch hng trc tip tm n hoc do Cng ty ch ng tm kim v cho hng, cng c th l khch hng qua trung gian gii thiu n vi Cng ty v hng hoa hng khi Cng ty v khch hng k kt
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Hon thin hot ng qun tr chui cung ng ti Cng ty C Phn Nam Vit

hp ng. Chi ph tn kho

Thu mua theo hnh thc bn mo, khng c s phn bit size c: Mc d

Cng ty c xy dng quy trnh thu mua kh bi bn v b phn thu mua hot ng kh hiu qu, nhng vic thu mua khng c s phn bit size c s nh hng mnh n chi ph tn kho sn phm. Nguyn nhn l do c thu mua v c nhiu kch c khc nhau, trong khi khch hng cng yu cu sn phm vi nhiu quy cch khc nhau. Hin tng nguyn liu c thu mua khng ph hp vi size c m khch hng yu cu vn xy ra kh ph bin trong cc nh my ch bin trc thuc Cng ty C phn Nam Vit. Nh my vn sn xut s nguyn liu thu mua, tuy nhin thnh phm s c cho vo kho bo qun ch c n hng ph hp th mi c xut i. Tnh trng ny l nguyn nhn c bn dn ti chi ph tn kho trong cc nh my qu cao, lm gim hiu qu kinh doanh ca Cng ty. Mt khc, khi sn phm qu lu, nh my buc phi ch bin li hoc nu h hng th phi thanh l chuyn thnh ph phm gy lng ph thi gian v tin bc. Mt trong nhng mc tiu khi xy dng chui cung ng l gim thiu chi ph tn kho thnh phm, nhng Cng ty li cha thc hin tt vic ct gim chi ph tn kho. Theo ku gi ca Chnh ph v chnh quyn a phng, Cng ty tin hnh thu mua mt lng ln c qu la cu ngi nui C Tra, C Basa thot khi cnh iu ng. Sn phm sn xut ra tn kho nhiu v nhu cu th trng gim mnh, dn n chi ph hng tn kho tng cao. Tip n l 20/12/2008 th trng Nga th trng chim t trng ln nht trong tng kim ngch xut khu ca NAVICO chnh thc tuyn b ng ca.
Ch tiu Thuyt minh (1) Nm 2007 2.343.972.403 Nm 2008 2.659.846.087 nm 2009 2.200.098.168 Chnh lch 08/07 315.873.684 Chnh lch 09/08 -459.747.919

1.Tng ti sn

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Hon thin hot ng qun tr chui cung ng ti Cng ty C Phn Nam Vit

2.Ti sn ngn hn 3.Tin v cc khon tng ng tin 4.Hng tn kho

(2) (3) (4)

1.657.433.508 266.442.925 231.499.493

1.739.898.664 96.890.634 638.823.284

1.270.483.175 190.602.201 284.013.995

82.465.156 -169.552.291 407.323.791

-469.415.489 93.711.567 -354.809.289

(Ngun: Phng k ton Cng ty C phn Nam Vit) Bng 5: Phn tch cc ch s v kh nng hot ng
Cc ch tiu VT Nm 2007 Nm 2008 Vng quay HTK Ln 14,20 5,50 Nm 2009 7,01 Chnh lch 08/07 -8,70 Chnh lch 09/08 1,51

Vng quay hng tn kho nm 2008 l 5,50 ln, gim 8,7 ln so vi nm 2007

do s ngy ca mt vng quay tng ln tng ng 40,12 ngy. Sang nm 2009 vng quay hng tn kho tng ln 1,51 ln so vi nm 2008 tng ng s ngy trn mi vng quay gim 14,09 ngy. Chi ph cng n
Cc ch tiu VT Nm 2007 Nm 2008 Vng quay Tng TS (TAU) Vng quay cc KPT (Rf) K thu tin bnh qun (ACF) Ngy/ln 122,52 98,80 142,94 -23,73 44,14 Ln 2,94 3,64 2,52 0,71 -1,13 Ln 1,40 1,32 Nm 2009 0,90 Chnh lch 08/07 -0,08 Chnh lch 09/08 -0,42

(Ngun: Phng k ton Cng ty C phn Nam Vit)

Vng quay cc khon phi thu nm 2008 l 3,64 ln, ngha l trong mt nm

doanh nghip thc hin 3,64 ln thu cc khon n thng mi. Ch s ny tng

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Hon thin hot ng qun tr chui cung ng ti Cng ty C Phn Nam Vit

