You are on page 1of 7

BNG CU HI NGHIN CU TH TRNG

KEM NH RNG P/S.

1.Anh (ch) cho rng vic nh rng hng ngy l :


Rt quan trng
Cha quan trng
Khng quan trng

2.Khi ni n sn phm kem nh rng nhng nhn hiu no sau y anh (ch) ngh n ?
(c th chn nhiu phng n v nu c la chn P/S anh (ch) tip tc vi cu hi tip
theo. Nu khng th xin anh ch vui lng in y thng tin t cu th 19 ?
Loi sn
phm
Aquafresh
P/S
Colgate
Regadont
Perlodent
Close-Up
Fresh White

Ngh n

tng s dng

ang dng

3.nh gi theo mc hi lng ca anh (ch) v sn phm kem nh rng P/S anh (ch)
ang s dng theo nhng tiu ch sau?

c tnh sn

Rt hi

Hi

Bnh

Khng

Hon

phm

lng

lng

thng

hi

ton

lng

khng
hi lng

Nga su rng
Bo v nu
Ngn mng
bm sut 18h
Hi th thm
tho
Lm rng trng
bng
Lm chc men
rng
Nga cao rng
Ngn vi khun

4.Anh (Ch) hy cho bit tiu ch no sau y nh hng n quyt nh chn la sn phm
kem nh rng P/S ca anh (ch) (khng quan tm 1 2 3 4 5 rt quan tm)
1

Cc tiu ch
Gi c
Cht lng
Thng hiu
Mu m
Thun tin ni
mua
Qung co
Khuyn mi

5.Anh (Ch) bit n sn phm kem nh rng P/S m anh (ch) ang s dng qua phng
tin thng tin no?

Qung co trn tivi


Bo, tp ch

Bn b, ngi thn
Khc:.

6.Khi mua sn phm P/S anh (ch) thch hnh thc khuyn mi no?

Gim gi
Qu tng km theo

Bc thm trng thng


Khc:.

7.Theo anh (ch) mc gi no cho 1 tup kem nh rng P/S loi (120gam - 200gam)
l hp l?

Di 5000

10.000 di 20.000

5000 di 10.000

Trn 20.000

8.Anh (Ch) thng mua kem nh rng P/S u?

Siu th
Tp ha

Ch
Khc:.

9.Anh (ch) thch kem nh P/S rng c mi v nh th no ?

Mi tri cy
Mi bc h
Mi v khc

10.Anh (ch) c phn nn g v cay ca kem P/S hay khng?

Khng
C
11.Anh (ch) nh gi nh th no v
Ln" ca k em nh rng P/S :

tc dng gip phng chng su rng v "Bo V 2

Rt tt
Tt
Tng i tt
Km
Rt km
12.Kem nh rng P/S c tht s mang li cho anh (ch) hm rng chc khe v sng
bng?

C
Khng

13.Anh (ch) c nhn xt nh th no v bao b ca P/S ?

p, bt mt
Kh p
Cha p cha bt mt
14.Anh(ch) thy trng lng ng gi ca P/S ( loi 120gam v 200gam) ph hp
cha?

Ph hp, khng cn thay i


Cha ph hp, cn thm loi c trng lng ln hn
Cha ph hp, cn thm loi c trng lng ln hn
C b v c
15.Vi mc gi t (6.500 13.000) / tup P/S 120gam -200gam, anh (ch) cho l :

t
Tng i t
Phi chng, chp nhn c
R
16.Nu c sn phm mi p ng tt hn yu cu ca anh (ch), anh (ch) c sn sng
chuyn qua sn phm khng ?

Chc chn mua

Cha bit

C th mua

Cha c th khng mua

Chc chn khng mua

17.Anh (ch) c nh tip tc dng kem nh rng P/S na hay khng ?

C
ang cn nhc

Khng

18.Anh (ch) c th vui lng cho bit mt s kin ci thin sn phm kem nh rng
P/S ?
Tr li:

19.Anh (ch) thuc nhm tui no ?

18 25 tui
35 45 tui

20.Ngh
v nghip ca anh (ch) l ?
i
Sinh vin
e
n
CBCNV

25 35 tui
Trn 45 tui

Ni tr
Khc:

21.Mc chi tiu trung bnh hng thng ca anh (ch) l bao nhiu ?
Di 1 triu

T 1 n 2 triu

T 2 n 3 triu

Trn 3 triu

22.Thng tin c nhn:


H tn:.......
Gii tnh:.......
in thoi:.

You might also like