Groupon Welcome Guide

Welcome to Groupon!
Were excited to share your great business with our thousands of subscribers.
Your feature day is just around the corner, so get ready youre about to become the talk of the town. Here you should find everything you need to make the most of your Groupon feature. Please take the time to thoroughly look at all of the information given here. Reading through this packet shouldnt take you more than 20 minutes, but will be really helpful come the day of your Groupon feature. Staff communication and setting expectations will make the process go smoothly. Well do what it takes to make sure you have a great experience with Groupon. If you have any questions, contact your account executive, or call (877) 788-7858. We look forward to your upcoming feature, and hopefully partnering for years to come!
Getting Ready
Super Important!
Your business will be featured shortly on Groupon, and there are a few things you will need to do to prepare. First of all, you should know that the day of your feature, your phones will be ringing off the hook. You will also see a dramatic increase in foot traffic, as well as web traffic. This may seem intimidating at first, but it only means your business is now of celebrity status. Print out the checklist to help you organize and prepare, it can be downloaded at: www.grouponworks.com/feature-checklist.pdf
Average Volume of Groupon Traffic First Month: 20% of total Groupons sold Expiring Month: 15% of total Groupons sold
10%
First 10 Days
20
First Month
Expiring Month
15%
Rest assured that this has been done before, and were here to help you each step of the way. Every Groupon you sell holds the potential of a new customer becoming a regular customer for years to comeso were going to do everything we need to prepare you for the influx of new customers, and help you make them repeat customers. For tips on how to prepare from business owners who have been in your shoes before and sold record numbers of Groupons, please see their helpful videos at: www.groupon.com/pages/day-of-your-feature
Redeeming Groupons
There are a number of different ways to take in Groupons. Different systems work better with different types of businesses. The videos above address this, but each business is different. Take a look at the different ways to redeem Groupons:
Redeeming Groupons via paper list:
Offer: Half-Off Food and Drinks at Motel Bar
Code 50929-1 50929-2 50929-3 50929-4 50929-5 50931-1 50932-1 50933-1 50934-1 50935-1 50936-1 50936-2 50939-1 50942-1 50943-1 50943-2 50946-1 50949-1 50950-1 50951-1 50953-1 50954-1 50955-1 50955-2 50956-1 50958-1 Name Joe Harrow Joe Harrow Joe Harrow Joe Harrow Joe Harrow Sharon Bakcht Justin Meyers Chyrisse McElroy Patrick Lynch Jennifer Conte Bob Saldeen Bob Saldeen Ann LaPorte Meredith Krupa Todd Andrews Todd Andrews Eric Lefkofsky Ryan Kistenfeger Christine Bookwalter Marjie Bush Katie Jones Joshua Newman Tina Hodges Tina Hodges Brian Kusel jason kieronski Code 50963-1 50963-2 50964-1 50965-1 50966-1 50968-1 50970-1 50971-1 50973-1 50975-1 50976-1 50977-1 50978-1 50979-1 50979-2 50980-1 50981-1 50982-1 50983-1 50983-2 50984-1 50984-2 50985-1 50986-1 50987-1 50988-1 Name Jason Taylor Jason Taylor Maureen Groh Rob Lee Jonathan Schultz Jonathan Barnes Erin Henry Erin Henry Evan Bricker Kathleen Madrigali Aaron Csepregi Brittani Gagnon Margaret Tolson Brian Chamberlain Annie Fiesta Annie Fiesta Sarah Merrion Ty Griess Phil Schroeder Aaron Hoffman Aaron Hoffman Rhonda Funk Rhonda Funk Anthony Adams Trevor Moore Tim Ryan Michael Mowers
The Old Faithful method:

