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donna@blazey.

com

DONNA M. BLAZEY

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DONNA M. BLAZEY
Chicopee, MA 01020 PROFILE Creative Services Communications Consultant Initiate and develop concepts and visual solutions for Marketing, Publishing and Consumer Products. Skilled in branding, typography, composition and color for print, video and Internet. Experienced in roles of Graphic Designer, Art Director, Illustrator, Digital Artist, Copywriter, Editor, Proofreader, Project Manager and Print Manager. Proficient on Mac and PC platforms: Adobe CS5, QuarkXPress, FreeHand; experienced in Microsoft Office and Web Development. AREAS OF EXPERTISE Graphic Design Fortune 500 companies, nonprofits, small businesses and entrepreneurs Info-Graphics and Instruction Manuals Coordination/creation of art, layout and copy Illustration Technical aptitude in both digital and traditional art methods EXPERIENCE Blazey Design, Chicopee, MA 10/1995 Present Graphic Designer, Illustrator, and Proofreader Create strategic designs and illustrations utilizing computer graphics, fine arts, typography and photography to deliver client requests on target, on time, and within budget. Effectively manage accounts, outsourcing, workflow, production and delivery of final product, focusing on customer service and building client trust. Prove flexibility, dependability, and keen eye for detail on multiple venues, needs and timelines. Research and integrate global trends in design, technology, and social media. Reduce client costs from concept through production, going beyond my designated responsibilities. o Saved client time/expense by researching clients logo idea to show it already existed, not unique. Presented innovative concepts, a more appropriate design was developed. o Checked clients annual report copy and found inconsistencies, saving time and expense of new layout, new production proof or reprinting. Also saved client from embarrassment. Hasbro Games, Inc, East Longmeadow, MA 9/2010 3/2011 Assistant Copywriter / Editor (Contract) Provided editorial support to R&D Marketing, Sales, Design and Art Departments for game components, instructions and packaging. Wrote, edited, and proofread copy with special attention to licensing submissions, final art and printers proofs; saved expense of reprinting by finding anomalies in graphics, photos and legal. Developed key relationships improving workflow and accuracy; streamlined approvals from marketing partners, various levels of management, legal and international counterparts. Showed exceptional accuracy in copy translations (Spanish) and compliance with Legal and Reliability Guidelines. Searched trademark clearance, and maintained regulatory and safety standards. MassMutual Financial Services, Springfield, MA 5/2007 10/2009 Quality Assurance Specialist, Creative Services, Enterprise Print Management Tracked development of newsletters, marketing materials and online graphics for accuracy, consistency and branding; coordinated with Account and Project Managers as well as Corporate Legal and Compliance. Partnered with Designers, Production Artists, and Traffic Manager to produce a product that meets client specifications and expectations; questioned products when overall message was not within brand. Increased proficiency in department workflow; developed a process to monitor volume and areas in need of attention. Provided monthly status reports with proposals for decreased errors in production. Mentored freelancers and new team members as new Brand Guidelines were introduced. Established a common methodology for type treatments and company-specific terms and disclosures; documented and communicated standards. Recognized as the go-to person for reference/clarification. Brand / ID Assure consistency and accuracy in all media and repurposing Copy Edit and Proofread Adhere to AP and Chicago Manual Style Guides Art Direct Photography Collaborate for packaging, collateral and annual reports donna@blazey.com (413) 598-0788 Portfolio: donnablazey.com

donna@blazey.com

DONNA M. BLAZEY

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The Republican Newspaper, Springfield, MA 3/1984 11/1995 Graphic Designer / Editorial Artist Provided attention-getting art and graphics on tight daily deadlines for front page, special section covers, spot illustrations, info-graphics, detailed maps, and logos. Developed whimsical illustration style recognized by readers in the community. Promoted companys graphic guidelines by modifying AP Graphics, changing fonts, colors, and size. Developed a cohesive look to full-page cover layouts, working closely with editors/reporters. ADDITIONAL EXPERIENCE Milton Bradley Games, East Longmeadow, MA Graphic Designer Interfaced with internal and external design resources and agencies to develop graphics for toys, games, puzzles and packaging. Directed photography for packaging and catalogs. Successfully coordinated development of licensed items, from initial presentation of concept to final licensor approval of press proofs. Aligned with artist reps in NYC and Boston to find select artists and agencies for theme projects. Fisher-Price Toys, East Aurora, NY Graphic Designer (Advertising) Designed and implemented packaging graphics, collateral materials, and catalogs; supervised photography; worked in close liaison with Sales, R&D and US/International Marketing. Staff Artist (R&D) Developed concepts, sketches, renderings, comps and finished art for product visualization; worked closely with engineers and designers on product specifications. Documented product development with photo records. EDUCATION BS in Graphic Design/Visual Communication, State University College of NY (SUNY) at Buffalo, NY. Technical skills continually updated in Microsoft Office, Adobe CS, Mobile, Video, Web Design and Programming (CSS, HTML, Flash, JavaScript, JQuery) online and at New Horizons Computer Centers. AFFILIATIONS AND HONORS Ad Club of Western Mass, Hidden-Tech, Innovative Resource Network (IRN), Women Business Owners Alliance of the Pioneer Valley, Inc. (WB0A), Springfield Chamber of Commerce, National Association of Professional Photographers (NAPP) Awards Business Woman of the Year, 2004, Women Business Owners Alliance of the Pioneer Valley (WBOA) National Media Awards, 2001 Merit Award, Graphic Design of Annual Report for Greater Springfield Senior Services, Inc. Honorable Mention, Illustration of Victorian House for Fisher-Price Toys, Art Directors / Communicators of Buffalo Awards Competition Volunteer United Way of the Pioneer Valley Marketing Committee YMCA Communications Committee WBOA Board Member and Past President WEB PRESENCE www.donnablazey.com www.linkedin.com/in/donnablazey www.funstrations.com Docent for the Fine Arts Museum at the Springfield Quadrangle Mentor - West Springfield School Robotics Team Springfield Schools Volunteer

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