0,71 ln so vi nm 2007, sang nm 2009 th ch s ny li gim xung cn 2,52 ln. iu cho thy tc thu hi cc khon phi thu ca doanh nghip trong nm 2009 l kh chm, s lm nh hng n tnh hnh tiu th ca nm sau. V vy, doanh nghip cn xem xt cc khon phi thu a ra chnh sch thu hi hiu qu nht m vn m bo doanh thu nm sau cao hn nm trc.
K thu tin bnh qun nm 2008 l 98,80 ngy/ ln tc l c 99 ngy doanh

nghip thc hin mt ln thu cc khon n thng mi. Tuy nhin, ch s ny nm 2009 li tng ln 143 ngy/ ln. iu ny cho thy kh nng chuyn cc khon phi thu ca doanh nghip thnh tin mt gim mnh. K thu tin bnh qun cng nh th vng quay ca cc khon phi thu cng nhanh, cho bit hiu qu s dng ngun vn ca doanh nghip cng cao. Bng: Phn tch cc ch s c cu ti chnh
Cc ch tiu Thuyt minh N phi tr Tng TS Vn CSH H s n (RD) (1) (2) (3) (4)=(1)/(2) 651.568.743 2.343.972.403 1.692.403.660 0,28 1.058.369.530 2.659.846.087 1.601.476.557 0,40 726.672.498 2.200.098.168 1.470.025.670 0,33 Nm 2007 Nm 2008 Nm 2009 Chnh lch 08/07 406.800.787 315.873.684 1.692.403.660 0,12 Chnh lch 09/08 -331.697.032 -459.747.919 1.601.476.557 -0,07

T s t ti tr (Rt)

(5)=(3)/(2)

0,72

0,60

0,67

-0,12

0,07

(Ngun: Phng k ton Cng ty C phn Nam Vit) Nm 2007, trong tng ti sn m Cng ty ang c th c 28% l c hnh thnh t ngun vn vay n. H s ny qua nm 2008 tng ln 12% cho thy kh nng thanh ton khon n ca Cng ty trong nm qua gim. Sang nm 2009 h s ny c s iu chnh xung nhng vn cao hn so vi nm 2007. Nhn chung h s n ca Cng ty vn nm trong phm vi an ton.
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Hon thin hot ng qun tr chui cung ng ti Cng ty C Phn Nam Vit

T s t ti tr ca Cng ty qua 3 nm ln lt l 72%, 60% v 67%, mc bin ng nht l trong nm 2008 (gim 12%) nhng vn c th thy rng Cng ty c kh nng t ch cao, cc khon n c m bo cao bi ngun vn ch s hu.
2.2.2.4. Tiu chun thi gian

Thi gian tn kho

Gi tr hng tn kho vo qu III 2011 l: 308,999,984,296 VND Doanh thu bn hng vo qu III 2011 l: 485,493,337,973 VND Doanh thu bn hng trung bnh 1 ngy l: 3,979,453,590

Thi gian tn kho =

308,999,984,296 VND 3,979,453,590 VND

= 78 ngy

T kt qu trn ta thy, thi gian tn kho ti cng ty trung bnh l hn 2 thng, iu ny dn n chi ph tn kho cao. Nguyn nhn l do c thu mua v c nhiu kch c khc nhau, trong khi khch hng cng yu cu sn phm vi nhiu quy cch khc nhau. Hin tng nguyn liu c thu mua khng ph hp vi size c m khch hng yu cu vn xy ra kh ph bin trong cc nh my ch bin trc thuc Cng ty C phn Nam Vit. Nh my vn sn xut s nguyn liu thu mua, tuy nhin thnh phm s c cho vo kho bo qun ch c n hng ph hp th mi c xut i. Tnh trng ny l nguyn nhn c bn dn ti chi ph tn kho trong cc nh my qu cao, lm gim hiu qu kinh doanh ca Cng ty. Mt khc, khi sn phm qu lu, nh my buc phi ch bin li hoc nu h hng th phi thanh l chuyn thnh ph phm gy lng ph thi gian v tin bc. Chu k kinh doanh

Cc khon phi thu trung bnh trong 2011: 588,802,318,341.5 VND

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Hon thin hot ng qun tr chui cung ng ti Cng ty C Phn Nam Vit