Log into your account and click on My Offers. Or go to: http://www.groupon.com/myoffers Click on your features link Print out a PDF of your list(s), or download it as a .csv spreadsheet file (for use in Microsoft Excel) Cross-check the printed and mobile voucher numbers against your customer list Even if you are redeeming Groupons via the paper list, we recommend you also mark them off the online redemption system Be sure to refresh daily for the first week and once per week afterwards as the list is constantly updated.
Redeeming via Groupon online redemption system
After checking names off the list, enter voucher numbers online:
Log into your Groupon account with the username and password sent to you in the email entitled Getting Ready for (your company name) Feature In the upper-right hand corner, you will see My Stuff. Put your cursor there, and there will be a drop-down menu. [show screenshot] Click on My Offers. Click on Enter Deal Voucher Codes Enter the voucher code. This is the code below the barcode on the Groupon or mobile application. Enter this number without spaces. Click Submit Groupon will be checked off your list, noting it as redeemed, unless it has already been redeemed. Then you will receive a message letting you know when the Groupon was redeemed.
1. My Offers
2. Enter Codes
Redeeming via your own Point of Sale
If your business is a restaurant, you can upload your codes into specific versions of POS systems and gift card systems. Known compatible systems are:
MICROS gift cards licensed MICROS iCare gift cards Online gift card systems If your business is a spa or salon, you should be able to enter Groupon codes into a coupon field. We recommend taking the barcode number, and cross-referencing the Groupon online redemption system. Other industries with POS systems: contact your account representative or your POS system contact to see how to integrate.
The Day of Your Feature

The day is finally here
Remember, giving your customers a great experience is the first step toward generating repeat business and positive word of mouth. Its important that your entire staff are fully prepared. For another business owners experience with the rush that Groupon brings, please see the video by Corey Kaplan of NYC Bagel Deli. He sold over 10,000 Groupons and came through a winner: www.groupon.com/pages/nyc-bagel-deli-preparation-video Make sure that youre answering questions on the discussion page as thoroughly as possible. Being clear about terms of your deal, what your business offers and does not offer is the first step to providing an outstanding customer experience, and building lasting relationships with your new customers.
Your phones will be ringing off the hook You will be online all day, answering discussion board questions You will have people coming into your business, both without and with Groupons (even if it is not valid until the next day)
Heres what you can expect will happen:
Make sure your online profile displays your business prominently
Company logo or name in avatar.
Business name with link to company website.
Kate A. at Bonsoire8 minutes ago

@jshepherd - This Groupon is one per person, but you may use two per table if you bring guests. - Kate A. at Bonsoire
Early-bird customers
Though Groupons arent technically valid until the day after your feature, some eager customers may show up and try to use them because they didnt read the Groupon rules thoroughly. It is your decision whether or not to honor their vouchers.
4
What You Need to Know About Groupons

