User- Generated Blog Platform Stakeholder Map Overlook

Function 1. Platform Development 2.Governance 3. Community Building 4. Administration 5. Global Development 6. Fund Raising Social Media Developer Function 1. Building the Global Concept 2. Developing back end construction 3. Designing User Interface 4. Web Security Surveillance 5. Hardware Maintenance & Development ITB IT Infrastructure

USDI
ITB

Chief

Operation Sponsors

Event Sponsors

Product Manager

Business Manager

Student Inner Circle

Lecturer Inner Circle

Function 1. Community Building 2. Content Governance 3. Fund Raising 4. External Affair / Cooperation 5. Stakeholder Relation Maintenance Student Institution

National Blog Community

SocMed Celebrity

User- Generated Web Value Chain

blogs.itb.ac.id

ACTIVITIES

Information Flow

Supply

Demand

Purchasing / Crowd Building

ACTIVITIES

Crowd Maintenance

Distribution

Marketing

Feedback

User generated Community endorsing Campus campaign

Promotor& Curation Single User Interface Community gathering

Soc.Media Optimation Offline media Optimation

Campus campaign Public Campaign

Comment & Access Demand

ACTIVITIES

Information Flow

ACTIVITIES

User- Generated Web ROI

Initial Investment

Activities

Reaction

Growth Investment

Activities

Reaction

Non Financial Return

Financial Return

Investasi awalan untuk pembentukan tim, perancangan konsep, pengambilan data dari aktivitas sebelumnya, serta memulai aktivitas Sumber Dana Internal lembaga

Operasional
Re s p o Publ n ik

Investasi pengembangan untuk pengembangan komunitas yang lebih besar, membentuk operasi bisnis berkelanjutan. Sumber Dana Eksternal, berupa donasi atau hibah berkelanjutan

Operasional
Re s p o Publ n ik

Return

Return

User- Generated Web Business Management

Business Manager

Invitation& Gathering
Notes : Membangun Inner Circle dari kalangan mahasiswa yang memiliki visi & jaringan luas. Dari mahasiswa akan dibuat lingkaran yang lebih besar. Output : Inner Circle Mahasiswa

Campaign& Branding
Notes : Melakukan upaya untuk mensosialisasikan blogs.itb.ac.id kepada segmen target dengan instrumen apapun. Output : Punya jaringan solid di setiap jurusan

Fund Raising
Notes : Mendata, memilih, mendekati calon sponsor potensial . Output : Data sponsor

Relation
Notes : Menghubungkan blogs.itb.ac.id dengan institusi / personal strategis yang memungkinkan terjadi kerjasama sinergis & produktif. Output : punya relasi dengan KM ITB, himpunan, unit, dan institusi eksternal swasta.

Global Development
Notes : Bekerjasama dengan bagian produksi, untuk membangun sistem yang solid, efisien, dan berkesinambungan Output : Perbaikan website

Manpower

Financial

Tools

Output

Manager Bandwith Connection

$

1. Inner Circle Contributor 2. External Sponsor 3. Network Associate

Staf 1

Staf 2 Single Office Room

Database

User- Generated Web Product Management

Product Manager

Back End Concept

User Interface

Security

Operational

Global Development
Notes : Bekerjasama dengan bagian bisnis, untuk membangun sistem yang solid, efisien, dan berkesinambungan Output : Perbaikan website

Manpower

Financial

Tools

Output

Manager Bandwith Connection

$

Staf 1

Staf 2 Single Office Room

Database

User- Generated Web Milestone

3/15/2012 - 4/30/2012 Concept Brainstorming

4/30/2012 - 5/30/2012 1# Website Development

5/30/2012 - 7/30/2012 2# Website Development

9/30/2012 Fund Raising

4/1/2012 3/15/2012 4/1/2012 Rapat Desain UX

5/1/2012

6/1/2012

7/1/2012

8/1/2012

9/1/2012 9/30/2012

3/15/2012 Initiation Meeting

4/30/2012 Fixed Web Concept

5/30/2012 Alpha Launching

7/30/2012 Beta Launching 8/17/2012 Offline Launching

4/9/2012 Rapat Desain Komunitas 3/15/2012 - 4/30/2012 Inner Circle Initiation

5/15/2012 1# Inner Circle Meeting 4/30/2012 - 7/30/2012 Inner Circle Maintenance 4/15/2012 - 7/15/2012 Fundraising

4/15/2012 Mulai Fundraising

April Mei Juni Juli Agustus 1 2 3 4 1 2 3 4 1 2 3 4 1 2 3 4 1 2 3 4 SiteDevelopment CommunityBuilding Administration Governance GlobalDevelopment Fundraising