Doanh thu thun 2011: 1,215,286,640,930 VND S vng quay khon phi thu = 1,215,286,640,930 VND 588,802,318,341.5 VND = 2.06

Trong khi s vng quay cc khon phi thu 2010 l 3,64 ln, iu c ngha l tc thu hi cc khon phi thu ca doanh nghip trong nm 2011 l kh chm, kh nng chuyn i cc khon phi thu sang tin mt thp, s tin doanh nghip b chim dng ngy cng nhiu, lng tin mt ca doanh nghip ngy cng gim, nh hng n ngun vn lu ng trong sn xut.
2.3. u v nhc in ca quy trnh qun tr chui cung ng ti Cng ty C Phn Nam Vit 2.3.1. u im

Hu cn u vo: u t m rng vng nui theo tiu chun Global GAP ch ng c nhu cu nguyn liu cho cc th trng kh tnh
Sn xut:

S lng nguyn liu thu mua p ng nhu cu cho sn xut lm tng kh nng cung cp sn phm ca chui. H thng kim tra vi sinh, ha l t chun gip Cng ty kim sot cht lng sn phm trc khi tung ra th trng. Marketing v Bn hng: C uy tn v v th ln mnh th hin vic Nam Vit lin tc gi v tr dn u trong ch bin v xut khu C Tra, C Basa (2006-2008). Dch v khch hng:

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Hon thin hot ng qun tr chui cung ng ti Cng ty C Phn Nam Vit

Nhanh chng gii quyt cc khiu ni ca khch hng, trong 24h s phn hi li nhng khiu ni ca khch hng, to dng c mi quan h tt v nng cao uy tn vi khch hng
2.3.2. Nhc im

Hu cn u vo: Trnh v thc ca ngi nui thp nn cht lng nguyn liu cha thc s n nh. Cng ty thiu s lin kt vi nh cung cp dn n tnh trng p gi ln nhau, lm gim li nhun ca ton chui cung ng. Thu mua theo hnh thc bn mo, khng c s phn bit size c, dn n chi ph tn kho tng cao, lm gim li th khi cnh tranh ca Cng ty so vi i th cnh tranh. Sn xut: Cha tun thu nghim ngt cac tiu chun VSATTP trong san xut nh lm dung hoa cht, phu gia, m bng lm tng trng lng o ca c. Thnh phm ch yu di dng th, cha ch trng n hng cht lng cao v hng gi tr gia tng. Marketing v Bn hng: S u t cho cng tc nghin cu v pht trin th trng cn hn ch, ch tm hiu th trng qua khch hng, internet, bo ch dn n kh c c s chnh xc m rng th trng tiu th sn phm. Cha ch trng pht trin th trng ni a, ch s dng hnh thc bn y thc cho cc doanh nghip trong nc, dn n khi th trng nhp khu gim sn lng cc thnh phn trong chui chu p lc ln trong khu tiu th sn phm. Dch v khch hng:
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Hon thin hot ng qun tr chui cung ng ti Cng ty C Phn Nam Vit

u ra hon ton ph thuc vo cc nh nhp khu lm nh hng n nhng li ch khi Cng ty giao dch v k kt hp ng. Cng ty thiu s lin kt vi cc nh nhp khu dn n s bp bnh trong khu tiu th.
2.4. Gii php v kin ngh hon thnh quy trnh chui cung ng