Customers can redeem their voucher in one of two ways: Printed
#2796215-0-1 #2796215-0-1
Modern Dental on Division Modern Dental on Division
Recipients: Jacob Halton Jacob Halton Expires On: 26, 2010 Oct Oct 26, 2010 Print: Fine
Expires On: Recipients:
Mobile
Use these with the printed list
Good for 1 Teeth Cleaning, Exam & X-Rays Good for 1 Teeth Cleaning, Exam & X-Rays
Redeem West Division Street 2033 at: 2033 West Division60622 Chicago, Illinois Street Chicago, Illinois 60622
Redeem at:
Limit 1 per person, may purchase multiple as Fine Print: gifts. New may purchase multiple other Limit 1 per person, clients only. Not valid with as gifts. New offers. By appointment only. other clients only. Not valid with offers. By appointment only.
6156-8054
6156-8054
How to use this:
Map:
How toiPhone app). use this:
1. Print your Groupon (or pull it up with our
2. Call (773) 489-5700 for appointment, 1. Print your Groupon (or pull it up with our mention your Groupon. iPhone app). 3. Present Groupon upon arrival. 2. Call (773)Enjoy! 4. 489-5700 for appointment,
Map:
mention your Groupon. 3. Present Groupon upon arrival. 4. Enjoy!
Use this number if using online redemption and POS integration
Groupon Support: (877) 788-7858 Monday-Friday 9am-5pm CST
Email Groupon: support@groupon.com
Send Us Your Pictures! Want to win $100? Email creative pictures (or videos!) of you redeeming your Groupon to pictures@groupon.com. Each month we'll award $100 in Groupon credit for our favorite photo! KeepGroupon: support@groupon.com in mind, by submitting a photo, you are giving us permission to Groupon Support: (877) 788-7858 Monday-Friday 9am-5pm CST Email use it on our Flickr stream, in our promotions, or on our website.
Send Us Your Pictures! Want to win $100? Email creative pictures (or videos!) of you redeeming your Groupon to pictures@groupon.com. Each month Legal Stuff We Have To Say: we'll award $100 in Groupon credit for our favorite photo! redeem in mind, by submitting a photo,value, arewill not be entitled to receive to Discount Voucher Expires On: Oct 26, 2010 Partial Redemptions: If you Keep the Groupon for less than the total face you you giving us permission any credit or cash for stream, in our promotions, or on our website. use it on our Flickrthe difference between the face value and the amount you redeemed, unless otherwise required by law. You will only be entitled to a
redemption value equal to the amount you paid for the Groupon less the amount actually redeemed. Redemption Value: If not redeemed by the discount voucher expiration date, this Groupon will continue to have a redemption value equal to the amount you paid ($49) at the named merchant for the period specified by applicable law. The redemption value will be reduced by the amount of purchases made. This Groupon can only be used for making purchases at the named merchant. It cannot be redeemed for cash or applied as payment to any account unless required by law. Neither Groupon nor the named merchant shall be responsible for Groupons that are lost or damaged.
Legal Stuff We Have To Say: Discount Voucher Expires On: Oct 26, 2010 Partial Redemptions: If you redeem the Groupon for less than the total face value, you will not be entitled to receive any credit or cash for the difference between the face value and the amount you redeemed, unless otherwise required by law. You will only be entitled to a redemption value equal to the amount you paid for the Groupon less the amount actually redeemed. Redemption Value: If not redeemed by the discount voucher expiration date, this Groupon will continue to have a redemption value equal to the amount you paid ($49) at the named merchant for the period specified by applicable law. The redemption value will be reduced by the amount of purchases made. This Groupon can only be used for making purchases at the named merchant. It cannot be redeemed for cash or applied as payment to any account unless required by law. Neither Groupon nor the named merchant shall be responsible for Groupons that are lost or damaged.
Code 50929-1 50929-2 50929-3 50929-4 50929-5 50931-1 50932-1 50933-1 50934-1 50935-1 50936-1 50936-2 50939-1 50942-1 50943-1 50943-2 50946-1 50949-1 50950-1 50951-1 50953-1 50954-1 50955-1 50955-2 50956-1 50958-1 Name Joe Harrow Joe Harrow Joe Harrow Joe Harrow Joe Harrow Code 50963-1 50963-2 50964-1 50965-1 50966-1 50968-1 50970-1 50971-1 50973-1 50975-1 50976-1 50977-1 50978-1 50979-1 50979-2 50980-1 50981-1 50982-1 50983-1 50983-2 50984-1 50984-2 50985-1 50986-1 50987-1 50988-1 Name Jason Taylor Jason Taylor Maureen Groh Rob Lee Jonathan Schultz Jonathan Barnes Erin Henry Erin Henry Evan Bricker Kathleen Madrigali Aaron Csepregi Brittani Gagnon Margaret Tolson Brian Chamberlain Annie Fiesta Annie Fiesta Sarah Merrion Ty Griess Phil Schroeder Aaron Hoffman Aaron Hoffman Rhonda Funk Rhonda Funk Anthony Adams Trevor Moore Tim Ryan Michael Mowers
Follow these simple steps to redeem:

Sharon Bakcht Justin Meyers Patrick Lynch Bob Saldeen Bob Saldeen Ann LaPorte Chyrisse McElroy Jennifer Conte Meredith Krupa Todd Andrews Todd Andrews Eric Lefkofsky Ryan Kistenfeger Christine Bookwalter Marjie Bush Katie Jones Joshua Newman Tina Hodges Tina Hodges Brian Kusel jason kieronski
Sub-Total: $51.50
Groupon Discount: $50.00 After Discount: $1.50 Tip:_______________________ Total:______________________
Offer: Half-Off Food and Drinks at Motel Bar Offer: Half-Off Food and Drinks at Motel Bar
Code 50929-1 50929-2 50929-3 50929-4 50929-5 50931-1 50932-1 50933-1 50934-1 50935-1 50936-1 50936-2 50939-1 50942-1 50943-1 50943-2 50946-1 50949-1 50950-1 50951-1 50953-1 50954-1 50955-1 50955-2 50956-1 50958-1 Name Code Code Name 50963-1 Joe Harrow 50963-2 Joe Harrow 50964-1 Joe Harrow 50965-1 Joe Harrow 50966-1 Joe Harrow 50968-1 Bakcht Sharon 50970-1 Justin Meyers 50973-1Lynch Patrick 50975-1 Conte Jennifer 50976-1 Bob Saldeen 50977-1 Bob Saldeen 50978-1 Ann LaPorte 50979-1 Krupa Meredith 50979-2 Todd Andrews 50980-1 Todd Andrews 50981-1 Eric Lefkofsky Name Code Name Jason Taylor Jason Taylor Maureen Groh Rob Lee Jonathan Schultz Jonathan Barnes Erin Henry Erin Henry Evan Bricker Kathleen Madrigali Aaron Csepregi Brittani Gagnon Margaret Tolson Brian Chamberlain Annie Fiesta Annie Fiesta Sarah Merrion Ty Griess Phil Schroeder Aaron Hoffman Aaron Hoffman Rhonda Funk Rhonda Funk Anthony Adams Trevor Moore Tim Ryan Michael Mowers Joe Harrow 50929-1 Joe Harrow 50929-2 Joe Harrow 50929-3 Joe Harrow 50929-4 Joe Harrow 50929-5 Sharon Bakcht 50931-1 Justin Meyers 50932-1 Chyrisse McElroy 50933-1 Patrick Lynch 50934-1 Jennifer Conte 50935-1 Bob Saldeen 50936-1 Bob Saldeen 50936-2 Ann LaPorte 50939-1 Meredith Krupa 50942-1 Todd Andrews50943-1 Todd Andrews50943-2 Eric Lefkofsky50946-1 Ryan Kistenfeger 50949-1 Christine Bookwalter 50950-1 Marjie Bush 50951-1 Katie Jones 50953-1 Joshua Newman 50954-1 Tina Hodges 50955-1 Tina Hodges 50955-2 Brian Kusel 50956-1 jason kieronski 50958-1 Jason Taylor 50963-1 Jason Taylor 50963-2 Maureen Groh 50964-1 Rob Lee 50965-1 Jonathan Schultz 50966-1 Jonathan Barnes 50968-1 Erin Henry Erin Henry 50970-1 Kathleen Madrigali 50973-1 Aaron Csepregi 50975-1 Brittani Gagnon 50976-1 Margaret Tolson 50977-1 Brian Chamberlain 50978-1 Annie Fiesta 50979-1 Annie Fiesta 50979-2 Sarah Merrion50980-1 Ty Griess 50981-1
Sub-Total: $51.50 Sub-Total: $51.50