Gii php n nh ngun nguyn liu u vo : Vi thc t ngun nguyn liu u vo khng n nh, gy kh khn cho vic sn xut, ch bin thng phm ti cty, cn thc hin hp ng hp tc, lin kt vi cc h nui, m bo n nh ngun nguyn liu u vo. Khc phc vic ch thc hin mua bn c nguyn liu vi cc h nui, cc tri cung cp theo hp ng ngn hn, m t cc h nui c th cung cp hoc khng cung cp hoc yu cu tng gi. Vic lin kt, hp tc nui, h tr vn, k thut v k hp ng hp tc, s gip cng ty m bo ngun nguyn liu c u vo, dn gim bt tnh trng thiu nguyn liu cho sn xut. Song song , cng ty cn thc hin u t, m rng tng din tch vng nui. Gii php m bo cht lng sn phm, nng tm thng hiu ca sn phm Vi thc t cnh tranh khng lnh mnh, t tri tay nhau gia cc doanh nghip trong ngnh thy sn v trong a s cc ngnh, lnh vc khc ca nn kinh t - nhiu doanh nghip ch bin C Tra, C Basa, ginh git khch hng, h gi bn sn phm, thm ch bn thp hn gi thnh ginh git khch hng, Sau p dng cc th on gian di tng trng lng gi to, gim cht lng, s dng cht bo qun vt mc cho php . . . Tt c nhng iu ny dn n dn mt uy tn sn phm, mt uy tn doanh nghip. Doanh nghip ch lo lm n ngn hn, tm kim mc ch t c li nhun trc mt m khng thy mi nguy t s pht trin ngn hn, nng vi, khng bn vng. V cty Nam Vit cng khng nm ngoi vng xoy . Vic m bo cht lng sn phm, tng bc nng cao thng hiu, uy tn ca sn
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phm qua vic m bo cht lng, m bo sn phm t cc tiu chun ATVSTP quc gia v quc t, khng nh i vic ginh ly bng c hp ng ri phi tit gim, nh i bng cht lng sn phm cui cng . . . l gii php doanh nghip cn c bit quan tm trong qa trnh sn xut, ch bin m bo cung ng sn phm cht lng cao n th trng. Gii php pht trin th trng trong nc, bn cnh ch trng vo cc th trng xut khu ch lc: Trong khi qa ch trng vo th trng xut khu, a phn cc DN Vit Nam b qun th trng ni a to ln. V n khi th trng xut khu gp kh khn nh trng hp c tra, c basa b kin v b p thu chng bn ph gi M. doanh nghip gp kh khn ln do mt th trng, do iu kin kinh doanh khng th mi thun li, nht l vi th trng quc t. Vic pht trin, kinh doanh ti sn nh s giap doanh nghip c c th trng n nh, song song vi vic xc nh r c u t, pht trin tng ng vi cc th trng xut khu ch lc, chng hn th trng M, Nht, Chu u. u t, ch trng nng cao hiu qu cng tc nghin cu v pht trin sn phm, nghin cu v pht trin th trng: Bn cnh cc th trng hin c, cty cn u t nghin cu, tm hiu t c th pht trin thm nhng th trng tim nng. Trnh trng hp mi hat ng ca cty ch tp trung vo mt th trng duy nht, v khi xy ra kh khn, mi trng kinh doanh khng thun li, b kin tng, b p thu . . . dn n kh khn ln khi mt th trng, thm ch nh tr, ph sn. Vic u t nghin cu tm hiu th trng mi cn thong qua nhiu knh xc tin : tham gia hi ch, qung b, gii thiu sn phm . . . thay v ch theo cch thng thng n gin nht hin nay m a phn cc DN thc hin l tm kim thong tin trn mng Internet ! Cng vi u t nghin cu, pht trin th trng, cty cn u t nghin cu pht trin sn phm, a dng ha sn phm, pht trin sn phm trnh cao, sn phm cao cp vi

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gi tr cao, bin li nhun ln hng ti nhng nhm khch hng c bit, ch khng ch dng mc ch bin n gin, s ch xut th . . Gii php ny c thc hin, s gp phn mang li li nhun, to gi tr sn phm, gi tr thng hiu cho cty. V nu c th, DN cn tng bc tin hnh nghin cu, kho st u t vo h thng phn phi trc tip n tay ngi tiu dung, k c vic phn phi trc tip n ngi tiu dung mt s th trng xut khu chnh yu. Vic ny gip DN nm r, hiu su sc hn v nh gi, v th trng i vi sn phm c th c nhng iu chnh, c chin lc kp thi, thay v nh hin nay ch xut khu n nh bn bun nc ngoi v n thun b ng ch n t hng, v hu nh c rt t thng tin t th trng v sn phm ca mnh. Cng vi cc gii php kin ngh nu trn, cc DN nn cng phi hp, chia x thng tin thng qua cc t chc ngnh ngh, hip hi, nh VASEP . . . cng hng n s cnh tranh lnh mnh, l ng lc thc y ngnh ngh v thng hiu ngnh ch bin thy hi sn pht trin, chm dt tnh trng tranh ginh hp ng bng mi gi, k c bn l ginh c hp ng, i li l vic nh i bng s lp l, bt n ca cht lng sn phm, vn s dn doanh nghip v ngnh ngh n ch b tc, khng hang, mt th trng, mt nim tin ca i tc v ngi tiu dng vo sn phm.