Code Name Code Name 50929-1 50929-2 50929-3 50929-4 50929-5 50931-1 50932-1 50933-1 50934-1 50935-1 50936-1 50936-2 50939-1 50942-1 50943-1 50943-2 50946-1 50949-1 50950-1 50951-1 50953-1 50954-1 50955-1 50955-2 50956-1 50958-1 Joe Harrow Joe Harrow Joe Harrow Joe Harrow Joe Harrow 50963-1 50963-2 50964-1 50965-1 50966-1 50968-1 50970-1 50971-1 50973-1 50975-1 50976-1 50977-1 50978-1 50979-1 50979-2 50980-1 50981-1 50982-1 50983-1 50983-2 50984-1 50984-2 50985-1 50986-1 50987-1 50988-1 Jason Taylor Jason Taylor Rob Lee Maureen Groh Jonathan Schultz Jonathan Barnes Evan Bricker Sharon Bakcht Justin Meyers Patrick Lynch Bob Saldeen Bob Saldeen Ann LaPorte Erin Henry Erin Henry Kathleen Madrigali Aaron Csepregi Brittani Gagnon
50971-1 McElroy Evan Bricker 50971-1 Chyrisse
Groupon Discount: $50.00 Groupon Discount: $50.00 After Discount: $1.50 $1.50 After Discount:
Jennifer Conte Margaret Tolson Annie Fiesta Annie Fiesta Ty Griess Brian Chamberlain Meredith Krupa Todd Andrews Todd Andrews Eric Lefkofsky Sarah Merrion Ryan Kistenfeger Marjie Bush Katie Jones Joshua Newman Tina Hodges Tina Hodges Brian Kusel jason kieronski Phil Schroeder Christine Bookwalter Aaron Hoffman Aaron Hoffman Rhonda Funk Rhonda Funk Anthony Adams Trevor Moore Tim Ryan Michael Mowers
Chyrisse McElroy
50982-1 Ryan Kistenfeger Phil Schroeder 50982-1 50983-1 Bookwalter Aaron Hoffman Christine 50983-1 50983-2 Marjie Bush 50984-1 Katie Jones 50985-1 Tina Hodges 50986-1 Tina Hodges 50987-1 Brian Kusel 50988-1 jason kieronski Aaron Hoffman 50983-2 Rhonda Funk 50984-1 Anthony Adams 50985-1 Trevor Moore 50986-1 Tim Ryan 50987-1 Michael Mowers 50988-1
50984-2 Newman Rhonda Funk 50984-2 Joshua
Tip:_______________________ Tip:_______________________ Total:______________________ Total:______________________

Collect printed vouchers from customers. For mobile redemptions, write down the Groupon number.
Cross your customers voucher number off the Customer List. Deduct the Groupon face value from the customers bill and collect the difference.
Offer: Half-Off Food and Drinks at Motel Bar Drinks at Motel Bar Offer: Half-Off Food and
Code Name Code NameCode Name Code Name 50929-1 50929-2 50929-3 50929-4 50929-5 50931-1 50932-1 50933-1 50934-1 50935-1 50936-1 50936-2 50939-1 50942-1 50943-1 50943-2 50946-1 50949-1 50950-1 50951-1 50953-1 50954-1 50955-1 50955-2 50956-1 50958-1 Joe Harrow 50929-1 Joe Harrow 50929-2 Joe Harrow 50929-3 Joe Harrow 50929-4 Joe Harrow 50929-5 50963-1 Joe Harrow 50963-2 Joe Harrow 50964-1 Joe Harrow 50965-1 Joe Harrow 50966-1 Joe Harrow Jason Taylor 50963-1 Jason Taylor 50963-2 Maureen Groh 50964-1 Rob Lee 50965-1 Jason Taylor Jason Taylor Rob Lee Maureen Groh Jonathan Schultz 50966-1 Jonathan Barnes 50968-1 Evan Bricker 50971-1 Jonathan Schultz Jonathan Barnes Evan Bricker Sharon50931-1 Bakcht Justin Meyers 50932-1 Patrick 50934-1 Lynch Jennifer Conte 50935-1 Bob Saldeen 50936-1 Bob Saldeen 50936-2 Ann LaPorte 50939-1 Meredith Krupa 50942-1 Todd Andrews 50943-1 Todd Andrews 50943-2 Eric Lefkofsky 50946-1 50968-1 Sharon Bakcht Justin50970-1 Meyers 50973-1 Patrick Lynch 50976-1 Bob Saldeen 50977-1 Bob Saldeen 50978-1 Ann LaPorte Erin Henry Erin Henry 50970-1 Kathleen Madrigali 50973-1 Aaron Csepregi 50975-1 Brittani 50976-1 Gagnon Erin Henry Erin Henry Kathleen Madrigali Aaron Csepregi Brittani Gagnon Chyrisse McElroy 50933-1 50971-1 Chyrisse McElroy 50975-1 Jennifer Conte Margaret Tolson 50977-1 Annie Fiesta 50979-1 Annie Fiesta 50979-2 Sarah Merrion 50980-1 Ty Griess 50981-1 Phil Schroeder 50982-1 Aaron Hoffman 50983-1 Aaron Hoffman 50983-2 Rhonda Funk 50984-1 Rhonda Funk 50984-2 Anthony Adams 50985-1 Trevor Moore 50986-1 Tim Ryan 50987-1 Michael Mowers 50988-1 Margaret Tolson Annie Fiesta Annie Fiesta Ty Griess Brian Chamberlain 50978-1 Brian Chamberlain 50979-1 Meredith Krupa 50979-2 Todd Andrews 50980-1 Todd Andrews 50981-1 Eric Lefkofsky Sarah Merrion Ryan Kistenfeger 50949-1 Marjie Bush 50951-1 Katie Jones 50953-1 Tina Hodges 50955-1 Tina Hodges 50955-2 Brian Kusel 50956-1 jason kieronski 50958-1 Ryan 50982-1 Kistenfeger Marjie50983-2 Bush 50984-1 Katie Jones 50985-1 Tina Hodges 50986-1 Tina Hodges Brian 50987-1 Kusel jason 50988-1 kieronski Phil Schroeder Christine Bookwalter 50950-1 50983-1 Christine Bookwalter Aaron Hoffman Aaron Hoffman Rhonda Funk Rhonda Funk Anthony Adams Trevor Moore Tim Ryan Michael Mowers Joshua50954-1 Newman 50984-2 Joshua Newman
Store the printed vouchers for future reference.
A tip for tipping

Sub-Total: $51.50
Groupon Discount: $50.00 After Discount: $1.50 Tip:_______________________ Total:______________________
<white Display the pre-discounted fadeamount on the customers

bill so theyll know to tip from the original amount.

<- <white white fade fade

The first few days after the Groupon feature, things can get very busy. So if things get hot: stop, drop, roll, and give your new customers an unforgettable experience that will keep them coming <- as regulars again and again. back
white fade
Distribute this flyer to employees and keep it posted near sale areas to answer redemption questions

Groupon Welcome Guide

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Groupon Welcome Guide

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Welcome to Groupon!

The Old Faithful method:

Redeeming via Groupon online redemption system

Redeeming via your own Point of Sale

The Day of Your Feature

Heres what you can expect will happen:

Make sure your online profile displays your business prominently

Company logo or name in avatar.

Business name with link to company website.

Kate A. at Bonsoire8 minutes ago

What You Need to Know About Groupons

How to use this:

How toiPhone app). use this:

1. Print your Groupon (or pull it up with our

mention your Groupon. 3. Present Groupon upon arrival. 4. Enjoy!

Use this number if using online redemption and POS integration

Groupon Support: (877) 788-7858 Monday-Friday 9am-5pm CST

Email Groupon: support@groupon.com

Follow these simple steps to redeem:

Sub-Total: $51.50 Sub-Total: $51.50

Offer: Half-Off Food and Drinks at Motel Bar

50971-1 McElroy Evan Bricker 50971-1 Chyrisse

50984-2 Newman Rhonda Funk 50984-2 Joshua

Tip:_______________________ Tip:_______________________ Total:______________________ Total:______________________

Offer: Half-Off Food and Drinks at Motel Bar

Store the printed vouchers for future reference.

A tip for tipping

<white Display the pre-discounted fadeamount on the customers

Offer: Half-Off Food and Drinks at Motel Bar

<- <white white fade fade

Offer: Half-Off Food and Drinks at Motel Bar

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Tip:___________ Tip:_ Total: Total:__________