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KT LUN
Sn phm C Tra, Basa l i tng nui ph bin cc tnh ng bng sng Cu Long, c bit l cc tnh ven sng Tin v sng Hu. Tuy nhin, trong thi gian qua do pht trin qu nng, thiu quy hoch; nhiu bt cp trong cng tc qun l cc yu t u vo v thu mua, ch bin tiu th; t chc sn xut cn yu km, mi lin kt gia sn xut v tiu th cn nhiu bt cp; cng tc xc tin thng mi cn cha c hiu qu cao; vai tr ca cc t chc hip hi trong chui sn xut cn cha c th hin r rng nn trong nhng nm gn y vic sn xut v tiu th C Tra, Basa cn gp nhiu kh khn, nhiu ngi nui b l, ph sn dn n hin tng treo ao ph bin. Qua nghin cu v tm hiu thc trng chui cung ng ca mt hng C Tra, C Basa ti Cng ty C phn Nam Vit: (1) Theo l thuyt v chui cung ng so vi thc trng chui cung ng ti Nam Vit th ta c th thy rng c nhiu bt cp chnh trong mt xch ca chui m Nam Vit cn ci thin, c th nh sau: cha c s gn kt cht ch gia doanh nghip v ngi nui; gia doanh nghip vi nh nhp khu; gia nh nhp khu vi ngi tiu dng; gia doanh nghip v doanh nghip cha ng thun, cnh tranh h gi thnh. Tt c nhng vn ny c tc gi xut 1 s gii php nhm ci thin chui cung ng trong Chng 3 gip cho Cng ty C phn Nam Vit c tm nhn v chin lc kinh doanh gn lin vi chui cung ng t con ging n bn n. Tuy nhin, trong qu trnh thc hin nghin cu v kho st thc t tc gi nhn thy c mt s hn ch nh cha thu thp d liu v gi bn bun ca nh nhp khu, nh phn phi n tay ngi tiu dng nhm chia s ri ro v li ch gia cc bn trong chui cung ng (2) Nam Vit xc nh th trng mc tiu l EU th Nam Vit phi chun b hnh trang cho mnh hng ti l sn phm cht lng cao, sn phm gi tr gia tng. Vic chn la khch hng v xy dng cho mnh 1 mng li khch hng u ra l khu then cht cui cng hng n ch ca chui cung ng.

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(3) V sinh an ton thc phm v truy xut ngun gc sn phm: Nam Vit mun tn ti v pht trin bn vng th phi tun th nghim tc thc s cc tiu chun VSATTP. Khi cc tiu chun nh Global GAP, BRC c xy dng v tch hp li chc chn s to iu kin thun li trong vic nng cao cht lng sn phm, m bo VSATTP v truy xut ngun gc sn phm 1 cch d dng. Tuy nhin, vic Cng ty c nhiu giy chng nhn tiu chun cht lng khng c ngha l Cng ty cht lng lun n nh v lun m bo VSATTP m iu quan trng tin quyt u tin trc khi p dng cc tiu chun cht lng l i hi phi c cam kt ca lnh o, ngi ng u trong Cng ty tun th nghim ngt VSATTP v cam kt to mi iu kin thun li cho cp di ca mnh thc hin ng tiu chun. Tm li, ty vo iu kin v hon cnh ca tng doanh nghip; ty thuc vo tm nhn v nhn thc ca ngi ng u trong Cng ty m chng ta c th chn v xy dng cho n v mnh mt m hnh chui cung ng tng thch.

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TI LIU THAM KHO

Ting Vit
1. Chng trnh Ging dy Kinh t Fulbright (2006 2007), Chng 6: Li th Cnh

tranh ca cc Quc gia, Dch: Hi ng

2. Gio trnh-Bi ging-Gio n, Qun tr chui cung ng, Trng H Kinh t Nng. 3. Khc Tun Anh (2008), Bc u nghin cu xy dng h thng truy xut ngun gc

thy sn, Lun vn thc s Cng ngh sau thu hoch, Trng H Nha Trang. 4. Li th cnh tranh quc gia ca Michael E. Porter (2008), nh xut bn tr. 5. S tay qun l cht lng vng nui theo Global GAP ca Cng ty C phn Nam Vit. 6. Quyt nh s 178/ 1999/Q-TTg ngy 30/8/1999 ca Th tng Chnh ph ban hnh Quy ch ghi nhn hng ha lu thng trong nc v hng ha xut khu, nhp khu i vi hng ha thy sn. 7. Quyt nh s 15/2002/Q-BTS ngy 17/5/2002 v vic ban hnh Quy ch kim sot d lng cc cht c hi trong ng vt v sn phm ng vt thu sn nui. 8. Quyt nh s: 117 /2008/Q-BNN ngy 11 thng 12 nm 2008 ca B nng nghip v Pht trin nng thn v vic ban hnh Quy ch kim tra v cng nhn c s sn xut, kinh doanh thy sn iu kin m bo v sinh an ton thc phm 9. Quyt nh s: 118 /2008/Q-BNN ngy 11 thng 12 nm 2008 ca B nng nghip v Pht trin nng thn v vic ban hnh Quy ch kim tra v chng nhn cht lng, v sinh an ton thc phm hng ha thy sn. 10. Quyt nh s: 3535 /2008/Q-BNN-QLCL ngy 10 thng 12 nm 2009 ca B nng nghip v Pht trin nng thn v vic cng b danh mc cc ch tiu ch nh kim tra l hng thy sn xut khu v thng bo s 2575/TB-BNN-VP ngy 6 thng 5 nm

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2010 ca Th trng Lng L Phng v vic gii php nng cao cht lng v bnh n gi sn phm C Tra, C Basa xut khu. 11. Tiu chun ngnh: 28 TCN 130 : 1998 "C s ch bin thu sn - iu kin chung m bo an ton v sinh thc phm ". 12. Tiu chun ngnh: 28TCN 129 : 1998 "C s ch bin thu sn - Chng trnh qun l cht lng v an ton thc phm theo HACCP". 13. Tiu chun ngnh: 28TCN 117 : 1998 - Sn phm thu sn ng lnh - C Basa phil. 14. Tiu chun ngnh: 28 TCN 211 : 2004 - Quy trnh k thut sn xut ging C Tra. 15. Tiu chun ngnh: 28 TCN 188 : 2004 - Thc n hn hp dng vin cho C Tra v C Basa. 16. Tiu chun ngnh: 28 TCN 214 : 2004 - Quy trnh k thut nui thm canh C Basa. Ting Anh 17. European Union - Conclusions of the working group on General Food Law and Traceability Regulation (EC) No 178/2002.
18. Global GAP Integrated Farm Assurance Chain of Custody Control Points and

Compliance Criteria, Version 2.0-3_Apr09, Valid from 29th April 2009

19. Nguyen Thi Anh Tuyet (2009), Frozen Catfish Supply Chain Management In

Vietnam, Asian Institute of Technology School of Environment, Resources and Development, in Thailand.
20. The Institute for supply management, Glossary of key purchasing and supply terms,

2000. 21. Courtesy of Supply chain Council, Inc. 22. Courtesy of the Council of Logistics Management
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23. H.L. Lee and C.Billington, The evolution of supply chain management models and

practice at Hewlett-packard Interfaces 25, No. 5(1995); 41-63. Cc trang web c lin quan
24. http://www.fetp.edu.vn/exed/2008/PhuQuoc/Docs/porter_ch6.pdf 25. http://www.ebook.edu.vn/?page=1.6&view=8502 26. http://www.vasep.com.vn/47256DF70031DA9D/index.html

27. http://www.tuanvietnam.net/chien-luoc-canh-tranh-cua-michael-porter-va-co-hoi-chovn 28. http://tintuc.xalo.vn/001492300894/phan_tich_chuoi_gia_tri_ca_tra_dbscl.html? mode=print

29. http://www.vasep.com.vn 30. http://www.fistenet.gov.vn/ 31. http://www.navicorp.com.vn 32. http://nafiqad.gov.vn/ 33. http://www.ebook.edu.vn/ 34. http://www.globalgap.org 35. http://www.brcbookshop.com 36. http://www.sbv.gov.vn 37. http://www.mofa.gov.vn 38. http://vovnews.vn 39. http://www.xaluan.com 40. http://www.vietfish.com

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41. http://www.vietlinh.com.vn 42. http://www.tinmoi.vn/My-tiep-tuc-duy-tri-thue-ban-pha-gia-voi-ca-ba-sa-Viet-Nam0636500.html 43. http://www.khaosat.com/2009/09/05/vai-net-phac-ho-v-marketing-va-nghien-cuth-trng--vit-nam/

44. http://phapluattp.vn/2010042612292952p0c1014/giay-thong-hanh-cho-thuy-

san.htm

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